Activision Blizzard

• Activision Blizzard, Inc. is one of the largest gaming and entertainment companies in the world. Headquartered in Santa Monica, California and founded in 2008 through the merger of Vivendi Games and Activision. The company is traded on the S&P 500 and NASDAQ under the ticker ATVI. Activision Blizzard currently owns the following businesses: Activision, Blizzard Entertainment, Major League Gaming, Activision Blizzard Studios, and King Digital Entertainment.

General Information

• Ticker: ATVI• Current Price: $43.49• P/E Ratio: 43.67• Market Cap: 32.74B• 52-week high/low: 26.49/43.10• Dividend Yield: .60%

Financial Information

• https://www.sec.gov/cgi-bin/viewer?action=view&cik=718877&accession_number=0001047469-16-010584&xbrl_type=v#Slide 2

Reasoning (1)

Reasoning (2) • Call of Duty Black Ops 3 generating $550 million in 72

hours. • King Digital, which was acquired last year, obtained a

revenue of over $2 billion in 2015, or about $500 million per quarter.

• Overwatch caused a 50.1 percent surge in the second-quarter(April) revenue when it came out May 24, 2016

• The multi-player futuristic game now has more than 15 million players and has generated about $500 million in revenue

Reasoning (3)

• The creation of Activision Studios which recently released Warcraft: the movie and will create more game based TV shows/films in 2018/2019 starting with Call of Duty. I believe ATVI stock price will not decrease any time soon because of the upcoming November 2016 release of Call of Duty: Infinite Warfare near Christmas time, and possible future production by Activison Blizzard.

Entrance & Exit Strategy • Investment Strategy:• ☐Long Term (> 1 year) Short Term (< 1 year)☐• ☐Event Buy (based on specific event)• Entrance Strategy:• Shares: 50• Price:43.45• Exit Strategy:• Limit Sell: 49.10 • Stop Loss: 36.40• Next Earnings Date: Between 9/07/16-9/27/16

Sources• http://www.marketwatch.com/investing/stock/atvi/financials/balance-she

et• http://venturebeat.com/2015/11/06/activision-blizzard-opens-movie-stud

io-to-create-films-and-tv-shows-based-on-its-games/• https://www.zacks.com/stock/news/220695/why-is-activision-blizzard-atvi

-stock-gaining-today• http://fortune.com/2015/11/11/call-of-duty-black-ops-3-sales/• https://www.sec.gov/cgi-bin/viewer?

action=view&cik=718877&accession_number=0001047469-16-010584&xbrl_type=v#Slide 2

• http://www.activisionblizzard.com/

• http://www.forbes.com/sites/scottmendelson/2016/07/13/box-office-warcraft-is-a-430-million-flop/#2d0265889edc