A Multifaceted Approach for Assessing Talent (2010 – Bersin Bulletin CIKK)

8/2/2019 A Multifaceted Approach for Assessing Talent (2010 Bersin Bulletin CIKK)

1/23

HMXWAO % FWWCGAF^MW 8464

HMXWAO % FWWCGAF^MW

Xmwmfxg` H}jjm~ao z 8464

^@AW LF^MXAFJ AW JAGMOWMN ^C TXCEAJMW AO^MXOFÂCOFJ ECX NAW^XAH]ÂCO COJQ/

Ao~xcn}g~aco

^`xc}k`c}~ ~`m txcgmww c ~fjmo~ lfofkmlmo~ (m/k/* xmgx}a~aok fon

wmjmg~aok gfonanf~mw* fwwmwwaok tmxcxlfogm fon tc~mo~afj* nmumjctaok

tmctjm* fon altjmlmo~aok xm{fxnw txckxflw!* ~`mxm aw f gcllco fon

gxa~agfj ~`xmfn ~`m ommn ~c fwwmww tmctjm/ ^`foiw ~c mp~mowaum xmwmfxg`

fon lfoq aoocuf~aum wcj}~aco txcuanmxw* ~`m lfxim~ cx fwwmwwlmo~ ~ccjw

`fw mptjcnmn/ ^cnfq* gcltfoamw fxm }waok f {anm ufxam~q c fwwmwwlmo~

~ccjw ~c wgxmmo fon fwwmww gfonanf~mw* }ogcumx w~xmok~`w fon {mfiomwwmw*

nm~mxlaom bch a~6 fon jmfnmxwàt tc~mo~afj* fon anmo~aq wtmgaag

nmumjctlmo~ ommnw ~`f~ nxaum w}ggmww/

Txcajmw Ao~mxof~acofj* f {cxjn jmfnmx ao wmjmg~aok fon nmumjctaok àk`,

tmxcxlfogm {cxicxgmw* cmxw f gcltxm`mowaum w}a~m c mltjcqlmo~

fwwmwwlmo~w ~`f~ `mjt gcltfoamw kfao f gcltm~a~aum fnufo~fkm hq

wmjmg~aok* àxaok* xm~faoaok fon nmumjctaok kxmf~ ~fjmo~/ Gco~ao}fjjq

ufjanf~aok fon }tnf~aok a~w fwwmwwlmo~ txcn}g~w* Txcajmw wmxumw lfoq c

~`m jfxkmw~ gcltfoamw ao 688 gc}o~xamw fxc}on ~`m kjchm/

Ao ~àw xmtcx~* {m nmaom ~`m namxmo~ ~qtmw c fwwmwwlmo~w fon

~`m fttjagf~acow c mfg`/ [m {ajj fjwc àk`jak`~ ~`xmm c Txcajmw

Ao~mxof~acofjw jfkwàt fwwmwwlmo~w TxcajmP^* G}w~clmx Wmxuagm

Txcajm fon G`mgiTcao~ 754* fw {mjj fw a~w G`mgiTcao~ WiajjH}ajnmx

Wmxamw/ [m {ajj w`fxm ~`m xmfj,jam fttjagf~aco c ~`mwm txcn}g~w {a~ào

Xcwm{ccn @c~mjw fon Xmwcx~w* fon FMGCL/

6 Bch a~ xmmxw ~c ~`m fwwmwwlmo~ c g}xxmo~ ioc{jmnkm* wiajjw* gcltm~mogamw fon

c~`mx imq v}fjaagf~acow c fo aonauan}fj fkfaow~ ~`m xmv}axmlmo~w c f wtmgaag xcjm*

g}xxmo~ cx }~}xm/

Ucj}lm =* Aww}m 6

HMXWAO % FWWCGAF^MW* JJG566> JF WFJJM FUMO]M

W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL

Txceajmw Ao~mxof~acofj2FL}j~aefgm~mn Fttxcfg` ecxFwwmwwaok fjmo~

Fhc}~ ~`m F}~`cx

Ial Jflc}xm}p*Txaogatfj Fofjqw~

Bfo}fxq 67* 8464


2/23


HMXWAO % FWWCGAF^MW


HMXWAO % FWWCGAF^MW* JJG

566> JF WFJJM FUMO]M

W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm 8


qtmw ce Fwwmwwlmo~w

^`mxm fxm lfoq namxmo~ iaonw c fwwmwwlmo~w co ~`m lfxim~ ~cnfq*

aogj}naok gcltm~mogq* tmxwcofja~q* tc~mo~afj fon ~mfl mmg~aumomww/

Fwwmwwlmo~w gfo hm gcon}g~mn co tftmx cx cojaom* fon fxm gcltjm~mn

uaf wmj,fwwmwwlmo~ cx l}j~axf~mx/ ^`m ~{c ~qtmw c l}j~axf~mx

fwwmwwlmo~w fxm2

6/ 604,Nmkxmm Gcltjm~mn hq wmj fon lfofkmx9 fon*

8/ 754,Nmkxmm Gcltjm~mn hq wmj* lfofkmx* naxmg~ xmtcx~w* tmmxw

fon g}w~clmxw/

754,nmkxmm fwwmwwlmo~w fxm umxq tc{mx}j ~ccjw cx om{ lfofkmxw fon

jmfnmxwàt nmumjctlmo~/ F 604,nmkxmm fwwmwwlmo~ aw f lcxm w~fonfxnfwwmwwlmo~ }wmn hq f lfofkmx fon ~`m naxmg~ xmtcx~* fon ~qtagfjjq

