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Acquisition of Clement Pappas and Company, Inc. July 2011

Acquisition of Clement Pappas and Company, Inc

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Acquisition of Clement Pappas

and Company, Inc.

July 2011

Disclaimer

The purpose of this presentation (the “Presentation”) is to provide an overview of the projected business combination between

Lassonde Industries Inc. (“Lassonde Industries”) and Clement Pappas and Company, Inc. (the “Transaction”).

This Presentation is not, and under no circumstances is to be construed as, a prospectus, an offering memorandum, an

advertisement or a public offering of securities. This Presentation has not been approved or disapproved by any securities

regulatory authority nor has any authority or commission passed upon the accuracy or adequacy of this Presentation. Any

representation to the contrary is unlawful.

This Presentation has been prepared by Lassonde Industries for the sole purpose of enabling interested parties to evaluate the

Transaction and does not purport to be all-inclusive or to contain all of the information that a recipient might desire in order to

assess the Transaction. While the information contained in this Presentation is believed to be accurate, Lassonde Industries

expressly disclaims any and all liability for any losses, claims or damages of whatsoever kind based upon the information

contained in, or omissions from, this Presentation or any written or oral communication transmitted to any interested party in the

course of its evaluation. The information contained in this Presentation is not meant to form the basis of any investment decision.

The recipient is to rely on its independent analysis. In addition, none of the statements contained in this Presentation are

intended to be, nor shall be deemed to be, representations or warranties of Lassonde Industries and its affiliates. Where the

information is from third-party sources, the information is from sources believed to be reliable, but Lassonde Industries has not

independently verified any of such information contained herein.

In considering the prior performance information contained herein, readers should bear in mind that past performance is not

necessarily indicative of future results, and there can be no assurance that Lassonde Industries will achieve comparable results.

Certain of the information contained herein represents or is based upon forward-looking statements or information. Lassonde

Industries believes that such statements and information are based upon reasonable estimates and assumptions. However,

forward-looking statements are inherently uncertain, and certain factors may cause events or results to differ from those

projected. Therefore, undue reliance should not be placed on such forward-looking statements and information.

Neither this Presentation nor its delivery to any party shall constitute an offer to sell or the solicitation of any offer to buy securities

or assets of Lassonde Industries or any of its affiliates, nor shall this Presentation be construed to indicate that there has been no

change in the affairs of Lassonde Industries since the date hereof.

On June 17, 2011, Lassonde Industries Inc. (“Lassonde”) announced the acquisition of privately-owned

Clement Pappas and Company, Inc. (“Clement Pappas” or “CPC”) of Carneys Point, New Jersey

Acquisition price of US$ 390MM (6.7x LTM May-11 EBITDA)

Creation of a major North American manufacturer in the fruit juice and drink category with coast-to-coast

presence in Canada and the U.S.

– Provide increased critical mass to support national customers throughout North America and benefit

from combined logistics, distribution, purchasing and other economies of scale

Growth to be driven by expansion of product offerings through the combined technological capabilities

and best in class management practices of both organizations

Lassonde and Clement Pappas demonstrate excellent strategic fit which is expected to fuel future growth

with limited risk

Closing subject to customary conditions including regulatory approval and expected to occur on or about

August 15, 2011

Transaction Overview

Clement

Pappas and

Company, Inc.

(NJ)

Pappas

Family

19%

Lassonde Industries

Inc.

71%

Lassonde

Family

10% Purchase Price US$390

Transaction Fees 14

Total Uses US$404

Lassonde Industries:

• Cash on Hand and Debt US$77

• New Equity(1) 30

Pappas and Lassonde Families Equity Contribution 44

Non-Recourse Credit Facilities 253

Total Sources US$404

Transaction Financing

1. Offered to Canadian accredited investors only.

Cott56%

Clement Pappas

34%

Regional Players

10%

US Private label market size of ~ US$1.1 billion, representing 21% of US$5.2 billion shelf-stable juices and non-

carbonated soft drink beverages market

CPC is one of two leaders in the private label juice category with ~34% market share and the clear leader in several

profitable niche businesses

– Leader in private label cranberry sauce with an estimated 98% share

– Leader in private label organic juices with an estimated 75% share

– Leading provider of private label shelf-stable juices to foodservice channel with an estimated 75% share

U.S. Shelf-Stable Juice & Non-CSD Beverage: US$5.2 billion U.S. Private Label Shelf-Stable Juice & Non-CSD Beverage: US$1.1 billion

Walmart:

23%

Branded79%

Private Label21%

1. Industry defined as wholesale revenues for shelf-stable juice and non-CSD beverages.

Source: Clement Pappas and AC Nielsen; represents breakdown of U.S. shelf-stable juice and non-CSD beverages by category, measured in volume of cases

(excludes sports drinks as not meaningful comparison with private brand).

