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2014 American Advertising Federation - Inland Empire AMERICAN ADVERTISING AWARDS COMPETITION The AWARD Book

ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 [email protected]

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Page 1: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

2014 American Advertising Federation - Inland Empire

AMERICAN ADVERTISING AWARDS COMPETITION

The AWARDBook

Page 2: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

AAF – Inland EmpireThe American Advertising

Federation – Inland Empire

(AAF-Inland Empire), a non-profit

chapter of the American Advertising

Federation, is comprised of

professionals in San Bernardino

and parts of Riverside and Los

Angeles counties from all industry

segments: advertising and media

agency owners, marketing

directors, sales and media

managers, suppliers, radio stations,

graphic designers, photographers,

copywriters, academics, and more.

Each year the AAF-Inland Empire

hosts an advertising competition

covering over 200 categories of

advertising called the American

Advertising Awards Competition.

The AAF-Inland Empire is part of a

three-tier, national advertising

competition. Winners from the

Inland Empire are forwarded to the

second-tier or district level where

they compete against other

winners across Southern California

and the Las Vegas region. District

winners are then forwarded to the

final tier, the national American

Advertising Awards competition.

Tonight we celebrate the winners of

the Inland Empire competition and

wish you success at the district

and national tiers. We are pleased

that you entered the Inland Empire

competition and look forward to

seeing your work next year.

The Award Book

President: American Advertising Federation - Inland Empire

What a great year this has been! Here in the Inland Empire, our economy is growing in so many

ways. Much of that success is due to you: the great advertising companies that call this your home.

Advertising has always been one of the great catalysts for getting the market moving. Here in the IE,

our own creativity has made that success two-fold. Our advertising agencies, graphic artists,

photographers, broadcasters, writers, producers, editors, and great thinkers created work so

compelling that our audiences spent even more time traveling, dining out, trying new products,

buying new cars, clothes, and houses than they had in years. That’s the power of creativity…and

why the American Advertising Awards are so special.

Each year, this gala uniquely brings together the most brilliant, creative minds that the Inland Empire

and our country have to offer, so that we might all enjoy and celebrate your work. On behalf of the

Inland Empire chapter of the American Advertising Federation, thank you for joining us. We sincerely

hope you enjoyed this very special evening and this commemorative winner’s book. It is our great

privilege to honor you: the greatest talent of our local advertising industry!

Very sincerely,

Lacey Kendall

President

Page 3: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

1 6

2 7

3 8

4 9

2014 Board of Directors

1. PresidentLacey KendallBroadcast/Marketing Consultant: California State [email protected]

2. Vice-President Su [email protected]

3. Secretary Julie I [email protected]

4. Chief Financial Offi cerBobbi AlbanoFirst 5 San [email protected]

7. Addy Awards Chair AAF District 15 SecretaryJohn McCarthyiHerb951-616-3600 [email protected]

8. Addy Awards CommitteePaul LaneNBC News Radio KCAA –1050 [email protected]

9. Board Member - Creative Kristine ElledgeW.F. [email protected]

5. Membership Chair Peter D. MobleyMobley™ Marketing [email protected]

10. Immediate Past President Jacob M PooreCalifornia State University, San Bernardino (CSUSB)[email protected]

11. District 15 Governor Jon BurgessRedFusion [email protected]

5 10

11

6. Member at Large Susan AndersonMoss Bros. Auto [email protected]

Page 4: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

4 AMERICAN ADVERTISING FEDERATION

Best of Show

OUT-OF-HOMEOutdoor Board Flat

100 Years of Water BillboardRPU MarketingRPU MarketingMichael Bacich, Assistant General Manager Customer Relations/MarketingHeather Raymond, Marketing Communications ManagerLynn Scott, Account ManagerRyan White, Senior Graphics Technician

Title:Agency:

Client:Credit:

Gold OUT-OF-HOME

100 Years of Water Billboard

Outdoor Board FlatOutdoor Board Flat

AMERICAN ADVERTISING FEDERATION

Page 5: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

5INLAND EMPIRE

Gold In Recognition of Creative Excellence

SALES PROMOTION - Catalog

Intense Product CatalogThe Creative BarIntense CyclesJustin Lawler, Creative DirectorVeronica Gonzalez, Lead DesignerCody Fletcher, DesignerGreg Gonzalez, Art Director

Title:Agency:

Client:Credit:

Gold SALES PROMOTION - Catalog

Intense Product Catalog

Page 6: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

6 AMERICAN ADVERTISING FEDERATION

SALES PROMOTIONMenu

Lamb Weston Hard Rock Cafe Menu IdeationJ. Brenlin DesignLamb WestonRick Haan, Creative DirectorMichelle Fournier, Designer

Title:Agency:

Client:Credit:

Gold SALES PROMOTION

Lamb Weston Hard Rock Cafe Menu Ideation

MenuMenu

Page 7: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

7INLAND EMPIRE

SALES PROMOTIONBranded Environment

LINEX Retail EnvironmentIgnite Design & AdvertisingLINEX Protective CoatingsIgnite Design & Advertising

Title:Agency:

Client:Credit:

Gold SALES PROMOTION

LINEX Retail Environment

Branded EnvironmentBranded Environment

Page 8: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

8 AMERICAN ADVERTISING FEDERATION

COLLATERAL MATERIALFour-color

Montessori In Redlands 2012-2013 Annual ReportGreen Acres DesignMontessori In RedlandsAndrew Oakes, Creative DirectorTheo DeHart, Designer

Title:Agency:

Client:Credit:

Gold COLLATERAL MATERIAL

Montessori In Redlands 2012-2013 Annual Report

Four-colorFour-color

Page 9: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

9INLAND EMPIRE

COLLATERAL MATERIALBook Design (Entire Book)

100 Years of Water Postcard BookRPU MarketingRPU MarketingMichael Bacich, Assistant General Manager Customer Relations/MarketingHeather Raymond, Marketing Communications ManagerMarjorie Mitchell, Customer Communications CoordinatorNancy Edwards, Graphic Designer

Title:Agency:

Client:Credit:

Gold COLLATERAL MATERIAL

100 Years of Water Postcard Book

Book Design (Entire Book)Book Design (Entire Book)

Page 10: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

10 AMERICAN ADVERTISING FEDERATION

COLLATERAL MATERIALBook Design (Entire Book)

Loma Linda University Health Brand BookLoma Linda University HealthLoma Linda University HealthHeather Valentine, Brand ManagerND&P Advertising Agency

Title:Agency:

Client:Credit:

Gold COLLATERAL MATERIAL

Loma Linda University Health Brand Book

Book Design (Entire Book)Book Design (Entire Book)

Page 11: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

11INLAND EMPIRE

COLLATERAL MATERIALCampaign

West Coast Rock SchoolCalifornia Baptist UniversityWest Coast Rock SchoolCalifornia Baptist University

Title:Agency:

Client:Credit:

Gold COLLATERAL MATERIAL

West Coast Rock School

CampaignCampaign

INLAND EMPIRE 11

Page 12: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

12 AMERICAN ADVERTISING FEDERATION

Gold In Recognition of Creative Excellence

DIRECT MARKETING - Single 3-D

TVCC Gala InvitationThe Creative BarTemecula Valley Chamber of CommerceJustin Lawler, Designer

Title:Agency:

Client:Credit:

