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WGSN Fashion tendeances 2011
Citation preview
Black/white/red
Monochrome
Ombré brights
80s
Clean shapes
Simple branding
Bold stripes
Decorative stripes
Coloured checks
Dotty designs
Pictorial
Digital collage
Illustrative
Swirly shapes
Macabre
Camo
Hawaiian surf
Hawaiian classic
Printed trousers
DIY surfboards
From world surfing events in Costa Rica, Hawaii, Brazil, France and the US, WGSN analyses the biggest global graphic and colour boardshort trends seen at the competitions over the past few months.
Key trendsClean, solid shapes and simplified typefaces look fresh - a move on from overcrowded and chaotic patterns.
•
Sunset-coloured ombrés and faded brights look strong, offering a newer alternative to the still-popular 80s fluorescents.
•
Layered collages continue to be a big hit across the globe. Multi-tonal digital all-overs and quirky photo transfers have elements of reality-meets-fantasy.
•
Generic patterns including checks, spots and stripes are revisited, from new versions of traditional Native American stripes to incorporated imagery into panel plaids.
•
Related reportsStreet photos: Billabong ISA World Surfing Games
Street photos: Roxy Jam, Biarritz
Hurley US Open of Surfing: graphic styling trends
Hang Loose Santa Catarina Pro Surf: graphics trends
Hang Loose Santa Catarina Pro Surf: styling trends
Vans Triple Crown street report: Oahu North Shore
© WGSN 2009
Street photos: global boardshort round-up LUCESCA HOLMES, WGSN 25.09.09
Página 1 de 1Street photos: global boardshort round-up 25/09/2009
11/02/2010http://www.wgsn.com/members/active-market/features/ams2009sep25_089186/