901 cat hollow

Roxan CoffmanBroker, CLHMS512.750.6666

[email protected]

901 Cat Hollow Club DriveSpicewood, TX 78669

central · westlake · waterfront · ranch

MaRkeTing PORTFOLiO

901 Cat Hollow Club Drive

Exterior • stoneexteriorwithcoppermetalroof • 3cargaragewithhalfstallforgolfcart • gatedprivateentry • iron/privacyfence • waterfrontwithtramtowateraccess • singleboatdockwithadditionaldoublejetskistorage • swimdock • outdoorfirepit • wellshaded/manicuredlawn • hottub • greenhouse • irrigationfromlake

Mainhouse • 5beds,4fullbaths,2halfbaths,3livingareas • hardwoodandtileflooring • hardwoodonstairs • abundanceofnaturallight • largeopenchef'skitchenwithisland • granitecountertops • Boschstovetop • stainlesssteelappliances • doubleconvectionoven • 4drawerFisher&Paykaldishwasher • largewalk-inpantry • breakfastarea • formaldiningarea • Vaultedceilingsinliving • stonefireplace • wetbar • masteronmainfloor • doublevanityinmasterbathroom • Spatub

901 Cat Hollow Club Drive

• separateshower • cedarlinedcloset • smallgym • largepatioandbalcony • library/gameroomonthirdstory • 2bedsand1jack-and-jillbathonthirdstory • elevatorwithoutdooraccess

GuestHouse • separateguesthouse • fullbath • sleeps4

Schools • LakeTravisISD • BeeCaveElementary • LakeTravisMiddleSchool • LakeTravisHighSchool

Amenities • waterfront • hillcountyviews • accesstoBriarcliffMarina • communitycentertoreserveforparties • nineholediscgolf • private9-holegolfcourse • BriarcliffParkopendaily • 2.5milehikeandbiketrailaroundthepark • libraryinthecommunitycenteropenM-F • tenniscourts

RoxanCoffmanbeganherrealestatecareerin1982asanindependentbroker,andhasbecomeatopproducerofluxuryhomesales.Herbusiness,representingbuy-ersandsellers,isbuiltonthefoundationoftrustandherexorbitantknowledgeofthelocalmarket.RoxanhasresidedincentralAustinforover40years.Shespecial-izesinCentral,Westlake,WaterfrontandRanchproperties.Shepridesherselfonthemanyreferralsfrompastclientsandfriendswithinthecommunity.Roxan’sbusinessisdefinedbyspotlessprofessionalismtemperedwithgentlehumorandarelentlessdrivetogetthejobdone. RoxanhasservedmanyyearsontheGrievanceCommitteeandStandardsandProceduresCommitteefortheAustinBoardofRealtors.ShehasbeenontheTopProducerListforAustinBusinessJournalandtheElite25.MembershipsincludeAustinLuxuryRealEstateForum,JuniorLeagueofAustin,WomensSymphonyLeagueandtheGreaterAustinChamberofCommerce.

ROXan COFFMan

TheSupportStructureatRoxanCoffmanProperties

-Locallyownedandoperated

-ExcellentreputationwithintheAustincommunity

-Strongreferralnetwork

-www.roxancoffman.com-continuouslyupdatedwebsite

-Databaseofactivelistingsaccessiblebytelephoneoron-lineforprospectivebuyers

-Advancedcomputersystemthatidentifiespeoplewhohavebeenlookingforhomes

inyourneighborhoodandpricerange

Roxan’sStrengths

-LicensedrealestateagentinAustinsince1982

-Broker,CertifiedLuxuryHomeMarketingSpecialist(CLHMS)

-Reputationforhonestlyandintegrityamongherpeersandthecommunity

-Continuingimprovementofherknowledgeandskillsthroughadvancededucation

-Embracescuttingedgeoftechnologytrends

-Excellentcommunication,negotiation,organization,networkingandmarketingskills

-Desiretomakeeverysaleapositive,hassle-free,seamlessexperienceforherclients

-Invaluable,extensiveexperiencewithhundredsofsalesclosed

-Exceptionalnegotiatingskillsbornoutofinvaluableexperience

Why list with Roxan?

