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Rate Guide 2012-13 Public Relations Social Media Management
Publicist Viral Campaign Press Release www.advybeonline.com
Press Release for August 1, 2012
IMMEDIATE RELEASE Contact Ms. Lawrence Publicist Office (980) 224-0096 Direct [email protected]
Press Release YOU KNOW, I KNOW AD VYBE BRAND DEVELOPMENT & PUBLIC RELATIONS FIRM
Ms. Lawrence is paving her way as Power House Publicist like a runaway truck.
Tamara Lawrence has made a name for herself in the entertainment industry as a former-female BET Comic View performer with over 18 years of experience as a prosperous business owner and nowadays a top publicist for some of the hottest national artists and corporations alike. She is Chicago, Charlotte, and Atlanta based for the past five years. She is most known for her sophistication, glamorous attitude and a resilient businesswoman.
Specializing in Commercial Video Coordination, Project Management, Copywriting, Image & Brand Consultancy, Viral Campaigns, Event Coordination, Public Relations, and is notorious for Organic Lead Generation. Beautiful and aggressive Tamara Lawrence has become a prominent figure in the public relations profession. AD VYBE Brand Development & Public Relation Firm’s mass media partners describe her as a “business guru.”
Works starts at 7:00-7:30am – she tends to work late (not usually out of the office before 10:00pm). A typical day involves taking lots of phone calls and sending lots of emails- the bulk of the day is spent in front of the computer. The general role involves all aspects of advertising, promotion, publicity, and organic lead building.
Best perks of the job? Getting the job done, seeing my clients grow, and working with great people.
###
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 1
Premier Package #1
Simple Social Media Engagement Management:
Push content directly to Facebook & Twitter. Keep track in real time for your
audiences’ reaction, industry influencers & engage with original or shared
content.
Social Media Recommendation Engine & Content Generator:
We’re configured to listen online for conversations or topics of interests for the
company. Relevant content is gathered and analyzed to determine the priority of
what to do with the information. Recommendations include who to follow,
alliances to create, what to pay attention to, when to share, whom to share, and
ideas to further create original content
VYBE Web News Wire Distribution –
Earn your way to the front page of Google: Create & distribute news releases
across the web targeting verticals & regions. Backed with integrated SEO tools &
editorial resources to help you raise the company’s online profile increase web
traffic & market prospects looking for your solutions.
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 2
Access to AD VYBE Media Database:
Journalist database featuring over 500K print, broadcast, and online news contacts.
Searchable by subject, keyword, location and more, discover where they work and their
full name. Up to 200 contacts may be selected to receive email notifications direct from
AD VYBE for every news distribution you send.
Publicity Opportunities:
Earn credibility as an expert.
Engage journalist working on deadline with timely media opportunities based around
topics relative to your business vertical. We will create biographies of experts within the
company to use when pitching a variety of journalists. Receive notifications in platform or
by email.
Permission Based Email Distribution: Built with simplicity in mind. Easily add, search, store, & segment new of existing email
distribution lists. Campaign statistics to see the whole picture of campaign outcome,
includes open/reads, Opt out/bounces, and if the email was shared socially or not.
Facebook Applications: We design to extend the company’s Facebook page to function more like the webpage
and even increase leads & revenue. Each of the 18 unique applications are effective at
capturing “likes,” encourage fans to participate and even encourage them to socially
advocate the brand to increase growth.
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 3
Easy-to-Read Analytics & Reporting:
Measure & continuously improve social online contributions and media influence of
published news releases. Examined each release for media pick up, distribution date &
increase in web traffic, and relationship to target audience language. Social media
statistics are aggregated across all social activity to measure company influence,
evaluate audience demographics, track trends, watch for keywords, and understand
what works to motivate fan advocacy for the brand.
Optional Expert Consulting with Marketing Professionals:
Subscription service of 4hrs per month may be added at a later date. Customers
use services for online strategy development, SEM / SEO best practices, brain
storming strategies for integrated messaging & email campaign, FB App.
configuration, & press release writing
Twitter: We can offer the minimum increase of 1000 followers. Keep in mind that usually these
numbers can increase tremendously and your numbers will be your brand proof of your
worth. This is very important
Facebook: We can offer the minimum increase of 500 likes. Keep in mind that usually these
numbers can increase tremendously and your numbers will be your brand proof of your
worth. This is very important
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 4
YouTube: We can offer the minimum increase of 2500 views. Keep in mind that usually these
numbers can increase tremendously and your numbers will be your brand proof of your
worth. This is very important
ADVYBE ONLINE
(public relations firm) "Your Major Key To Success"
Biography: Includes biography and/ or executive summary writing and editing. Biographies and
executive summaries are the most important ingredient in a press kit or artist profile.
Press Release: Includes (1) press release writing, editing, and /or distribution and follow-up. Ad Vybe will
conduct a brief interview and then draft a release based on what we feel is a unique
angle to capture the attention of media. This process can be launched to magazines and
editorial media.
Brand Development: This process will put you in the category with being the "House Hold Name" during your
consultation your consultant will explain in detail.
