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Malaysia Advertising Guide Page 1 of 15 Updated – Jan 2006
Advertising Guidelines – Malaysia
Advertising Guidelines The integrity of Herbalife’s Sales and Marketing Plan, and legalities, make it necessary for us to inform you about some important rules and policies regarding advertising and promotion of the Herbalife products and opportunity. As a Herbalife Independent Distributor, you are responsible for complying with Herbalife’s advertising rules and regulations contained in your Herbalife International Business Pack materials, myherbalife.com, and elsewhere. We are confident that you will find these rules and regulations protect you and your business as much as they protect Herbalife. If you have any questions regarding our advertising guidelines, please contact our Distributor Services Department at +60 (3) 2687-6333 & fax +60 (3) 2687-6222.
General Rules
• Have a good supply of Herbalife produced literature for the products and business opportunity; these items will be the best source of testimonials that will help you promote your business.
• Your identity must always be clearly stated. Mail order, direct response and on-
line advertisements must provide your verifiable, permanent address. • Herbalife logos and/or trademarks cannot be used in your advertising without
Herbalife’s prior written authorization.
• Product advertisements may be published under the following headings: beauty, fitness, skin care, miscellaneous. Do not publish them under health care or medical headings.
• Distributors are responsible for complying with all local laws and ordinances when advertising or promoting the products and/or business opportunity.
Malaysia Advertising Guide Page 2 of 15 Updated – Jan 2006
Business Opportunity Advertising
• Distributors may not imply that a job is being offered. The “Employment Opportunity” or “Position Vacant” categories in media advertising cannot be used. It should always be clear that an independent business opportunity is being offered.
• Opportunity advertisements may be published under the following headings:
“Business Opportunity”, ”Income Opportunity”, “Work From Home”, “Miscellaneous”. Do not publish them under “Job,” “Employment,” or “Help Wanted” headings.
Telephone Directory Listing
Distributor may advertise in the telephone directory by using the following text without adding any information, logo or slogan:
Herbalife Independent Distributor Call Me for a Business Opportunity
(name, address, telephone number and/or e-mail address)
or
Herbalife Independent Distributor Call Me for Products
(name, address, telephone number and/or e-mail address) For more information on general advertising, please refer to your Herbalife Career Book, MyHerbalife.com or your local Distributor Services Department.
Malaysia Advertising Guide Page 3 of 15 Updated – Jan 2006
Herbalife Approved Product, Retail & Business Opportunity Advertisements
Malaysia
Please note that the following advertisements cannot be altered in any way. You may only add your contact information to any of the following
advertisements, without adding any company information, logo or slogan:
Herbalife Independent Distributor (Name, Address, Phone # and/or E-mail address)
Product & Retail Advertisements
Just imagine!
You’ll be happier with a new you.
Achieve a healthier and younger-looking appearance. It’s not a dream-this can be you.
Our Weight Management Programs will help you through. Just call me now!
PD-001
Weight management also requires balanced nutrition!
Stop using reckless weight management programs.
You have to reduce calorie intake, but you need balanced nutrition. A program that satisfies is waiting for you.
Just call me now. PD-002
Now is the time. Don't hesitate.
With a good start you’re half way there! Once you are started, we will provide support to achieve your weight control goals.
Just call me now. PD-003
Weight Management Programs are easy to follow!
Weight Management Programs are excellent for improving health. Show off your healthier appearance.
Come together with your neighbours and learn more about our programs. PD-004
Malaysia Advertising Guide Page 4 of 15 Updated – Jan 2006
Product & Retail Advertisements (cont’d)
If you need to manage your weight, then do something about it. Our programs are the most effective and easiest to follow.
We will show you our programs. Just call me now.
PD-005
Don’t Give Up!
Weight Management Programs should also provide balanced nutrition. A good weight management program must be designed
to help change eating habits. PD-006
Your skin and hair need a treatment program too.
You should take good care of your skin and hair and provide nutrition to them regularly. Your skin feels fatigue too.
Try our skin care line. You will feel the difference right away.
PD-007
Skin and Hair Care made easier
Our personal care products will help you maintain a healthier and younger appearance. We will show you an easier and more effective way to care for your skin and hair.
Just call me. PD-008
Looking for natural beauty?
Our personal care product line consists of products made of herbs and botanical ingredients.
If you want to recover your natural beauty, Just call me now.
PD-009
Give vitality to your fatigued skin.
Personal care will give your skin a healthier and younger looking appearance.
You will be satisfied with the results. Just call me now.
PD-010
Malaysia Advertising Guide Page 5 of 15 Updated – Jan 2006
Product & Retail Advertisements (cont’d)
If you want to look good, a personal care program is the answer.
Everybody has the right to be more beautiful.
