8/13/2019 Acdc Analysis

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The typography, AC/DC is very linear.

The text is used in all of the bands albums

and is their trademark. Furthermore, the

typography is very gothic. Whereas the

lightning bolt between the C and the D

would go against the gothic theme. Thiscould possibly indicate there rebellious

nature. The lightning bolt could also

indicate the bands style; as a new genre

this is because shapes are not often used

in the bands text. The typography could

connote the bands lively and jumpy

playing style. It could also connote the

bands shocking actions or there

controversial music. The electric bolt

would suggest the link with the bands

name and the electrical use of Ac and Dc in

electronics.

Additionally the text colour is red with a

slight white glare. This could connote

murder and blood. However, it could also

connote love or romance. The text is very

central and draws us towards it; it stands

out from the dark background.

The text Highway to Hell is in a different

font to AC/DC. The font is in capitals and

is once again very masculine. The text

however is yellow this would connote,

happiness and sun. This is completely

opposite to the Hell theme: this creates

a juxtaposition.

Highway to Hell is the sixth

studio album by Australian hard rock band AC/DC,

released in August 1979. It is also AC/DC's fifth

international studio album. The album made it to

number 17 in the US billboard chart during 1979.

The band members are in the centre of the poster.

They are in a vignette. This looks like the devils eye;

possibly about to blink. They are all wearing theirown unique clothing. This shows each members

individuality. There expressions vary from the

angry expression shown by the guy in the white to

the guy who is laughing on the right. He could

possibly be laughing at the devil; this could suggest

that the band laugh in the face of death. The

expressions also show their own individual

personalities.

The poster shows the band being surrounded bydarkness; they are being surrounded by hell itself.

They are all looking at the viewer other than the

guy on the right laughing at the devil (direct

address). This is further portrayed by the devil in

the centre of the frame with the horns coming out

of his head. He is also holding the devils tail. This is

possibly suggesting that this album is a Highway to

hell rather than them going on the highway to hell.

This would suggest the mixed expressions.

The poster could also have political meaning as the

Highway could be life which is leading us to hell

towards the end of it. However, it could also be

about the ups and downs that AC/DC had to take to

get up to where they are now in rock and roll; it's

not actually a highway, its their struggle in being a

rockstar. Additionally, the lead singer died after

this so this could possibly be him expressing the

negative highway or paththat he was following.