RoxanCoffman

· Over32yearsexperiencein Austinrealestatemarket

· Holdsadvancedrealestate designations

· Providesresume

· Awardednumerousrealestatehonors

· References/Testimonials provided

· Aggressive,proactiveadvertisingandmarketingcampaign

· Providesacomputerized,datafilledcertifiedmarketanalysis

· 30+yrs.asownerofownrealestatecompany

· Deliverswithprelistinginformation

· Broker,CertifiedLuxury HomeMarketingSpecialist

· AustinBusinessJournalTopProducer

· MemberofElite25

· IfRoxanrepresentsboth sides(buyerandseller)asintermediary,feewillbereducedfrom6%to4%.

When selecting a Realtor, don’t be afraid to comparison shop.

MYTH: You should select the Realtor who says he/she can get the highest price.

TRUTH: Always select the Realtor on his/her credentials. Market value is a separate issue.

Overpricing a home to get the listing is the oldest scam in real estate. You should insist on a well researched computerized market analysis (CMA) to determine the realistic amount your home will bear in

today’s market and price your home accordingly. First select your realtor based on his/her credentials. Then decide on price.

neveR selecT an agenT based solelY on THeiR pRice RecoMMendaTion

Comparison Shop

RoxanCoffmanPropertiesisacompanythatfocusesondeliveringunmatchedprofessional

servicetoallclients.Ourexpertiserangesfromfirsttimehomebuyers,downtowncondo

developments,estatepropertiesandranches.Wehavetheknowledgeandexperienceto

helpeveryone.Weprideourselvesontherelationshipsthatwedevelopwithourclients,

andaimtoextendeverytransactionintoanongoingrelationship.

RoxanCoffmanisafulltimeprofessionalwhoisthoroughlyexperiencedandwellinformed

aboutthehomesalesprocess,realestatelaw,financing,soundpropertyanalysisandpric-

ingofAustinrealestate.

Roxanprovidesunparalleledservicefromthemomentyoubeginworkingwithherthrough

contractandclosing.Hergoalistoexceedclients’expectations.Sheachievesthisbyimple-

mentingoutstandingcreativesolutions,deliveringexcellentserviceandpayingexpert

attentiontoeverydetailinthehomesalesprocess.

expertise

“Roxanhashelpedusbuyranchesandhomesandmadeiteasyandfun.Wearesothankfulforheradvice,supportandthecareshetakesinfindingpropertiesthatmatchourvision.”

--SallyandMackBrown

“SheisoneofthebestRealtorsaroundnotonlybecauseshehasbeeninthebusinessforsolong,butbecauseshealsotrulyenjoyswhatshedoes.Shehasawayofmakingthehousebuyingexperiencefunandmorepersonalbyinvolvingherfriends.”

--NancyHorton

“Intelligent,diligentand‘intheknow’!RoxisoneofthemostwellversedBrokersinthebusiness.” --SylviaRizk,Builder/Developer

“Movingtoanewcityandmakingitfeellikehomeisalwaysachallenge.Roxanwentwayaboveandbeyond--notonlyinhelpingusfindjusttherighthome,butalsoinmakingusandourchildrenfeelwelcomeinAustin.”

--LaurenRavkind

“Roxangavemetheconfidencetogetoversomefirst-timehomebuyerfearsbysharingherinsightsontheAustinmarket,whichsheclearlyknowsinsideandout.Roxanmadethebiddingandpurchasingprocesseasybyexplainingeverystep,quicklyrespondingtoallmyquestionsandreassuringmethatshewasinmycorner.”

--MeredithBossin

“MyhusbandandIhaveknownandworkedwithRoxanforyears!Notonlyisshededicatedandprofessional,butsimplythebestatwhatshedoes!”

--JulieandBenCrenshaw

“RoxanhelpedfindtheperfectplaceformewhenIhadnoideawhatIwanted.ItendedupbeingoneofthebestdecisionsI’veevermade.Shehasaknackfortakingthestressoutofbuyingorsellingahome,andhashelpedmedoboth.”