Perfect your beauty in your own way. Personal care provides well-balanced nutrition to your skin and helps you maintain beauty and a healthier appearance.
Nutrition for both health and beauty. PD-011
Do you know about your skin type?
Every type of skin has its own characteristics. To understand which skin type you have is just the starting point for the right skin care.
We will help you with your skin care needs from the beginning. PD-012
Beauty begins from skin care.
Beauty begins from the right skin care. Clean and healthy looking skin shows off beauty in a natural way.
You will feel the difference right away.
Just call me. PD-013
Our personal care products will take care of you from head to toe.
These programs include Skin Care, Hair Care, Body Care and Herbal Aloe Care Products,
You’ll love the results. Just call me.
PD-014
Calorie-Controlled Plan 3 Simple Steps to a Better You.
PD-015
A quick start to promote
Your well-being New Products for a New You.
PD-016
Malaysia Advertising Guide Page 6 of 15 Updated – Jan 2006
Product & Retail Advertisements (cont’d)
Kick start your vitality today…
Our Calorie-Controlled Plan helps You feel invigorated throughout the day.
PD-017
Shaping-up Never tasted so great!
New Products, New Flavours Call today.
PD-018
Shape up your life!
Inner Nutrition and Personal Care Increase your vitality
Gain confidence 30 Day Money Back Guarantee
Call me for more information PD-019
Tired of “Yo-Yo” Dieting?
Do you want the right products and a calorie-controlled program and support to achieve your goals?
A simple cost effective solution is at hand.
Just call me. PD-020
Want to manage your weight?
We can help you! Calorie controlled plan
Call me.
PD-021
Herbal Based: Smooth and Soft Skin
Various Products that can assist you in caring for your skin
Nutrition / Personal Care Industry
Call me for more information. PD-022
Malaysia Advertising Guide Page 7 of 15 Updated – Jan 2006
Product & Retail Advertisements (cont’d)
Wise Up!
Let me help you:
Improve your nutrition Promote well being
No obligation
Call me now. PD-023
Weight management
Specially formulated Calorie-controlled plan
Call me.
PD-024
Now you can snack & still achieve results …
Ask me how! PD-025
If you notice the difference Others will too …
Call us.
PD-026
SNACK NOW
Ask your local Distributor how!
PD-027
Would you like:
To help reduce fine lines & wrinkles To help restore skin tone & firmness
To help soften skin & increase moisture levels
Call me and I will show you how. PD-028
Malaysia Advertising Guide Page 8 of 15 Updated – Jan 2006
Product & Retail Advertisements (cont’d)
The answer to smoother, younger, healthier skin …
Ask your Distributor
How you can turn back the hands of time
PD-029
The taste that goes easy on your waist!
Just call me. PD-030
Revolutionary Product
to assist with fine lines and skin texture
Call me for more information. PD-031
The crunchy snack That will fill you up
Not out
Call me now. PD-032
Are you willing to try a brand new, calorie-controlled and Herbal-based
meal replacement product? Call me for more information.
PD-033
Herbalife Independent Distributor Call me for products
PD-034
Herbalife Independent Distributor Call me for products or opportunity
PD-035
Malaysia Advertising Guide Page 9 of 15 Updated – Jan 2006
Business Opportunity Advertisement
I am looking for people
Who want to improve their quality of life. BO-001
Wanted: people Interested in improving their quality of life.
BO-002
Work from home using the internet American-based Company looking for successful persons in different fields
Who want to pursue An Independent Business Opportunity
BO-003
Independent Business Opportunity International Company
Is looking for people from different career fields Excellent income potential.
For more information, call me now. BO-004
Income from Independent Business Opportunity – Full / Part time
Just call me for more information. BO-005
Independent Business Opportunity In the Nutrition Industry,
Lots of possibilities Call me now.
BO-006
Be your own Boss, work from home… For as little as 1 hour per day
Call me and I will show you how. BO-007
Who do you know that wants To improve their quality of life, feel great
And make money Ask me how.
BO-008
Malaysia Advertising Guide Page 10 of 15 Updated – Jan 2006
Business Opportunity Advertisement (cont’d)
Serious people needed for fun, dynamic, international
Independent Business Opportunity BO-009
Independent Business Opportunity!!! Work from home
Multi-National Nutrition Company Just call me for more information.
BO-010
Independent Business Opportunity!!! Mix business with pleasure
Lots of potential BO-011
Own your own business Working from home
Independent Distributors for Multi-National Nutrition Company Help Needed urgently
Lots of Earning potential BO-012
Independent Distributors wanted Proven system in 61 countries around the world,
USA based nutrition company Call me now for more information
BO-013
Realize your dreams! Independent Business Opportunity! Multi-National Nutrition Company
Proven system in 61 countries Call me and I’ll show you how!
