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A BLOCKCHAIN SOLUTION TO BORROWING COMPLEXITY & IDENTITY RISK PrimeChain is the clear path to safeguarding consumer financial privacy, while serving as a vital onramp to global lending. PREPARED BY: LEADPOINT FROM THE FOUNDERS OF:

A BLOCKCHAIN SOLUTION TO BORROWING COMPLEXITY & …...anonymized credit profile to lenders — facilitating the contracting and servicing of loans. This approach keeps borrower identity

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Page 1: A BLOCKCHAIN SOLUTION TO BORROWING COMPLEXITY & …...anonymized credit profile to lenders — facilitating the contracting and servicing of loans. This approach keeps borrower identity

A BLOCKCHAIN SOLUTION TO BORROWING COMPLEXITY & IDENTITY RISK

PrimeChain is the clear path to safeguarding consumer financial privacy, while serving as a vital onramp to global lending.

PREPARED BY: LEADPOINT

FROM THE FOUNDERS OF:

Page 2: A BLOCKCHAIN SOLUTION TO BORROWING COMPLEXITY & …...anonymized credit profile to lenders — facilitating the contracting and servicing of loans. This approach keeps borrower identity

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HOW DOES PRIMECHAIN WORK?

PrimeChain arms borrowers with a free Universal Lending Profile that uses blockchain to decouple financial data from personal information. Then, PrimeChain lets borrowers present this anonymized credit profile to lenders — facilitating the contracting and servicing of loans. This approach keeps borrower identity secure, while reducing cost and friction in the loan application and approval process.

1 PrimeChain Simplifies Borrowing as Consumers Create & Share their anonymous Universal Lending Profiles

The 4 cornerstones of lending assessment — Credit Score, Cash Flow, Assets & Integrity — are attested and assembled into a Universal Lending Profile, under control of an attested borrower.

2 Next, PrimeChain Streamlines Workflows with Retail Smart Contracting

3 Finally, Investor Smart Contracting Unlocks Worldwide Lending with the Global Lending Platform

Retail Smart Contracts between lenders and consumers on the blockchain record all quoting, applications, lending terms and payments against lending agreements.

Risk-adjusted loans are made available to traditional lenders and investors globally via Investor Smart Contracts — at the cost of 1% of Lifetime Interest, held in PRIMES. What’s more, PrimeChain can expand lending to the 2 billion middle class consumers in emerging nations.

Contact [email protected] for more information. LeadPoint, Inc. - Confidential & Proprietary - Not for redistribution

Universal Lending Profile

Consumer decides when to share

anonymous profile

Consumer assembles multi-use lending profile

Lenders evaluate to give different types of loans

1 3

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Universal Lending Profiles

Exchange of Loans

A Grade Loans

B Grade Loans

C Grade Loans

D Grade Loans

Global Lenders/ Investors

1% of Lifetime Interest, held in PRIMES.

Page 3: A BLOCKCHAIN SOLUTION TO BORROWING COMPLEXITY & …...anonymized credit profile to lenders — facilitating the contracting and servicing of loans. This approach keeps borrower identity

5th-Generation Machine Learning Algorithms

Passionate professionals operating together for up to 14 years

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LEADPOINT ADVANTAGEPrimeChain is not an isolated startup. Rather, it’s an extension of LeadPoint, Inc., a profitable, market-leading company founded in 2004. This means PrimeChain will share LeadPoint’s tech-nology, talent, best practices and strategic relationships, to fast-track PrimeChain’s development and adoption. It will also benefit from LeadPoint’s MoneyTips.com destination & brand.

Contact [email protected] for more information. LeadPoint, Inc. - Confidential & Proprietary - Not for redistribution

TECHNOLOGY ADVANTAGES

OPERATIONAL ADVANTAGES

MARKETING ADVANTAGES

20 Million Consumer Database

7 Million Annual Credit

Inquiries

600 Thousand Annual Credit

Issuances

100 Agent Captive Call

Center

Proven Tech Platform Experience

Profitable 14 Year Old Company

1,000+ Lender Network

3 Global Offices

200+ Publisher Network

FOUNDING TEAM

175+Top-tier legal, accounting & tax advisors

PRIMECHAIN / LEADPOINT TEAM

Marc Diana Chief Executive Officer

Jas Dhillon Chief Strategy Officer

Mark Fidelman Chief Marketing Officer

Per Pettersen Chief Technology Officer

Michael Dubrow Chief Business Development Officer

Noah Staitman SVP of Sales & Operations

Henry Min Chief Experience Officer

David Tobias General Manager

ADVISORS

Barnaby Andersun BlockAlchemy

Matt Hunter Blockchain Advisor