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Page 1: A Guide to SE in Malaysia Web

8/18/2019 A Guide to SE in Malaysia Web

http://slidepdf.com/reader/full/a-guide-to-se-in-malaysia-web 1/13

Page 2: A Guide to SE in Malaysia Web

8/18/2019 A Guide to SE in Malaysia Web

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TABLE O F CO

Introduction

About MaGIC SE 

What is social enterprise? 

Common misconceptions 

Around the world 

How to spot a social enterprise 

Common business models for so

The social enterprise sector lands

Emerging trends in social enterp

Challenges and opportunities for

How you can get involved 

“The Government recognises the potential of social entrepreneurship.

… Together, we can make social enterprises grow bigger and stronger

in our economy and ensure that we create long-term benet for

our rakyat at the same time.” 

YAB Dato’ Sri Mohd Najib bin Tun Haji Abdul Razak

Prime Minister of Malaysia

TABLE O F CO

Introduction

About MaGIC SE 

What is social enterprise? 

Common misconceptions 

Around the world 

How to spot a social enterprise 

Common business models for so

The social enterprise sector lands

Emerging trends in social enterp

Challenges and opportunities for

How you can get involved 

“The Government recognises the potential of social entrepreneurship.

… Together, we can make social enterprises grow bigger and stronger

in our economy and ensure that we create long-term benet for

our rakyat at the same time.” 

YAB Dato’ Sri Mohd Najib bin Tun Haji Abdul Razak

Prime Minister of Malaysia

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1 SOCIAL ENTERPRISE 101

ABOU

The MaGIC Social Entrepreneurship

to unleash the potential of social en

environmental benet.

 ALL RIGHTS RESERVED. No portion of thispublisher. While every eort has been made

of publication, MaGIC shall not be liable for

This guidebook is printed on recycled

INTRODUCTION

“What is a social

enterprise?”

“Why should I care

 about them?”

“Do social enterprises

exist in Malaysia?”

The MaGIC Social Entrepreneurship team hears these questions every day, and that’s why we

created this guidebook. To help other people care about social enterprise as much as we do,

and understand why social enterprise is the future of business, social sector, and government

practice.

In Malaysia as well as around the world, social enterprise has the potential to solve pressing

social and environmental issues, such as education outcomes, access to healthcare, and youth

unemployment. We hope that this guide gives you a better idea of what social entrepreneurship

is, and, better yet, that it inspires you to jo in us on our journey.

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3 SOCIAL ENTERPRISE 101

WHAT IS SOCIAL

ENTERPRISE?1

     ?            ?

  ?

A social enterpr

a social missio

Social enterprises comb

S O C I A L M I S S I O

E

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5 SOCIAL ENTERPRISE 101

COM

MIS2Like NGOs, social enterprises also have

a social mission, which is the social or

environmental issue the organisation

wants to solve. This includes:

Like prot companies, social

enterprises utilise a business model

in order to bring in prots.

This includes:

Increasing the self-suciency

of the disabled…

…by employing them in Fair Trade

coee production.

Providing aordable sources

of electricity to the poor…

…by manufacturing and selling

extremely aordable solar lamps.

Reducing unemployment

amongst rural youth...

...by providing customised job

training & placement programs in

the formal sector.

For example

These terms are oft

to be social enterpr

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7 SOCIAL ENTERPRISE 101

SOCIAL BUSINESS

SOCIAL ENTERPRISE

CORPORATIONS

PRACTICING CSR

SOCIALLY

RESPONSIBLE BUSINESS

Coined by Muhammad Yunus,

founder of Grameen Bank, a

social business only repays

investors their original

investment, and reinvests

100% of its prots back into

the business.

Alternatively, social enterprises

are able to pay their investors

dividends from the prots they

make, after reinvesting a certain

portion back into the business.

But a social enterprise’s primary

mission is sustainable social

impact, not shareholder returns.

Social enterprises are

organisations that are driven

to make social and

environmental impact.