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 5
Premier Public Relations
Select Premier Public Relations $8,500.00 Monthly Retainer 5.5hrs $1500.00 2 Press Release a Month Included Social Media Publicist Management Included 5 Promotional Blast Included Content Development Included Social Media Security Included Media Watch Included Event Suggestions Included Publicist Special Event Attendance Additional Personal Assistance 1.5hrs Included Master Reports Bi-Weekly Included 10HRS P.R. CONSULTING 10hrs P.R. Consulting (-$1850.00) $6,650.00
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 6
Starter Public Relations Package Publicity Opportunities:
Earn credibility as an expert.
ONLY 1 PRESS RELEASE PER MONTH
Engage journalist working on deadline with timely media opportunities based
around topics relative to your business vertical. We will create biographies of
experts within the company to use when pitching a variety of journalists. Receive
notifications in platform or by email.
Permission Based Email Distribution:
Built with simplicity in mind. Easily add, search, store, & segment new of existing
email distribution lists. Campaign statistics to see the whole picture of campaign
outcome, includes open/reads, Opt out/bounces, and if the email was shared
socially or not.
Facebook Applications:
We design to extend the company’s Facebook page to function more like the
webpage and even increase leads & revenue. Each of the 18 unique applications
are effective at capturing “likes,” encourage fans to participate and even
encourage them to socially advocate the brand to increase growth.
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 7
Easy-to-Read Analytics & Reporting:
We will measure and continuously improve social online contributions and media
influence of published news releases. Examined each release for media pick up,
distribution date & increase in web traffic, and relationship to target audience language.
Social media statistics are aggregated across all social activity to measure company
influence, evaluate audience demographics, track trends, watch for keywords, and
understand what works to motivate fan advocacy for the brand.
Optional Expert Consulting with Marketing Professionals:
Subscription service of 4hrs per month may be added at a later date. Customers use
services for online strategy development, SEM / SEO best practices, brain storming
strategies for integrated messaging & email campaign, FB App. configuration, & press
release writing
Twitter: We can offer the minimum increase of 1000 followers. Keep in mind that usually these numbers can increase tremendously and your numbers will be your brand
proof of your worth. This is very important
Facebook: We can offer the minimum increase of 500 likes. Keep in mind that usually these numbers can increase tremendously and your numbers will be your brand proof
of your worth. This is very important
YouTube: We can offer the minimum increase of 2500 views. Keep in mind that usually these
numbers can increase tremendously and your numbers will be your brand proof of your worth. This is very important
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 8
ADVYBE ONLINE (public relations firm) "Your Major Key To Success"
Biography: Includes biography and/ or executive summary writing and editing. Biographies and executive summaries are the most important ingredient in a press kit or artist profile.
Starter Public Relations Package
Select Premier Public Relations $2500.00 Monthly Retainer 4.5hrs $900.00 1 Press Release a Month Included Social Media Publicist Management Included 2 Promotional Blast Included 5 Content Development Articles Included
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 9
Al Carte All contents copyright © AD Vybe Public Relations
Developed by ONE SMART MEDIA GROUP
Bells and Whistles Build a Vybe Plan
Select Service Service Type Service Cost 1000 Organic Emails $111 5000 Organic Emails $260 10,000 Organic Emails $420 Face Book Fan Page Like(s) Group Member(s) 500 per Likes $110 100 Group Members $75 1000 per Likes $175 500 Group Members $145 2000 per Likes $275 1000 Group Member $255 Twitter Follower(s) 1000 Followers $95 2500 Followers $140 5000 Followers $225 Copywriting 200 or less $65 Editing per 250 words $30 Press Release Wire $265 to $600
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 10
Al Carte All contents copyright © AD Vybe Public Relations
Developed by ONE SMART MEDIA GROUP
Select Service Service Type Service Cost Social Media Monitoring Software Premier Edition $7000 1-2 Person Management $2500 Social Media Interactive Application Development $1895 5 Promotion Blast $500 Organic Target Leads 250 $225 500 $450 800 $625 Press Release Press Release Write-Up $195 Press Wire per Wire $255 HARO, FINANCIAL WIRE RELEASE $483 Press Release with Photo $275 Press Release per 400 $275 Mainstream Media Press Release $715 Mainstream Media Press Release $1395 Regional Newlines $450 Top Market Newlines $520 Premier Global Press Release $8,090 World General Media $4620 Radio Press Release $2500 U.S. National Public Interest $900 Additional Word per 100 $65
1800 Camden Road Suite 105-A Charlotte, NC. 28203 Telephone (980) 224-0096 www.advybeonline.com Email [email protected]
95: 11
Select Service Service Type Service Cost Indexed on Major Search Engines Placement on Major News Site Industry News Feeds Media Subscribers AD VYBE DIRECTORY LISTING CITIES-BEST.COM ADMIN SUPPORT 4.5hrs $900 Project Management Per budget
Networking Publicist Escort Per budget Image Consultant Business Consultation Think Tank Session Sales Coaching 1-on-1 an hour $350 Sales Team Coaching 1.5hrs $1500 Non-Profit Development $2500 Other