A Project Report on Vadilal Ice- Cream

8/18/2019 A Project Report on Vadilal Ice- Cream

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A

PROJECT REPORT ON

VADILAL ICE-CREAM

SUBMITTED TO:-

PRO. RUTUJA BRAMBHATT

SUBMITTED BY:-

JITENDRA MAKWANA

KAMLESH MAKWANA

RAJESH MAKWANA

PRAMOD MAKVANA

HITESH GOHIL

SHAILESH KHETAREEYA


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HISTORY

Vadilal Industries has !"e a l!n# $a% sine its ine&ti!n in '()*+ $hen

Vadilal Gandhi+ the #reat,#rand -ather !- Virendra R. Gandhi+ Ra/esh R. Gandhi

and De0anshu L. Gandhi+ started a s!da -!untain. He &assed !n the 1usiness t!

his s!n+ Ranh!d Lal+ $h! ran a !ne,"an !&erati!n+ and+ $ith a hand ran2ed

"ahine+ started a s"all retail !utlet in '(34. E0entuall%+ Ranh!d Lal5s

s!ns+Ra"handra and La2sh"an+ inherited the 1usiness and the% $ere

instru"ental in #i0in# a ne$ direti!n t! the !"&an%. The du! i"&arted a ne$

0isi!n t! the 0enture and in-used a s&irit !- alulated ris2,ta2in# int! the -ir".

As a result+ 1% the '(*)s+ the Vadilal 6!"&an% had alread% e0!l0ed int! a

"!dern !r&!rate entit%.


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Company profile

Industr%7, Vadilal+ india

8!unded7, '()*

Head9uarters7, Ah"eda1ad+ india

Ke% &e!&le7, Ra"handra1hai Gandhi+ :6hair"an;+

Ra/esh Gandhi Mana#in# Diret!r+

De0anshu Gandhi Mana#in# Diret!r

Pr!duts7, Ie rea"+ Pr!essed -!!d+ 8!rei#n E


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1i# u&s7,

Vanilla

Ri&e stra$1err%

6h!!late hi&s

Tuti -ruit%

Real "an#!

8ruit 1!nan=a

Rain1!$

Ka/u dra2sh

>utter s!!th

8un 3))) Ra/1h!#:ie "ithai;

S"all u&s7,

Vanilla

Ri&e stra$1err%


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4000 8000 12000 160000

5

10

15

20

25

30

3540

45

demand curve

In#erpre#a#ion$-

This dia#ra" sh!$in# i- &rie inrease than de"and als! derease. I- the &rie

in dia#ra" ?) than de"and is ?))):la2s;

And &rie is derease than de"and inrease. I- the &rie in dia#ra" @) de"and

is ))):la2s;

In0erse relati!n 1et$een &rie and de"and. This dia#ra" d!$n$ard sl!&in#


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4000 8000 12000 160000

5

10

15

20

25

30

3540

45

supply curve

In#erpre#a#ion$-

This dia#ra" sh!$in# i- &rie inrease than de"and

als! inrease. I- the &rie in dia#ra" @) than de"and is '3))):la2s;

And &rie is derease than de"and derease. I- the &rie in dia#ra" 3) de"and

is ))):la2s;

P!siti0e relati!nshi& 1et$een &rie and de"and. This dia#ra" u&$ard sl!&in#

8r!" le-t t! ri#ht


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Perfe"#ly inelas#i" eman

40 ----------------------------------------

35 ----------------------------------------

8000

In#erpre#a#ion$-

This dia#ra" sh!$in# is &rie han#e and de"andre"ains !nstant. Prie is @B and de"and is ))):la2s; than &rie is ?) and

de"and als! ))):la2s;

This ur0e -!r &er-etl% inelasti de"and is 0ertial strai#ht line.

Perfe"#ly elas#i" eman


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35

4000 8000 12000 16000

In#erpre#a#ion$-

This dia#ra" sh!$in# is &rie re"ain !nstant and

de"and han#e. Prie is @B than de"and inrease is ))):la2s;

this ur0e -!r &er-etl% elasti de"and is h!ri=!ntal strai#ht line.

Ar#i"al


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:';AHMEDA>AD7 Ie rea" and -r!=en dessert "a2er Vadilal Industries Ltd

$!uld n!$ !--er #elat!s. GenNe


10/11

ne$ delhi7 the ie,rea" "ar2et in delhi is ertainl% !"in# !ut !- the

dee& -ree=er. the ah"eda1ad,1ased 0adilal enter&rises is the latest &r!&!nent

!- the !ld $a0e 1l!$in# thr!u#h the a&ital. "an"!han sahni+ de&ut%

re#i!nal sales "ana#er+ sa%s 0adilal enter&rises $ill 1rin# in the all,ne$

-!r"at !- its ha&&iness ie,rea" &arl!urs t! delhi. $hile $e ha0e a1!ut B)

suh &arl!urs in ah"eda1ad+ $e &lan t! ha0e a1!ut 3) in delhi t! 1e#in $ith+

he sa%s. these $ill 1e !&erated thr!u#h -ranhisees. 0adilal+ $hih has s! -ar

1een &resent in the it% thr!u#h @)) retail !utlets+ is a0aila1le in h!tels and

!ther instituti!ns and -ans !ut thr!u#h &ush arts+ is &lannin# t! 1ee- u& eah

!- these deli0er% hains+ and "!re. in ter"s !- retail &resene+ the !"&an%

$ill ta2e the retail nu"1er t! B)) in the ne


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Documents

A Project Report on Vadilal Ice- Cream