Gold DIRECT MARKETING - Single 3-D

TVCC Gala InvitationThe Creative BarTVCC Gala InvitationTVCC Gala Invitation

Page 13: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

13INLAND EMPIRE

Gold SPECIALTY ADVERTISINGApparel

San Antonio Hospital Foundation Reign Auction JerseyIgnite Design & AdvertisingSan Antonio Hospital FoundationIgnite Design & Advertising

Title:Agency:

Client:Credit:

SPECIALTY ADVERTISING

San Antonio Hospital Foundation Reign Auction Jersey

ApparelApparel

Page 14: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

14 AMERICAN ADVERTISING FEDERATION

100 Years of Water Outdoor PosterRPU MarketingRPU MarketingMichael Bacich, Assistant General Manager Customer Relations/MarketingHeather Raymond, Marketing Communications ManagerLynn Scott, Account ManagerRyan White, Senior Graphics Technician

Title:Agency:

Client:Credit:

Gold OUT-OF-HOMEOutdoor Board FlatOUT-OF-HOMEOutdoor Board FlatOutdoor Board Flat

Page 15: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

15INLAND EMPIRE

Gold CONSUMER OR TRADE PUBLICATIONFour-color

100 Years of Water Print AdRPU MarketingRPU MarketingMichael Bacich, Assistant General Manager Customer Relations/MarketingHeather Raymond, Marketing Communications ManagerLynn Scott, Account ManagerRyan White, Senior Graphics Technician

Title:Agency:

Client:Credit:

CONSUMER OR TRADE PUBLICATION

100 Years of Water Print Ad

Four-colorFour-color

Page 16: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

16 AMERICAN ADVERTISING FEDERATION

DIRECT MARKETINGSingle Flat

Romancing the PotatoJ. Brenlin DesignLamb WestonRick Haan, Creative DirectorJane Brenlin, Creative Director/CopywriterMichelle Fournier, Designer

Title:Agency:

Client:Credit:

Lamb Weston GroundersJ. Brenlin DesignLamb WestonRick Haan, Creative DirectorJim Chastek, ConceptMichelle Fournier, Designer

Title:Agency:

Client:Credit:

Lamb Weston GroundersJ. Brenlin DesignLamb WestonRick Haan, Creative DirectorJim Chastek, ConceptMichelle Fournier, Designer

Title:Agency:

Client:Credit:

FullThrottle Graphics WrapMobley Marketing GroupTransit Sales International

Title:Agency:

Client:

Silver DIRECT MARKETING

Romancing the Potato

Single FlatSingle Flat

DIRECT MARKETINGSingle 3-DSilverLamb Weston Grounders

DIRECT MARKETINGSingle 3-DSingle 3-D

DIRECT MARKETINGCampaign 3-D/MixedSilverLamb Weston Grounders

DIRECT MARKETINGCampaign 3-D/MixedCampaign 3-D/Mixed

DIRECT MARKETINGOutdoor Board Vehicle Graphic AdvertisingSilverFullThrottle Graphics Wrap

DIRECT MARKETINGOutdoor Board Vehicle Graphic AdvertisingOutdoor Board

LA County Fair Unleash Your Inner Fair Billboard CampaignIgnite Design & AdvertisingLA County FairIgnite Design & AdvertisingBobby Eras, Photographer

Title:Agency:

Client:Credit:

DIRECT MARKETINGOut-Of-Home - CampaignSilverLA County Fair Unleash Your Inner Fair

DIRECT MARKETINGOut-Of-Home - CampaignOut-Of-Home - Campaign

DIRECT MARKETINGOut-Of-Home - Self Promotion

Jennifer Reyes MailerJennifer Reyes StudiosJennifer Reyes StudiosJennifer Reyes

Title:Agency:

Client:Credit:

Silver DIRECT MARKETING

Jennifer Reyes Mailer

Out-Of-Home - Self PromotionOut-Of-Home - Self Promotion

Page 17: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

17INLAND EMPIRE

CONSUMER OR TRADE PUBLICATION

Campaign - Four-color

Glen Ivy print campaignPlain Joe SudiosGlen Ivy Hot SpringsBruce Mayo, Creative DirectorPeter McGowan, Design PrincipalEd McGowan, PhotographerBryce Reyes, PhotographerBecca Carroll, DesignerSuzanne BeaudionTraci Scare, Project ManagerLaura Nichelson, Glen Ivy Marketing Director

Title:Agency:

Client:Credit:

Gold

Glen Ivy print campaign

Campaign - Four-colorCampaign -

Page 18: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

18 AMERICAN ADVERTISING FEDERATION

DIGITAL ADVERTISING

Gold Websites - ConsumerProducts

Honeyville eCommerce WebsiteHoneyvilleHoneyvilleChris Ondatje, VP of EcommerceNikita Johnson, Product ManagerZak Elcock, Social Media and Content Contributer

Title:Agency:

Client:Credit:

Websites - ConsumerWebsites - Consumer

Honeyville eCommerce Website

ProductsProducts

Page 19: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

19INLAND EMPIRE

Gold DIGITAL ADVERTISINGWebsites - Consumer Services

Central WebsitePlain Joe SudiosCentral Christian ChurchPete McGowan, Design PrincipalBrad Duplechian, DirectorChris Ubando, Project ManagerEd McGowan, DesignerRichard Boyda, DigitalRyan Moore, Central Christian Church

Title:Agency:

Client:Credit:

DIGITAL ADVERTISING

Central Website

Websites - Consumer ServicesWebsites - Consumer

INLAND EMPIRE 19

Page 20: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

20 AMERICAN ADVERTISING FEDERATION

Gold DIGITAL ADVERTISINGSocial Media - Campaign

100 Years of Water Campaign – Social media effortsRPU MarketingRPU MarketingMichael Bacich, Assistant General Manager Customer Relations/MarketingHeather Raymond, Marketing Communications ManagerRyan Bullard, Sustainability Officer/Principal Account ManagerLynn Scott, Account ManagerMark Cloud, Account Manager

Title:Agency:

Client:Credit:

DIGITAL ADVERTISING

100 Years of Water Campaign – Social media efforts

Social Media - CampaignSocial Media - Campaign

Page 21: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

21INLAND EMPIRE

Grosh “The Stage Just Isn’t Complete”Spencer Lewis Marketing GroupGrosh Backdrop and DraperyShawn Glaspell, Marketing DirectorKevin McGaha, Graphic Designer

Title:Agency:

Client:Credit:

Gold DIGITAL ADVERTISINGOnline Publication - Email

Grosh “The Stage Just Isn’t Complete”

DIGITAL ADVERTISINGOnline Publication - EmailOnline Publication - Email

Page 22: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

22 AMERICAN ADVERTISING FEDERATION

iHerb Product Review - Calming Cat Treats aka “Bad Mood Kitty”iHerbiHerb, Inc.Team iHerbeMotion Pictures Media Group

Title:

Agency:Client:Credit:

Gold DIGITAL ADVERTISINGVideo - Internet CommercialsDIGITAL ADVERTISINGVideo - Internet CommercialsVideo - Internet Commercials

Page 23: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

23INLAND EMPIRE

In Recognition of Creative Excellence

DIGITAL ADVERTISINGVideo - Branded Content, 60 seconds or less

World Vision VideoPlain Joe SudiosWorld Vision Inc.Blake Ryan, PrincipalJenna Lewis, Project ManagerBryce Reyes, DesignerBrandon Irwin, Digital