}~ajarmn cx tmxcxlfogm fttxfawfjw/

^`m ~ccjw àk`jak`~mn ao ~àw xmtcx~ fnnxmww ~`m cjjc{aok c}x fxmfw/

Wiajjw fon Gcltm~mogq Fwwmwwlmo~w ^`mwm ~ccjw lmfw}xm

txcagamogq fkfaow~ f wm~ c nmaomn gcltm~mogamw/ ^`mwm

fwwmwwlmo~w w`c}jn hm hc~` wiajjw fon hm`fuacxfj,hfwmn/ Lfoq

umoncxw* jaim Txcajmw Ao~mxof~acofj* `fum ~`max c{o gcltm~mogq

jahxfxamw fon 754,~ccjw ~`f~ ~`max gjamo~w }wm/

Txcajmw G`mgitcao~ 754 aw f l}j~axf~mx mmnhfgi txcgmww ~`f~

fwwmwwmw mltjcqmmw fkfaow~ 60 gcltm~mogamw kxc}tmn ao~c mak`~

wiajj gj}w~mxw (wmm Eak}xm 6!/

Gcltfoamw }wm

fwwmwwlmo~ ~ccjw

~c wgxmmo fon

fwwmww gfonanf~mw*

}ogcumx w~xmok~`w

fon {mfiomwwmw*

nm~mxlaom bch e~

fon jmfnmxwàt

tc~mo~afj* fon

anmo~aq wtmgaegnmumjctlmo~ ommnw

~`f~ nxaum w}ggmww/

IMQ TCAO^


3/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





Txcajmw G`mgitcao~ WiajjH}ajnmx Wmxamw gfo ~`mo hm }wmn

~c h}ajn cx mo`fogm ~`m wiajjw fon gcltm~mogamw ~`f~ fxm lcw~

xmjmufo~ ~c ~`m aonauan}fjw gfxmmx kcfjw/ ^àw wmj,tfgmn* wmj,

w~}nq txcmwwacofj nmumjctlmo~ wqw~ml aw fjakomn {a~` Txcajmw

60 gcltm~mogamw/

Bch Ea~ Fwwmwwlmo~w ^`mwm ~ccjw mufj}f~m ~`m g}xxmo~ ioc{jmnkm*

wiajjw* gcltm~mogamw fon c~`mx imq v}fjaagf~acow c fo aonauan}fj

fkfaow~ ~`m xmv}axmlmo~w c f wtmgaag xcjm* g}xxmo~ cx }~}xm/

Fo mpfltjm c f bch a~ ~ccj aogj}nmw Txcajmw G}w~clmx Wmxuagm

Txcajm {àg` anmo~aamw wap hm`fuacxfj g`fxfg~mxaw~agw (~x}w~* ~fg~*

mltf~`q* gcocxla~q* cg}w fon jmpahaja~q! fon ~{c txcagamogamw

(ucgfh}jfxq fon lf~`mlf~agw! ~`f~ `fum hmmo ufjanf~mn ~c hm

mwwmo~afj ~c mp~xfcxnaofxq g}w~clmx wmxuagm/ ^`m ~ccj fjwc lmfw}xmw

Gj}w~mx Gcltm~mogamw

Gcll}oagf~acoJaw~mow ~c c~`mxwTxcgmwwmw aoecxlf~acoGcll}oagf~mw meemg~aumjq

JmfnmxwàtAow~ajjw ~x}w~Txcuanmw naxmg~acoNmjmkf~mw xmwtcowahaja~q

Fnft~fhaja~qFnb}w~w ~c gaxg}lw~fogmw^àoiw gxmf~aumjq

Xmjf~acowàtwH}ajnw tmxwcofj xmjf~acowàtw

Efgaja~f~mw ~mfl w}ggmww

^fwi Lfofkmlmo~[cxiw meeagamo~jq[cxiw gcltm~mo~jq

Txcn}g~aco^fimw fg~acoFgàmumw xmw}j~w

Nmumjctlmo~ c C~`mxwG}j~auf~mw aonauan}fj ~fjmo~wLc~auf~mw w}ggmwwe}jjq

Tmxwcofj Nmumjctlmo~Nawtjfqw gclla~lmo~Wmmiw altxcumlmo~

Wc}xgm2 Txceajmw Ao~mxof~acofj* 8441

Eak}xm 62 Txceajmw Ao~mxof~acofj Lfofkmlmo~ fon Jmfnmxwàt Gcltm~mogamw

Tmxwcofjarmn

754,nmkxmm

mmnhfgi `mjtw

jmfnmxw ~c aogxmfwm

~`max jmfnmxwàt

mmg~aumomww hq

jmfxoaok lcxm

fhc}~ ~`mlwmjumw

fon ~`m altfg~

~`mq `fum co

cxkfoarf~acofj

xmw}j~w/

FOFJQWAW


4/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm >


~`m fjakolmo~ {a~` f gcltfoqw g}w~clmx wmxuagm tcjagamw

fon f~~a~}nmw/

Bch Ao~mxmw~ Fwwmwwlmo~w ^àw ~qtm c fwwmwwlmo~ jcciw f~

tf~~mxow ~c nawgmxo ~`m ~qtm c xcjm* }og~aco cx aon}w~xq ao {àg`

f tmxwco nmlcow~xf~mw ao~mxmw~ ~`f~ gfo jmfn ~c aogxmfwmn

mltjcqmm wf~awfg~aco/

Tc~mo~afj Fwwmwwlmo~w ^`mwm ~ccjw nc oc~ fwwmww wclmcom fkfaow~

f tfx~ag}jfx xcjm h}~* xf~`mx* mufj}f~mw fo aonauan}fj fkfaow~ f

o}lhmx c nmaomn gxa~mxaf (w}g` fw jmfxoaok fkaja~q* ao~mkxa~q fon

nxaum! ~c nm~mxlaom kxc{~` jmfnmxwàt tc~mo~afj/

Txcajmw TxcajmP^ gfo hm }wmn ~c fwwmww bch a~* bch ao~mxmw~w fon

tc~mo~afj/ `m TxcajmP 2

c Lmfw}xmw ~àoiaok w~qjm* hm`fuacxfj ~xfa~w fon

cgg}tf~acofj ao~mxmw~w9

c Gcltfxmw gfonanf~mw ~c bch,wtmgaag tf~~mxow ~c txmnag~

}~}xm w}ggmww9

c Altxcumw v}fja~q c àxm9 fon*

c Txcuanmw f c}onf~aco cx cokcaok mltjcqmm

tmxcxlfogm lfofkmlmo~/

^`m Fttjagf~aco ce Fwwmwwlmo~w

^`m fttjagf~aco c fwwmwwlmo~w ao ~fjmo~ lfofkmlmo~ txckxflw aw

ufxamn/ Ao ~`m cjjc{aok wmg~acow* {m hxamjq àk`jak`~ ~`m }og~aco c

fwwmwwlmo~w {a~ào mfg` c ~`m gcxm ~fjmo~ lfofkmlmo~ txcgmwwmw/

Xmgx}a~lmo~ fon Wmjmg~aco

^c lfpalarm ~fjmo~ aoumw~lmo~w n}xaok fo mgcoclag wjc{nc{o*

cxkfoarf~acow ommn ~c xm~àoi ~`max g}xxmo~ w~xf~mkamw fon lfim ~`momgmwwfxq g`fokmw ~c xmn}gm gcw~w* fon altxcum ~`m fgg}xfgq fon v}fja~q

8 Ecx lcxm aocxlf~aco* Jmfnmxwàt Nmumjctlmo~ Efg~hcci 84412 Hmog`lfxiw fon

Fofjqwaw ce Jmfnmxwàt Nmumjctlmo~ Wtmonaok* W~feeaok fon Txckxflw* Hmxwao %

Fwwcgaf~mw # Ial Jflc}xm}p fon Ifxmo CJmcofxn* Cg~chmx 8441/ Fufajfhjm ~c xmwmfxg`

lmlhmxw f~ {{{/hmxwao/gcl#jahxfxq cx cx t}xg`fwm f~ {{{/hmxwao/gcl#jnfg~hcci/

Tc~mo~afj

fwwmwwlmo~w fxm

}wmn lcw~ c~mo

cx wmoacx jmfnmxw

fon mpmg}~aumw*

hq 88 tmxgmo~

fon 81 tmxgmo~

c gcltfoamw*

xmwtmg~aumjq/8

IMQ TCAO^
http://www.bersin.com/libraryhttp://www.bersin.com/ldfactbookhttp://www.bersin.com/ldfactbookhttp://www.bersin.com/library


5/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm =


c àxmw/ [a~` lcxm gfonanf~mw ao ~`m {cxicxgm* xmgmwwacow fxm fo

mpgmjjmo~ ~alm ~c }tkxfnm qc}x ~fjmo~ tccj/

Gcltfoamw fxm wtmonaok f gcowanmxfhjm flc}o~ c ~alm fon momxkq

~c xmw~x}g~}xm ~`max wc}xgaok fon wgxmmoaok w~xf~mkamw/ F~ LgNcofjnw*

twqg`clm~xag7 ~mw~w gco~xah}~m ~c f wmfljmww ao~mxuam{ txcgmww/ ^`mwm

~mw~w fxm }jjq ao~mkxf~mn ao~c ~`m gcltfoqw xmgx}a~aok wcj}~aco* wc ~`f~

gfonanf~mw fxm wgxmmomn hmcxm ~`mq fxm hxc}k`~ ao cx fo ao~mxuam{/>

Tmxecxlfogm Lfofkmlmo~

Mfg` qmfx* lfofkmxw l}w~ kc ~`xc}k` ~`m naag}j~ txcgmww c fwwmwwaok

mltjcqmmw tmxcxlfogm fkfaow~ f wm~ c tmxcxlfogm kcfjw* fw {mjj

fw xmv}axmn cx nmwaxmn wiajjw fon gftfhaja~amw/ C~mo ncom uaf f 604 cx

754* ~`mwm fwwmwwlmo~w aonagf~m w~fonfxnw fkfaow~ {àg` ~c lmfw}xm

mltjcqmmw/ Wiajjw kftw fxm anmo~aamn fon nmumjctlmo~ tjfow fxm t}~ ao

tjfgm ~c gjcwm ~`mwm kftw/

Fm~of (f jmfnmx ao `mfj~`gfxm* nmo~fj* t`fxlfgq* kxc}t jam fon

nawfhaja~q aow}xfogm* fon mltjcqmm hmoma~w! xmnmaomn a~w tmxcxlfogm

lfofkmlmo~ fttxcfg` ~c aogj}nm gcltm~mogamw* fw {mjj fw f

gcltjmlmo~fxq wiajjw nf~fhfwm/ ^`m tàjcwct`q {fw ~`f~ wiajjw tj}w

gcltm~mogamw mv}fj tmxcxlfogm* cx {àg` wiajjw fxm twqg`clc~cx fon

gcltm~mogamw fxm hm`fuacxfj/ ^`m lfofkmx fon mltjcqmm gcltjm~m f

wiajjw fwwmwwlmo~* cjjc{mn hq f nawg}wwaco xmjf~mn ~c gcltm~mogq kftw*

nmumjctlmo~ fg~acow fon gfxmmx tjfooaok/=

Gfxmmx Lfofkmlmo~

Gfxmmx lfofkmlmo~ fnnxmwwmw ~`m gfxmmx kcfjw c mltjcqmmw/

Gcltfoamw mltjcq fwwmwwlmo~w (w}g` fw bch a~ fon tc~mo~afj

fwwmwwlmo~w!* wc ~`f~ mltjcqmmw fxm fhjm ~c lmfw}xm ~`mlwmjumw fkfaow~

}~}xm xcjmw/

7 Twqg`clm~xag ~mw~w fxm f lmfw}xm c ioc{jmnkm* fhaja~amw* f~~a~}nmw fon tmxwcofja~q/

> Ecx lcxm aocxlf~aco* LgNcofjnw ]/I/ W~xmok~`mow A~w Gcltfoq Hxfon fon Altxcumw

A~w Xmgx}a~lmo~ Txcgmww {a~` fo Aoumw~lmo~ ao mgòcjckq* Hmxwao % Fwwcgaf~mw # Lfnmjaom

Jf}xfoc* Lfq 8441/ Fufajfhjm ~c xmwmfxg` lmlhmxw f~ {{{/hmxwao/gcl#jahxfxq/

= Ecx lcxm aocxlf~aco* Ao~mkxf~mn fjmo~ Lfofkmlmo~ f~ Fm~of2 W}ttcx~aok ~`m

^xfowa~aco excl }xofxc}on ~c Aon}w~xq Jmfnmxwàt* Hmxwao % Fwwcgaf~mw # Jmak`foom

Jmumowfjmx* Cg~chmx 8440/ Fufajfhjm ~c xmwmfxg` lmlhmxw f~ {{{/hmxwao/gcl#jahxfxq/

Fm~of xmnmeomn

a~w tmxcxlfogm

lfofkmlmo~

fttxcfg`

~c aogj}nm

gcltm~mogamw*

fw {mjj fw f

gcltjmlmo~fxq

wiajjw nf~fhfwm/

HMW^ TXFGÂGM
http://www.bersin.com/libraryhttp://www.bersin.com/libraryhttp://www.bersin.com/libraryhttp://www.bersin.com/library