--JoelNoyes,SeniorGovernmentRelationsAdvisor

“WefoundRoxan(Mrs.Coffman)perceptiveofandresponsivetoourneeds;experiencedandknowledgeableinherfield;andenergeticandpleasanttoworkwith.Mostimportantly,herservicedoesnotendwiththesale.Afterwards,shewasextremelyhelpfulinourremodel,movein,andtransition.There’snodoubtwewilluseherservicesagain"

--Dr.andMrs.JohnDiek

“Asafirsttimebuyer,Roxanmademefeelsoateasethroughouttheentireprocessofpurchasingahomewhichisverydaunting!Herprofessionalandfundemeanormadehousehuntingquitesimple!IwouldrecommendRoxantoanyonewhoislookingforahomeinAustin.”

--KatherineCrenshaw

References

MarketAnalysis

Whenestablishingalistpriceforaproperty,accurateknowledgeofthecurrentrealestate

marketiscritical.Roxanpridesherselfonahighlevelofknowledgeofnotonlytransactions

thatoccurontheopenmarket,butalsoprivatesalesnotintheMLS.Hercommitmentto

beingwellversedinallareasofthemarketandknowledgeableaboutspecifictransactions

givesyouaddedinsighttoensurethatthepropertiessherepresentsareappropriatelypriced

forthecurrentmarket.

MarketingPlan

RoxanCoffmanPropertiesrecognizestheimportanceofnetworkingandtheuseofcreative

marketingtechniques.Weofferdistinctiveadvertisingcampaignswhichfeatureourlistings

inpublicationsthroughoutTexasincludingAustinMonthly,LUXE,andRefine.Inadditionwe

advertisethroughdirectmailpieces,openhousesandbrokerfunctions.

ContracttoClosing

Theprocessoftakingapropertyfromcontracttoclosingrequiresaveryhighlevelofprofes-

sionalismandattentiontodetailtoensurethatallofthenecessarytasksarecompletedand

deadlinesaremetsothatthefinalsalecanoccur.Withherexperienceandskill,Roxanisable

toassistclientsthrougheveryphaseoftheprocess.Creativesolutionstofinancingoptions

andexpertnegotiationskillsareusedinordertoachieveherclients’ultimategoals.Inad-

dition,Roxanhashavedevelopedcloseworkingrelationshipswithlenders,inspectors,ap-

praisers,titlecompaniesandotherRealtorstohelpensureasmoothtransaction.Roxanalso

ensuresthatherclientsareupdatedonthestatusoftheirtransactionthroughreliablecom-

munication.

My Process

StepstoEstablishingtheMarketingPlan

-Viewyourhometodetermineyourspecifictargetmarketingstrategy

-Surveycomparablerecentsalesofhomesinthesameareaandalsothehomesthatarecurrentlyofferedforsaleorundercontract

-PrepareaComparativeMarketAnalysis(CMA)andsuggestanofferingprice

-Discussestimatedclosingcosts

-Scheduleaprofessionalphotographysession

-SubmityourlistingtotheMLS

-InstallaRoxanCoffmanPropertiesForSalesignandlockbox(ifappropriate)

-Schedulebrokersopenhouse

MarketingYourProperty

-Createapropertybrochure

-CreateaninternetpresenceonRoxanCoffman.com,Realtor.comand

AustinHomeSearch.com

-Createadvertisementsforspecificpublicationsasappropriate

-CreateanemailfliertobedistributedtoRealtordatabase

-Obtainfeedbackfromshowingsandpreviews-reportingtoyoutheinformationfrom

buyersandRealtores

-Communicatewithyouoftengivingyouperiodicstatusreportsincludingreviewsof

themarketconditions.

*Finalmarketingplanmayvarybasedondeadlinesandavailability,aswellasfutureopportunities.

MaRkeTing PLan

Internetvs.TraditionalMedia

RoxanCoffmanPropertiesiscommittedtoconstantlysearchingoutnewerandmoreeffectivewaysofpromotingourlistings.Throughtheuseoftheinternetandother

technologies,webringourclients’homestothewidestpossibleaudience.