Title:Agency:

Client:Credit:

Gold DIGITAL ADVERTISING

World Vision Video

Video - Branded Content, 60 seconds or lessVideo -

INLAND EMPIRE

Gold

23

Page 24: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

24 AMERICAN ADVERTISING FEDERATION

CONSUMER OR TRADE PUBLICATIONFull Page - Four-color

Power Partner Print AdRPU MarketingRPU MarketingMichael Bacich, Assistant General Manager Customer Relations/MarketingHeather Raymond, Marketing Communications ManagerLynn Scott, Account ManagerRyan White, Senior Graphics Technician

Title:Agency:

Client:Credit:

Silver CONSUMER OR TRADE PUBLICATION

Power Partner Print Ad

Full Page - Four-colorFull Page - Four-color

DIGITAL ADVERTISINGWebsites B-to-B Products

Kumho Tire Dealer Portal WebsiteIgnite Design & AdvertisingKumho Tire USAIgnite Design & Advertising

Title:Agency:

Client:Credit:

Silver DIGITAL ADVERTISING

Kumho Tire Dealer Portal Website

Websites B-to-B ProductsWebsites B-to-B Products

DIGITAL ADVERTISINGWebsites B-to-B Services

Partners for Better HealthMaven 2.0 IncPartners for Better HealthRalph Richardson, PrincipalLuke Anspach, Creative DirectorMike Stecker, Sr. DeveloperLong Dao, Developer

Title:Agency:

Client:Credit:

Silver DIGITAL ADVERTISING

Partners for Better Health

Websites B-to-B ServicesWebsites B-to-B

DIGITAL ADVERTISINGWebsites Consumer - Products

Longmont Dairy Website RedesignRedFusion MediaLongmont DairyJon Burgess, Creative DirectorVincent Sanchez, Digital DevelopperCindy Barents, Designer

Title:Agency:

Client:Credit:

Silver DIGITAL ADVERTISING

Longmont Dairy Website Redesign

Websites Consumer - ProductsWebsites Consumer - Products

Page 25: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

25INLAND EMPIRE

DIGITAL ADVERTISINGWebsites Consumer - Services

Glen Ivy Hot Springs websitePlain Joe SudiosGlen Ivy Hot SpringsBruce Mayo, Creative Director/CopywriterPeter McGowan, Design PrincipalBecca Carroll, DesignerSuzanne Beaudoin, DesignerTraci Scarce, Project ManagerEd McGowan, PhotograherBryce Reyes, PhotograherLaura Nichelson, Glen Ivy Marketing Director

Title:Agency:

Client:Credit:

Partners for Better HealthMaven 2.0 IncPartners for Better HealthRalph Richardson, PrincipalLuke Anspach, Creative DirectorMike Stecker, Sr. DeveloperLong Dao, Developer

Title:Agency:

Client:Credit:

Media SocialPlain Joe SudiosPlain Joe StudiosPeter McGowan, Design PrincipalBrandon Irwin, Digitlal/Video

Title:Agency:

Client:Credit:

Loma Linda Unviversity Health Metabolic & Bariatric Surgery Program Banner AdLoma Linda University HealthLoma Linda University HealthMelissa Mollner, Account Executive

Title:

Agency:Client:Credit:

Silver DIGITAL ADVERTISING

Glen Ivy Hot Springs website

Websites Consumer - ServicesWebsites Consumer -

DIGITAL ADVERTISINGWebsites Consumer - ServicesSilverPartners for Better Health

DIGITAL ADVERTISINGWebsites Consumer - ServicesWebsites Consumer -

DIGITAL ADVERTISINGSocial Media - Single Platform, Consumer

Silver DIGITAL ADVERTISING

ConsumerSocial Media - Single Platform, ConsumerSocial Media - Consumer

DIGITAL ADVERTISINGAdvertising and Promotion - Banners, Standard

Silver DIGITAL ADVERTISING

Banners, StandardAdvertising and Promotion - Banners, StandardAdvertising and Promotion - Banners, Standard

DIGITAL ADVERTISINGSocial Media - Consumer

Methodist Hospital of Southern CaliforniaHairy Dog EntPhillip Large, Director/Producer/Editor, Hairy Dog Ent.Cliff Daniels, Dr. VP/Chief Strategy Officer, Methodist Hospital of Southern CaliforniaRick Miller, Manager, Marketing & Business Development, Methodist Hospital of Southern California

Title:

Agency:Client:Credit:

Announcing Kentucky Distribution CenteriHerbiHerb, Inc. Team iHerbeMotion Pictures Media Group

Title:

Agency:Client:Credit:

Proton Patient Testimonial- Alan & Shelly HoltLoma Linda University HealthKelsey Culler, Senior Account ExecutiveLLUH Advancement Films, Production

Title:

Agency:Client:Credit:

UC Academy Day in the Life of a KindergartenerIgnite Design & AdvertisingUC AcademyIgnite Design & AdvertisingRussell John Films, Videographer

Title:

Agency:Client:Credit:

Silver DIGITAL ADVERTISING

Methodist Hospital of

Social Media - ConsumerSocial Media - Consumer

DIGITAL ADVERTISINGVideo - Branded ContentSilverAnnouncing Kentucky

DIGITAL ADVERTISINGVideo - Branded ContentVideo - Branded Content

DIGITAL ADVERTISINGVideo - Branded ContentSilverProton Patient Testimonial

DIGITAL ADVERTISINGVideo - Branded ContentVideo - Branded Content

DIGITAL ADVERTISINGVideo - Branded ContentSilverUC Academy

DIGITAL ADVERTISINGVideo - Branded ContentVideo - Branded Content

Avoid Medical Bills (Online Marketing Ads)Inland Empire Health Plan Inland Empire Health Plan, Marketing Department

Title:

Agency:Client:Credit:

DIGITAL ADVERTISINGCampaignSilverAvoid Medical Bills

DIGITAL ADVERTISINGCampaignCampaign

Page 26: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

26 AMERICAN ADVERTISING FEDERATION

INTEGRATED CAMPAIGNSConsumer - Local

Glen Ivy Integrated campaignPlain Joe SudiosGlen Ivy Hot SpringsBruce Mayo, Creative DirectorPeter McGowan, Design PrincipalBecca Carroll, DesignerSuzanne Beaudoin, DesignerEd McGowan, PhotograherBryce Reyes, PhotographerTraci Scarce, Project ManagerLaura Nichelson, Glen Ivy Marketing Director

Title:Agency:

Client:Credit:

Silver INTEGRATED CAMPAIGNS

Glen Ivy Integrated campaign

Consumer - LocalConsumer - Local

REDiscover Red1foodsource/J. Brenlin DesignJane Brenlin, Creative Director/CopywritingRick Haan, Creative DirectorMichelle Fournier, Designer

Title:Agency:

Client:Credit:

1foodsource Explainer VIdeo1foodsource/J. Brenlin DesignRick Haan, Creative DirectorChris Kasianczuk, Video Production

Title:Agency:

Client:Credit:

Mercenary For Hire - A Thousand IdeasA Thousand IdeasAndrew Phipps, Creative DirectorAndrew Phipps, Copywriting

Title:Agency:

Client:Credit:

ADVERTISING INDUSTRY SELF-PROMOTIONCollateralSilverREDiscover Red

ADVERTISING INDUSTRY SELF-PROMOTIONCollateralCollateral

ADVERTISING INDUSTRY SELF-PROMOTIONDigital AdvertisingSilver1foodsource Explainer VIdeo