On

ent

thro

In comparison, social enterprises

equally prioritise both social

mission and prot.

Corporate Social Responsibility

(CSR) programs are activities led

by companies. These companies

may be traditional for-prot

companies without a social

or environmental mission at

their core. Outside of their CSR

initiatives, such companies are

not mandated to create a social

or environmental impact.

These are for-prot companies

that balance the interests of

multiple stakeholders, often

times referred to as the triple

bottom line: planet, people, and

prot. While these businesses

may trade socially responsible

products and services, they still

focus on prots as a primary

motivator.

SOCIAL

INNOVATION

A fo

org

cha

thro

Fou

wit

fam

Social innovation is a process

that brings about new solutions

to social problems. These

solutions tend to create more

value to society, and are more

ecient, eective, sustainable,

or ethical.i

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9 SOCIAL ENTERPRISE 101

AROUND THE WORLD

3

Based in the United States, Ashoka

has invested over US$100 million in

empowering social entrepreneurs

around the world.ii

In the UK, social enterprises a

estimated to have total annua

incomes of £163 billion a yea

contribute more than 5% of t

UK’s GDP.iii

The Schwab Foundation’s 2014 Latin

America Social Entrepreneurs of the

Year award honoured seven social

entrepreneurs working in public

transport, healthcare, frugal

innovation, micronance, small-scale

farm development, and music as a

tool for community transformation.v

Here’s a snapshot of how social enterprises

are making waves all over the world…

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11 SOCIAL ENTERPRISE 101

Including right here in Malaysia.

Arus is a social enterprise based in Penang that

provides students from low income communities

and high-need schools with 21st century

learning opportunities, such as programming

and coding. Income generated from Arus courses

are used to sustain its academy courses, aimed

at disadvantaged youth from the community. By

bringing STEM (Science, Technology, Engineering,

and Math) and Maker Education to their

beneciaries. Arus inspires its students to become

better learners, encourages them to pursue higher

education, and supports them to ultimately

escape the poverty cycle.

Founded in 2012, Biji-Biji is a social enterprise

that champions sustainable living and minimising

carbon footprints. Through the use of green

technology, waste management methods, and

creative ways to reuse trash, Biji-Biji aims to

inspire a society that is accountable for its waste

and leaves a minimal impact on the environment.

Biji-Biji charges clients for three services:

sustainable builds, product design and

workshops. Their builds include self-watering

vertical garden installations, bamboo structures,

and furniture made from discarded materials.

ARUS BIJ I- BIJ I

CHARACTERISTIC

    P    R    I    M    A    R    Y    C    H    A    R    A    C    T    E    R    I    S    T    I    C    S

Social Mission

Business model

    S    E    C    O    N    D    A    R    Y

    C    H    A    R    A    C    T    E    R    I    S    T    I    C    S Typically inclusive,

transparent, and

accountable to

shareholders and

beneciaries

Based on a 2015 internal MaGIC SE survey of 100 relevant

organisations conducted from April to May, it was found that more

than 75% of these organisations were founded in the last ve years.

*Heart Treasures in Kuching, Sarawak is

HOW T

SOCIAL4

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13 SOCIAL ENTERPRISE 101

CROSS-SUBSIDISATION

BUY AND GIVE

Realising that there are dierent payment tiers,

the cross-subsidisation business model uses

revenue generated from one consumer tier to

subsidise the cost for another consumer tier.

CASE STUDY

Name: Community Health Care Centre (CHCC)

in PT Foundation

Area of work: HIV/AIDS Services

Country: Malaysia

Date Founded: CHCC was transformed into a social enterprise in 2013, but PTFoundation has existed as a non-prot NGO since 1987.

How the model works: PT Foundation generates revenue through user fees at the health

centre, which covers HIV screening, counselling, and referral services. Those who can

aord the full fee of testing subsidise the cost for those who cannot aord to pay.