BO-014
Improve your Well-being Make money
Call me today for details BO-015
Malaysia Advertising Guide Page 11 of 15 Updated – Jan 2006
Business Opportunity Advertisement (cont’d)
The right to choose
Being overweight and short of money is not
something most people choose for themselves. We can show you how to change
Call us now BO-016
Manage your weight, look good, feel great while earning a good income! Sounds too good to be true?
Call for some no-obligation information now!
BO-017
Do you want an extra source of income?
If you think you do, you are the very person I am looking for. You can earn more than you can imagine.
We will introduce you to a great independent business opportunity. Call me.
BO-018
We invite you to a home-based business opportunity.
We welcome anybody who is interested in doing business with great products. You don't need any special business experience or skills.
All you need is dreams and passion to drive you to success. Just call me now.
BO-019
Success Training Seminar.
We invite you to a unique seminar, which will lead you to an opportunity to achieve success
with nutritional and personal care products.
We will help you step by step to achieve your business success and your individual financial goals.
Call me anytime. BO-020
Malaysia Advertising Guide Page 12 of 15 Updated – Jan 2006
Business Opportunity Advertisement (cont’d)
Are you earning what your worth?
If you’re looking to earn some extra money, look into our business opportunity.
You’ll discover how easy it is to build your own easy-to-run business. You are welcome to visit and experience our program.
Call me. BO-021
I need help! To handle hot new products
Call now for a great new independent business opportunity BO-022
Do you have a nose for business?
…an eye for something different? …an ear for a good opportunity?
Then you have everything you need To become a successful representative in our international organization
BO-023
Need to earn income? Call me. Willing to help you with an independent business opportunity
BO-024
Business people can work night time. Make use of weekends efficiently.
On-line and Off-line BO-025
Need money? Cannot give you money,
but I will train you to be successful BO-026
I changed! I changed my shape, size and weight
I changed my lifestyle and income level To match my wildest dreams.
You can too. I will train you free. Just call
BO-027
Malaysia Advertising Guide Page 13 of 15 Updated – Jan 2006
Business Opportunity Advertisement (cont’d)
Why commute? Work from home.
As an Independent Distributor with a minimal outlay
and opportunity to earn more than you’re making now. Call for info about a chance to attend a meeting this week.
Call me. BO-028
Train for Success
I have earned from my globally expanding nutrition, skin care and weight control product and distribution marketing business.
I will train you to achieve success.
Just call for no obligation advice. BO-029
We want you as a new Recruit!
Be your own boss Minimal outlay independent business opportunity
Nutrition / Personal Care Industry Commission based.
Call me now.
BO-030
Fire your Boss
Tired of working for a boss who bosses you around? Is your pay check getting smaller, but your bills getting bigger?
Did that promotion you deserve pass you by?
Be your own Boss and write your own check with a growing international nutritional / personal care company with minimal outlay.
My business is exploding and my income is soaring. So could yours.
Call me and I will show you how.
BO-031
Malaysia Advertising Guide Page 14 of 15 Updated – Jan 2006
Business Opportunity Advertisement (cont’d)
Dissatisfied?
Looking for an opportunity to earn good part-time income
without risking your full time occupation?
Commission Based.
I NEED KEY PEOPLE IN ALL AREAS NOW!
Just call me now. BO-032
Want to spend more time with your family?
Work from home Business opportunity / minimal outlay
Commission Based Nutrition / Personal Care Industry
Call me for more information.
BO-033
Be your own boss
Ask us how Work from home
Commission based Nutrition / Personal Care industry
BO-034
FIRE YOUR BOSS!
I did and now I’m making much more with this independent business opportunity, than when I was “employed”.
Nutritional / Personal Care products with universal demand. Everyone is a potential customer.
Commission based.
Call me for no obligation advice. BO-035
Malaysia Advertising Guide Page 15 of 15 Updated – Jan 2006
Business Opportunity Advertisement (cont’d)
Come join our party!
A relaxing afternoon in your neighbourhood
to meet new people to try our great product
to explore a fabulous independent business opportunity
Just call me for more details BO-036
You want to improve your well-being? You want to earn more money?
You want to have more freedom?
Come to our Shake Party and you will find out how. BO-037
A gateway to financial freedom & well-being Come to our party and you will meet people who can tell you how.
Call us today.
BO-038
Feeling BLUE? Come and join us for a HOUSE PARTY! FUN with NEW FRIENDS & HEALTHY SHAKES served.
Get EXCITING PRODUCTS for FREE! CALL NOW.
BO-039
A PARTY that could CHANGE YOUR LIFE! Grab this OPPORTUNITY and you can make a DIFFERENCE!
LEARN MORE about MAXIMIZING YOUR POTENTIAL. JOIN US TODAY.
BO-040