ADVERTISING INDUSTRY SELF-PROMOTIONDigital AdvertisingDigital Advertising

ADVERTISING INDUSTRY SELF-PROMOTIONDirect Marketing / Specialty ItemsSilverMercenary For Hire - A Thousand Ideas

ADVERTISING INDUSTRY SELF-PROMOTIONDirect Marketing / Specialty ItemsDirect Marketing / Specialty Items

Page 27: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

27INLAND EMPIRE

ELEMENTS OF ADVERTISING

ELEMENTS OF ADVERTISINGPhotography - Digitally Enhanced

LA County Fair Unleash Your Inner Fair Campaign - Pig GirlIgnite Design & AdvertisingLA County FairIgnite Design & AdvertisingBobby Eras, Photographer

Title:

Agency:Client:Credit:

Silver ELEMENTS OF ADVERTISING

LA County Fair Unleash Your Inner Fair

Photography - Digitally EnhancedPhotography -

ELEMENTS OF ADVERTISINGPhotography - Campaign

LA County Fair Campaign PhotographyIgnite Design & AdvertisingLA County FairIgnite Design & AdvertisingBobby Eras, Photographer

Title:Agency:

Client:Credit:

Silver ELEMENTS OF ADVERTISING

LA County Fair Campaign Photography

Photography - CampaignPhotography -

ADVERTISING INDUSTRY SELF-PROMOTIONCards, Invitations or Announcements

Ignite Design & AdvertisingHoliday Card & GiftIgnite Design & AdvertisingIgnite Design & Advertising

Title:Agency:

Client:Credit:

Silver ADVERTISING INDUSTRY SELF-PROMOTION

Ignite Design & Advertising

Cards, Invitations or AnnouncementsCards, Invitations or Announcements

ELEMENTS OF ADVERTISINGPhotography - Color

Kevin HaywaheA Thousand IdeasTha Pow WowAndrew Phipps, Creative Director/Photographer

Title:Agency:

Client:Credit:

Silver ELEMENTS OF ADVERTISING

Kevin Haywahe

Photography - ColorPhotography - Color

ADVERTISING INDUSTRY SELF-PROMOTION Direct Marketing / Specialty Items

Holiday Promotional BottleJennifer Reyes StudiosJennifer Reyes StudiosJennifer Reyes

Title:Agency:

Client:Credit:

Silver SELF-PROMOTION

Holiday Promotional Bottle

Direct Marketing / Specialty ItemsDirect Marketing / Specialty Items

Page 28: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

28 AMERICAN ADVERTISING FEDERATION

Loma Linda University Health Musaic Magnetic WallIgnite Design & AdvertisingLoma Linda University HealthIgnite Design & Advertising

Title:Agency:

Client:Credit:

Gold PUBLIC SERVICE Broadcast/Electronic/Digital - Non-traditional

Loma Linda University Health Musaic Magnetic Wall

PUBLIC SERVICE Broadcast/Electronic/Digital - Non-traditionalBroadcast/Electronic/Digital - Non-traditional

Page 29: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

29INLAND EMPIRE

Winter Advertising Agency Holiday GiveawayWinter Advertising AgencyWinter Advertising AgencyJennifer Reyes, Design

Title:Agency:

Client:Credit:

Gold ADVERTISING INDUSTRY SELF-PROMOTIONDirect Marketing / Specialty Items

Winter Advertising Agency Holiday Giveaway

ADVERTISING INDUSTRY SELF-PROMOTIONDirect Marketing / Specialty ItemsDirect Marketing / Specialty Items

Page 30: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

30 AMERICAN ADVERTISING FEDERATION

Ontario Fury Soccer logo designIgnite Design & AdvertisingOntario Professional Indoor Soccer LeagueIgnite Design & Advertising

Title:Agency:

Client:Credit:

Gold ELEMENTS OF ADVERTISINGVisual - Logo

Ontario Fury Soccer logo design

ELEMENTS OF ADVERTISINGVisual - LogoVisual - Logo

Page 31: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

31INLAND EMPIRE

Kumho Tire Ecsta PA31 PersoniconsIgnite Design & AdvertisingKumho Tire USAIgnite Design & Advertising

Title:Agency:

Client:Credit:

Gold ELEMENTS OF ADVERTISINGVisual - Illustration - Campaign

Kumho Tire Ecsta PA31 Personicons

ELEMENTS OF ADVERTISINGVisual - Illustration - CampaignVisual -

Page 32: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

32 AMERICAN ADVERTISING FEDERATION

Vogue ItaliaCalifornia Baptist UniversityVogue ItaliaTrever Hoehne

Title:Agency:

Client:Credit:

Gold ELEMENTS OF ADVERTISINGVisual - Photography - Color

Vogue Italia

ELEMENTS OF ADVERTISINGVisual - Photography - ColorVisual -

Page 33: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

33INLAND EMPIRE

LA County Fair Unleash Your Inner Fair Campaign - Flame LadyIgnite Design & AdvertisingLA County FairIgnite Design & AdvertisingBobby Eras, Photographer

Title:Agency:

Client:Credit:

Gold ELEMENTS OF ADVERTISINGVisual - Photography - Digitally Enhanced

LA County Fair Unleash Your Inner Fair Campaign - Flame Lady

ELEMENTS OF ADVERTISINGVisual - Photography - Digitally EnhancedVisual -

INLAND EMPIRE 33

Page 34: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

34 AMERICAN ADVERTISING FEDERATION

SALES PROMOTIONCampaign

Ontario Convention & Visitors Bureau Sales Promotion FolderWinter Advertising AgencyMary Winter, Creative DirectorJennifer Reyes, GraphicDesign & Production

Title:

Agency:Client:Credit:

VEE Tire Co. PackagingThe Creative BarJustin Lawler, Creative Director/Lead DesignerGreg Gonzales, Art DirectorVeronica Gonzalez, DesignerBrittany Philippi, Copy Writer

Title:Agency:

Client:Credit:

DRIVEN Public Relations Stationery PackageIgnite Design & AdvertisingDRIVEN Public RelationsIgnite Design & Advertising

Title:Agency:

Client:Credit:

Presidential Inauguration Material University of Redlands, Department of Marketing & Strategic CommunicationsUniversity of RedlandsJennifer Alvarado, Graphic Designer, Creative ManagerAndrew Wilkin, Contract Creative DirectorRyan Sweet, Graphic Designer

Title:Agency:

Client:Credit:

Silver SALES PROMOTION

Ontario Convention & Visitors Bureau

CampaignCampaign

SALES PROMOTIONPackaging - Single UnitSilverVEE Tire Co. Packaging

SALES PROMOTIONPackaging - Single UnitPackaging -

SALES PROMOTIONPackaging - Flat PrintedSilverDRIVEN Public Relations Stationery Package

SALES PROMOTIONPackaging - Flat PrintedPackaging -

COLLATERAL MATERIALPresidential Inauguration MaterialSilverPresidential Inauguration Material

COLLATERAL MATERIALPresidential Inauguration MaterialPresidential Inauguration Material

COLLATERAL MATERIALAnnual Report - Four-color

Loma Linda University Health Annual ReportLoma Linda University HealthLoma Linda University HealthRenee Giroth, Senior Account ExecutiveMichael Easley, Designer

Title:

