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Surveys Country report September 2015 Harnessing the Power of Entrepreneurs to Open Innovation Accenture-G20 Young Entrepreneurs' Alliance

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Page 1: Accenture-G20 Young Entrepreneurs' Alliance Harnessing the ... · Harnessing the Power of Entrepreneurs to Open Innovation Accenture-G20 Young Entrepreneurs' Alliance . ... Sample

Surveys – Country report September 2015

Harnessing the Power of Entrepreneurs

to Open Innovation

Accenture-G20 Young Entrepreneurs' Alliance

Page 2: Accenture-G20 Young Entrepreneurs' Alliance Harnessing the ... · Harnessing the Power of Entrepreneurs to Open Innovation Accenture-G20 Young Entrepreneurs' Alliance . ... Sample

2 Copyright © 2015 Accenture All rights reserved.

Sample Structure – Large Companies

Company headquarter

Country Count %

Argentina 48 5%

Australia 47 5%

Brazil 47 5%

Canada 53 5%

China 47 5%

France 53 5%

Germany 57 6%

India 51 5%

Indonesia 50 5%

Italy 49 5%

Japan 50 5%

Mexico 44 3%

Russia 50 5%

Saudi Arabia 51 5%

South Africa 47 5%

South Korea 50 5%

Turkey 48 5%

UK 55 5%

US 123 11%

Total 1020 100%

Industry

Count %

Manufacturing & Energy 373 36%

Agribusiness 7 1%

Chemicals 28 3%

Pharmaceuticals and biotechnology, medical products 29 3%

Energy 71 7%

Natural resources 21 2%

Utilities 24 2%

Automotive 12 1%

Manufacturing 64 6%

Construction and real estate 73 7%

Consumer goods 31 3%

Industrial equipment 13 1%

Services 647 64%

Banking 31 3%

Insurance 25 2%

Financial services other than banking and insurance 40 4%

Transportation, logistics and distribution 67 7%

Retail/wholesale 88 9%

Entertainment, media and publishing 3 0

Telecommunications services 8 1%

IT and technology 59 6%

Healthcare services 79 7%

Tourism/leisure 68 7%

Professional services 87 9%

Other consumer services 92 9%

Total 1020 100%

Global Revenues 2014

Count %

Over US$15 billion 97 10%

Over US$10 billion to US$15

billion 450 43%

Over US$5 billion to US$10

billion 347 34%

Over US$1 billion to US$5

billion 100 10%

Over US$500 million to $1

billion 26 3%

Total 1020 100%

Global # of employees

Count %

500–1,000 147 14%

1,001–2,000 210 21%

2,001–3,500 225 23%

3,501–5,000 178 17%

5,001–10,000 166 16%

10,000+ 94 9%

Total 1020 100%

Note: For filter question (asked to those

who respond in a certain way in a

previous question), sample size for

each country will vary

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3 Copyright © 2015 Accenture All rights reserved.

