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NewBizzZone
Aalborg8. marts, 2013
Get an App on your CV Anette Nørgaard
NextGen AMMBizspark/Dreamspark Champ Microsoft Danmark
Agenda for this session :
Create Jobs
Why Apps
Why Microsoft
Startups & students
How can we help
d???
History
Get Startet
Growth
Hi- about meAnette Nørgaard
From Aalborg
Single mom to 3 very active kids
”NEXT Generation ”• Helping Students getting better skills• Helping startups with growth and
succes
Nefo (Nordjyllandsværke
t) – 5 år
Glaxo – 7 år
Novo – 2 dage
Oracle 2 år
Miracle næsten 10 år
Capernow ProjectCompany 42
Microsoft siden dec 2010
BeautyQueen
Easy job (before 2000)
IT (14 year)
(12 year)
My career – My Dream – my job
CloudSocial networkMobility Big data/data
Social connections, mobility, cloud leverance and all the available information converge with great power. This creates a new era of computing and new possibilities for business.
– Gartner, August 2012
Technology is everywhere.IT is not for “geeks” ONLY
Development
Expensive
Web is king
Less expensive
….. OK so web is not King
data
AppStore is King
Status today….
Apple innovated & inventedMicrosoft woke up, reinnovated & reignited developers
Google copied and broadend market
Market broadend even more ….
Economy boomed & capabilities rose
Choice is KingUx is King
Status today…. Same story
Apple innovated & inventedMicrosoft woke up, reinnovated & reignited developers
Google copied and broadend market
Market broadend even more ….
Economy boomed & capabilities rose
Choice is KingUx is King
THE ANSWER IS APPS – OR?
WHAT IS AN APP?
Everywhere there is a queue you can/should develop an app
”Solve the pains”
• Games/ entertainment• Smart function to make life easier• Practical function• Shortcut and parts of a bigger application• etcBut it’s also• A business opportunity• A fingerprint – of you • Promoting yourself, a company or ?• In other words: more possibilities for you to get ”succesfull”.•
Get an app on your
CV
Exampels
Attrack customers and keep them interested with apps
ResultatMål… Taktik… Conduct in-flight upgrades, a key differentiator for the
airlineCustomer feedback immediately routed to management
“KIS running on Windows 8 enables me to deliver an amazing in-flight experience.” “We are harnessing the inseparability of service, products and brands”
Delivering extraordinary customer service and experiences
Windows 8 line-of-business application called Knowledge Driven Inflight Service (KIS).
Attrack customers and keep them interested with apps
ResultatMål… Taktik… Windows Phone og Windows 8 app (+ flere på vej)
Udnytter unikke features i platformenVidereudviklede TV 2’s måde at drive App udviklingsprojekter på
“We hate statements like: ‘HTML5 will win over native apps’ it is not a war & HTML5 is not ‘on par’! “
Levere en 2nd to none oplevelse for brugeren af TV2’s indhold
TV2 Play apps til både Windows Phone og Windows 8, udviklet sammen med de bedste udviklere i det danske app community
New requirements – new lifestyles
Lancering af konkurrerende streaming tjeneste, skabte naturligt behov for noget nyt og ‘højtprofileret’.
Become the first movers
Største brugerskare i Danmark allerede, så det er et spørgsmål om at møde kunderne hvor de er og give dem nye unikke oplevelser.
"Windows 8 er et længe ventet frisk pust i debatten om hvordan fremtidens computere skal se ud og hvordan de skal betjenes”"Mange af de løsninger, vi har lavet til vores kunder interne brug, er so udgangspunkt design til både en PC og en Tablet. Med Windows 8 får vi en spændende ny platform der gør det muligt at bruge én enhed til begge typer brug!" Bjarne B. Dollerup, Teknologidirektør, Creuna Danmark A/S
”…det har helt klart været en fornøjelse at arbejde med den nye platform, der har nogle fornuftige tekniske rammer, som i praksis både løfter kvaliteten og sænker udviklingstiden.” Mikkel Staunsholm, senior frontend-udvikler, Creuna Danmark A/S
http://www.jobindex.dk/blog/job/2012/10/26/jobindex-lancerer-windows-8-app/
“Vi vil gøre det enkelt at finde den rigtige job-annonce …. Og apps er en god måde at vise nye annoncer på”
Attrack people with apps
APPS WHY?
