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Page 2
Aberdeen Key Facts
Prosperous, Well Educated, Productive, High-tech, Global, Pioneering
217,000 population, 450,000 people within 20km radius
One of 18 World Energy Cities – Oil Capital of Europe
900 energy companies, supporting 40,000 jobs
The Global Centre of Excellence for Sub-sea Technology
GDP pc is 43% higher than Scottish average
(3rd highest regional GDP in UK, 13th in Europe)
UK’s most competitive city after London
One of the UK’s top 3 regions in terms of knowledge-based industries and one
of 5 most likely to experience high economic growth over the next 5 years
400 internationally owned businesses, 800 tech companies
Aberdeen airport connected to 40+ UK & European destinations
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Business Support
Small Business Enterprise Scheme Training Initiatives Trade Missions to the Offshore Technology Conference in Houston
(which led to the creation in 1973 of Offshore Europe, now the largest global oil and gas show outside Houston)
Hosting inward visits
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Aberdeen Strengths and Opportunities
Strengths
Opportunities
Strong economy Excellent quality of life Two top-class universities (Aberdeen in Times’ world top 200) An agreed Local Plan for growth
Renewable energy linked to sub-sea technology base New sub-sea oil & gas provinces Oil recovery technologies Offshore platform decommissioning Exploitation of unconventional oil and gas resources
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A "Joined-Up" Approach
Government
Public Bodies
Local Partnership Bodies (Private + Public)
Page 9
Aberdeen’s Economic Development Strategy
Aberdeen City & Shire to be recognised as one of the most robust and resilient economies in Europe with a reputation for opportunity, enterprise and inventiveness that will attract and retain world-class talent of all ages
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3 Deliver city centre redevelopment
Deliver a fully integrated transport network
Maximise our intellectual capital – people and expertise
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Anchor the international supply chain
Attract and develop skilled people
6 Improve the efficiency of planning decision making
7 Make Aberdeen City & Shire the location of choice for company HQs
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Aberdeen‘s Key Development Projects
Employment Land1. Energetica South (c.80 ha)
- AECC, Aberdeen Innovation and Energy Park & Berryhill Business Park
2. Airport Development Zone (c. 90 ha)3. North Dee Commercial Zone (2 ha.site/ 22,000
m2 of office space)4. Prime Four Business Park, Kingswells (25.4 ha)5. Aberdeen Gateway Business Park (18 ha)Housing6. Grandhome & Whitestripes Sustainable
Community - 6,000 new homes 7. Greenferns - 1,400 new homes) Others8. Aberdeen European Offshore Wind Deployment
Centre9. Community Football Stadium + Mixed Use
Development 10. Aquatics Centre & Sports Village (c. £43m
investment)11. City Centre Regeneration including BID
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Business and Enterprise – Key Projects
International Trade & Investment
Globalisation of Aberdeen’s industrial base
Biennial export survey- Identifies current and intended future
market activity- Norway, Brazil, Australia, USA
Inward and outward trade missions Opportunity areas
- Oil & Gas exploration, recovery and production
- Sub-sea engineering technologies - Marine based renewable energy
technologies (wave, current and offshore wind)
Page 12
Business and Enterprise – Key Projects
Business Growth
Advice and support for local businesses Supplier development programme
- Major infrastructure projects- Oil and gas sector- Renewables sector- UK public sector and EU contracts
Opportunity areas- Oil and gas sector innovation
- Oil field recovery technologies- Unconventional gas
- Renewable energy (offshore + grid)- Food and drink- Life Sciences (with Aberdeen’s Universities)
Sector Support Programme
Page 13
Business and Enterprise – Key Projects
City PromotionMajor Trade Exhibitions Offshore Europe, Aberdeen (32,000 attendees) OTC, Houston. ONS, Stavanger All Energy MIPIM, Cannes
Visitor Attraction Aberdeen Convention Bureau German and Norwegian campaigns Winter Campaign. Airport route development
City Events Tartan day Aberdeen Highland Games Winter Festival. Olymic torch relay event
Page 14
What will success look like?
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3 A vibrant internationally competitive business environment
Improved transport infrastructure and enhanced connectivity
Growing visitor numbers, increased business and leisure tourism
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More talented, highly educated people living in Aberdeen
Bigger food & drink, life science and renewable energy sectors
6 Aberdeen as a global hub for all energy, including renewables
7 A larger and more prosperous population, with less disparities
8 A high quality city centre environment for culture, retail and leisure