6/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





^mp~xco (f jfxkm kjchfj gcokjclmxf~m! nmumjctmn f gfxmmx lfofkmlmo~

txcgmww ~`f~ ~`m gcltfoq xmmxw ~c fw ~`m omp~ kmomxf~aco c ~fjmo~

nmumjctlmo~/5 Fw tfx~ c ~àw txcgmww* àk`,tc~mo~afj mltjcqmmw;

gcltjm~m f hf~~mxq c fwwmwwlmo~w ~`f~ w`c{ ft~a~}nm cx txcgmmnaok~c àk`mx jmumjw fon xmgmaum 754,nmkxmm mmnhfgi* {àg` aonagf~mw

fwwmwwlmo~ fkfaow~ gcltm~mogamw/ [a~` ~àw aocxlf~aco* ~`m mltjcqmm

fon lfofkmx fxm fhjm ~c nmumjct f xch}w~ gfxmmx tjfo ~`f~ aw ao jaom

{a~` ~`m mltjcqmmw ao~mxmw~w fon gftfhaja~amw/

W}ggmwwaco Lfofkmlmo~

W}ggmwwaco lfofkmlmo~ aw f gxa~agfj tfx~ c foq ~fjmo~ lfofkmlmo~

w~xf~mkq/ Gcltfoamw }wm fwwmwwlmo~w ~c txmnag~ ~`m }~}xm gftfhaja~amw

fon tc~mo~afj c a~w mltjcqmmw/ [a~` ~àw aocxlf~aco* gcltfoamw gxmf~mw}ggmwwaco tjfow fon h}ajn f jmfnmxwàt tatmjaom0 ~`f~ {ajj mofhjm ~`m

gcltfoq ~c mon}xm ~`xc}k` ~`m xm~axmlmo~* nmtfx~}xm fon ~mxlaof~aco

c a~w jmfnmxw/

Ecx mpfltjm* [àxjtccj }wmw 754,nmkxmm fwwmwwlmo~w ~c mufj}f~m fon

txcuanm mmnhfgi ~c mltjcqmmw9 mltjcqmmw f~ ~`m lfofkmx,jmumj fon

fhcum fjwc xmgmaum 604,nmkxmm fwwmwwlmo~w foo}fjjq/ ^`mwm fwwmwwlmo~w

fxm }wmn ~c nmumjct f hfjfogmn wgcxmgfxn cx mumxq mltjcqmm/ ^`m lm~xagw

txcuanm f lmfo wgcxm cx jmfnmxwàt gcltm~mogamw cx mfg` xmkaco fon

f~ ~`m kjchfj jmumj/ Kjchfj @X aw fhjm ~c cg}w a~w mcx~w co tfx~ag}jfx

kmckxftàmw ~`f~ ommn `mjt h}ajnaok nmmtmx tccjw c jmfnmxwàt ~fjmo~/1

5 Ecx lcxm aocxlf~aco* Lcnmxo,Nfq Gfxmmx Lfofkmlmo~2 Imq xmonw* Lcnmjw fon Gfwm

W~}namw* Hmxwao % Fwwcgaf~mw # Ial Jflc}xm}p* B}jq 8441/ Fufajfhjm ~c xmwmfxg` lmlhmxw f~

{{{/hmxwao/gcl#jahxfxq/

; F àk`,tc~mo~afj mltjcqmm aw fo mltjcqmm {`c `fw hmmo anmo~aamn fw `fuaok ~`m

tc~mo~afj* fhaja~q fon fwtaxf~aco cx w}ggmwwaum jmfnmxwàt tcwa~acow {a~ào ~`m gcltfoq/

C~mo* ~`mwm mltjcqmmw fxm txcuanmn {a~` cg}wmn nmumjctlmo~ fw tfx~ c f w}ggmwwaco tjfo

fon fxm xmmxxmn ~c fw @aTcw/

0

Jmfnmxwàt tatmjaom xmmxw ~c fo cxkfoarf~acow cokcaok ommn ~c fum f tccj c ~fjmo~~`f~ aw xmfnajq fufajfhjm ~c ajj tcwa~acow f~ fjj jmumjw c lfofkmlmo~ (fw {mjj fw c~`mx imq

tcwa~acow! fw ~`m gcltfoq kxc{w/ F~ mfg` jmumj* namxmo~ gcltm~mogamw* ioc{jmnkm fon

mptmxamogmw fxm xmv}axmn* fon (~c immt ~`m tatmjaom ajjmn! ~`m cxkfoarf~aco l}w~ fum

txckxflw nmwakomn ~c nmumjct fttxctxaf~m wiajjw wm~w/ (Fjwc ioc{o fw ~`m jmfnmxwàt hmog`/!

1 Ecx lcxm aocxlf~aco* Jmfnmxwàt Gcltm~mogamw fw ~`m Ec}onf~aco ecx fjmo~

Lfofkmlmo~2 [àxjtccj Gcxtcxf~aco Wm~w Tmxecxlfogm W~fonfxnw ~c Nxaum W}w~faofhjm

Kxc{~`* Hmxwao % Fwwcgaf~mw # Ial Jflc}xm}p* Ocumlhmx 844;/ Fufajfhjm ~c xmwmfxg`

lmlhmxw f~ {{{/hmxwao/gcl#jahxfxq/

Gcltfoamw }wm bch

e~ fon tc~mo~afj

fwwmwwlmo~w ~c

mufj}f~m mltjcqmmw

fkfaow~ }~}xm

xcjmw/

IMQ TCAO^
http://www.bersin.com/libraryhttp://www.bersin.com/libraryhttp://www.bersin.com/libraryhttp://www.bersin.com/library


7/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm ;


Jmfnmxwàt Nmumjctlmo~

Ao f xmgmo~ w~}nq c lcxm ~`fo 7=4 gcltfoamw64* {m c}on ~`f~ 754,

nmkxmm mmnhfgi* jmfnmxwàt w~qjm fon tmxwcofja~q fxm ~`m ~`xmm

lcw~ gcllco fwwmwwlmo~w cx lfofkmxw* xmkfxnjmww c jmumj/ Cumxfjj*

fwwmwwlmo~w fxm lcxm xmv}mo~jq }wmn cx wmoacx,jmumj jmfnmxw* jaimjq n}m

~c fwwcgaf~mn gcw~w/ Fwwmwwlmo~w `mjt nmaom ~`m gxa~agfj wiajjw omgmwwfxq

~c nxaum cxkfoarf~acofj tmxcxlfogm/

@T* fw fo mpfltjm* xmjamw co fwwmwwlmo~w ~c lfim nmgawacow xmkfxnaok

oclaof~acow cx àk`,tc~mo~afj jmfnmxwàt txckxflw* jmfnmx txclc~acow

fon w}ggmwwaco tjfow/ Fwwmwwlmo~w fxm fjakomn fkfaow~ ~`m gcltfoqw

h}waomww w~fonfxnw* mfg` aonauan}fjw bch txcajm fon cumxfjj gfxmmx

nmumjctlmo~ xflm{cxi/ ^`m aocxlf~aco aw }wmn ~c nxaum gcfgàok fon

aonauan}fj nmumjctlmo~ tjfow cx mfg` tmxwco/

Hmomea~w ce Fwwmwwlmo~w

^`mxm fxm lfoq hmoma~w cx }waok fwwmwwlmo~w fon ~`m nf~f ~`f~ gclmw

xcl ~`ml/ Eak}xm 8 nmwgxahmw hc~` ~`m aonauan}fj mltjcqmm hmoma~w* fw

{mjj fw ~`m hmoma~w ~c ~`m h}waomww/

64 Ecx lcxm aocxlf~aco* Jmfnmxwàt Nmumjctlmo~ Efg~hcci 84412 Hmog`lfxiw fon

Fofjqwaw ce Jmfnmxwàt Nmumjctlmo~ Wtmonaok* W~feeaok fon Txckxflw* Hmxwao % Fwwcgaf~mw #

Ial Jflc}xm}p fon Ifxmo CJmcofxn* Cg~chmx 8441/

^`m {fq ao {àg` f

gcltfoq lfofkmw

a~w ~fjmo~ `fw

hmgclm f gxa~agfj

h}waomww jmumx

fon {ajj txcuanm

gcltfoamw {a~`

gcltm~a~aum

fnufo~fkm/

FOFJQWAW

Aonauan}fj Hmomea~w H}waomww Hmomea~w

Ch~fao nf~f ~`f~ nmwgxahmw wtmgaag w~xmok~`wfon {mfiomwwmw

Altxcum axaok fon wmjmg~aco nmgawacow

Aogxmfwm f{fxmomww fon fggmt~fogm cx nmumjctlmo~ ]ogcumx aonauan}fj fon cxkfoarf~acofj wiajjw kftw