AmericansOnlinebyAge*

18-29yrold 95%30-49yrold 87%50-64yrold 78%65+yrold 42%

HowAmericansObtainNews**

Online 34%NightlyNews 29%CableNews 39%Newspaper 12%

TraditionalMediathatUSadultsfeelareLESSrelevantnow**

Newspapers 42%Radio 28%Magazines 26%Television 17%

AmericansOnlinebyIncome*

Lessthan$30,000/yr 63%$30,000-$49,999/yr 84%$50,000-$74,999/yr 89%$75,000+/yr 95%

HomeBuyers&Internet**

Useinternettofindpropertyinformation 34%Drovebyorsawhometheyviewedonline 29%Firstsawhometheyboughtonline 39%Firstsawhometheyboughtinprintad 12%Firstsawhometheyboughtatopenhouse <1%

*PEWResearch**TargetCasttcm,Oct2009

Technology

roxancoffman.com

RoxanCoffman’swebsiteisavaluableresourceforbothbuyersandsellers.Allofourlist-ingsarepromotedwithphotographs,detailsandadditionalinformation.

Technology

austinchamber.com

RoxanCoffmanadvertisiesontheAustinChamberofCommercewebsitein21differentbannerads.Thiswebsiteishitover84,000timesamonthwithindividualsserchingforinformationandresourcesonAustin.

Technology

4600IslandCove

PartnerSites

WhenapropertyislistedinMLSwithanIDXassociation,weareabletotakeadvantageoftheassociationwiththesitesbelow.Thepropertylistinginformation,includingphotographs,willbedisplayedonthesesites.WithIDXassociation,othercompanieswilllistyourhomeontheirwebsitewiththeacknowledgementthatyourhomeislistedwithRoxanCoffmanPropertiesratherthantheircompany.Wewelcometheadditionalexposureforyourhome.

Technology

PartnerSites

RoxanCoffmanPropertiesutilizesSocialMediasites,suchasFacebook,TwitterandTumblrtoprovidepotentialbuyerswithinformationonspecificpropertiesforsale,aswellasusefulinformationaboutAustinandthesurroundingareas.

social neTWORking

RealtorTours

Mostareashaveweeklytoursforagentstotourthenewlistings.Itisaquickandeasyway

foragentswhoworkintheareatopreviewyourhomefortheirclients.

Internet

Yourhomeisavailableforviewingbyprospectivebuyers24hoursaday,7daysaweek.Rox-

anCoffmanPropertiestakesadvantageofalltheinternethastoofferbyexposingyourprop-

ertyinseveralways.First,yourhomewillbeputonwww.roxancoffman.com.Thiswillprovide

interestedbuyerswithphotosofthepropertyalongwiththeprice,vitalstatisticsandcontact

numberstoarrangeashowing.Inaddition,yourhomewillbeplacedonAustinHomeSearch.

comandRealtor.com.

Marketing

Brochures,Fliers,andE-mailFliers

Marketing

Luxe

Print advertising

Refine

WaTeRFRonT MagesTY

Nestled on a picturesqe 2.5+acre lot, boasting expansive hill country, downtown and lake views, this stately home provides seclusion and tranquility. Gleaming hardwoods, beautiful ly polished limestone walls, a double sweeping staircase and a double-sided fireplace opening to the living room greet visitors in the grand foyer. Natural lighting is abundant throughout the home. West Lake Hills. 5 Beds/6.5 Baths Offered for $2,750,000. Roxan Coffman, Broker. 512.750.6666.

UndeRsTaTed elegance

This spectacular Italian-style villa is landscaped and treed for utmost privacy. Located in highly desirable Barton Creek Woods and situated on more than 1.65 rolling acres, the luxury home includes honed limestone marble and hardwood floors throughout, with stunning hill country views. A lavish use of natural elements, decorative arches, pillars and imported fixtures, the home is embellished with exquisite detail and craftsmanship. Each room offers impressive exposure from all directions assuring a brightly lit interior. All lower level rooms include doors that lead out to the veranda. 5 Beds/6.5 Baths Offered for $2,445,000. Roxan Coffman, Broker. 512.750.6666.

laKeFRonT on THe island oF MT. bonnell

Build your dream home on one of the last available lots in The Island of Mt Bonnell. This .09 acre property boasts approx. 115’ of Lake Austin waterfront and a boat slip. The exclusive neighborhood is private, gated and minutes to downtown. Level building site. Offered for $1,990,000. Roxan Coffman, Broker. 512.750.6666.