To get an App on your CVTo create a companyTo promote your company”Make life easier”Make a difference, innovation, growth and succes
Remember Gamifications – It’s more attractive/Fun
Succes
Powerful
Growth
Business
Promoting
Awareness
Betterness
HOW TO MAKE MONEY $$$ .....BUSINESS MODELS
Payable apps (Buying from stores)
Content & functionalityCommercial & sponsorInformation regarding the use of the app Patterns, Activities, statistics etc
ONLINE STORES
Proof of concept
Windows8 Windows Phone
Any devices - anywhere
Windows-based devicesthat people love
Using Windows Azure (the Cloud) as backend for your apps
Why Microsoft?
consumer + Business
Data centerand cloud
Interactive entertainme
ntPersonal
computing
Microsoft coverage …
Business solutionsProductivity
Advertising & online services
How can Microsoft help ?
Students:Dreamspark
CommunitiesMSP /MVPUGothers
StartupsBizspark
Free developer licensesTraining/educationConnectionsPRSupport
www.MSDN.DK
DreamSpark
for Students
Overview
Dreamspark (http://anorgaard.wordpress.com/2013/03/04/dreamspark-lic…til-studerende/ )
Schools sign up toDreamsparkAssign students to Dreamspark
Students download software for free• * Developer tools (Visual
Studio)
Training for freeSupportDiscount on conferences etc
You also get a Windows store & Windows Phone account for free(Grants to an Azure account)
Check my blog for how to download the software?http://wp.me/p1xsds-aN
Are you an entrepreneur?
Dreaming of your own company
Being a part of a new startet company
All skills are needed to start a company
Think Global,Scalable,Security,Many devices,IT is a Tool not the business
Startups – Microsofts offerings
Microsoft BizSpark™
Focus on helping startups growing and to get success
FREE SOFTWARE/VISIBILITY/NETWORK/CONNECTING
Strong Networkpartner networkThe Ecosystem to help startups more effective
Free to join (no cost at all)www.Bizspark.com
Bizspark in DK – 550+ startups
Microsoft BizSpark™
Startups less than 5 yearMaking a solution (packaged)
Privately heldDreamspark is for education – devloping your
skillsBizspark is for business – develop, test and
production
Sign up at www.Bizspark.comRemember to decribe your business app.
HOW and WHO
Gaming – meet the zombies
(Computerspilzonen)Interactive Denmark – vækst og arbejdspladser i spilbranchen
NETWORK
• Get training• Vouchers for certification• Great connection with Microsoft• Invitation to certain conferences• Etc etc
Students often miss opportunities • How to get the offerings visible• Identify what is needed• Speaking (if you want) at events
Jacob Espersen Technical University of Denmark
alexander wennerstrøm Copenhagen tekniske skole
Ali Bahij SDE
Mikkel Bøgelund Jensen KU
ahmad dallal Syddansk Erhvervsskole
kasper holdum Danmarks tekniske universitet
Christopher de Haas Technical University of Denmark
Niels Faurskov Andersen Tietgen Business Collage
Casper Dohn DTU Campus Ballerup (IHK)
Mikkel Vej Aalborg Universitet
Johan von Tangen Sivertsen ITU
Ian Quist
Jeppe Lund Andersen Aalborg UniversitetKristoffer Svarre Aalborg Universitet
Good start
Startupweekends 12-14 April
App Campus Finland
Make your idea re
al
| START UP PROGRAMME | www.startup.ffe-ye.dk
IDEKONKURRENCETilmelding: 25. oktoberEvent: 21. novemberPræmier: Rådgivning til en værdi af 10.000 DKK
DANMARKSMESTERSKABET I ENTREPRENØRSKABTilmelding: 4. marts 2014Event: MajPræmier: op til en værdi af 150.000 DKK, rejse til Europa Mesterskabet
.com/startupprogrammedk
35
Activities – you should attend Uni-tour (techTalks + Workshops for beginners) (NOW)
WebCamp – how to create Modern Websites (3rd March)
Danish Developer Conference – 2. april Horsens– 4. april København(Students 50% rabat)
Win8 – surface (21 march)
Win phone Competition– Create One app and participate in competition
Winphone advanced – in May
ImagineCup VentureCup NordicStartupAward etc etc etc…….
SIGN UP HERE
A few keywords
Passion Believe in it Use the Network
Just do it
[email protected]@AnetteDKLinkedin: Search Anette Nørgaard
THANK YOU!