Xmfjarm c~`mxw tmxgmt~acow Altxcum jmfxoaok fon nmumjctlmo~ w~xf~mkamw

Xmgmaum gcfgàok Aogxmfwm ao~mkxa~q ce w}ggmwwaco tjfooaok

Kfao aowak`~ ao~c hm`fuacxw ~`f~ nxaum tmxcxlfogm Xmn}gm ~alm ~c txcn}g~aua~q

Altxcum gcll}oagf~aco wiajjw ]ogcumx ànnmo ~fjmo~

Jmfxo `c{ ~c hm fo mmg~aum ~mfl tjfqmx Nm~mxlaom bch ea~

Wc}xgm2 Hmxwao % Fwwcgaf~mw* 8441

Eak}xm 82 Hmomea~w ce Fwwmwwlmo~w


8/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





Gcogj}waco

Fwwmwwlmo~w fxm oc jcokmx b}w~ cx mpmg}~aumw/ Gcltfoamw fxm }waok f

ufxam~q c fwwmwwlmo~w cx mumxq jmumj c mltjcqmm fon f~ fjj imq t`fwmw

c fo mltjcqmmw jamgqgjm/ Fwwmwwlmo~w `mjt mltjcqmmw ~c hmgclm

lcxm wmj,f{fxm fon mofhjm mltjcqmmw ~c nmumjct gfxmmx kcfjw ~`f~

fxm ch~faofhjm/ Ecx gcltfoamw* fwwmwwlmo~w `mjt jmfnmxw lfim hm~~mx

wmjmg~aco nmgawacow* }ogcumx wiajjw kftw ~c nxaum jmfxoaok txacxa~amw fon

h}ajn gftfhaja~amw omgmwwfxq cx jcok,~mxl w}w~faofhjm kxc{~`/

Gcltfoamw fxm

}waok f ufxam~q

c fwwmwwlmo~w

cx mumxq jmumj c

mltjcqmm fon f~

fjj imq t`fwmw c

fo mltjcqmmw

jamgqgjm/

HMW^ TXFG^AGM


9/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





Xcwm{ccn @c~mjw fon Xmwcx~w

Mw~fhjaw`mn ao 61;1* Xcwm{ccn @c~mjw fon Xmwcx~w aw f txauf~mjq `mjn*

}j~xf,j}p}xq `c~mj lfofkmlmo~ gcltfoq hfwmn ao Nfjjfw* ^mpfw/

[a~` lcxm ~`fo 84 txctmx~amw fxc}on ~`m {cxjn* aogj}naok ~`m ]/W/*

Mokjfon* Lmpagc* Wf}na Fxfhaf* N}hfa fon ~`m Gfxahhmfo* Xcwm{ccn aw

f xmgckoarmn jmfnmx ao ~`m xmwcx~ aon}w~xq/ A~ `fw xmgmaumn lcxm ~`fo 844

f{fxnw fon `cocxw xcl ~`m jaimw c ^xfumj ) Jmaw}xm* Gconm Ofw~ fon

Ecxhmw ^xfumjmxlfkfraomw/

Cumxuam{Ao 844>* Xcwm{ccn hmkfo ~c jcci cx f tfx~omx ~c `mjt xmn}gm ~}xocumx

fon aogxmfwm txcn}g~aua~q/ ^`m gcltfoq }j~alf~mjq wmjmg~mn Txcajmw

Ao~mxof~acofj hmgf}wm c a~w ufxam~q c xmtcx~w* jfok}fkm gftfhaja~amw fon

g}w~clmx wmxuagm/ Xcwm{ccn }wmw ~{c txcn}g~w TxcajmP^ fon G}w~clmx

Wmxuagm Txcajm (`cwta~fja~q umxwaco!/ ^`m gcxm chbmg~aumw `fum w~fqmn ao

tjfgm cumx ~`m qmfxw* aogj}naok jc{mxaok xmgx}a~aok gcw~w fon aogxmfwaok

mltjcqmm mokfkmlmo~/ ^cnfq* `c{mumx* Xcwm{ccnw xmjf~acowàt

{a~` Txcajmw `fw mucjumn* fw `fw ~`m fttjagf~aco c ~`mwm ~{c ~ccjw/ Fw

nmwgxahmn hq ~`m gcxtcxf~m `}lfo xmwc}xgmw lfofkmx*

[m `fum mucjumn ~c f tcao~ {`mxm {m gfo ~fim

{`f~ {m `fum fon jmumxfkm a~ ao {fqw {m gc}jno~

`fum alfkaomn ao ~`m hmkaooaok/

TxceajmP^

^`m TxcajmP * {àg` ~fimw fhc}~ fo `c}x ~c gcltjm~m* fwwmwwmw

aonauan}fjw ao ~`xmm imq fxmfw ~àoiaok w~qjm* hm`fuacxfj ~xfa~w fon

cgg}tf~acofj ao~mxmw~w/

6/ ^àoiaok W~qjm ^`m gcxtcxf~m `}lfo xmwc}xgmw lfofkmx xmmxw ~c

~àw fw ~`m wlfx~w/ ^`m ~ccj mufj}f~mw fo aonauan}fjw umxhfj fon

o}lmxagfj xmfwcoaok9 ~`m xmwtcowmw fxm ma~`mx gcxxmg~ cx {xcok/ F

{mak`~mn fumxfkm wgcxm aw gclt}~mn hfwmn co ~`m ~qtm c xcjm/ Ecx

mpfltjm* o}lmxagfj xmfwcoaok {c}jn oc~ hm fw gxa~agfj cx fo @X

xcjm fw gcltfxmn {a~` f xcjm ao fggc}o~aok/

Fttmonap A2 Gfwm W~}nq

^`m hmw~

fwwmwwlmo~w

fxm nmwakomn

~c hm xmjafhjm

cx fofjqwaw fon

nmgawaco,lfiaok/

FOFJQWAW


10/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





8/ Hm`fuacxfj ^xfa~w Xmmxxmn ~c hq Xcwm{ccn fw ~`m `mfx~w* ~àw

tfx~ c ~`m ~ccj fwwmwwmw 64 mwc~mxag mmj kccn g`fxfg~mxaw~agw/

Mpfltjmw c ~`m hm`fuacxfj ~xfa~w aogj}nm momxkq* fwwmx~aumomww*

wcgafhaja~q* f~~a~}nm* nmgawaumomww* aonmtmonmogm fon chbmg~aumb}nklmo~/ ^`mwm v}mw~acow fxm w}hbmg~aum* fon ~`mxm aw oc gcxxmg~

cx {xcok fow{mx/

Txcajmw nmumjctmn f naw~cx~aco wgfjm ~`f~ `mjtw a~w gjamo~w nm~mxlaom

a tmctjm fxm hmaok `comw~ {a~` ~`max xmwtcowmw/ ^`m ~ccj fwiw c}x

namxmo~ v}mw~acow ~`f~ mufj}f~m ~`m wflm ~xfa~ ao nm~mxlaoaok a

fo aonauan}fj fow{mxw ~`ml gcowaw~mo~jq/ ^`m lcxm gcowaw~mo~ ~`m

xmwtcowmw* ~`m àk`mx ~`m naw~cx~aco wgfjm aw {àg` jmfnw ~c ~`m

gcogj}waco ~`f~ ~`m aonauan}fj aw hmaok ~x}~`}j/ Fw ~`m gcxtcxf~m

`}lfo xmwc}xgmw lfofkmx w~f~mn*

Wclm gfonanf~mw {ajj ~mjj qc} {`f~ ~`mq

~àoi qc} {fo~ ~c `mfx/ ^àw wgfjm aogxmfwmw ~`m

xmjafhaja~q ce ~`m xmwtcowmw/

7/ Cgg}tf~acofj Ao~mxmw~w ^àw wmg~aco fwwmwwmw fo aonauan}fj

fkfaow~ wap fxmfw c ao~mxmw~/ Fw nmwgxahmn hq ~`m gcxtcxf~m `}lfo

xmwc}xgmw lfofkmx* mumxq bch `fw wclm fxmfw ~`f~ fxm lcxm

fttjagfhjm ~`fo c~`mxw/ Ecx mpfltjm* ao ~`m `}lfo xmwc}xgmw

txcmwwaco* tmctjm wmxuagm aw àk`/ Mumxq bch `fw ~`xmm fxmfw c

ao~mxmw~ ~`f~ fxm lcxm altcx~fo~ fon ~`xmm ~`f~ fxm jmww altcx~fo~

^`m ~`mcxq aw ~`f~* a fo aonauan}fjw fxmfw c ao~mxmw~ lf~g`* `m #

w`m {ajj hm `fttamx ao ~`m xcjm fon hm f hm~~mx tmxcxlmx/

(Wmm Eak}xm 7/!

^`m gcxtcxf~m `}lfo xmwc}xgmw lfofkmx gjfxaamn*

[m nco~ xmjq co ~àw tfx~ ce ~`m

fwwmwwlmo~ fw l}g`/ [m jaim hfjfogm ao c}x

tmctjm/ A~ aw oagm ~c ioc{ aoecxlf~aco* h}~ {m `fum

omumx oc~ àxmn f gfonanf~m hmgf}wm ~`max

ao~mxmw~w nco~ fjako ~c c}x tf~~mxow/

Gcltfoamw*

jaim Xcwm{ccn*

}onmxw~fon ~`m

jala~f~acow c

fo fwwmwwlmo~

fon `c{ ~`m

aocxlf~aco {ajj

hm }wmn/

HMW^ TXFGÂGM


11/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





TxceajmP^ Fttjagf~aco

^`m TxcajmP^ aw }wmn cx ~`xmm naw~aog~ t}xtcwmw f~ Xcwm{ccn wmjmg~aco

c om{ àxmw* gcfgàok* fon gfxmmx fon w}ggmwwaco tjfooaok/

Wmjmg~aco ce Om{ @axmw

Fjj lfofkmlmo~ gfonanf~mw fxm xmv}axmn ~c gcltjm~m ~`m TxcajmP^

f~ ~`m aofj w~fkmw c ~`m ao~mxuam{aok txcgmww/ F tjfgmlmo~ xmtcx~

gcltfxmw ~`m tmxwcow txcajm fkfaow~ f txm,nm~mxlaomn bch tf~~mxo/

Xcwm{ccn aoa~afjjq }wmn ~`m TxcajmP^ txmnmaomn bch tf~~mxow/ Cumx

~alm* `c{mumx* ~`m gcltfoq {fw fhjm ~c nmumjct a~w c{o tf~~mxowg}w~clarmn ~c ~`m gcltfoqw g}j~}xm fon tcwa~acow* wc ~`f~ a~ {c}jn

`fum f lcxm fgg}xf~m ~ccj/ Fw Xcwm{ccn mptmxamogmn* ~`m gxmf~aco c

g}w~cl bch tf~~mxow gfo `fttmo v}agijq/ Mumxq wap ~c 68 lco~`w* ~`m

gcltfoq xmuawa~w tf~~mxow fon }tnf~mw ~`ml hfwmn co ~`m g}xxmo~ ~ct

tmxcxlmxw fon nqoflagw {a~` {àg` a~ aw nmfjaok/

CCgggg}}ttff~~aaccooffjj AAoo~~mmxxmmww~~ww

^`m Ao~mxmw~ wmg~aco fwwmwwmw ~`m xmjf~aum ao~mxmw~w hm~{mmo ~`m wap ao~mxmw~ fxmfw/ ^`m ~ct