Roxan CoffmanBroker, CLHMS512.750.6666

[email protected]

Print advertising

AustinMonthly

Print advertising

Italianstyle villa situated on 1.65 rolling acres located in Woods II of Barton Creek.

Gorgeous estate in Westlake undoubtedly fit for a king!

Build your dream home on one of the last available lots in "The Island of Mt. Bonnell"

on Lake Austin.

Enchanting and private Lake Austin waterfront villa on almost 4 manicured acres.

Only 20 minutes from downtown situated on 291+ acres. Your own private paradise.

Current Listings

2400 Portofino Ridge Dive$2,445,000

4307 Michaels Cove$2,750,000

4600 Island Cove$1,990,000

12707 FM 1826$17,500,000

3201 Westlake Drive11,000,000

InformationAboutBrokerageServices

Inthisbooklet,thereisacopyofInformationAboutBrokerageServiceswrittenbytheTexas

RealEstateCommission.ThisformexplainstherelationshipbetweenyouandRoxanCoff-

manPropertiesandmustbesignedbeforeyourhomeislisted.

TheSeller’sDisclosure

Texaslawrequiresthatthisdocumentbemadeaccessibletopotentialbuyers.Itis

essentialthatthesellerinformthebuyerofanypotentialdefectsintheproperty.This

documenthasbeencreatedfortheprotectionofboththebuyerandtheseller.

ListingAgreement

Thisdocumentconstitutesanagreementbetweentheownerofapropertyandareal

estatebrokeragefirm.Itallowstheagenttoselltheproperty.Includedinthisagreement

isthespecifiedtimeperiodforthelisting,thelegaladdressofthepropertytobesold,the

askingprice,theBroker’sresponsibilitiesandthecommissionthatwillbepaidin

additiontosomeotherkeyaspects.

Required Documents

Comparables

ACTIVE,ACTIVECONTINGENT:

22034BriarcliffDrive 17009S.RidgeLane 5250McCormickMountainDrive 609RobinDaleDrive 2600RanchRoad620 2600RanchRoad629

PENDING-TAKINGBACKUPS:

21810BriarcliffDrive SOLDS:

11957OverlookPass 33WaterfrontAvenue 613RobinDaleDrive

InformationAboutBrokerageServices

ListingAgreement

Seller’sDisclosure

RoxanCoffmanAddendumtoSeller’sDisclosure

DisclosureofEnergyAudit

Contract

Sample Documents

addendUM To lisTing agReeMenT(Seller’s Form)

Roxan Coffman Properties is here to assist you in closing your transaction whether you are the Buyer or the Seller. Should you desire names of other professionals to assist you in this process whether it be legal counsel, accountants, inspectors, appraisers, or contractors, Roxan Coffman Properties can provide the names of well respected professionals in each of these fields; however, such information is not a recommendation or a representation as to the quality or cost of their services. Also, you have the sole responsibility for ordering and paying for all the inspections, repairs, and the services of other service providers.

SELLER’S DISCLOSURE NOTICE

As a part of the sale of residential property, we remind you of the following:

Section 5.008 of the Texas Property Code requires the Seller of a single family residence to provide to the Buyer the written disclosure notice that is attached to this letter. This requirement is very impor-tant. Please take the time to think about the questions and accurately disclose everything you know about the Property.Even though a home inspector might be able to tell the Buyer some potential problems with the Prop-erty, You as the Seller may know of some information that the inspector would not be able to find. The law requires the Seller to disclose anything that the Seller knows about the Property that would influ-ence what the Buyer would be willing to pay for the Property. The disclosure statement gives you—as the Seller—an opportunity to make the disclosure and prove that you did so. You should provide information regarding repairs that have been made to the property. If you have any doubt as to whether or not something is important enough that it should be disclosed, please dis-close it. This disclosure notice is an important document.

Signed this______ day of ______________,______.

