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Systematic Inventive Thinking®
“The difficult thing is that people believe that creativity is a personality trait of the best people in the company, but if you apply the right methods, like SIT, you generate many, many useful ideas. Today [6 years later] the company is still rolling out many of the 149 usable ideas generated”.
Henk Speijer,Marketing Intelligence, Philips Consumer Electronics
The SIT Method
Systematic Inventive Thinking®
A highly disciplined “inside the box” approach to idea generation.
Five elements make up our method, which we call the ”SIT Innovation Map”:
1. Thinking Tools2. Principles3. Facilitation4. Project Management5. Organization Innovation
Each element supports the others, so that when they are all working together, they pull your organization smoothly in the right direction.
Our expertise in integrating them is what makes the method so effective in supporting you in your journey to becoming a truly innovative organization.
Systematic Inventive Thinking®1. Thinking Tools
Your first encounter will be SIT’s five unique Thinking Tools, i.e. structured thinking procedures. These tools are the core of the SIT method, and were developed through rigorous research, studying thousands of patents and inventive solutions. Our practical innovation tool box enables you to follow successful thinking patterns that lead to inventive ideas. You’ll acquire hands-on tools that can be used independently and sustainably.
The elimination of core components rather than an addition of new systems and functions - “The Path of Most Resistance”.
The assignment of new tasks to an existing resource (i.e. any element of the product or its vicinity within the manufacturer’s control).
Introducing a slightly modified copy of an existing object into the current system
The division of a product and/or its components and rearranging them in time or space, thus adding degrees of freedom.
The creation/removal of symmetries or dependencies between existing product and environmental variables (e.g. colour changes with temperature, etc.).
Subtraction
Task Unification
Multiplication
Division
Attribute Dependency
Systematic Inventive Thinking®2. Principles
Since the tools can only work if used properly, the SIT Principles are designed to guide you to apply the tools effectively. The principles help overcome cognitive barriers and mental blocks that undermine creative processes. Applying the tools and principles proactively, help companies break their fixed thinking about their business and lead to innovative, yet practical, ideas.
“Constraints Enhance Creativity” “Qualitative Change”
“Closed World” “Function Follows Form”
“Near, Far, Sweet” “Path of Most Resistance”
“Virtual Product” “Cognitive Fixedness”
“Bi-polarity” “Limit Rather Than Dilute”
Systematic Inventive Thinking®3. Facilitation
While the SIT tools and principles can be applied by any one, companies truly capitalize on their impact when they’re applied in a team setting. Your next stop on the SIT journey is at Facilitation Skills, where we have devised, borrowed and honed a range of skills that assist you in dealing with various situations and resistances that you may encounter while innovating as a team. These techniques help facilitators make the process truly interactive (and fun!), and ensure that groups manage to work together in a focused, and therefore more effective, manner.
Systematic Inventive Thinking®4. Project Management
Coming up with new ideas is definitely the more exciting aspect of innovation, and brings with it a lot of enthusiasm and motivation. Yet often these feelings wear off gradually once routine processes of implementation kick in. In order to ensure that ideas are not only generated but actually implemented, next SIT introduces you to its methods for Project Management, to make sure you don’t go off track when things tend to tone down. These include a collection of processes and techniques that lead desirable ideas on an accountable and structured track until they reach fruition.
Systematic Inventive Thinking®5. Organizational Innovation
Innovation projects are important, but as everyone knows, no single innovation can deliver lasting advantages. In order to grow organically a company must encourage innovation and creative thinking systematically and continually. SIT combines its method and its years of global experience to help you structure your organization's innovation process. This is enables through 3 main innovation pillars:
Results Skills Structures
Create growth, profitability and leadership by:
1. Developing a pipeline of new products and services
2. Developing solutions in areas of productivity and process improvement whilst leveraging existing assets/resources.
3. Redesigning business models
Empower your employees to identify and create opportunities for innovation and to be innovative on demand by providing a proven innovation tool set and the support for using innovation to achieve results.
Making innovation an integrated part of the organizational DNA
Plug into current structures and initiatives
Plan mechanisms for creating a culture of innovation
Set measurements and adapt the framework on an ongoing basis
SIT – The Company
SIT is a privately owned innovation company, established in 1996, headquartered in Tel Aviv with offices and affiliates on five continents.
60 innovation experts - including facilitators, consultants, moderators, and project managers – worldwide.
Diverse professional backgrounds, including marketing, advertising, engineering, ergonomics, psychology, education, alternative energy, computer programming, medicine, IT, and organizational development.
Sharing a passion for innovation, and helping organizations and the people who work for them become more creative.
About the company
SIT helps companies achieve their goals by making innovation a self-sustaining part of their organization.
We provide companies that want to think and act innovatively with the HOW.
The HOW is our unique Systematic Inventive Thinking® (SIT) methodology as expressed in our 3-Pillar Model.
Our Promise
Since 1996 Systematic Inventive Thinking® has been used by over 850 companies in more than 60 countries
Where is SIT Best in Class ?
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You Don’t Do Innovation, You Innovate In What You Do
SIT ApplicationsStrategy DevelopmentNew Product Pipeline DevelopmentCreative Problem SolvingMarketing Communication Strategy DevelopmentProductivity & Cost Cutting SustainabilitySocial Business Innovation Innovation Training