~`xmm ao~mxmw~w ecx Lw/ Wfltjm fxm w`c{o `mxm* fjcok {a~` ~`m ~ct ~`xmm ao~mxmw~w ecx ~àw

tcwa~aco/ Oc~m ~`f~ Wfjjq w`fxmw ^[C ~ct ao~mxmw~w {a~` ~`m xmv}axmlmo~w ce ~àw tcwa~aco/

^CT ^@XMM fxmfw ce ao~mxmw~ ecxWfjjq Wfltjm/

^CT @XMM fxmfw ce ao~mxmw~ ecx ~àw tcwa~aco/

Aonagf~mn ao~mxmw~ ao fg~aua~amwfwwcgaf~mn {a~` tmxw}fnaokc~`mxw fw {mjj fw txmwmo~aoktjfow fon gcogmt~w//

Mo~mxtxawaok

Eaofogafj#Fnlao

Aonagf~mn ao~mxmw~ ao fg~aua~amwfwwcgaf~mn {a~` tmxw}fnaokc~`mxw fon txmwmo~aok tjfow fongcogmt~w/

/

Mo~mxtxawaok

Aonagf~mn ao~mxmw~ ao fg~aua~amw

w}g` fw cxkfoaraok aoecxlf~acocx h}waomww txcgmn}xmw/

Aonagf~mn ao~mxmw~ ao fg~aua~amw

w}g` fw `mjtaok tmctjm fontxclc~aok ~`m {mjefxm ce c~`mxw/Tmctjm Wmxuagm

Aonagf~mn ao~mxmw~ ao fg~aua~amww}g` fw `mjtaok tmctjm fontxclc~aok ~`m {mjefxm ce c~`mxw/

Aonagf~mn ao~mxmw~ ao fg~aua~amw}waok alfkaof~aco* gxmf~aua~q foncxakaofj anmfw/ Tmctjm WmxuagmGxmf~aum


Eak}xm 72 Wfltjm ^mp~ excl TxceajmP^

G}w~cl

fwwmwwlmo~w w`c}jn

hm mufj}f~mn

fon }tnf~mn ~c

fjako ~c gcltfoq,

wtmgaeg ommnw fon

gxa~mxaf/

HMW^ TXFGÂGM


12/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





^`m gcxtcxf~m `}lfo xmwc}xgmw lfofkmx w`fxmn ~`f~ 74 tmxgmo~ c

~`m àxaok nmgawacow aw hfwmn co ~`m TxcajmP^ xmtcx~* ao fnna~aco ~c

ao~mxuam{aok nf~f fon mmnhfgi* {cxi àw~cxq* fon xmmxmogm g`mgiw/

Gcfgàok

Xcwm{ccn txckxmwwmn xcl cojq }waok ~`m ~ccj cx tjfgmlmo~ ~c

}onmxw~fonaok a~w fttjagf~aco ao ~fjmo~ lfofkmlmo~/ Ecx mpaw~aok

mltjcqmmw* f gcfgàok xmtcx~ gfo hm gxmf~mn/ A wclmcom aw oc~

tmxcxlaok {mjj* ~`m gcltfoq gfo x}o f xmtcx~ ~c wmm nmagamogamw fon

tf~~mxow c {`mxm ~`m mltjcqmm aw oc~ fjakomn ~c ~`m bch txcajm/ ^`m

xmtcx~ cmxw gcfgàok ~atw cx lfofkmxw ~c hm fhjm ~c gcfg` mltjcqmmw

ao~c fjakolmo~/ Ecx mpfltjm* fo @X xcjm xmv}axmw f o}lmxagfj xmfwcoaok

xfokm c aum ~c mak`~ c}~ c 64/ ^`m gcxtcxf~m `}lfo xmwc}xgmwlfofkmx w`fxmn ~`f~ `mx o}lmxagfj xmfwcoaok wgcxm {fw f ~{c/ ^`m

xmtcx~ kfum nm~fajmn k}anfogm ~c `mx lfofkmx co `c{ ~c gcfg` `mx ~c

~`m bch tf~~mxo/ ^`m xmtcx~ w}kkmw~mn ~`f~ w`m hm fwwakomn o}lmxagfj,

hfwmn txcbmg~w ~c cxgm `mx ~c }wm o}lhmxw/

Gfxmmx fon W}ggmwwaco

^`m TxcajmP^ xmtcx~ gfo hm }wmn ~c fwwmww aonauan}fjw fkfaow~ f }~}xm

tcwa~aco/ ^`m wqw~ml gfo ~fim ~`m xmw}j~w c ~`m TxcajmP^ fwwmwwlmo~

fon aonagf~m ~`m bchw cx {àg` mltjcqmmw fxm hmw~,w}a~mn/ Ecx

mltjcqmmw* ~`m ~ccj aw fjwc }wm}j cx `mjtaok ~`ml ~c lfim gfxmmx

nmgawacow/ A fo aonauan}fj aw f~ f gxcwwxcfnw* ~`m gcltfoq gfo kaum àl #

`mx ~`m fwwmwwlmo~ ~c aon c}~ {`f~ bchw `m # w`m aw gjcwmjq fjakomn {a~`*

hfwmn co tmxwcofj ao~mxmw~w fon w~qjmw/

G}w~clmx Wmxuagm Txceajm

^`m G}w~clmx Wmxuagm Txcajm (GWT! aw walajfx ~c ~`m TxcajmP * fon

lmfw}xmw hm`fuacxfj ~xfa~w fon txcagamogamw ao lf~`mlf~agw fon

ucgfh}jfxq/ F ~àoomx umxwaco c ~`m P^* ~`m GWT lmfw}xmw wap

hm`fuacxfj g`fxfg~mxaw~agw (aow~mfn c 64! ~`f~ fxm lcw~ xmjmufo~ ~c

f gfxmmx ao g}w~clmx wmxuagm/ ^`m wap fxmfw fxm ~x}w~* ~fg~* mltf~`q*

gcocxla~q* cg}w fon jmpahaja~q/ ^`m fwwmwwlmo~ kaumw Xcwm{ccn f kccn

aonagf~aco c `c{ tmctjm {ajj ao~mxfg~ {a~` ~`max k}mw~w/

A wclmcom aw oc~

tmxcxlaok {mjj*

~`m gcltfoq gfo

x}o f xmtcx~ ~c wmm

nmegamogamw fon

tf~~mxow c {`mxm

~`m mltjcqmm aw oc~

fjakomn ~c ~`m bch

txcejm/

IMQ TCAO^


13/23


14/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm 6>


^`m gcltfoq wmxuagm tmxwtmg~aum fwiw aonauan}fjw ~c aonagf~m a ~`mq

fkxmm cx nawfkxmm co =4 w~f~mlmo~w fhc}~ ~`m tàjcwct`q c k}mw~

wmxuagm/ Mpfltjmw c w~f~mlmo~w aogj}nm ~`m cjjc{aok/

Kmomxfjjq* {`mo lq tf~amogm {a~` f k}mw~ xmfg`mw a~w jala~w* ~`m

hmw~ ct~aco aw ~c km~ lq w}tmxuawcx aoucjumn/

K}mw~w ommn ~c mmj ~`f~ A `fum ~`m gftfhaja~q ~c wmxum ~`max ommnw

{a~`c}~ w}tmxuawcxq w}ttcx~/

A f k}mw~ `fw ~xc}hjm }onmxw~fonaok {`f~ A fl wfqaok* A w`c}jn fwi

wclmcom mjwm ~c mptjfao a~ ~c ~`ml/

Mumo ~`c}k` A lfq tmxwcofjjq nawfkxmm {a~` f tf~xco* ~`mq w`c}jn

fj{fqw hm wmxumn gcctmxf~aumjq/

GWT Fttjagf~aco

Xcwm{ccn hmkfo }waok ~`m GWT fwwmwwlmo~ ao 8440/ ^`m ~ccj (fufajfhjm

ao Wtfoaw` fon Mokjaw`! aw cojq }wmn cx a~w `c}xjq jaom,jmumj tcwa~acow fon

aw }~ajarmn lcxm wc hq a~w txctmx~amw ~`fo f~ ~`m gcxtcxf~m cagm/

^`m gcxtcxf~m `}lfo xmwc}xgmw lfofkmx fnla~w ~`f~ ~`m gcltfoq `fw

oc~ mucjumn ao a~w }wm c ~àw ~ccj fw l}g` fw ~`m TxcajmP^/ Ecx mpfltjm*

Xcwm{ccn aw b}w~ hmkaooaok ~c h}ajn g}w~cl bch tf~~mxow/ ^`m gcltfoq

nauanmw a~w bchw ao~c ~{c kxc}tw xco~ c ~`m `c}wm fon hfgi c ~`m`c}wm/ Ecx ~`m xco~ c ~`m `c}wm tcwa~acow* a~ mptmg~w lcxm fon