Agency:Client:Credit:

Xtreme Machine Catalogandy meadors brandingXtreme MachineKelli Murrow, Performance Machine Director of Sales & Marketingandy meadors, andy meadors branding

Title:Agency:

Client:Credit:

Romancing the PotatoJ. Brenlin DesignLamb WestonRick Haan, Creative DirectorJane Brenlin, Creative Director/CopywriterMichelle Fournier, Designer

Title:Agency:

Client:Credit:

CAVAD BrochureCalifornia Baptist UniversityCollege of Architecture, Visual Arts & Design - California Baptist University

Title:Agency:

Client:

Silver COLLATERAL MATERIAL

Loma Linda University Health

Annual Report - Four-colorAnnual Report - Four-color

COLLATERAL MATERIALBrochure- Four-colorSilverXtreme Machine Catalog

COLLATERAL MATERIALBrochure- Four-colorBrochure- Four-color

COLLATERAL MATERIALBrochure- Four-colorSilverRomancing the Potato

COLLATERAL MATERIALBrochure- Four-colorBrochure- Four-color

COLLATERAL MATERIALBrochure- Four-colorSilverCAVAD Brochure

COLLATERAL MATERIALBrochure- Four-colorBrochure- Four-color

Page 35: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

35INLAND EMPIRE

Kumho Tire Ecsta PA31 TV Spot AnimationIgnite Design & AdvertisingKumho Tire USAIgnite Design & Advertising

Title:Agency:

Client:Credit:

Intense ExperienceThe Creative BarIntense CyclesGreg Gonzalez, Art Director/Lead DesignerJustin Lawler, Creative DirectorCody Fletcher, DesignerVeronica Gonzalez, Designer/ProgrammerBrittany Philippi, Production Assistant/Account Coordinator

Title:Agency:

Client:Credit:

ELEMENTS OF ADVERTISINGVisual - Animation or Special EffectsSilverKumho Tire Ecsta PA31 TV Spot Animation

ELEMENTS OF ADVERTISINGVisual - Animation or Special EffectsVisual - Animation or Special Effects

ELEMENTS OF ADVERTISINGDigital Creative Technology - Responsive DesignSilverIntense Experience

ELEMENTS OF ADVERTISINGDigital Creative Technology - Responsive DesignDigital Creative Technology -

To Make Man Whole BookletLoma Linda University HealthLoma Linda University HealthKarem Pederson, DesignerShelly Moore, Project ManagerJustin Van Allen, Project ManagerCrown Printers, Printer

Title:Agency:

Client:Credit:

COLLATERAL MATERIALBook Design (Entire Book)SilverTo Make Man Whole Booklet

COLLATERAL MATERIALBook Design (Entire Book)Book Design (Entire Book)

Loma Linda University Health Facts & Figures BookLoma Linda University HealthLoma Linda University HealthRenee Giroth, Senior Account ExecutiveJhanelle Ocampo, Designer

Title:

Agency:Client:Credit:

COLLATERAL MATERIALBook Design (Entire Book)SilverLoma Linda University Health Facts & Figures

COLLATERAL MATERIALBook Design (Entire Book)Book Design (Entire Book)

Photographing the WorldHeartstone ArtsGraphie InternationalSioux Bally MaloofArt Director, Designer

Title:Agency:

Client:Credit:

COLLATERAL MATERIALBook Design (Entire Book)SilverPhotographing the World

COLLATERAL MATERIALBook Design (Entire Book)Book Design (Entire Book)

Silver

Silver

Page 36: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

36 AMERICAN ADVERTISING FEDERATION

SALES PROMOTION - 01B - Sales Kit or Product Information SheetsPlidek Sales PromotionWinter Advertising Agency

SALES PROMOTION - 01B - Sales Kit or Product Information SheetsAvon Sales KitJ. Brenlin Design

SALES PROMOTION - 01B - Sales Kit or Product Information SheetsLamb Weston Innovation Showcase Sales KitJ. Brenlin Design

SALES PROMOTION - 01D - MenuBuffalo Wild Wings Menu InsertJ. Brenlin Design

SALES PROMOTION - 01E - CampaignLamb Weston Innovation Showcase CampaignJ. Brenlin Design

SALES PROMOTION - 02C - CampaignBuena Vista Muffin TopsJ. Brenlin Design

SALES PROMOTION - 03B - Free-StandingCarl’s Jr. Convention BannerJ. Brenlin Design

SALES PROMOTION - 04 - CampaignRoyal Merchandising DisplayJ. Brenlin Design

SALES PROMOTION - 04 - SALES PROMOTION - CampaignRoyal Atta Restaurant Depot CampaignJ. Brenlin Design

SALES PROMOTION - 04 - CampaignLamb Weston Flavor Seekers Pull-up BannersJ. Brenlin Design

SALES PROMOTION - 04 - CampaignTemecula Valley High School PostersYb Squared

COLLATERAL MATERIAL - 06A - Flat PrintedRCHF Stationery PackageChase Photography & Design

COLLATERAL MATERIAL - 06A - Flat PrintedROI Stationery PackageIgnite Design & Advertising

COLLATERAL MATERIAL - 06B - Multiple ProcessGreater Ontario Convention & Visitors Bureau Stationery PackageWinter Advertising Agency

COLLATERAL MATERIAL - 07B - Four-colorRiverside Public Utilities 2013 Financial ReportRPU Marketing

COLLATERAL MATERIAL - 07B - Four-colorRCHF Annual Report 2012Chase Photography & Design

COLLATERAL MATERIAL - 08B - Four colorRonin Disaster Restoration Services BrochureSpencer Lewis Marketing Group

COLLATERAL MATERIAL - 08B - Four colorExperience the San Bernardino Symphony 13-14 Season BrochurePK Design

COLLATERAL MATERIAL - 08B - Four colorJustice Is Our Mission BrochureHyattWard Advertising, Inc.

COLLATERAL MATERIAL - 08B - Four colorLA County Fair Kids BrochureIgnite Design & Advertising

COLLATERAL MATERIAL - 08B - Four colorVarner Brandt Capabilities BrochureGreen Acres Design

COLLATERAL MATERIAL - 9C - SeriesWellbeingLoma Linda University Health

COLLATERAL MATERIAL - 09C - SeriesA Healthy TomorrowLoma Linda University Health

COLLATERAL MATERIAL - 09D - Magazine Design (Entire Magazine)Rock Solid Recovery MagazineJP Ambrose Communications

COLLATERAL MATERIAL - 10A - SingleHealth Navigator PosterInland Empire Health Plan

COLLATERAL MATERIAL - 10A - SingleBlob Evolution PostersInland Empire Health Plan

COLLATERAL MATERIAL - 10A - SingleHockey Fights Cancer and the LLU Cancer Center “I’m Inspired By” Fan SignInland Empire Health Plan

COLLATERAL MATERIAL - 10A - SingleHammerNelsonDesign

COLLATERAL MATERIAL - 10B - CampaignUrgent CareNelsonDesign

COLLATERAL MATERIAL - 11B - InvitationLLUCH 20th Anniversary InvitationLoma Linda University Health

COLLATERAL MATERIAL - 11A - Card2013 Holiday CardInland Empire Health Plan

COLLATERAL MATERIAL - 11B - InvitationTwo Tickets to Paradise InvitationChase Photography & Design

DIRECT MARKETING - 12A - FlatInternational Congress Vegetarian Nutrition BrochureLoma Linda University Health

DIRECT MARKETING - 12A - FlatLoma Linda University Health Pediatric Cardiology Clinic AnnouncementLoma Linda University Health

Bronze PROFESSIONALWinners

Page 37: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

37INLAND EMPIRE

DIRECT MARKETING - 12A - FlatFirst Year Experience BrochureUniversity of RedlandsUniversity of Redlands, Department of Marketing & Strategic Communications

DIRECT MARKETING - 12B - 3-DLoma Linda University Health New Resident PacketLoma Linda University Health

DIRECT MARKETING - 13B - 3-D / MixedAuto Expert 2013 Business-to-Business CampaignHyattWard Advertising, Inc.

