A Global Leader in Color Management Solutions

October 10, 2014

Presentation to

Datacolor – Global Leader in Color Management

For more than 45 years, Datacolor has provided color solutions combining color science and insight to enable the business and creativity of our customers.

We use the world's most sophisticated technology and long experience with our customers to create the most accurate and useful color management solutions found anywhere in the world.

We are a Debt Free Company, Traded on the Swiss Exchange

FY2013 Sales - $62 MUSD

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A Global Business

United StatesUnited States

China (Suzhou)China (Suzhou)

SwitzerlandSwitzerland

United Kingdom

France

India

Taiwan

Italy

Germany

Belgium

Hong Kong

China (Shanghai)

Corporate functionsCorporate functions

Sales and Service officeRepresentation – 65 countriesEmployees – 300 in 25 counties

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Brazil – Opening 2014

Brazil – Opening 2014

Turkey – Opened 2013

Turkey – Opened 2013

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World class facilities

Headquarters, NJ USA• R&D• Production• Administrative• Executive Team

Technical Center, Suzhou PRC• Opened 2008 • Production• Engineering

Brands that Rely on Datacolor

The names, trademarks, service marks, logos and icons of the above companies are properties of the respective companies. 5

LEVOLOR®

Thinking of Color

CIE Lab-A color model based on human perception developed by the CIE (Commission Internationale de l'Eclairage) committee 1976.

“Commission of Lighting/Color”• L- Lightness Darkness• a- Green Red• b- Yellow Blue

Also consider Hue is what most of us think of when we think of "color." It is the

generic name used to describe a color, e.g., red, green, yellow, orange, etc.

Chroma- Saturation is how pure the color is. A fully saturated color is the truest version of that color. Primary colors (red, yellow, and blue) are "true", so they are also fully saturated.

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Color is the Sum of All Reflections

Diffuse ReflectionDiffuse

ReflectionGlossGloss

InternalReflectionInternal

Reflection AbsorptionAbsorption

ScatteringScattering

TransmissionTransmission

RefractionRefraction

(Specular Reflection)

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* Note - for CCM minus ca. R% = 4 depending on the refraction index of the substrate

+ Color Texture/Gloss Appearance

Appearance = Color, Gloss and Texture

Color and Appearance

Color Appearance as You See It - 45/0 Geometry

Sample

Lightsource

Observation 0°

Gloss(excluded)Illumination 45°

45/0 simulates normal viewing. It excludes all specular reflection (by virtue of geometry, not mechanical port design) and also captures texture effects due to its directional illumination.

We evaluate objects the same way e.g. when tilting a glossy sample to exclude gloss or using a Light booth for controlled visual assessment.

As a result, 45/0 geometry correlates better with visual assessment of color and color differences.

45°

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When SCI and when SCE?

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Color is the sum of ALL reflections

Appearance is the same without the specular (gloss) component

Color QC = Measurements with SCI (Specular Included)

Appearance QC = Measurements with SCE(Specular Excluded)

Color Matching = Sphere SCI (Specular Included)

When SCI and when SCE?

Datacolor 110 Datacolor Check Plus Datacolor Retail SystemDatacolor 650, 600, 400

Datacolor Spectrophotometers

SP2000 Technology assures Accuracy and precision

What’s inside the box?

SAMPLE

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XENONLAMP

SPECULAR COMPONENT

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GRAT ING

AUTOMATICSPECULAR

PORT

Diffuse Reflection

ARRAYS

8/d Geometry

256 Points Measured

Measuring Opaque Samples

Sample Targeting Door

Optional Geometries – 45/0

Sample

Lightsource

Observation 0°

llumination 45°

Gloss

Datacolor 45G Datacolor Color Matcher

Datacolor Elrepho

Datacolor 110

Datacolor Check Plus Datacolor Retail

Datacolor Viewport

Datacolor 650, 600, 400

Datacolor – Industrial Color Solutions

SP2000 Technology assures Accuracy and precision

Model DC600 Bench top Spectrophotometer• Dual-beam, Diffuse illumination/8 degree viewing• Pulsed xenon filtered light source• Automated Specular port• 360nm to 700nm Wavelength Range• 5nm or 10nm Interval Effective bandwidth• Inter-instrument Agreement, 0.08 (avg)• Repeatability 0.01 (max)• Lens, 4 position auto zoom, 4 standard apertures

Model DC400 Bench top Spectrophotometer• Dual-beam, Diffuse illumination/8 degree viewing• Pulsed xenon filtered light source• Automated Specular port• 360nm to 700nm Wavelength Range• 5nm or 10nm Interval Effective bandwidth• Inter-instrument Agreement, 0.15 (avg)• Repeatability 0.03 (max)• Lens, 3 position auto zoom, 3 standard apertures

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Datacolor DC 600/400

The new Datacolor 45 Handhelds

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The Benchmark in Color Appearance and Gloss Control

Best in class inter instrument agreement

Thoughtful design with color user interface

2-way Bluetooth interface andUSB peripheral support

Built-in glossmeter and3 unique models with QC software

Best in class repeatability

Datacolor TOOLS® 2.0

Datacolor Tools 2.0

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Datacolor Formulation and QC Software

MatchPigment Plus Ver.3.0 Software

Color matching & Correction software for the pigment Industry

FORMULA CENTRAL ready-to-work single screen work flow

Includes Matching Special-Effect Pigments(the most accurate color control system for metallic & pearlescent color matching on the market) 

Included TOOLS QC Software

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Save Time and Money with Superior First-Shot Matches

Leading Edge AlgorithmsColorant Set CalibrationMatching and CorrectionSmartMatch technology

Powerful Tools Formula Sorting

CIE L*a*b* Offset

MATCHPIGMENT

Datacolor DC110- Retail Systems

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Features

• SP2000 Spectrometer (Primary component that “measures” color)- Replaces MC-90 in the DF100 = Better analysis of color

• 256 dual diode array provides phenomenal spectral resolution double the points of measurement of the DF100 (128 points)

• Measured within ¼ of an inch (6mm)

• Improved circuitry and performance

• USB or Serial Cable

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Datacolor DC110 Spectrophotometer

• High definition measurement especially for highly saturated (dark) colors• Sheen measurement – This is factored into formulas and provides information to

operator as to which paint sheen to use.• Adjustable door for sample targeting• Measures textured samples reducing the “shadows” created by other types of

instruments

• DF100 measures 128 Points in ¼”• DC110 measures 256 Points in ¼”• High Definition= Better formulas

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Datacolor PAINT software

Datacolor PAINT v. 1.2.44: Retail Paint matching software with simple easy-to-use interface, 2-clicks to formulate; and 675+ pre-measured library of competitive color cards (200,000 premeasured competitive colors)

Ver. 08-13

DP 1.2.44

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Datacolor Complete Paint Matching System

Includes:• Datacolor Laboratory Grade Spectrophotometer Model 110• Datacolor Paint Software• Matching Database with Formula Book• Dell Computer• Printer• Software loaded, components matched to system and factory tested

What’s New?

• New DC110 Spectro with twice the resolution of measurement over the DF100 model

• New Paint Software v.1.2.44- Fast and easy to use

• 1 year Parts and Labor on DC110, Dell Computer and Dymo Printer

• No Support Contracts Required

• 675+ Competitive Fan Decks

• Free On Line Live Training and Videos