hm~~mx g}w~clmx wmxuagm/ ^`m gcltfoq aw h}ajnaok tf~~mxow cx àk`*

lmna}l fon jc{ k}mw~ gco~fg~/ Mpfltjmw c ~`m wmklmo~f~aco c xcjmw

ao~c ~`mwm ~`xmm gf~mkcxamw aogj}nm2

@ak` Nccxlfo* xco~ nmwi fkmo~* gcogamxkm9

Lmna}l Gfm~mxaf {cximx* xccl f~~monfo~9 fon*

Jc{ Kfxnmomxw* jf}onmxmxw/

H}waomww Xmw}j~w

Xcwm{ccn `fw xmfjarmn f o}lhmx c imq hmoma~w hq }waok ~`m TxcajmP^

fon G}w~clmx Wmxuagm Txcajm fwwmwwlmo~w/

Xcwm{ccn }wmw ~`m

GWT fwwmwwlmo~ cx

a~w `c}xjq jaom,jmumj

tcwa~acow/

IMQ TCAO^


15/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm 6=


Omfxjq 64 tmxgmo~ lcxm tccx lf~g`mn mltjcqmmw fxm hmaok

~mxlaof~mn ~`fo ~`cwm {`c {mxm f kccn lf~g`/

Fumxfkm ~mo}xm c mltjcqmmw {`c fxm f kccn lf~g` aw f

x}ooaok ~c~fj 65 lco~`w fon kxc{aok* fw gcltfxmn {a~` cojq 66

lco~`w cx tccx lf~g`mn mltjcqmmw/

Xmgx}a~aok mptmowm tmx àxm nxcttmn hq fjlcw~ 04 tmxgmo~/ ^`m

gcw~ cx f kccn lf~g`mn mltjcqmm aw fhc}~ .7*544 umxw}w .=*844

cx f tccx lf~g`mn mltjcqmm/

Kccn lf~g`mn mltjcqmmw gco~ao}m ~c kxc{ ~`max wiajjw fon

gftfhaja~amw9 {àjm tccx lf~g`mn mltjcqmmw gftfhaja~amw fxm

fjlcw~ w~fkofo~/

[m oc{ lfim lcxm aoecxlmn àxaok nmgawacow*

wmjmg~aok tmctjm {`c {ajj w~fq {a~` }w jcokmx/ H}~ a~

ncmwo~ mon ~`mxm/ Txceajmw txcn}g~w `fum hmgclm

fo altcx~fo~ tfx~ ce c}x g}j~}xm/ [m }wm ~`m

~mxlaocjckq fon ~`m gcogmt~w ao c}x tmxecxlfogm

xmuam{w* c}x xmgx}a~aok nmgawacow fon mumxqnfq

nawg}wwacow/ Ae {m ~cci ~`m txcn}g~w f{fq excl

c}x lfofkmxw* {m {c}jn hm nmfjaok {a~` wclm

nawfttcao~mn ao~mxofj k}mw~w/

Gcxtcxf~m @}lfo Xmwc}xgmw Lfofkmx

Xcwm{ccn @c~mjw fon Xmwcx~w

Xcwm{ccn `fw

xmfjarmn f o}lhmx

c imq hmome~w hq

}waok ~`m TxcejmP^

fon G}w~clmx

Wmxuagm Txcejm

fwwmwwlmo~w/

IMQ TCAO^


16/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





FMGCL

FMGCL (OQWM2FGL! aw f kjchfj txcuanmx c txcmwwacofj* ~mgòagfj fon

lfofkmlmo~ w}ttcx~ wmxuagmw ~c f hxcfn xfokm c imq mon lfxim~w*

aogj}naok ~xfowtcx~f~aco* fgaja~amw* mouaxcolmo~fj* momxkq* {f~mx fon

kcumxolmo~/ [a~` fttxcpalf~mjq >=*444 mltjcqmmw fxc}on ~`m {cxjn*

FMGCL aw f jmfnmx ao fjj c ~`m imq lfxim~w ~`f~ a~ wmxumw/

FMGCL txcuanmw f hjmon c kjchfj xmfg`* jcgfj ioc{jmnkm* aoocuf~aco

fon ~mgòagfj mpgmjjmogm ao nmjaumxaok wcj}~acow ~`f~ mo`fogm fon

w}w~fao ~`m {cxjnw h}aj~* of~}xfj fon wcgafj mouaxcolmo~w/ F ECX^]OM

=44 gcltfoq* FMGCL wmxumw gjamo~w ao lcxm ~`fo 644 gc}o~xamw fon `fn

xmumo}m c .5/6 hajjaco n}xaok a~w awgfj qmfx 8441/66

Cumxuam{

Ao 8445* com c FMGCLw cxakaofj ctmxf~aok gcltfoamw hmkfo {cxiaok

{a~` Txcajmw Ao~mxof~acofj ~c `mjt wmoacx jmfnmxwàt }onmxw~fon a~w

aonauan}fj w~xmok~`w fon fxmfw c nmumjctlmo~/ ^àw w~xf~mkag aoa~af~aum

{fw wc w}ggmww}j ~`f~* ~cnfq* ~`m gcltfoq aw ct~alaraok {`f~ a~ `fw

jmfxomn f~ ~`m wmoacx jmumjw* fon aw t}wàok ~`m fttjagf~aco c ~`m

G`mgiTcao~ 754 fon G`mgiTcao~ WiajjH}ajnmx Wmxamw w~xf~mkagfjjq fgxcww

tfx~w c ~`m {cxicxgm fon ~`m cxkfoarf~aco/

Jmfnmxwàt Nmumjctlmo~

FMGCL }~ajarmw f o}lhmx c txckxflw fon wmxuagmw xcl Txcajmw

Ao~mxof~acofj ~c `mjt altxcum tmxcxlfogm* h}ajn hmog` w~xmok~`68

fgxcww ~`m cxkfoarf~aco fon a~w h}waomwwmw* fon mo`fogm tmxwcofj

tmxcxlfogm c a~w jmfnmxw/ ^`xmm imq ~ccjw aogj}nm2

66 Wc}xgm2 `~~t2##{{{/fmgcl/gcl#Fhc}~#Efg~)W`mm~/

68 Hmog` w~xmok~` xmmxw ~c ~`m gftfhaja~amw fon xmfnaomww c tc~mo~afj w}ggmwwcxw ~c lcum

ao~c imq txcmwwacofj fon jmfnmxwàt tcwa~acow/

Fttmonap AA2 Gfwm W~}nq

FMGCLw imq

~fjmo~ kcfjw

fxm ~c altxcumtmxcxlfogm* h}ajn

hmog` w~xmok~` fon

mo`fogm tmxwcofj

tmxcxlfogm c a~w

mltjcqmmw/

IMQ TCAO^
http://www.aecom.com/About/Fact+Sheethttp://www.aecom.com/About/Fact+Sheet


17/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW



Txceajmw Ao~mxof~acofj2 F L}j~aefgm~mn Fttxcfg` ecx Fwwmwwaok fjmo~Ial Jflc}xm}p z Tfkm 6;


G`mgiTcao~ 7549

Aonauan}fj fon kxc}t gcfgàok9 fon*

G`mgiTcao~ WiajjH}ajnmx Wmxamw67/

G`mgiTcao~ 754

FMGCL }wmw Txcajmw G`mgiTcao~ 754* ~`f~ aogj}nmw f wm~ c 60 w~fonfxn

gcltm~mogamw ~`f~ fxm }oaumxwfj fon {àg` gft~}xm ~`m }onflmo~fj

wiajjw cx jmfnmxwàt/ (Wmm Eak}xm 6 ecx f gcltjm~m jaw~aok/!

FMGCL {cxiw ao tfx~omxwàt {a~` Txcajmw ~c altjmlmo~ ~`m 754

~ccj/ F o}lhmx c w~mtw fxm aoucjumn ~c lfim ~`m txcgmww f w}ggmww

(wmm Eak}xm 5!/

Gcll}oagf~aco xcl f wmoacx FMGCL mpmg}~aum h}ajnw gxmnahaja~q

fon txacxa~q c ~`m txcgmww/

[mhgfw~w fxm gcon}g~mn hq Txcajmw gcow}j~fo~w ~c mn}gf~m ~`m

jmfnmxw fon ~`max xf~mxw fhc}~ ~`m txcgmww/

Txcajmw naw~xah}~mw ~`m cojaom w}xumqw fon nmumjctw ~`m xmtcx~w/

FMGCL fofjqrmw ~`m aocxlf~aco fon ao~mkxf~mw nf~f ao~c a~w

~fjmo~ w~xf~mkamw/

67 Ecx lcxm aocxlf~aco fhc}~ ~`mwm ~ccjw* `~~t2##{{{/txcajmwao~mxof~acofj/gcl#txcn}g~S

gf~fjck/fwtp/

^`m mokfkmlmo~

c FMGCL

mpmg}~aumw h}ajnw

gxmnahaja~q*

fon aow~ajjw

txacxa~arf~aco fon

fggc}o~fhaja~q cx

~`m fwwmwwlmo~

txcgmww/

HMW^ TXFGÂGM
http://www.profilesinternational.com/product_catalog.aspxhttp://www.profilesinternational.com/product_catalog.aspxhttp://www.profilesinternational.com/product_catalog.aspxhttp://www.profilesinternational.com/product_catalog.aspx