CPC: Leading Player in the Attractive Private Label Juice Industry

Diversified and high-quality product offering

– Reduces exposure to supply/demand

fluctuations among fruits concentrates

– Creates purchasing and supply chain

efficiencies and a barrier to entry

Demonstrated ability to adapt to changing

environments

– Strong track record of managing sales mix,

pricing and input costs to maintain consistent

margins and an attractive cash flow profile

– New products and packaging innovations to

satisfy evolving customer tastes and

capitalize on new market trends

– Flexible manufacturing footprint

CPC: Diversified Product Offering and Flexible Operations

Cran Blends25%

Recon Juice25%

Apple Juice20%

Sauce8%

Recon Drink8%

Co-Pack8%

Natural & Organics

6%

Sells to 19 of the top 20 North American retailers of private label products and 47 of the top 50 U.S. food

retailers

Diverse customer base encompasses multiple channels and segments

Strong customer relationships driven by depth of knowledge and responsiveness to customer needs

Attractive opportunities to expand customer network via Lassonde’s long standing relationships

CPC: Longstanding Relationships with Several Blue-Chip Customers

Best-in-class Manufacturing & Supply Chain with National Footprint

Five strategically located manufacturing facilities which enables to service retailers nationwide

Best-in-class supply chain management reduces costs, improves service and solidifies collaborative

partnerships with customers

CPC - Ontario, CA

CPC - Springdale, AR

CPC - Mountain Home,

NC

CPC - Carver, MA (Cranberry

Receiving Station)

Lassonde

Port Williams, NS

Lassonde

Rougemont, QC

(multiple facilities)

Lassonde

Toronto, ON

Lassonde

Thornbury, ON

Lassonde

Ruthven, ON

Lassonde

Calgary, AB

CPC - Seabrook, NJ

CPC - Corporate

Headquarters

Carneys Point, NJ

CPC Baltimore, MD

(Aseptic Facility)

Management team has an average of 14 years of industry experience and has consistently grown Clement

Pappas through a wide variety of market conditions

Meaningful equity stakes in the Company by members of the Pappas and the Lassonde families

Clement Pappas Chief Executive Officer 12

• Leadership roles including VP of Manufacturing, VP of

Natural & Specialty Sales and VP of Technical

Services; California plant start-up

• Duke Univ. Economics & Engineering; Wharton MBA

Marc Friedant Chief Financial Officer 6 • 24 years in financial and operations positions of

increasing responsibility

Cary Reimer Chief Supply Officer 19 • 38 years in food and beverage industry supply and

operational management

John Graham Chief Customer Officer 24 • 36 years within the industry, with extensive sales and

management experience

Dimitri Pappas

EVP – Human Resources,

General Counsel 7

• Leadership roles including Plant Manager, Interim CFO,

National Sales Manager

• Princeton University; Harvard Law School

Strong and Experienced Management Team

Note: In US$MM, for the fiscal year ended September 30.

Note: 2009-2010 amounts are derived from audited financial statements.

Financial Highlights – Clement Pappas

$401.5

$389.7

$402.8

2009 2010 LTM May-11

$55.4$60.1 $58.6

13.8% 15.4% 14.6%

2009 2010 LTM May-11

Adjusted EBITDA margin

$5.2$9.2

$5.3

2009 2010 LTM May-11

$50.2$50.9

$53.4

2009 2010 LTM May-11

Synergies Overview

Introduce new customer opportunities to Clement Pappas

Leverage Lassonde capabilities to launch new product and packaging opportunities within

Clement Pappas’ existing customers

– Chilled, Tetra-Pak and Plastic

Achieve economies of scale

– Product development

– Manufacturing

– Procurement and raw materials sourcing (apple concentrate, plastic, steel containers and

packaging)

Lassonde Industries Overview

Leading Canadian multi-brand, multi-process and multi-package manufacturer of fruit and vegetable juices and

drinks, along with a small presence in other specialty food products

– Multiple brands including Oasis, Rougemont, Fruite, Fairlee, Allen’s(1), Everfresh, Tropical Grove and

Nature’s Best

– Founded in 1918 and third-generation family members still actively involved in the business

Three companies share more than 55% of the Canadian retail fruit juice and fruit drink market, with Lassonde’s

market share representing nearly half of the 55% market share

Closing price (July 22, 2011): $75.55

Market Capitalization: $496MM

$524.2

$536.2

$543.5

2009(audited)

2010(audited)

LTM April 2,2011

(unaudited)

$64.2

$66.7

$69.2

12.3% 12.4% 12.7%

2009 2010 LTM April 2,2011

EBITDA margin

Note: In C$MM, for the fiscal year ended December 31.

2. Unaudited.

Source: AC Nielsen 52 weeks ended June 4, 2011. Sales tonnage basis and total national market (grocery, drug and mass merchandisers).

1. Used under license.