Global # of employees

Count %

Fewer than 5 employees 228 23%

Between 5 and 9 employees 107 11% Between 10 and 24

employees 205 20% Between 25 and 49

employees 129 13% Between 50 and 99

employees 158 16% Between 100 and 249

employees 175 17%

Total 1002 100%

Sample Structure – Entrepreneurs

Age

Count %

18-30 152 15%

31-55 683 68%

56+ 167 17%

Total 1002 100%

Company headquarter

Country Count %

Argentina 48 5%

Australia 50 5%

Brazil 49 5%

Canada 52 5%

China 45 4%

France 52 5%

Germany 48 5%

India 50 5%

Indonesia 49 5%

Italy 48 5%

Japan 53 5%

Mexico 52 5%

Russia 50 5%

Saudi Arabia 50 5%

South Africa 51 5%

South Korea 51 5%

Turkey 50 5%

UK 53 6%

US 101 10%

Total 1002 100%

Industry

Count %

Manufacturing & Energy 374 37%

Agribusiness 21 2%

Chemicals 41 4%

Pharmaceuticals and biotechnology, medical products 21 2%

Energy 68 7%

Natural resources 21 2%

Utilities 13 1%

Automotive 5 0%

Manufacturing 75 7%

Construction and real estate 74 7%

Consumer goods 29 3%

Industrial equipment 6 1%

Services 628 63%

Banking 6 1%

Insurance 13 1%

Financial services other than banking and insurance 65 6%

Transportation, logistics and distribution 68 7%

Retail/wholesale 91 9%

Entertainment, media and publishing 24 2%

Telecommunications services 6 1%

IT and technology 38 4%

Healthcare services 73 7%

Tourism/leisure 67 7% Professional services (human resources, research and

development, consulting, etc.) 87

9%

Other consumer services 90 9%

Total 1002 100%

Note: For filter question (asked to those who

respond in a certain way in a previous question),

sample size for each country will vary

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4

Country Findings

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5 Copyright © 2015 Accenture All rights reserved.

Country comparison What proportion of your revenues is currently generated through digital technologies, products and services? What proportion will it be in

three years?

Base: All respondents

Large companies

Average

16% 16%21% 19%

16% 18%13%

17%22% 19%

14% 15% 15% 13% 15% 15% 17%9%

18% 18%

USA

31%

GBR

29%

TUR

20%

KOR

31%

ZAF

29%

SAU RUS

26%

MEX

30%

JPN

23%

ITA

21%

IDN

29%

IND

33%

DEU

27%

FRA

20%

CHN

31%

27%

CAN

28%

BRA

30%

AUS

28%

ARG

29%

Overall

28%

Today

In Three Years

15% 16% 14%19%

13% 16% 13% 16% 17% 14%18%

11%

19%12%

18%14% 12% 14% 16% 14%

ARG

23%

Overall

23%

JPN

14%

ITA

27%

IDN

28%

IND

31%

DEU

19%

FRA

19%

CHN

28%

CAN

18%

BRA

28%

25%

SAU

27%

RUS

18%

26%

MEX USA

18%

GBR

27%

TUR

24%

KOR

23%

AUS

32%

ZAF

Entrepreneurs

Today

In Three Years

Global

Avg

Global

Avg

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6 Copyright © 2015 Accenture All rights reserved.

Country comparison How important will collaborating with each of the following be in driving your company’s innovation and growth in the next three

years? Top 2 aggregated (critical + important)

Base: All Large compaies

91%

84%

90%

94%

96%

90%

90%

84%

84%

94%

96%

92%

91%

85%

100%

85%

94%

94%

77%

88%

76%

75%

80%

82%

86%

90%

96%

84%

81%

87%

84%

82%

81%

98%

81%

85%

89%

75%

77%

91%

87%

88%

92%

98%

77%

75%

86%

82%

90%

66%

68%

94%

86%

85%

86%

85%

88%

76%

84%

75%

94%

81%

78%

72%

73%

71%

87%

83%

81%

84%

81%

87%

84%

79%

78%

80%

82%

89%

70%

86%

78%

86%

82%

80%

68%

68%

85%

64%

83%

83%

73%

78%

78%

77%

82%

80%

75%

67%

88%

79%

73%

68%

86%

68%

69%

86%

80%

79%

83%

81%

70%

85%

87%

69%

67%

62%

46%

74%

68%

55%

56%

52%

66%

55%

78%

69%

56%

62%

74%

53%

68%

77%

58%

Large companies

ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

Customers

90%

Large companies

84%

R&D institutes

84%

Public institutions/

Government

80%

Start-ups/

Entrepreneurs

78%

Academics/

Universities, etc.

78%

Non-profit

organizations

63% GLOBAL

AVG

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7 Copyright © 2015 Accenture All rights reserved.