Mission Statement: “To be the leading community based organization in Malaysia

working with key aected populations on HIV and AIDS, gender identity and sexual

health, providing information, advocacy, HIV prevention, care and support services.”

CASE STUDY

Social Enterprise: Mango Chili

Country: Malaysia

Date Founded: 2014

How the model works: Mango Chili is a

Thai cafe, serving Thai cuisine at aordaWith every meal you purchase, Mango C

give a meal to a child in need. It has part

with Dignity for Children, Trinity Childre

and Need to Feed the Need.

Mission Statement: “To impact underpri

children by giving a child in need one m

time we sell a meal.”

COMMON BUSINESS MODELS

FOR SOCIAL ENTERPRISES5

Also referred to as one-for-one, these

enterprises donate one product or servic

each product sold.

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15 SOCIAL ENTERPRISE 101

THE TYPICAL MALAYSIANSOCIAL ENTERPRISE...

Business solutions that include the poor or

underprivileged in a company’s value chain on the

demand side as clients and consumers, or on the

supply side as producers, entrepreneurs

or employees.

These businesses are based on a technology or

service that has been fundamentally redesigned

and has achieved maximum eciencies so that it is

aordable to the poor. These products or services

tend to be solutions that are both less expensiveand more locally responsive.

CASE STUDY

Social Enterprise: Dialogue in the Dark

Country: Founded in Germany, with a branch in

Malaysia

Date Founded: 1989 in Germany, 2012

in Malaysia

How the model works: Blind people are

employed at Dialogue in the Dark as tour guides

and facilitators. They run tours, exhibitions, and

workshops for paying clients who experiencewhat it means to be blind.

Mission Statement: “To facilitate social inclusion

of disabled, disadvantaged and elderly people on

a global basis.”

CASE STUDY

Social Enterprise: Embrace

Country: United States

Date Founded: 2008

How the model works: Embrace, a US-based

company, has redesigned the incubator as a

sleeping pouch that delivers constant heat for 4

hours using a removable heating element that can

be warmed up by a re. Whereas baby incubators

typically cost US $20,000 and require electricity,Embrace developed a baby warmer that costs only

US $25 to manufacture.

Mission Statement: “To advance maternal and

child health by delivering innovative solutions to

the world’s most vulnerable populations.”

THE SO

LANDS6INCLUSIVE BUSINESS

DESIGN FOR EXTREME

AFFORDABILITYV

These findings are based on an inte

THE TYPICAL MALAYSIAN SOCIAENTREPRENEUR IS LIKELY TO...

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17 SOCIAL ENTERPRISE 101

THE LANDSCAPE

AREAS OF IMPACT IN

THE SOCIAL SECTOR

Malaysian social enterprise support services,

though limited, come from the private sector and

civil society. There are about ve organisations

that provide these services.

Malaysia lacks in nancial involvement from

investors, banks, company CSR initiatives, and

philanthropy. The development of most socialenterprises in Malaysia is funded through grants

or personal money. Rarely are social enterprises

backed by investors. According to the MaGIC Social

Enterprise survey, 71% of social enterprises put in

personal money to start their venture.

The future is exciting and th

Community development

Environment, Sustainability, Energy

Economic Access &

Poverty Alleviation

Education

Youth development

Healthcare

Others

Arts, Media & Culture

Rural development

Frugal Innovation/Aordable

Technology/Innovative Products

Disabilities

Water, Sanitation

Increased innovation from the corporat

Innovative partnerships between compaorganisations are allowing companies to

or create new social impact models that

and replicated.

Examples of such partnerships include G

Save the Children’s new partnership to ta

world diseases, and Hindustan Unilever’

for people living without sanitation in sl

Government is paying attention

Recognizing that social enterprises can h

issues in new and cost-eective ways, go

around the world are setting up support

enterprises. Social enterprises will incre

with government to solve social issues.

Impact investing is gaining traction and

Impact investments will grow fast as soc

increasingly demonstrate their ability to

impact with attractive nancial returns.

