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ADDING THE METRICS TO MEASURE IMPACT
Asset-Based Approaches to Community Development
Deborah Puntenney, Ph.D.Northwestern University, ABCD Institute
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ABCD Pr inc ip les : Asset -based (bu i l t on pos i t i ves , s t rengths ,
opportuni t ies ) ,
Relat ionship dr i ven (centered on people in the ne ighborhood working together) , and
Place based ( loca l l y focused) .
ABCD Pract ices : Asset mapping (fi nding a l l the good th ings) , and
Asset mobi l i z ing (connect ing the good th ings for pos i t i ve purposes) .
Asset-Based Community Development (ABCD)
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ABCD—Perspective Matters
E M P T Y G L A S S : C O M M U N I T I E S A R E F U L L O F P E O P L E W I T H N E E D S A N D D E F I C I E N C I E S
F U L L G L A S S : C O M M U N I T I E S A R E F U L L O F P E O P L E W I T H I D E A S , S K I L L S , A N D C A PA C I T I E S
W H E R E YO U L O O K D R I V E S W H AT YO U S E E
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SIX TYPES OF COMMUNITY ASSETS
Actors :
Ski l l s and ta lents o f LOCAL PEOPLE.
ASSOCIATIONS–the network o f re la t ionsh ips they represent .
INSTITUTIONS, agenc ies , and pro fess iona l en t i t ies .
Contex t :
PHYSICAL ASSETS and in f ras t ructure– land , bu i ld ings .
ECONOMIC ASSETS– loca l economy, product ive capac i ty.
CULTURAL ASSETS–ways o f knowing , ways o f be ing .
ABCD—Types of Community Assets
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The most community role. An advocate connects the community’s vision and the policies that support the vision or get in the way, advocating positive change.
Actor/producer is a critical role for a resident. An actor/producer is a fully engaged individual who helps define and implement community ideas as part of sustainable change.
Participant is an entry-level community role. A participant is someone who gets involved, but leaves the defining the vision and developing ideas to others.
An advisor can have little power and the role can be an empty one. Authentic advisors have decision-making power.
Some people have been victimized, but the role of victim can also be a choice; a victim will never have power.
VICTIM
ADVISOR
CHANGEADVOCATE
ACTORPRODUCER
PARTICIPANT
Empowering Co-Producers of Health5
Neighborhood Health StatusImprovement Initiative
Launched by the Greater Rochester Health Foundation in 2008
Supports communities to organize residents around the social determinants of health
Assumes residents must be at the table for sustainable change
Long-term funding; long-term goals
Uses an ABCD, grassroots approach
Provides evaluation coaches to communities
CBPR used to create logic model for outcomes and measures
Ongoing measurement builds as projects gain sophistication
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Neighborhood Health StatusImprovement Initiative
Current Neighborhood Health Status Improvement grantees
Community characteristics from a needs perspective
HOPE–RochesterOur Town Rocks–
DundeeSTEPS–Ovid/
Interlaken/LodiSOAR–Clyde/Savannah
High povertyLarge health
disparitiesLow incomePoor health outcomes
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MANY factors influence health outcomes.
Good health not solely the result of genetics and good medical care
In County Health Rankings model, physical, social, economic factors represent about 50% of explanatory factors that drive health outcomes.
Health care and health behaviors explain the other 50%.
What Drives Health Outcomes?8
AB CD APPLICATION IN NHSI I GRANTS
Assessment (fi nd ing asse t s ) .
Plann ing (engag ing asse t s fo r d iff erent ro les ) .
Doing (mob i l i z ing asse t s toward p lan imp lementa t ion) .
THREE QUESTIONS :
What can we do ourse l ves ( l oca l as se t s ) ?
What can we do w i th some he lp and suppor t (par tnersh ips ) ?
What i s i t rea l l y someone e l se ’ s j ob to do (po l i c y ) ?