Country comparison How important will collaborating with each of the following be in driving your company’s innovation and growth in the next three

years? Top 2 aggregated (Critical + important)

Base: All Entrepreneurs

20%

53%

52%

51%

39%

38%

34%

46%

36%

46%

45%

62%

31%

42%

51%

29%

55%

60%

52%

Entrepreneurs

44%

45%

40%

63%

51%

62%

46%

56%

43%

54%

78%

82%

50%

56%

62%

35%

69%

70%

71%

37%

58%

70%

55%

65%

64%

70%

79%

62%

88%

78%

84%

52%

65%

76%

40%

69%

60%

75%

42%

72%

70%

75%

63%

64%

56%

67%

58%

79%

82%

82%

50%

67%

91%

60%

76%

86%

75%

26%

38%

52%

61%

63%

62%

54%

69%

47%

67%

84%

90%

38%

60%

78%

33%

69%

58%

69%

44%

62%

76%

65%

78%

70%

70%

77%

60%

77%

84%

92%

46%

60%

80%

44%

76%

68%

71%

70%

77%

80%

86%

84%

82%

86%

88%

83%

92%

94%

88%

85%

69%

89%

67%

88%

82%

83% ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

Customers

82%

Public institutions/

Government

68%

Large companies

67%

Start-ups/

Entrepreneurs

64%

R&D institutes

57%

Academics/

Universities, etc.

56%

Non-profit

organizations

43% GLOBAL

AVG

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8 Copyright © 2015 Accenture All rights reserved.

Country comparison What proportion of your revenues is currently generated by your collaboration with start-ups/entrepreneurs on innovation? What

proportion will it be in three years?

Base: companies currently collaborating with

entrepreneurs or planning to collaborate

Large companies

Average

9% 9% 10%8%

10% 9%10% 10%

8% 7% 7%

11%8% 9%

11%

7%5%

8%10%

ITA

12%

DEU IDN CAN IND

9%

15%

12%

CHN

12%

14%

12%

9%

MEX

14%

FRA TUR

11% 11%

12%

KOR

13%

JPN RUS SAU ZAF

13%

GBR

9%

12%

Overall

12% 12%

ARG

11%

AUS

10%

BRA

15%

USA

In Three Years

Today

* Due to limited sample size for all countries except India and USA, please use results for

“Today” directionally. These results, except Overall, shall not be used for external release.

* *

Global

Avg

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9 Copyright © 2015 Accenture All rights reserved.

Country comparison

If you were the CEO of your company, what additional revenue would you expect from your digital collaboration with start-

ups/entrepreneurs in five years (in comparison to today)?

Base: All Large companies

Large companies

Average

21%20%

15%

22%21%22%

17%

22%

16%16%

24%24%

18%18%

21%19%

21%22%

21%20%

TUR GBR KOR ZAF USA MEX RUS SAU BRA CAN JPN ARG IDN IND AUS FRA CHN ITA Overall DEU

Global

Avg

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10 Copyright © 2015 Accenture All rights reserved.

Country comparison What’s your preferred means of receiving investment for your innovations? Select one.

Base: All entrepreneurs

57%

34%

42%

27%

27%

40%

50%

32%

35%

27%

18%

14%

52%

35%

13%

40%

41%

34%

29%

19%

25%

42%

40%

8%

37%

29%

23%

27%

18%

27%

17%

26%

24%

22%

25%

10%

20%

31%

9%

15%

14%

31%

20%

12%

6%

12%

23%

17%

22%

28%

6%

10%

32%

19%

14%

46%

13%

11%

17%

12%

8%

12%

24%

8%

21%

6%

23%

6%

4%

15%

10%

13%

12%

8%

2%

23%

8%

8%

6%

12%

14%

16%

4%

17%

16%

8%

12%

14%

19%

8%

13%

6%

10%

8%

Entrepreneurs

ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

Traditional banks

Venture capitalists/private equity Corporate venture funds Crowdfunding and alternative forms

of financing Raising capital in the financial

markets

36% 24% 18% 12% 10% GLOBAL

AVG

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11 Copyright © 2015 Accenture All rights reserved.

Country comparison How do you currently collaborate or plan to collaborate in the next three years with start-ups/entrepreneurs on innovation?