DIRECT MARKETING - 13B - 3-D / MixedHome Run for Honda FCUHyattWard Advertising, Inc.

OUT-OF-HOME - 16B - Exterior on a mass transit vehicleHarvest AmericaCalifornia Baptist University

OUT-OF-HOME - 17B - Interior Still or StaticBMC Internal ArtworkLoma Linda University Health

OUT-OF-HOME - 18 - CampaignSan Antonio Community Hospital Healthier Choices CampaignIgnite Design & Advertising

CONSUMER OR TRADE PUBLICATION - 22B - Four-colorGreen Riverside Earth Day Print AdRPU Marketing

CONSUMER OR TRADE PUBLICATION - 23B - Four-colorLoma Linda University Health Wellness CalendarLoma Linda University Health

CONSUMER OR TRADE PUBLICATION - 24B - Four-colorGrosh “We’ve Got Your Back” CampaignSpencer Lewis Marketing Group

CONSUMER OR TRADE PUBLICATION - 24B - Four-colorLoma Linda University Health Live It Print CampaignLoma Linda University Health

CONSUMER OR TRADE PUBLICATION - 24B - Four-colorXtreme Machine Campaignandy meadors branding

CONSUMER OR TRADE PUBLICATION - 24B - Four-colorGreater Ontario Convention & Visitors Bureau Advertising CampaignWinter Advertising Agency

DIGITAL ADVERTISING - 32A - ProductsBuena Vista WebsiteJ. Brenlin Design

DIGITAL ADVERTISING - 32A - ProductsWing Hing WebsiteJ. Brenlin Design

DIGITAL ADVERTISING - 32C - ServicesG4U websiteJ. Brenlin Design

DIGITAL ADVERTISING - 33C - ServicesLoma Linda University Medical Center - MurrietaMaven 2.0 Inc

DIGITAL ADVERTISING - 33C - ServicesSBCERA WebsiteSpencer Lewis Marketing Group

DIGITAL ADVERTISING - 33C - ServicesGirls Scouts of San Gorgonio Council websiteMindSqueezeCreative

DIGITAL ADVERTISING - 33C - ServicesUnforgettables WebsiteMobley Marketing Group

DIGITAL ADVERTISING - 33C - ServicesTheatre ArtsCalifornia State University, San Bernardino Creative Media Services - CSUSB

DIGITAL ADVERTISING - 33C - ServicesLoma Linda University Medical Center - Murrieta Maven 2.0 Inc

DIGITAL ADVERTISING - 34A - ProductsiHerb International Mobile WebsiteTeam iHerb

DIGITAL ADVERTISING - 34C - ServicesLoma Linda University Medical Center - MurrietaMaven 2.0 Inc

DIGITAL ADVERTISING - 35C - ServicesWindermere Cares MicrositeMobley Marketing Group

DIGITAL ADVERTISING - 36B - Single Platform, ConsumerIEHP Facebook PageInland Empire Health Plan - Marketing Department

DIGITAL ADVERTISING - 36C - CampaignLongmont Dairy Social Media CampaignRedFusion Media

DIGITAL ADVERTISING - 36C - CampaignMethodist Hospital of Southern CaliforniaHairy Dog Ent

DIGITAL ADVERTISING - 36C - Campaign100 Years of Water Campaign – Social media effortsRPU Marketing

DIGITAL ADVERTISING - 37C - Mobile (Phone)iHerb Shopping App for iPhoneTeam iHerb

DIGITAL ADVERTISING - 38D - EmailAMS “Is Luck Part of Your Plan”Spencer Lewis Marketing Group

DIGITAL ADVERTISING - 39A - Banners, Rich MediaiHerb Chinese Baby Food Flash BannerTeam iHerb

Bronze PROFESSIONALWinners

Page 38: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

38 AMERICAN ADVERTISING FEDERATION

DIGITAL ADVERTISING - 39A - Banners, Rich MediaiHerb Reward Your Health Flash BannerTeam iHerb

DIGITAL ADVERTISING - 40C - Branded Content, 60 seconds or lessADI Promo Video

DIGITAL ADVERTISING - 40D - Branded Content, more than 60 seconds100 Years of Water VideoRPU Marketing

RADIO - 43A - :30COCA COLA CO - KNOTTS SCARY FARMClear Channel Riverside

RADIO - 43A - :30Toyota of San Bernardino - Scion JingleClear Channel Riverside

RADIO - 43B - :60 or moreSunrise Ford 60 JingleClear Channel Riverside

RADIO - 43B - :60 or moreDC LABS - OVATIONClear Channel Riverside

RADIO - 44B - :60 or moreLoma Linda University Health Live It RadioLoma Linda University Health

RADIO - 44C - CampaignAltura 2013 Radio CampaignHyattWard Advertising, Inc.

TELEVISION - 46B - :30UC Academy TV SpotIgnite Design & Advertising

TELEVISION - 47C - Regional / National SingleLoma Linda University Health Live It TVLoma Linda University Health

TELEVISION - 48C - ServicesProton Treatment Center TVLoma Linda University Health

TELEVISION - 48C - ServicesScientology Spiritual Technology AdGolden Era Productions

TELEVISION - 48C - ServicesWe Are First 5 San BernardinoFirst 5 San Bernardino

TELEVISION - 51B - In-theatre CommercialsUC Academy Theatre SpotIgnite Design & Advertising

INTEGRATED CAMPAIGNS - 54 - Consumer - LocalLA County Fair - Unleash Your Inner Fair CampaignIgnite Design & Advertising

INTEGRATED CAMPAIGNS - 55 - Consumer - Regional / NationalLoma Linda University Health Live It CampaignLoma Linda University Health

INTEGRATED CAMPAIGNS - 55 - Consumer - Regional / NationalYou’re Gonna Love This Card Debit CampaignHyattWard Advertising, Inc.

