ADVOCACY

Frank Dimmock 29/03/2010PCUSA – CHAL Health Advisorfdimmock@gmail.com

• What is it?• Why do we do it?• Who is it for? • Who is the target?• What do we need to do it?• How do we do it?• What do we expect from it?• What are our experiences?• What is the impact of our

advocacy efforts?

•What is Advocacy (n.) support

encouragement backing sponsorship promotion

•Why do we do it? (or need it?)

- because it is part of our mandate (i.e. an issue of justice and equity, serving the poor)

- because we need support and encouragement (self promotion)

•Who is it for?- CHA members

- Secretariat & CHA Programmes

- Communities we serve

•Who is the target?

International Agencies National Government

MinistriesDonor PartnersCommunities we serve & general public

•What do we need to do it?

INFORMATIONstatistics (appropriate, complete,

accurate & up-to-date)

narrative reportsPhotographsstories

Resources (Human, Financial & Technical)

• How is it done? Media – printed brochures, video, radio

Internet – web pages Presentations – Conferences, meetings

Informal meetings

•What do we expect from it?

• Increased awareness• Support (mobilisation of

resources)

• Increase in Morale

•What are our experiences?