Large Companies

21%

29%

43%

26%

40%

36%

20%

41%

14%

13%

11%

25%

29%

22%

28%

38%

32%

3%

27%

Joint innovation between

large companies and

entrepreneurs

Accelerator / Incubator

Programs Corporate Venture Funds

As a charter client of

entrepreneurs

45%

44%

33%

46%

59%

28%

31%

41%

20%

40%

43%

49%

35%

40%

35%

27%

40%

29%

33%

35%

28%

39%

17%

26%

39%

36%

25%

55%

18%

36%

53%

37%

22%

56%

31%

32%

24%

45%

43%

25%

27%

40%

42%

35%

26%

48%

35%

23%

36%

40%

51%

36%

51%

43%

26%

37%

28%

27%

66%

24%

20%

33%

38%

36%

44%

16%

35%

31%

26%

44%

30%

43%

39%

32%

39%

39%

24%

20%

19%

20%

19%

26%

26%

19%

27%

10%

15%

26%

6%

25%

7%

23%

16%

21%

10%

ARG

AUS

BRA

CAN

CHN

FRA

DEU

*IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

*USA

NOW IN THREE YEARS NOW IN THREE YEARS NOW IN THREE YEARS NOW IN THREE YEARS

26% 39% 34% 36% 36% 19% 4%* 7%

Base: All Large Companies currently collaborating or

planning to collaborate with entrepreneurs

Sample size

inadequate

to plot

results

7%

2%

10%

8%

2%

10%

12%

8%

4%

7%

2%

9%

6%

2%

13%

10%

7%

4%

11%

GLOBAL

AVG

* Due to limited sample size for all countries except India and USA, please use results for

“Today” directionally. These results, except Overall, shall not be used for external release.

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12 Copyright © 2015 Accenture All rights reserved.

Country comparison How do you currently collaborate or plan to collaborate in the next three years with start-ups/entrepreneurs on innovation?

Entrepreneurs

29%

38%

5%

38%

15%

14%

32%

35%

29%

6%

37%

22%

41%

19%

21%

42%

40%

12%

22%

Joint innovation between

large companies and

entrepreneurs

Accelerator / Incubator

Programs Corporate Venture Funds

As a supplier of large

companies

32%

29%

38%

57%

28%

38%

31%

35%

29%

34%

32%

33%

33%

58%

24%

24%

26%

50%

44%

6%

5%

29%

6%

23%

29%

24%

9%

21%

39%

22%

19%

19%

25%

8%

27%

12%

22%

20%

29%

21%

16%

28%

24%

31%

18%

38%

23%

35%

15%

31%

24%

28%

17%

44%

10%

25%

18%

10%

33%

31%

19%

7%

12%

17%

14%

33%

22%

25%

24%

24%

38%

25%

10%

52%

17%

7%

18%

5%

8%

15%

15%

14%

18%

18%

8%

9%

10%

26%

19%

8%

17%

10%

10%

24%

47%

48%

33%

25%

42%

50%

32%

39%

36%

22%

19%

34%

35%

38%

17%

25%

23%

24%

39%

41%

24%

19%

30%

24%

25%

30%

29%

22%

34%

10%

26%

17%

11%

31%

34%

21%

30%

36%

ARG

AUS

*BRA

CAN

CHN

FRA

DEU

*IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

NOW IN THREE YEARS NOW IN THREE YEARS NOW IN THREE YEARS NOW IN THREE YEARS

26% 36% 19% 25% 23% 13% 32% 26%

Base: All entrepreneurs currently collaborating or

planning to collaborate with Large companies

GLOBAL

AVG

* Due to limited sample size for all countries except Brazil and India, please use results for

“Today” directionally. These results shall not be used for external release.

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13 Copyright © 2015 Accenture All rights reserved.

Country comparison

Do you feel that you can learn from start-ups/entrepreneurs on how to become a digital business?

85%91%88%

76%83%

88%86%93%

74%76%80%78%75%

68%

87%

79%

89%87%

73%

82%

KOR RUS TUR ZAF USA GBR SAU FRA BRA IDN CHN ITA AUS ARG Overall JPN MEX CAN IND DEU

Large companies

% saying Yes

Base: All Large Companies

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14 Copyright © 2015 Accenture All rights reserved.