INTEGRATED CAMPAIGNS - 55 - Consumer - Regional / NationalLINEX Platinum CampaignIgnite Design & Advertising

PUBLIC SERVICE - 63G - Cards, Invitations or Announcements26 in 26 - City of RiversideCity of Riverside, Office of Economic Development

PUBLIC SERVICE - 63G - Cards, Invitations or AnnouncementsLoma Linda University Health Musaic InviteIgnite Design & Advertising

PUBLIC SERVICE - 69B - Integrated CampaignLoma Linda University Health - Musaic Strategic Planning EventIgnite Design & Advertising

ADVERTISING INDUSTRY SELF-PROMOTION - 70A - CollateralAvery Self-Promo - J. Brenlin DesignJ. Brenlin Design

ADVERTISING INDUSTRY SELF-PROMOTION - 70K - Cards, Invitations or AnnouncementsChristmas Card 2013 Heartstone ArtsSioux Bally-Maloof

ELEMENTS OF ADVERTISING - 74A - LogoWeapon of Choice - A Thousand IdeasA Thousand Ideas

ELEMENTS OF ADVERTISING - 74A - LogoHelping Hands Pantry logosMindSqueezeCreative

ELEMENTS OF ADVERTISING - 74A - LogoROI Logo DesignIgnite Design & Advertising

ELEMENTS OF ADVERTISING - 74A - LogoDRIVEN Public Relations Logo DesignIgnite Design & Advertising

ELEMENTS OF ADVERTISING - 74A - LogoOntario City Library Logo DesignIgnite Design & Advertising

ELEMENTS OF ADVERTISING - 74A - LogoUnforgettables Foundation LogoMobley Marketing Group

ELEMENTS OF ADVERTISING - 74A - LogoPickGroup of Young Professionals LogoMobley Marketing Group

ELEMENTS OF ADVERTISING - 74A - LogoG4U LogoJ. Brenlin Design

ELEMENTS OF ADVERTISING - 74E - Photography - ColorJessa Rae Growing ThunderA Thousand IdeasSmithsonian’s National Museum of the American Indian

Bronze PROFESSIONALWinners

Page 39: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

39INLAND EMPIRE

COLLATERAL MATERIALBrochure / Annual Report

Anthropologie BrochureCalifornia Baptist UniversityMorgan Hydinger

Title:School:Credit:

Gold COLLATERAL MATERIAL

Anthropologie Brochure

Brochure / Annual ReportBrochure / Annual Report

INLAND EMPIRE

Best of Show - Student

39

Page 40: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

40 AMERICAN ADVERTISING FEDERATION

Gold COLLATERAL MATERIALStationery Package

Kill The Box - Stationary SetCalifornia State University San BernardinoDustin R. Glauser

Title:School:Credit:

COLLATERAL MATERIAL

Kill The Box - Stationary Set

Stationery PackageStationery PackageGold

Gold SALES PROMOTIONPackaging

Sweet Mate SweetenerCalifornia State University San BernardinoMelissa Sala

Title:School:Credit:

SALES PROMOTION

Sweet Mate Sweetener

PackagingPackaging

Page 41: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

41INLAND EMPIRE

10 Rules for Making Good Design BookletCalifornia State University San BernardinoEddie Villanueva

Title:School:Credit:

Gold COLLATERAL MATERIALStationery Package

The Comic Book Project - Media KitCalifornia State University San BernardinoDustin R. Glauser

Title:School:Credit:

COLLATERAL MATERIAL

The Comic Book Project - Media Kit

Stationery PackageStationery Package

Gold COLLATERAL MATERIALBook Design (Entire Book)COLLATERAL MATERIALBook Design (Entire Book)Book Design (Entire Book)

Page 42: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

42 AMERICAN ADVERTISING FEDERATION

ELEMENTS OF ADVERTISINGIllustration - Single

Tropical Blast IllustrationArt Institute of California - Inland EmpireCristian CS

Title:School:Credit:

Gold Illustration - Single

Gold ELEMENTS OF ADVERTISINGIllustration - Single

T-Rex GeishaArt Institute-Inland EmpireDavid Raymond Buskirk

Title:School:Credit:

ELEMENTS OF ADVERTISING

T-Rex Geisha

Illustration - SingleIllustration - Single

Page 43: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

43INLAND EMPIRE

The Arrival - Motion GraphicsThe Art Institute of California-Inland EmpireBryan C Stifle

Title:School:

Credit:

One Direction CampaignCalifornia Baptist UniversitySarita LeRoux

Title:School:Credit:

Gold ELEMENTS OF ADVERTISINGIllustration - Campaign

One Direction Campaign

ELEMENTS OF ADVERTISINGIllustration - CampaignIllustration -

Gold ELEMENTS OF ADVERTISINGAnimation or Special EffectsELEMENTS OF ADVERTISINGAnimation or Special EffectsAnimation or Special Effects

Page 44: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

44 AMERICAN ADVERTISING FEDERATION

SALES PROMOTION - PackagingChris & Pitt’s BBQ PackagingCalifornia State University San BernardinoJose A Duenas

SALES PROMOTION - PackagingFamous (hangtag)Westwood College - Inland EmpireBianca Barberena

SALES PROMOTION - PackagingMarksman Welding Steel PackageThe Art Institute of California-Inland EmpireBryan C Stifle

COLLATERAL MATERIAL - Stationery PackageSherwin WilliamsCalifornia Baptist UniversityEmily Poulin

COLLATERAL MATERIAL - Stationery PackageRoyal Garden’s BrandingThe Art Institute of California Inland EmpireMelissa Dvorak

COLLATERAL MATERIAL - Stationery PackageOjai Stationery Set (Display)The Art Institute of California - Inand EmpireMarcos DeHaro

COLLATERAL MATERIAL - Poster, SingleKill the Box - Winter Workshops and LecturesCalifornia State University San BernardinoDustin R. Glauser

COLLATERAL MATERIAL - Poster, SingleSmoking PosterCalifornia Baptist UniversityShawn Gorton

COLLATERAL MATERIAL - Poster, CampaignFree Game DayCalifornia State University San BernardinoDustin R. Glauser

COLLATERAL MATERIAL - Poster, SingleOjai Mixer PosterThe Art Institute of California - Inand EmpireMarcos DeHaro

COLLATERAL MATERIAL - Poster, CampaignRedlands Art Association Poster CampaignThe Art Institute of California-Inland EmpireBryan C Stifle

COLLATERAL MATERIAL - Editorial Spread or FeatureMorning Benders Magazine Layout Platt College OntarioRoxanne Wicker

COLLATERAL MATERIAL - Series (Covers or spreads or features)SCRAM MagazineCalifornia State University San BernardinoJoceline Seres

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Silver STUDENTWinners

Page 45: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

45INLAND EMPIRE

ELEMENTS OF ADVERTISING - LogoSanta Barbara ZooCalifornia Baptist UniversityJessica Schoellerman

ELEMENTS OF ADVERTISING - LogoPortal LogoThe Art Institute of California-Inland EmpireBryan C Stifle

ELEMENTS OF ADVERTISING - Illustration, SingleRockabettyWestwood College - Inland EmpireBianca Barberena

ELEMENTS OF ADVERTISING- Illustration, SingleYour Envious DemiseWestwood College - Inland EmpireTyler Johnson

ELEMENTS OF ADVERTISING - Illustration, SingleSelf Portrait The Art Institute of California- Inland EmpireJohn Ennis

ELEMENTS OF ADVERTISING - Illustration, CampaignFree Game DayCalifornia State University San BernardinoDustin R. Glauser

COLLATERAL MATERIAL - Magazine Design (Entire Magazine)CSUSB Outdoors Fall 2013/Winter 2014 Adventure GuideCalifornia State University San BernardinoBrandon A. Dover

DIRECT MARKETINGAlpinestars Racewear AdvertisementsThe Art Institute of California — Inland EmpireJoseph Nicholas

DIRECT MARKETINGCasino NightCalifornia State University San BernardinoJaycie Kim

CONSUMER OR TRADE PUBLICATION - CampaignWrath of the Goddesses CampaignArt Institute of California - Inland EmpireNicole Orona

DIGITAL ADVERTISING - WebsiteRC Cola Brand IdentityArt Institute of California - Inland EmpireJoseph Barajas