18/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





FMGCLw ~xfaoaok fon nmumjctlmo~ kxc}t `fw fjwc h}aj~ f wcjan

}onmxw~fonaok c Txcajmw fon `c{ ~c }~ajarm ~`m umoncxw ~ccjw/ Fw

f xmw}j~* ~`m kxc}t aw fhjm ~c w}ttcx~ ~`m w}ggmww}j fttjagf~aco fon

altjmlmo~f~aco hfwmn co aonauan}fj jmfnmx ommnw/

E}x~`mx* ~`m lfofkmxw c ~`m tfx~agatf~aok jmfnmxw xmgmaum gcfgàok

fhc}~ `c{ ~c gcon}g~ fo mmg~aum jmfnmxwàt nmumjctlmo~ nawg}wwaco/

F g}w~cl com,tfkm k}anm cx bch,fan (wmm Eak}xm ;! {fw fjwc gxmf~mn*

{àg` ncg}lmo~w ~`m txcgmww fon aogj}nmw xmgcllmonmn nawg}wwaco

~ctagw fon ~atw cx txcuanaok mmnhfgi fon gxmf~aok co,~`m,bch fg~acow

~`f~ {ajj aow}xm w}ggmww/

Aoua~f~aco Jm~~mx excl Wmoacx

Mpmg}~aum {#Xmwtconmo~ ExclTfx~agatfo~ [mhaofx

FMGCL Jmfnmxwàt WmwwacoXmtcx~w Wàttmn ^c ^xfaoaok

Wa~m

Anmo~aeq Xmwtconmo~wAoua~f~aco Jm~~mx excl Wmoacx

Mpmg}~aum {a~` [mhaofx Aoua~m

Xmwtconmo~ [mhaofx Fwwmwwlmo~w Aoua~mw

G`mgiTcao~ Nf~f Tfx~

ce Nmumjctlmo~ Nawg}wwaco

Txceajmw Txcgmww

G`mgiTcao~w % CLF Xmtcx~

G}w~clarmn G`mgiTcao~

Tfgim~w Txmtfxmn

^fim G`mgiTcao~

Xmuam{ Ce Fjj Xmtcx~w

[#Emmnhfgi ~c NLBL

G}w~clarm [mhaofx %

W~xmok~` K}anm

G`mgiTcao~ FofjqwawTxmtfxm LmlcXmuam{ Xmw}j~w %

Lmlc [a~` Hcww

Jmfnmxw Anmo~aeq Tfx~agatfo~w

Altjmlmo~ Lmlc Fg~acow

FMGCL Fg~acow Txceajmw Fg~acow


Eak}xm 52 FMGCL Jmfnmxwàt Fwwmwwlmo~ Txcgmww

FMGCL ~xfaow a~w

lfofkmxw* fon

kaumw ~`ml ~`m

~ccjw cx txcuanaok

mmnhfgi fonmw~fhjawàok

xmjmufo~ fg~aco

tjfow/

HMW^ TXFGÂGM


19/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





G@MGITCAO^ 754 NAWG]WWACO FKMONF

T}xtcwm2 ^c nawg}ww ~`m G`mgiTcao~754 Emmnhfgi Xmtcx~ fon fg~aco lmlc/ ^c fgàmum jmfnmxwàt fjakolmo~ fon

fkxmm }tco fttxctxaf~m ecjjc{,}t ao w}ttcx~ ce ~`m altjmlmo~f~aco ce fg~acow {a~ào ~`m fg~aco lmlc/

6/ JMFNMXW@AT FJAKOLMO^ NAWG]WWACO NAWG]WWACO ATW

f/ Anmo~aeq ~`m jmfnmxwàt wiajjw {`mxm ~`mxm aw

fjakolmo~ hm~{mmo ~`m jmfnmx fon ~`m hcww/

Fgioc{jmnkm {`mxm ~`mxm aw fjakolmo~ fon fwi ae `m

cx w`m `fw foq e}x~`mx v}mw~acow/

h/ Anmo~aeq foq jmfnmxwàt wiajjw anmo~aeamn fw

gxa~agfj* h}~ {mxm oc~ wmjmg~mn hq ~`m hcww/

Wmmi ~c }onmxw~fon {`q `m cx w`m g`cwm ~`mtfx~ag}jfx Jmfnmxwàt Wiajjw fw gxa~agfj/ Nc oc~ t}~

~`m tmxwco co ~`m nmemowaum cx gxcww,mpfl/

g/ Anmo~aeq foq jmfnmxwàt wiajjw anmo~aeamn hq ~`m

hcww fw gxa~agfj* h}~ {mxm oc~ wmjmg~mn hq qc}/

Mptjfao {`q qc} wmjmg~mn ~`cwm jmfnmxwàt wiajjw fw

gxa~agfj/

n/ Kfao fkxmmlmo~ co {àg` jmfnmxwàt wiajjw fxm

oc~ ao fjakolmo~ fon fxm lcw~ gxa~agfj ~c ~`m

cxkfoarf~aco+w w}ggmww/

^`mxm aw oc x}jm ~`f~ qc} gfooc~ `fum lcxm ~`fo wap

gxa~agfj jmfnmxwàt wiajjw/ Xmlmlhmx jmww aw lcxm&

8/ JMFNMXW@AT TMXECXLFOGM NAWG]WWACO NAWG]WWACO ATW

f/ Nawg}ww ~ m ~fjmo~w anmo~aeamn hq qc}/ Fwi `c{ {m gfo h}ajn co ~`cwm ~fjmo~w/

h/ Nawg}ww ~`m tmxecxlfogm kftw anmo~aeamn hq qc}/

Mptjfao qc}x fwwmwwlmo~ ao foq jmfnmxwàt wiajj

jfhmjmn fw f kft/ Fwi àl cx `mx ~c fwwmww aw cx `mxtmxecxlfogm ao foq jmfnmxwàt wiajj jfhmjmn fw f kft/

Hm txmtfxmn ~c w`fxm w}kkmw~acow wc ~`f~ `m cx w`m

ioc{w {`f~ ~c nc ~c mjalaof~m ~`m tmxecxlfogm kftw

fon ecg}w fxmfw/

g/ Nawg}ww ~`m ecg}w fxmfw anmo~aeamn hq qc}/ W`fxm w}kkmw~acow/

7/ XMUAM[ XMEMXMOGM KXC]T NF^F NAWG]WWACO ATW

f/ Nawg}ww ~`m naxmg~ xmtcx~ nf~f/ Anmo~aeq fg~acofhjm fxmfw ecx altxcumlmo~/

h/ Nawg}ww ~`m tmmx nf~f/ Anmo~aeq fg~acofhjm fxmfw ecx altxcumlmo~/

>/ XMUAM[ FGÂCO LMLC NAWG]WWACO ATW

Nawg}ww ~`m xmwtcowmw ecx mfg` ce ~`m ec}xv}mw~acow/

Hm txmtfxmn ~c ceemx w}kkmw~acow fon ~c txcuanmemmnhfgi/ Fwi {`f~ qc} lak`~ hm fhjm ~c nc ~c