Country comparison

Which of the following is closer to your view?

Base: All Large Companies

35%

53%

35%

60%

55%

61%

50%52%52%49%

34%

39%

33%

51%

81%

32%

45%

21%

60%

46%

DEU USA SAU MEX FRA ARG RUS IDN ITA CHN Overall GBR TUR KOR JPN ZAF BRA AUS IND CAN

Large companies Our company needs to work with start-ups/entrepreneurs to be sufficiently innovative

% saying Yes

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15 Copyright © 2015 Accenture All rights reserved.

Country comparison

When you left the large company where you were working, was one of your reasons that you felt you couldn’t be entrepreneurial within

the company?

57%63%

78%73%

82%

69%65%

78%

88%

67%

89%83%

72%

86%85%

50%

78%74%81%

75%

CHN IND MEX BRA RUS IDN FRA GBR DEU ITA USA CAN JPN SAU ZAF KOR AUS ARG Overall TUR

Entrepreneurs

Base: Entrepreneurs who previously worked at a large company

% saying Yes

For Entrepreneurs- Due to limited sample size for all countries except Argentina, Australia,

Brazil, China, India, Indonesia, Mexico, Russia, South Africa, South Korea, and US, please use

results directionally. These results, except Overall, shall not be used for external release.

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16 Copyright © 2015 Accenture All rights reserved.

Country comparison

How committed are start-ups/entrepreneurs to supporting your company’s growth?

How committed are large companies to supporting your company’s growth?

Large companies

Entrepreneurs

Base : Currently collaborating or planning to collaborate with entrepreneurs

Base : Currently collaborating or planning to collaborate with large companies

10% 10%

22%15% 14%

14%19%

14%30% 21% 25% 36% 21%

18% 41% 33%21%

39%

47%

47%

54% 59% 48%56%

59%61%

40% 47% 42%

48%46%

39%

48%38%

42%

37%

24%13%

54%

29% 24%34%

22%11%

52%

20% 22% 18% 23% 15%33%

19%29%

12%

5%3%2% 18%11% 12%10%14%18%5%

33%33% 42%

USA GBR

8%

TUR KOR

3%

8%

ZAF SAU RUS

8%

8%

MEX JPN ITA

8%

IDN IND

6%

DEU FRA

8%

CHN CAN BRA AUS

8%

ARG

7%

Overall

7%

Not at all committed Not very committed Somewhat committed Very committed

71% 60% 87% 83% 83% 82% 78% 70% 94% 81% 62% 65% 65% 56% 61% 72% 56% 57% 71% 49%

19%

53%

BRA

17%

66%

IDN

5%

FRA

6%

27%

17% 12%

35%

CAN

9%

60%

67%

52%

2%

30%

4%

48% 64%

ITA

60%

22%

DEU

47%

19%

IND CHN ARG

57%

36%

Overall

1% 6%

52%

41% 56%

64% 65%

TUR

61%

42%

USA

5%

45%

44%

GBR

33% 28%

ZAF MEX

3% 3% 4%

50%

5%

JPN

7%

KOR

11%

46%

51%

RUS

53%

4%

SAU

2% 6%

62%

2%

24%

54%

15%

49%

81%

51%

AUS

40%

93% 93% 100% 100% 95% 100% 86% 90% 100% 91% 83% 83% 97% 89% 96% 95% 96% 95% 92% 97% Top 2

Top 2

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Country comparison Which of the following is closer to your view?

Large Companies

63%50%

74% 68% 62% 60%68% 63%

71% 68% 65%54%

73%

54% 55%70% 64%

48%56%

66%

37%50%

26% 32% 38% 40%32% 37%

29% 32% 35%46%

27%

46% 45%30% 36%

52%44%

34%

ZAF USA SAU GBR TUR KOR BRA AUS IND DEU IDN MEX ITA RUS JPN ARG Overall FRA CAN CHN

Start-ups/entrepreneurs gain most from collaborating with large companies

Large companies gain most from collaborating with start-ups/ entrepreneurs

53% 58%68%

59%

42%

60% 58% 54% 50% 57% 60% 64%52% 54% 54%

37%

69%

46% 51%39%

47% 42%32%

41%

58%

40% 42% 46% 50%43% 40% 36%

48% 46% 46%

63%

31%

54% 49%61%

CAN AUS BRA ARG Overall FRA CHN KOR RUS IND IDN ITA JPN MEX TUR SAU ZAF DEU GBR USA

Entrepreneurs

Base: All respondents

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Country comparison

Which of the following is closer to your view?