INTEGRATED CAMPAIGNS - ConsumerQuad Base 4 IdentityArt Institute of California - Inland EmpireMark Ledbetter

INTEGRATED CAMPAIGNS - ConsumerTop Layer CampaignArt Institute of California - Inland EmpireDerick A. Mendoza

Title:

School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Title:School:Credit:

Silver STUDENTWinners

INLAND EMPIRE 45

Page 46: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

46 AMERICAN ADVERTISING FEDERATION

Bronze STUDENTWinners

SALES PROMOTION - PackagingLuxe Sparkling JuiceCalifornia State University San BernardinoAriel Seymour

SALES PROMOTION - PackagingChris & Pitts Gourmet Bar-B-Que Sauce 2013California State University San BernardinoJustin Evan William Healy

COLLATERAL MATERIAL - Stationery PackageSamrecThe Art institute of California Inland EmpireChris Gomez

COLLATERAL MATERIAL - Stationery PackageRebal Alliance (Identity)Westwood College - Inland EmpireBianca Barberena

COLLATERAL MATERIAL - Stationery PackageNaZura BioHealth, Inc. Business Card ConceptCalifornia State University San BernardinoCory DeYonker

COLLATERAL MATERIAL - BrochureQuinta Real BrochureThe Art Institute of Inland EmpireMyra Mayovie Rosales

COLLATERAL MATERIAL - Annual ReportAnnual Report, Boston Beer CoWestwood College - Inland EmpireAndrew Bonanno

COLLATERAL MATERIAL - Poster, SingleNirvana in Utero 20th Anniv PosterArt Institute of California - Inland EmpireJustin Paul Valdivia

COLLATERAL MATERIAL - Poster, SingleIronman movie posterThe Art Institute of California- Inland EmpireJustin Paul Valdivia

COLLATERAL MATERIAL - Poster, SingleDeftones - Digital BathWestwood College - Inland EmpireArturo Meza

COLLATERAL MATERIAL - Poster, SingleArts & Music PosterCalifornia State University San BernardinoRicky Neilsen

COLLATERAL MATERIAL - Poster, SingleType PosterCalifornia Baptist UniversityJazeena Pineda

COLLATERAL MATERIAL - Poster, CampaignMy Design For Success PostersThe Art Institute of California- Inland EmpireJustin Paul Valdivia

COLLATERAL MATERIAL - Poster, CampaignBeatportWestwood College - Inland EmpireTyler Johnson

COLLATERAL MATERIAL - Poster, CampaignCSUSB Art & Music Festival Concept DesignCalifornia State University San BernardinoRenae Tate

COLLATERAL MATERIAL - Poster, CampaignArts & Music Festival CampaignCalifornia State University San BernardinoBreanna Quintana

COLLATERAL MATERIAL - Poster, CampaignYb Squared AdvertisementThe Art Institute of California Inland EmpireMelissa Dvorak

COLLATERAL MATERIAL - Publication Design - SeriesPulsing Ad - Cold SteelThe Art Institute of California-Inland EmpireBryan C Stifle

COLLATERAL MATERIAL - Magazine Design (Entire Magazine)ESP Fashion - MagazineWestwood College - Inland EmpireThomas Dizon

COLLATERAL MATERIAL - Book Design (Entire Book)20 RulesCalifornia State University San BernardinoJaycie Kim

COLLATERAL MATERIAL - Book Design (Entire Book)Arts & Music Festival Look BookCalifornia State University San BernardinoAriel Seymour

DIRECT MARKETINGWahoos Fish Taco Nutrition Facts Infographic for ChildrenThe Art Institute of California Indland EmpireJoey Koslik

Page 47: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

47INLAND EMPIRE

Bronze STUDENTWinners

NON-TRADITIONAL ADVERTISING - SingleCBU PlaneCalifornia Baptist UniversityTaylor Griner

NON-TRADITIONAL ADVERTISING - CampaignConcert CampaignPlatt CollegeAlenn Genato

NON-TRADITIONAL ADVERTISING - CampaignT-Shirt CampaignCalifornia Baptist UniversityKelsey Doolittle

CONSUMER OR TRADE PUBLICATION - CampaignCorporate Identity SystemCalifornia State University San BernardinoManuel Carreon III

DIGITAL ADVERTISING - Mobile AppsEmail Factory AppThe Art Institute of Inland EmpireMyra Mayovie Rosales

TELEVISION - SingleDesign APPealCalifornia State University San BernardinoRenee M. Barthelemy

INTEGRATED CAMPAIGNS - ConsumerThe Wire - Rock & Art Show campaignWestwood College - Inland EmpireJoe Lopez

INTEGRATED CAMPAIGNS - ConsumerEmochi Ad CampaignArt Institute of California Inland EmpireAshton D. Hayes

INTEGRATED CAMPAIGNS - ConsumerMen’s WeekThe Art Institute of California-Inland EmpireRhonda Jeannine Hanke

ELEMENTS OF ADVERTISING - CopywritingMission WrittenThe Art Institute of California-Inland EmpireRhonda Jeannine Hanke

ELEMENTS OF ADVERTISING - Logo“Nazura” LogoCalifornia State University San BernardinoDavid R. Garcia

ELEMENTS OF ADVERTISING - LogoPromegaCalifornia State University San BernardinoAriana Pickens

ELEMENTS OF ADVERTISING - LogoShyne Apparel Graphic Art Institute Inland EmpireDerek Godinez Lopez

ELEMENTS OF ADVERTISING - LogoGraphic Designer LogoThe Art Institute of California Inland EmpireMelissa Dvorak

ELEMENTS OF ADVERTISING - LogoOjai Foods (Logo)The Art Institute of California - Inand EmpireMarcos DeHaro

ELEMENTS OF ADVERTISING - Illustration, SingleThe Day I Won the BattleArt Institute - Inland EmpireOscar Sanchez

ELEMENTS OF ADVERTISING - Illustration, CampaignMo-Money seriesThe Art Institute of California- Inland EmpireJustin Paul Valdivia

ELEMENTS OF ADVERTISING - Photography, CampaignDolce & Gabbana (photography)Westwood College - Inland EmpireCori Kellett

ELEMENTS OF ADVERTISING - Animation or Special Effects“Intune”California State University San BernardinoRenee M. Barthelemy

Page 48: ADDY The Award Book r4...Feb 28, 2014  · 16 27 38 49 2014 Board of Directors 1. President Lacey Kendall Broadcast/Marketing Consultant: California State University 909-537-5781 its909creative@yahoo.com

It isn’t very often that a creative is gifted with the opportunity to completely design a publication that celebrates his own profession. I can’t thank the leaders of the AAF - Inland Empire enough for the trust in me that this project represents. The people behind this awards annual - John McCarthy, Carlo Vitolo, Lacey Kendall, Jane Brenlin, and Rick Haan - are all a pleasure to work with. I also want to thank Jon Hogerheiden, Steve Donlin, and all the fantastic creatives and sponsors who helped to make this happen.

My sincere thanks.

- Andrew Phipps

The American Advertising Federation Inland Empire thanks our generous sponsors for helping us to bring this memorable gala to you.

Working together we’re always greater. It has been an honor to work with these incredible advertising companies.

Thank You!

Lacey Kendall

PresidentAmerican Advertising Federation-Inland Empire

Sponsors A VERY SPECIAL Thank You

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