AABE

MEMBERSHIP DRIVE

CAMPAIGN

This membership drive campaign will harness the power that exists within each of our 37 active chapters to support the growth, stability and the future of the AABE. Strong membership will ensure that we continue to grow and provide the networks and professional relationships that our current members enjoy. AABE understands the importance of the success of each individual chapter and how that contributes to the overall success of the national association. Key to our success is having a healthy mix of current and new members, joining, contributing and promoting the AABE organization. We have 1600 current members, our goal is to grow membership by 25%.

By participating in the Member Drive Campaign, chapters earn national recognition for their work in the areas of recruitment and retention. They will also be acknowledged on the website and in social media. There is also an individual member’s reward program where individuals can win valuable prizes and recognition on a virtual wall of performers, where the top 25 recruiters will be showcased.

Membership Campaign Chapter Tool KitThis Campaign Tool Kit includes complete campaign guidelines and support materials. The Chapter Toolkit has been carefully developed as a resource to help promote the Member-Get-A-Member Campaign with ease. It equips you with all the information about member benefits and the data you may need to encourage participation and answer any questions about this campaign.

You will receive marketing support materials including a full membership report that provides information on your current and expired members. Ready-to distribute flyers and pamphlets for both your chapter and individual members recruitment programs. You can use this information to quickly identify key targets for membership renewal. It has also been developed to make it easy to inform existing chapter members of the program and prizes as a thank you for participating in the event.

We hope you are as excited as we are about the prospect of this campaign, and the value increased memberships will bring to our association. We look forward to seeing your chapter and your individual members succeed in this drive. Please let us know of other ways we could support you in your new member programs.

MEMBERSHIP DRIVE OVERVIEW

Membership with AABE has its Benefits

· Become part of a network of energy professionals who are the best and brightest in the industry, form line supervisors to chief executives.

· Enhance your knowledge of energy policy and its impact on various sectors of the industry and its consumers.

· Take advantage of opportunities for professional development at chapter meetings, regional and national conferences.

· Get regular updates on industry issues.

· Gain access to information and resources that support your career goals.

· Educate our communities on the impact that energy policy has on their daily lives.

· Learn about entrepreneurial opportunities in the industry.

· Support young people through our scholarship and mentoring programs.

MEMBERSHIP BENEFITS

Houston 171 9.94%Atlanta 159 9.24%South Carolina 141 8.19%New York 105 6.10%Chicago 94 5.46%Florida 82 4.76%Washington DC 82 4.76%Philadelphia 82 4.76%Southeastern Missouri/Southern Illinois 69 4.01%Tennessee 65 3.78%Virginia 55 3.20%Michigan 46 2.67%Alamo Region 44 2.56%North Carolina 43 2.50%Wisconsin 39 2.27%Indiana 36 2.09%Baltimore 34 1.98%National 31 1.80%Cincinnati 29 1.69%South Jersey Chapter 28 1.63%Gulf Coast 25 1.45%East Tennessee 25 1.45%

ACTIVE MEMBERS AABE Active Members by Chapter (05/20/2016)

Current membership and percentage each chapter currently represents in the American Association of Blacks in Energy overall membership.

Columbus 24 1.39%California 24 1.39%Southeast Louisiana Chapter 24 1.39%Kansas-Missouri 23 1.34%Mississippi 22 1.28%New Jersey 19 1.10%Greater Boston 19 1.10%Denver 14 0.81%Savannah 14 0.81%Arkansas 12 0.70%Pittsburgh 11 0.64%Birmingham 7 0.41%Greater New Orleans 7 0.41%Pacific Northwest 4 0.23%Georgia Tech 3 0.17%Connecticut 2 0.12%Oklahoma 2 0.12%South Carolina State Student Chapter 1 0.06%Northeast Ohio Chapter 1 0.06%Gator Student 1 0.06%Fort Valley State University 1 0.06%Dallas/Ft. Worth 1 0.06%

Member Rewards Program

This program recognizes members who participate in the 2016 National Membership Drive

with some great “thank you” gifts for participating. The more you recruit the more rewards!

Chapters Challenge Categories

The AABE challenges Chapter’s to increase membership. Increasing the number of member participation

in areas of recruitment and retention is very vital to the stability of the association.

REWARDS/ CHALLENGES

CAMPAIGN GUIDELINES

All membership campaign forms should be submitted to AABE headquarters by COB on August 5th with payment.

Membership is valid until December 31, 2017 (must join between June 1 – July 31, 2016).

New Members: Points will be given for every new member

enrolled during the program.

Expired Memberships: Points will be given for renewing a membership

that has been lapsed over a year.

Complimentary conference registration and 2 night hotel stay is only valid for 2017 annual conference.

Non – transferrable

INDIVIDUAL MEMBER REWARDS

1 Professional Member = 1 credit1 Professional Renewal Member (expired more than 1 year) = 1 credit5 New Student Members = 1 credit5 Student Renewal Members = 1 credit

1 – 5 Credits Blue Level Silver AABE Lapel Pin

6 – 24 Credits Green Level Golf Shirt Gold AABE Lapel Pin

25-50 Credits Burgundy Level Complimentary 2017 Conference Registration Golf Shirt Gold AABE Lapel Pin

50+ Credits Purple Level Complimentary 2017 Conference Registration Complimentary 2 nights Lodging at the 2017 AABE Annual Conference VIP Seating (All AABE Events at 2017 Conference) VIP Reception (Invitation Only Event at 2017 Conference) AABE Golf Shirt Gold AABE Lapel Pin

CHAPTER CHALLENGE CATEGORY

Top Chapter will be recognized at: Board Meetings/Conference

Website, Newsletter Social Media

VIP Table at 2017 Annual Conference (All AABE Events)

Recruitment:Top Campaign Recruitment

Prizes: Awarded to the Chapter with the highest total recruitment

•CustomizedChapterEventBanner •VIPTableat2017AnnualConference(AllAABEEvents)

Who will be the campaign winners for 2016?

The Top Performers of the AABE 2015 Membership Matters Recruitment Campaign

Antoinette Brown Atlanta Chapter

Andrea Thomas Houston Chapter

Chris Odom Houston Chapter

Keith Wiley Houston Chapter

Sherri Pennington Philadelphia Chapter

Darnelle Henry Texas Southern University Chapter

(not pictured)

Patricia James-Burse Philadelphia Chapter

(not pictured)

FIRST NAME EMAIL ADDRESS*

LAST NAME OFFICE PHONE

JOB TITLE FAX NUMBER

ORGANIZATION / COMPANY FIELDS OF INTEREST

INDUSTRY / SECTOR YEARS IN ENERGY

o 0 - 3 o 3 - 5

o 5 -10 o 10 - 20

o 20+ WEBSITE URL BUSINESS ADDRESS CITY STATE ZIP CODE MEMBERSHIP PRIVILEGES • IndustryNetworkwithover1300professionals • StayEngagedthroughchaptermeetings • ShowYourCommitmenttoanenergycareer • FindNewOpportunitiesintoday’sindustry

CHECK ALL THAT APPLY: MEMBERSHIP RECRUITER NAME

o New/Renew Student Membership: $20

o New/Renew Member Fee: $100 CHAPTER NAME

o Chapter Dues: $

CREDIT CARD NUMBER EXPIRATION DATE

SIGNATURE DATE

For more information contact: Felicia Kelly, Membership Specialist AABE Fkelly@aabe.org (202) 371-9530 ext. 102