Large Companies

48%33%

50% 49% 43% 43%53% 49% 49%

56%45%

61% 54% 47% 43% 41%

58%42%

52% 48%

52%67%

50% 51% 57% 57%47% 51% 51% 44%

55%39% 46%

53% 57% 59%

42%

58%48% 52%

Overall ITA IDN IND DEU FRA CHN CAN BRA AUS ARG USA GBR TUR KOR ZAF SAU RUS MEX JPN

40%47%

64%54%

31% 32%

50%

22%

52%

36% 38%29%

38% 42% 38%28% 32% 29%

47%37%

60% 53%

36%46%

69% 68%

50%

78%

48%64% 62%

71%62% 58% 62%

72% 68% 71%

53%63%

MEX JPN ITA IDN KOR ZAF SAU RUS IND DEU FRA CHN CAN BRA AUS ARG Overall USA GBR TUR

Entrepreneurs

Base: All respondents

We collaborate or plan to collaborate

with start-ups/entrepreneurs with the

objective to genuinely gain mutual

benefits as independent partners

We collaborate or plan to collaborate

with start-ups/entrepreneurs with the

active intention to consider buying

them

We collaborate or plan to collaborate

with large companies with the

objective to genuinely gain mutual

benefits as independent partners

We collaborate or plan to collaborate

with large companies with the active

intention to be acquired

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Country comparison

How successful has your collaboration on innovation with start-ups/entrepreneurs been?

How successful has your collaboration on innovation with large companies been?

Successful (More benefits than challenges)

77%67%

61%

83%

60%

82%

65%64%64%67%

78%78%71%

61%

72%63%

82%79%

55%

71%

KOR RUS TUR ZAF USA GBR SAU FRA BRA IDN CHN ITA AUS ARG Overall JPN MEX CAN IND DEU

Large companies

64%62%

42%

19%

46%50%

32%

61%

43%

72%74%

84%

53%48%

62%59%63%

68%

33%

57%

USA CHN SAU GBR MEX IND ITA KOR ZAF JPN DEU RUS FRA IDN TUR Overall BRA AUS ARG CAN

Entrepreneurs

Base: Currently collaborating with entrepreneurs

Base: Currently collaborating with large companies

For Large companies - Due to limited sample size for all countries except India and USA, please

use results directionally. These results, except Overall, shall not be used for external release.

For Entrepreneurs- Due to limited sample size for all countries except Brazil and India, please use

results directionally. These results, except Overall, shall not be used for external release.

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Country comparison Which of the following are most important to successful collaboration between large companies and start-ups/entrepreneurs? Choose

the top three.

Large Companies

52%

47%

53%

48%

59%

44%

55%

49%

58%

60%

45%

48%

37%

43%

53%

57%

49%

36%

56%

Base: All Large Companies

Clear strategy for

collaboration

New products and services

to scale together at speed

Alignment of both parties’

