1

A Party for Numerous Industries, A Collection of Quality Products

Hosts: Economic and Commercial Section of

the Consulate General of China in Milan

Promotion Conference of 115th Canton Fair

Milan Jan 17, 2014

Organizer: Camera Di Commercio Italo Cinese

China Foreign Trade Centre (Group)

2

A Party for Numerous Industries, A Collection of Quality Products

Promotion Conference of 115th Canton Fair

Wang Zhiping

Director General of China Foreign Trade Centre

Jan 17, Milan

3

A Party for Numerous Industries, A Collection of Quality Products

Promotion Conference of 115th Canton Fair

0 50 100 150 200 250

1

2

系列1

Countries and regions

19 VS 212

Buyer attendance

1223 VS 189646

Fast Development

0

20000

40000

60000

80000

100000

120000

140000

160000

180000

200000

1 2

系列1

4

Italian Buyers

88052 Italian buyers since 83rd Canton Fair

ratio interested products

34.38% consumer electronics

26.53% electrical and electronics

25.11% household electronic products

Italian Exhibitors

98 companies

196 booths

6

28.7 billion EURO (Jan-Nov 2013)

Growing Bilateral Trade

7

A Specialized Canton Fair

7 sections

15

7

0 2 4 6 8 10 12 14 16

1

2

系列1

15 sections

A Professional Canton Fair

1. improve the supervision of exhibits’ quality

2. make better display of exhibits in sub-

categories

3. improve the professional level of sections

such as machinery

Canton Fair’s Improvement

1.Attract more exhibitors of high-tech and set up an

Innovation Zone in Phase 1;

2.Expand the theme of textile and fabrics to fabrics and

home textile in Phase 3

3.Set up sub-sections

International Pavilion

Welcome to the Canton Fair

Welcome to the Canton Fair