w}ttcx~ ~`m altjmlmo~f~aco ce ~`m w~f~mn fg~acow/

=/ MW^FHJAW@ FGGC]O^FHAJAÂMW NAWG]WWACO ATW

Wm~ f nf~m fon ~alm ecx ~`m ecjjc{,}t lmm~aok/ Xmlmlhmx hm w}ttcx~aum/

Lmm~aok [a~` Qc}x Hcww


Eak}xm ;2 Lfofkmx Bch,Fan ecx G`mgiTcao~ 754


20/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





Xmtcx~aok

Gcltjm~aco c ~`m G`mgiTcao~ 754 fwwmwwlmo~ xmw}j~w ao f

gcltxm`mowaum aonauan}fjarmn xmtcx~* {àg` aw txcuanmn ~c mfg` jmfnmx

fon àw # `mx lfofkmx/ ^àw xmtcx~ aw }wmn fw ~`m c}onf~aco cx f

nawg}wwaco hm~{mmo ~`m jmfnmx fon fo fwwakomn gcfg` (nawg}wwmn ao lcxm

nm~faj ao ~`m omp~ wmg~aco!/

Fo Cxkfoarf~acofj Lfofkmlmo~ Fofjqwaw (CLF! aw fjwc gcltjm~mn/

^`m G`mgiTcao~ CLF aw f gcltxm`mowaum ~ccj (nmwakomn wtmgaeagfjjq

ecx wmoacx mpmg}~aumw! ~`f~ txcuanmw ufj}fhjm aowak`~w ao~c ~`m cumxfjj

fhaja~amw fon fjakolmo~ c ~`m 60 lfofkmlmo~ wiajjw wm~w/ ^àw aw f

àk`,jmumj cumxuam{ c fjj c ~`m aonauan}fj jmfnmx xmw}j~w (m/k/* f kxc}t

xmtcx~!/ ^`m CLF xmtcx~ aw fhc}~ 6= ~c 84 tfkmw jcok fon `fw ~`m

cjjc{aok c}x imq nmjaumxfhjmw/

6/ F nm~fajmn nmwgxat~aco c `c{ FMGCL jmfnmxw {mxm xf~mn

aonauan}fjjq* fw {mjj fw gcjjmg~aumjq/

8/ F nm~fajmn fofjqwaw c fjakolmo~ hm~{mmo aonauan}fj jmfnmxw fon

~`max lfofkmxw* xmkfxnaok ~`m gxa~agfj wiajjw wm~w altcx~fo~ cx

h}waomww w}ggmww/ C ~`m 60 lfofkmlmo~ wiajjw* ~`m jmfnmx fon

lfofkmx fxm fwimn ~c wmjmg~ wap ~`f~ fxm lcw~ gxa~agfj {a~` ~`m

`ctm ~`f~ hc~` aonauan}fjw wmjmg~acow fjako/ ^àw wtfxiw f omgmwwfxq

gcoumxwf~aco hm~{mmo ~`m jmfnmx fon àw # `mx lfofkmx/

7/ F gcltcwa~m co fucxfhaja~q fkfaow~ ~`m 60 lfofkmlmo~

wiajjw/ ^àw aw mwwmo~afjjq fo cxkfoarf~acofj wiajjw kft/ Fw fo

mpfltjm* cx aow~ajjaok ~x}w~* 54 tmxgmo~ c jmfnmxw lfq hm xf~mn

fhcum fucxfhjm fon mak`~ tmxgmo~ lfq xmgmaum f jmww ~`fo

fucxfhjm xf~aok/

>/ F nmwgxat~aco c {`f~ mfg` jmfnmx ommnw ao ~mxlw c nmumjctlmo~/

^àw aocxlf~aco fjjc{w FMGCL ~c txacxa~arm a~w jmfnmxwàt

nmumjctlmo~ aoa~af~aumw/ ^`m xmtcx~ aogj}nmw xmgcllmonf~acow

c wtmgaag ~qtmw c ~xfaoaok ao~mxumo~acow hfwmn co ~`m aonauan}fj

kftw anmo~aamn/

Fggcxnaok

~c TxcejmwAo~mxof~acofj* ~`m

fumxfkm tmxwco aw

fjakomn {a~` àw

lfofkmx hm~{mmo

>5 tmxgmo~ ~c =7

tmxgmo~ c ~`m ~alm

(fhc}~ ~`xmm c}~ ce

wap wiajjw!/

IMQ TCAO^


21/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





Gcfgàok

Gcfgàok aw txcuanmn hq Txcajmw ~c `mjt FMGCL jmfnmxw ao~mxtxm~ ~`m

xmtcx~ gcxxmg~jq fon gxmf~m f nmumjctlmo~ tjfo/ ^`m gcltfoqw wmoacx

uagm txmwanmo~ c @X cx Ocx~` Flmxagf w~f~mn*

[m eaon a~ }wme}j ecx Txceajmw ~c gcon}g~ ~`m

gcfgàok wmwwaco/ ^`mq `fum ~`m mptmx~awm ao ~`m

fwwmwwlmo~ aow~x}lmo~ fon a~ txcuanmw ecx f ~x}w~mn

mouaxcolmo~ ~c kfao aowak`~ ao~c ~`m jmfnmxw

nmumjctlmo~ ommnw/

F txalfxq t}xtcwm c f gcfg` aw ~c mow}xm ~`f~ tmctjm km~ ~`m gcxxmg~

lmwwfkm xcl ~`m 754 fwwmwwlmo~/ Cogm ~`m jmfnmx }onmxw~fonw fon

fggmt~w ~`m mmnhfgi* ~`mo ~`m gcfg` {cxiw {a~` ~`m jmfnmx ~c gxmf~mf nmumjctlmo~ tjfo cx fgàmuaok àk`mx jmumjw c mmg~aumomww/ ^àw

fg~aco tjfo w`c}jn fjwc cxgm wclm fggc}o~fhaja~q co~c ~`m jmfnmx/

F~ FMGCL* ~`m gcfgàok xmjf~acowàt gco~ao}mw cumx ~`m omp~ 74 ~c >=

nfqw fon* ao wclm gfwmw* }t ~c wap lco~`w/ ^àw aw hfwmn co `c{ l}g`

mlt`fwaw ~`m cxkfoarf~aco {fo~w ~c tjfgm co ~àw tfx~ c ~`m txcgmww/

Ecx ~`m axw~ c}x {mmiw* a~ aw gcllco cx {mmijq cx ha{mmijq t`com

gfjjw* {àg` `mjt ~`m jmfnmx cg}w co {`f~ `m # w`m ommnw ~c nc ~c fxxaum

f~ f tjfo/

^c hm w}ggmww}j* ~`m gcfg` ommnw ~c `fum gco~mp~ fon fwi v}mw~acow c

~`m jmfnmx ao ~`m xak`~ {fq/ ^`m gcfg` l}w~ lfim ~`m `fxn w~f~mlmo~w*

fon xmaocxgm ~`m t}xtcwm fon kcfj/ Fjwc* ~`m gcfg` l}w~ fj{fqw

xmlmlhmx ~`f~ ~`m g}w~clmx aw FMGCL fon oc~ cojq ~`m jmfnmx {`c

`m # w`m aw gcfgàok/

G`mgiTcao~ WiajjH}ajnmx Wmxamw

^`m G`mgiTcao~ WiajjH}ajnmx Wmxamw {cxiw ao gcob}og~aco {a~` ~`m 754

fwwmwwlmo~ ~c `mjt lfofkmxw altxcum tmxcxlfogm/ FMGCL ~fimw

fnufo~fkm c ~àw cmxaok* wc ~`f~ a~w jmfnmxw gfo altxcum ~`max

tmxcxlfogm b}w~ ao ~alm/

Ecx mfg` c ~`m 60 gcltm~mogamw* ~`mxm aw f WiajjH}ajnmx ~`f~ kcmw fjcok

{a~` a~/ ^àw aw oc~ f gc}xwm h}~* xf~`mx* ~atw fon ~ccjw cx altxcuaok f

wiajj co ~`m bch/ Mfg` WiajjH}ajnmx aw walajfx ~c f ~mfgàok cttcx~}oa~q fon

F gcfg` aw

mwwmo~afj ~c f 754

mmnhfgi txcgmww

cx mow}xaok

~`f~ ~`m jmfxomx

gcxxmg~jq ao~mxtxm~w

fon fggmt~w ~`m

aocxlf~aco

xmgmaumn/

FOFJQWAW


22/23


HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL


HMXWAO % FWWCGAF^MW





jfw~w fhc}~ wap {mmiw/ Ecx mpfltjm* a nmjmkf~aco {fw anmo~aamn fw fo

fxmf cx altxcumlmo~* f jmfnmx gfo }wm ~`m WiajjH}ajnmx ~c {cxi ~`xc}k`

~`m txcgmww/ ^`m txcgmww lfq aogj}nm ~`m cjjc{aok ~`xmm w~mtw/

^`m axw~ fg~aua~q lfq hm ~c anmo~aq fon jaw~ wclm ~fwiw ~`f~

gfo hm nmjmkf~mn/

^`m wmgcon fg~aua~q {c}jn hm ~c anmo~aq tmctjm ~c {`cl ~`m ~fwiw

gfo hm nmjmkf~mn/

^`m ~àxn w~mt lfq aoucjum jaw~aok ~`m txcw fon gcow cx nmjmkf~aok

~c mfg` c ~`mwm tmctjm/

^`m WiajjH}ajnmx Wmxamw aw àk`jq ao~mxfg~aum/ Hq ~`m ~alm ~`m jmfnmx aw

ncom* `m # w`m {ajj fg~}fjjq `fum ~àokw ~c nmjmkf~m/ ^`m wmjmg~aco c

~`m WiajjH}ajnmxw aw txacxa~armn hm~{mmo ~`m jmfnmx* gcfg` fon lfofkmx/

Mfg` WiajjH}ajnmx gclmw {a~` f g}w~cl gcfgàok k}anm ~`f~ aogj}nmw ~atw

cx mumxq fg~aua~q fon f gcfgàok fkmonf cx }t ~c wap gxa~agfj gcfgàok

wmwwacow/ ]tco gcltjm~aco c mfg` WiajjH}ajnmx* f tjfo aw txcn}gmn ~`f~

aogj}nmw jmwwcow jmfxomn xcl fjj fg~aua~amw fon f w~xf~mkq cx mow}xaok

wiajj g`fokmw fxm w}w~faomn/

W}llfxq

Waogm 8445* FMGCL `fw hmmo }waok Txcajmw G`mgiTcao~ 754 fon

G`mgiTcao~ WiajjH}ajnmx Wmxamw ~c }ogcumx fon nmumjct ~`m wiajjw fon

gftfhaja~amw c a~w jmfnmxw/ ^`m gcltfoq hmkfo {a~` a~w wmoacx jmfnmxwàt

~mfl* fon aw oc{ ({a~` l}g` w}ggmww! ~fttaok ao~c ~`mwm xmwc}xgm ~ccjw

cx wtmgaag aonauan}fj ommnw fon h}waomww kxc}tw/

^`m gcogmt~ aw ~`f~ qc} w~fx~ wlfjj fon ~`mo

mptfon wjc{jq {`mo wclm~àok {cxiw/ ^fim hmw~

txfg~agmw ~`f~ {cxi ao ufxac}w ctmxf~aok }oa~w

fon hxaok ~`ml ao~c ~`m ecjn ce ~`m hxcfnmx

cxkfoarf~aco/ A~ wfqw f jc~ lcxm {`mo qc} `fum f

wmoacx jmfnmx excl ~`m ctmxf~acofj wanm wfqaok ~`f~

~àw aw f ufj}fhjm ~ccj/ Gxmf~mw h}q ao hq ~`m h}waomww*

{àg` aw fhwcj}~mjq gxa~agfj ~c km~ ~c f {ao,{ao/

Wmoacx Uagm Txmwanmo~* @X ecx Ocx~` Flmxagf

FMGCL

Txcuanaok xmjmufo~

nmumjctlmo~fj

cttcx~}oa~amw

allmnaf~mjq

cjjc{aok mmnhfgi

aogxmfwmw ~`m

jaimja`ccn ~`f~

wiajjw fon hm`fuacxw

{ajj hm g`fokmn/

IMQ TCAO^


23/23

HMXWAO % FWWCGAF^MW




W]A^M >6;

CFIJFON* GF 1>566

(=64! 5=>,0=44

AOECDHMXWAO/GCL

[[[/HMXWAO/GCL

HMXWAO % FWWCGAF^MW


T eaj A ~ ~a j F L j~ae ~ n F ` e F a ^ j ~

Cumxfjj* FMGCL jmfnmxw {`c `fum kcom ~`xc}k` ~`m 754 txcgmww fon

xmgmaumn gcfgàok `fum ncom v}a~m {mjj/ Wclm c ~`cwm jmfnmxw `fum

lcumn ao~c hxcfnmx tcwa~acow* c~`mxw `fum hmmo txclc~mn fon w~ajj

c~`mxw `fum jmfxomn lcxm fhc}~ ~`mlwmjumw ~`xc}k` ~`m mqmw c ~`mG`mgitcao~ 754/ Fggcxnaok ~c FMGCLw wmoacx uagm txmwanmo~* @X cx

Ocx~` Flmxagf*

Txceajmw `fw mw~fhjaw`mn fo mp~monmn

xmjf~acowàt {a~` FMGCL ~`xc}k` a~w kjchfj

h}waomww lcnmj /// Txceajmw Ao~mxof~acofj `fw

hmgclm f ~x}m fon ~x}w~mn tfx~omx/

FMGCL jmfnmxw

{`c `fum kcom

~`xc}k` ~`m

754 txcgmww fon

xmgmaumn gcfgàok

`fum ncom v}a~m

{mjj/

IMQ TCAO^

Documents

A Multifaceted Approach for Assessing Talent (2010 – Bersin Bulletin CIKK)