business priorities

Contractual agreement on

what each party will deliver

to the collaboration

Ability to adapt to each

other’s culture, processes,

and tools

Clear measures of success

including specific

performance measurement/

rewards for managers

Personal support and

involvement of CEO/senior

management

47%

40%

43%

38%

50%

39%

35%

68%

44%

59%

34%

46%

39%

51%

40%

43%

59%

46%

51%

45%

47%

34%

47%

47%

46%

44%

41%

49%

40%

44%

40%

43%

36%

44%

51%

36%

44%

43%

40%

43%

43%

43%

38%

40%

38%

41%

40%

42%

35%

56%

55%

31%

48%

48%

40%

49%

42%

42%

53%

29%

36%

43%

39%

28%

48%

56%

32%

37%

44%

53%

30%

40%

30%

55%

44%

37%

45%

48%

36%

40%

43%

40%

36%

48%

35%

40%

37%

37%

40%

51%

34%

34%

45%

38%

41% 40%

36%

50%

34%

32%

47%

24%

34%

28%

27%

42%

37%

40%

30%

40%

40%

40%

40%

42% ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

50% 45% 43% 43% 41% 40% 37% GLOBAL

AVG

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Country comparison

Which of the following are most important to successful collaboration between large companies and start-ups/entrepreneurs?

Choose the top three.

Entrepreneur

s

68%

64%

74%

53%

63%

56%

76%

62%

72%

65%

71%

56%

71%

62%

67%

56%

57%

66%

67%

Base: All entrepreneurs

Clear strategy for

collaboration

Contractual agreement on

what each party will deliver

to the collaboration

Personal support and

involvement of CEO/senior

management

Ability to adapt to each

other’s culture, processes,

and tools

Alignment of both parties’

business priorities

Clear measures of success

including specific

performance measurement/

rewards for managers

New products and services

to scale together at speed

43%

40%

42%

67%

29%

28%

54%

33%

42%

58%

49%

56%

40%

37%

42%

38%

51%

54%

46%

40%

23%

41%

52%

46%

58%

51%

46%

41%

60%

48%

40%

40%

40%

31%

53%

46%

46%

38%

49%

36%

26%

39%

39%

48%

30%

40%

51%

56%

39%

50%

25%

48%

36%

62%

45%

54%

48%

46%

51%

32%

37%

57%

58%

38%

35%

32%

31%

33%

32%

44%

35%

47%

40%

49%

30%

29%

36%

44%

36%

34%

43%

31%

24%

26%

46%

40%

37%

34%

23%

37%

36%

37%

35%

28%

27%

21%

25%

52%

29%

27%

40%

30%

46%

28%

27%

31%

20%

52%

25%

22%

21%

22%

8%

35%

65% 44% 44% 43% 40% 35% 29%

ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

GLOBAL

AVG

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22 Copyright © 2015 Accenture All rights reserved.

Leaders are more optimistic about the actions their governments are taking

Which of the following best describes your government’s actions to support digital collaboration between large companies and start-

ups/entrepreneurs?

Large companies

Entrepreneurs

17% 19% 14% 14% 10%25%

13% 17%

37% 33%26%

38%

38%

38%

61%

39%20% 28%

45%34% 32%

48%43% 38%

40%

35%

38% 30%

51% 50%63%

53%43%

62%

28%

54%70% 68%

41%52% 57%

42%51% 51% 56%

40%49% 53%

11%11%10%7%11%9%11%12%

USA GBR TUR KOR ZAF SAU RUS MEX JPN ITA IDN IND DEU FRA AUS ARG

4%

CAN

6%

Overall CHN BRA

4%

Relevant and effective actions are taken No or insufficient action taken Actions are taken but they are not relevant or effective

30%40%

16%

48%

17%

54%

16% 23%

43%29% 26% 28%

37%18% 20% 28%

58%

37% 23%

28%45%

31%

44%52%

23%

24%35%

44%

26%44%

38% 32%

35% 69%

44%43%

28%

33% 38%

56%41%

21%

42%31%

23%

60% 59%

33% 30% 27%36% 40%

27%14%

36% 28%14%

13%14%

ZAF KOR JPN ITA MEX RUS SAU FRA CAN CHN DEU

6%

IDN IND AUS BRA ARG USA GBR TUR Overall Base: All respondents

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Country comparison What actions should your government be taking to support digital collaboration between large companies and start-

ups/entrepreneurs? Top 3 Rank Large Companies

46%

47%

28%

37%

50%

38%

33%

42%

50%

40%

40%

38%

50%

28%

38%

47%

28%

42%

55%

Develop specific tax

policies to promote

programs that connect

large companies with

start-ups and

entrepreneursv

Accelerate public/private

investment in and

collaboration around

digital talent/skills

Develop regulations to

encourage new forms of

financing, such as online

crowdfunding and

venture capital

Improve regulations

protecting intellectual

property rights

Establish a national

innovation agenda with

supporting structural

reforms

Encourage the creation

of clusters

Establish a \one stop

shop\" providing

consultation and

services to support

collaboration"