Asset-Based Community Development in the NHSII Grants
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Our 0pportunities for better health begin where we live, work and play
Place Matters—
NHSII pays attention to the physical, social, and economic environments
Authentic neighborhoods
Resident- driven
Grassroots
Asset-based
Partnerships
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NHSII Logic Model and Measures11
Change in Environment, Exposures, & Experiences
Change:Social: Social cohesion, civic engagement, and collective efficacy
Physical: Clean, safe and healthy neighborhood living conditions
Economic: Opportunities for self sufficiency, learning, and jobs
Cultural: Prevailing community norms, customs, and processes
Measures, 1-2 years of implementation:Outputs: e.g., activities undertaken, participants involved
Outcomes: E.g., Number of blocks in neighborhood that showed no evidence of trash, debris, or litter increases [block observations].E.g. Sense that residents can have a positive influence on their community increases [survey]. E.g., Degree of comfort with neighbors increases [survey].
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Change in Attitudes, Feelings, and Understanding
Change:Hope for the future
Feelings of cohesiveness and connection
Feeling safe
Feeling empowered, capable, and in control
Feeling different health and lifestyle choices are possible
Measures, 3-6 years of implementation:Outputs: e.g., activities undertaken, participants involved
Outcomes: E.g., Percentage of residents that feel it is safe for kids to play outside increases [survey]. E.g. Percentage of residents that feel they can count on neighbors increases [survey]. Percentage of residents that feel the neighborhood is improving increases [survey].
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Change in Behavior
Change:NutritionPhysical activitySubstance abuseTobacco useEducational attainmentEmployment
Measures, 3-6 years of implementation:Outputs: e.g., activities undertaken, participants involved
Outcomes: E.g., Percentage of residents that eat no fruits/vegetables decreases [survey]. E.g. Percentage of residents that do not smoke increases [survey]. Percentage of residents that participate in physical exercise for 5 or more days in the past week increases [survey].
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Change in Medical Conditions that Precede Disease
Change:ObesityHigh blood pressureHigh cholesterolStress levelsLow birth weight babiesElevated blood lead levels in children
Measures, 10-15 years of implementation:Outputs: e.g., activities undertaken, participants involved
Outcomes: E.g., Percentage of residents that are obese decreases [survey]. Percentage of residents that are overweight decreases [survey]. E.g. Percentage of residents told they have high blood pressure decreases [survey]. Percentage of babies born with low birth weight in neighborhood decreases [survey].
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Change in Health Status
Change:Angina/coronary heart diseaseDiabetesStrokeAsthmaSTDsHIV/AIDS
Measures, 10-15 years of implementation:Outputs: e.g., activities undertaken, participants involved
Outcomes: E.g., Years of potential life lost decreases relative to Monroe County [YPLL]. E.g., Percentage of residents that report their health status as excellent or very good increases [survey].
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How the Evaluation is Conducted
• Evaluation coaches work with residents, project teams, and ABCD TA starting in the planning year to define outputs and outcomes in the short-, medium-, and long-term.
• Evaluation coaches work with project teams to design data gathering instruments for project tracking, and design and implement their baseline data gathering protocol.
• Evaluation coaches work with project teams to implement ongoing data gathering, and share data with the community. Protocols include observation, surveys, focus groups, key informant interviews, and monitoring.
• Evaluation coaches work with project teams, ABCD TA, and Program Officer to use results to revise both individual projects and the overall funding NHSII program.
• Evaluation coaches help develop reports, articles, presentations using the findings for individual projects, and all projects collectively.
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Evaluation Partners
• Ann Young, AGTY Partners, and Eileen Flanagan are contracted by the foundation to work on the long-term evaluation.
• Evaluation coaches have worked with project teams to identify secondary data sources specific to each project; these include:• City of Rochester and Rochester Police Department• Finger Lakes Health Systems Agency• Dundee Central School District• Yates Economic Development Commission• Keuka Housing Council
• Evaluation coaches work with the Greater Rochester Health Foundation to develop data sharing relationships with:• New York State Department of Health• Monroe County Department of Public Health• Yates County Department of Health• Finger Lakes Health Systems Agency
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Evaluation Challenges
• Finding data sources that provide neighborhood level data.
• Getting agreement from data sources to share.
• Getting agreement from data collectors to add neighborhood level questions.
• Maintaining ownership across the community, i.e., not creating “survey fatigue.”
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