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AEC 2015 &
Thai Software Export Promotion Association (TSEP)
16/1/2012
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Agenda
AEC 2015 ICT
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AEC 2015
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AEC
(AEC) 2563 (..2020)
Single market andproduction base
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AEC 2015
11 (priority sectors)
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Source: SCB Economic Intelligent Center Insight Feb 2011
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Source: SCB Economic Intelligent Center Insight Feb 2011
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/
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70%
Source: SCB Economic Intelligent Center Insight Feb 2011
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%
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SME, Enterprise
,
(skilled
labor)
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Source: SCB Economic Intelligent Center Insight Feb 2011
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Outsourcing Ranking
Source: www.sourcingline.com
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vs
ICT
ICT
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ICT
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ICT
(users)
ICT Cloud computing
tablet smartphone
/ tablet
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Impact on Thai ICT Industry
For Software SME & ICT solution providers
Need to offer the right mix of enterprise & cloud
solutions
Quick to respond to market demands
Provide solution for mobile platforms
Workforce shift to platforms on mobile & Internet
Prepare for AEC2015 and overseas competitors
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Opportunities for ICT Users
Users of Cloud Applications can improve productivity,
reduce IT costs and reach more customers :
Hybrid / public cloud provide tools for sales force, staff
Public cloud for customers, providing self service such as
check order and payment status
Available for Web / mobile phones access
Centralized control reduces costs
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Cloud Computing Characteristics
Source: Wikipedia
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Opportunities for ICT Providers
Small software firms have opportunities to match
larger software firms utilizing Cloud Model:
Innovative products good enough for many SMEs
Quick development and responsive to demand
Reach global enterprise through broadband Internet / 3G
Reach end user consumers worldwide via mobile devices
Minimal set up and support costs & self service
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Opportunities for Market Expansion
Ability to provide IT solution through Cloud Computing
Service model without borders with minimal support costs
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ICT ICT
, (certification)
,
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/
(success case study)
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SME
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Thank You
[email protected]
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Quiz
1. (AEC) (10 ) (580-600 )
2. 11 5 11 (
)
3. ( / , ,)
4.
ICT
( ICT ,
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Quiz
5. ICT ICT , (certification)
,
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Thank You
[email protected]
