ACHIEVING COMPETITIVE DIFFERENTIATION BY competitive differentiation by using interconnectivity to become…

  • Published on
    26-Jun-2018

  • View
    214

  • Download
    1

Embed Size (px)

Transcript

  • ACHIEVING COMPETITIVE DIFFERENTIATION BY USING INTERCONNECTIVITY TO BECOME A PHYSICIAN- AND PATIENT-CENTRIC LAB NICK STERLING, INTERNATIONAL PRODUCT MANAGER

    MAY 2018

  • Consumer Trends Technology Then vs. Technology Now

  • The Clinicians Office Today Everything Happens in the EMR

  • Laboratory Ordering Today Send Orders Directly via EMR: A Customer Preference and Increasing Requirement

    No change to their workflow in the office Complete utilization of the office EMR Fully completed without missing information Automatic printing of Roche branded requisitions and labels Results load directly to patient chart for physician review

  • SAMPLE RECEIPT

    SAMPLE REGISTRATION

    SAMPLE PREPARATION

    EXECUTE METHODS

    QUALITY CONTROL

    CAPTURE RESULTS

    DATA ANALYSIS

    REPORT GENERATION

    REPORT DISPATCH, COMPLETE ORDER

    RESULT ORDER

    The CLIA Lab A Highly Automated, Self-contained Eco-system

  • Connectivity Benefits for the CLIA Lab Electronic Order and Results Processing Streamlines the Operation

    Single workflow agnostic to EMR

    Requisition form standardization Pre-accessioned labels go

    directly onto the analyzer

    Optimized billing workflow: Up-to-date demographic and insurance information flows directly from EMR to Roche for billing

  • Consumer Trends Technology Then vs. Technology Now

  • The Connected Lab A Competitive Differentiator Now and a Requirement Tomorrow

    Office Benefits No change to the office workflow Complete utilization of the office EMR Fully completed without missing information Automatic printing of Roche branded requisitions

    and labels Results load directly to patient chart for physician

    review Roche Benefits Single workflow agnostic to EMR

    Requisition form standardization Pre-accessioned labels go directly onto the

    analyzer Optimized billing workflow:

    Up-to-date demographic and insurance information flows directly from EMR to Roche for billing

  • The Results Increased Customer Satisfaction and Operational Efficiency

    Return on Investment (ROI) 58% Customer Order processing improvement 52% Roche order management processing

    improvement Sales Growth 2% - 16%

    Deployment Ease of use Fast implementation Cloud-based

    Achieving Competitive Differentiation by Using Interconnectivity to Become a Physician- and Patient-Centric LabConsumer TrendsThe Clinicians Office TodayLaboratory Ordering TodayThe CLIA LabConnectivity Benefits for the CLIA LabConsumer TrendsThe Connected LabThe Results

Recommended

View more >