Provide access to digital

infrastructure and open

data

Establish a framework to

support the international

mobility of data

31%

40%

40%

31%

40%

43%

28%

38%

35%

49%

38%

38%

44%

35%

28%

42%

30%

45%

36%

35%

24%

34%

36%

38%

32%

40%

45%

47%

34%

32%

37%

47%

36%

41%

37%

30%

35%

35%

48%

36%

27%

53%

32%

47%

37%

33%

34%

32%

36%

35%

39%

24%

37%

20%

25%

41%

42%

32%

38%

38%

48%

26%

26%

34%

17%

28%

38%

34%

19%

35%

32%

44%

24%

33%

28%

35%

37%

21%

30%

32%

31%

32%

30%

35%

34%

22%

40%

22%

31%

31%

30%

24%

25%

32%

38%

33%

36%

17%

43%

43%

36%

31%

26%

36%

25%

29%

34%

32%

27%

26%

28%

25%

18%

29%

28%

29%

28%

26%

23%

33%

27%

34%

32%

25%

30%

32%

30%

21%

30%

33%

28%

26%

38%

23%

21%

42%

32%

31%

29%

15%

26%

30%

26%

30%

26%

36%

10%

21%

28%

31%

36%

28%

ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

Base: All Large Companies

GLOBAL

AVG 41% 38% 37% 36% 32% 30% 30% 29% 28%

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Country comparison

What actions should your government be taking to support digital collaboration between large companies and start-ups/entrepreneurs?

Top 3 Rank

Entrepreneurs

52%

51%

52%

37%

51%

52%

44%

35%

47%

58%

31%

52%

63%

42%

44%

38%

39%

38%

52%

Develop specific tax

policies to promote

programs that connect

large companies with

starts-ups and

entrepreneurs

Provide access to digital

infrastructure and open

data

Establish a “one stop

shop” providing

consultation and

services to support

collaboration

Establish a national

innovation agenda with

supporting structural

reforms

Accelerate public/private

investment in and

collaboration around

digital talent/skills

Develop regulations to

encourage new forms of

financing, such as online

crowdfunding ad venture

capital

Encourage the creation

of clusters

Establish a framework to

support the international

mobility of data

Improve regulations

protecting intellectual

property rights

ARG

AUS

BRA

CAN

CHN

FRA

DEU

IND

IDN

ITA

JPN

MEX

RUS

SAU

ZAF

KOR

TUR

GBR

USA

48%

41%

38%

29%

24%

31%

46%

35%

30%

53%

47%

36%

40%

58%

29%

37%

42%

30%

44%

35%

34%

31%

38%

24%

45%

32%

33%

38%

44%

39%

29%

40%

32%

49%

32%

39%

49%

29%

26%

28%

44%

37%

22%

49%

42%

42%

55%

27%

35%

44%

29%

27%

31%

42%

29%

52%

35%

54%

46%

40%

25%

23%

42%

20%

33%

43%

22%

40%

40%

54%

48%

40%

19%

35%

24%

29%

28%

15%

38%

29%

38%

35%

18%

27%

39%

38%

39%

35%

40%

32%

38%

33%

28%

42%

22%

21%

16%

30%

24%

10%

22%

30%

29%

25%

23%

49%

34%

19%

37%

27%

29%

51%

52%

44%

26%

33%

22%

20%

24%

31%

27%

25%

31%

19%

14%

16%

13%

31%

19%

15%

21%

36%

21%

17%

42%

22%

20%

25%

20%

16%

31%

32%

17%

16%

8%

31%

13%

7%

38%

10%

10%

15%

47% 39% 37% 36% 35% 33% 29% 23% 22%

Base: All Entrepreneurs

GLOBAL

AVG