1%

20%

15%

13%

11% 9%

7%

6%

6%

5%

4%3%

EMERG

SOCIAL7

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19 SOCIAL ENTERPRISE 101

CHALLENGES AND

OPPORTUNITIES FOR MALAYSIA8Several challenges and mi

u nl eash the fu l l p otential

Lack of institutional

awareness

Lack of access to

quality talent

Lack of legal recognition &

supportive polic y struc ture s i

Negative public

perception & recognition

No legal recognition of

social enterprise prevents

government institutions and

market regulatory agencies

from eectively supporting

social enterprise.

Entrepreneurship in general

is seen as a high-risk and

non-viable career option,

limiting talent in the sector.

Further, professional business

and consultancy supports are

often too costly for the average

social entrepreneur.

Current legislation caters to

organisations that are either

for-prot or nonprot.

It does not support blended

organisations such as social

enterprises, which may have

non-prot motives but are

engaged in for-prot activities.

Ver

unl

star

This

acc

you

inst

of in

ent

Public perception often

confuses social enterprise

with the traditional social

and non-prot sectors. This

misconception means that

social enterprises often struggle

to attract investment, charge

competitive pricing, and recruit

talent. In turn, many commercial

and traditional investors avoid

the sector.

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A GUIDE TO SOCIAL ENTERPRISE I N MALAYSIA21

HOW YOU CAN GE T INVOLVED

For more comprehensive information on Malaysian Social Enterprise, please download the

“Malaysian Social Enterprise Blueprint: Unleashing the Power of Social Entrepreneurship”

document from se.mymagic.my/publications

For more information about MaGIC Social Entrepreneurship, visit our website at

se.mymagic.my or contact us at [email protected]

Malaysian Global Innovation

 and Creativity Centre

REFERENCES

@MaGICCyberjaya

i. Center for Social Innovation. (n.d.). Retrieved May 11, 2015, from

http://csi.gsb.stanford.edu/social-innovation

ii. Drexler, M., Noble, A., & Bryce, J. (2013, September 1). From the Margins to the Mainstream: Assessment of the Impact Investment Sector and Opportunities

to Engage Mainstream Investors. Retrieved April 23, 2015, from

http://www3.weforum.org/docs/WEF_II_FromMarginsMainstream_Report_2013.pdf iii. G8 factsheet: Social investment and social enterprise. (2013, June 3). Retrieved March 23, 2015, fromhttps://www.gov.uk/government/publications/ 

g8-factsheet-social-investment-and-social-enterprise/g8-factsheet-social-investment-and-social-enterprise 

iv. Impact Investors in Asia: Characteristics and Preferences for Investing in Social Enterprises in Asia and the Pacic. (2011). Retrieved April 8, 2015, from

http://www.adb.org/sites/default/les/publication/29306/impact-investors.pdf 

v. Latin America Social Entrepreneurs of the Year 2014. (2014, April 3). Retrieved April 24, 2015, from

http://www.schwabfound.org/content/latin-america-social-entrepreneurs-year-2014 

vi. IMPACT INVESTING IN AFRICA: Trends, Constraints and Opportunities. (2014, November 1). Retrieved March 24, 2015, from

http://www.undp.org/content/dam/undp/library/corporate/Partnerships/Private Sector/Impact Investment Final Report.pdf 

vii. Australian social enterprise facts. (2010, June 1). Retrieved May 27, 2015, from

http://www.socialtraders.com.au/learn/dsp-default.cfm?loadref=209 

viii. Investing for Social and Environmental Impact: A Design for Catalyzing and Emerging Industry. (2009). Retrieved April 27, 2015, from

http://www.monitorinstitute.com/downloads/what-we-think/impact-investing/Impact_Investing.pdf 

For more updates,

follow us at:

“We’ve seen social entrepren

new capital in other countriehere in Malaysia. When the p

and social entrepreneurship

sustainable economy.“

EHON CHAN

Executive Director, MaGIC So