_______________________________________________Seller

_______________________________________________Seller

disclosURe oF eneRgY aUdiT ReQUiReMenTs bY THe ciTY oF aUsTinThe Austin Energy Conservation Audit and Disclosure (ECAD) ordinance requires homes within the Austin city limits and receiving electricity from Austin Energy to have an energy audit before being sold. The seller must provide a copy of the energy audit to the purchaser or prospective purchaser: • If the contract for the sale provides an option period during which the prospective pur-chaser may terminate the contract for any reason, no later than 3 days prior to the termination of the option period; or • If the contract for the sale does not provide for an option period during which the pro-spective purchaser may terminate the contract for any reason • Concurrent with the seller’s disclosure notice required under state law; or • If no seller’s disclosure notice is required under state of law, before the time of sale. Time of Sale means the effective date of a contract binding the purchaser to purchase the property.

Roxan Coffman Properties encourages its clients to comply with all legal requirements and expressly disclaims any liability for any loss of damage resulting from the failure to obtain an energy audit if one is required.

The following information is excerpted from the Austin Energy website (as of June 9, 2011). Please read this information carefully. For more information go to www.austinenergy.com.

ExemptionsHomes meeting any one of the following conditions do not need an audit. The home: • Is less than 10 years old at the time of sale • Has participated in the Austin Energy Home Performance with ENERGY STAR® pro-gram, or an equivalent Austin Energy program no more than ten years before the time of sale and either received at least three energy efficiency improvements or a total of $500 in rebates through Austin Energy residential energy efficiency programs. These improvements include: increasing attic insulation to R38; installing solar screens, solar film, or low-E windows; adding radiant barriers in the attic; replacing or insulating ducts; reducing air infiltration and sealing ducts; installing new qualifying HVAC systems. • Has received free energy-efficiency improvements through Austin Energy Free Home Improvements program within 10 years before the sale. • Is manufacturing housing (a mobile home) built on a permanent chassis and designed for use without a permanent foundation. • Changes ownership and the transfer of the title occurs under one of the following • Foreclosures sale, trustee’s sale, or deed in lieu of foreclosure • Pre-foreclosure sale, in which the seller reached an agreement with the mortgage holder to sell the property for an amount less than the amount owed on the mortgage • Threat or exercise of eminent domain • Gift from one family member to another family member without consideration • Court order or probate proceedings • Decree of legal separation of dissolution of marriage or property settlement agreement incidental to such a decreeDefinition of a Single-Family HomeThe ordinace defines a single-family home as a building compromising fewer than five dwelling units.Variances A home may receive a variance if it meets one of the following conditions: • No later than six months after sale, the buyer appies for a permit to demolish the home. The seller and buyer must enter into an agreement in which the buyer agrees to apply for a permit to demolish the home no later than six months after the sale.

• No later than six months after the sale, the buyer applies for a permit to substantially re-model the home. The seller and buyer must enter into a binding agreement in which the buyer agrees to file an application for a building permit to substantially remodel the above-referenced property no later than six months after the sale and in which the buyer agrees to complete an energy audit within a specified time after the remodel is complete.

• The buyer qualifies for and agrees to participate in the Austin Energy Free Weatheriza-tion Program or an equivalent Austin Energy program, no later than six months after the sale. Single-Family Home AuditIf the home is not exempt or does not qualify for a variance, it needs an ECAD audit. ECAD AuditorsThe ECAD audit must be performed by an auditor who is a certified Residential Energy Services Net-work (RESNET) Rater of a Building Performance Institute (BPI) Building Analyst Professional. A list of certified ECAD auditors who have registered with Austin Energy is available on the Austin Energy website. What the Auditor DoesAccording to Austin Energy, an ECAD audit takes about one hour per thousand square feet of prop-erty. The ECAD auditor: • Inspects and measures the attic insulation in multiple areas • Pressure tests the duct system and assesses its condition and adequacy • Examines heating and cooling equipment • Inspects weather stripping around the exterior doors, plumbing penetrations beneath sinks, and air tightness of attic entries • Identifies and measures the amount of glass in windows that receive more than one hour of direct sunlight each dayAudit ResultsAfter the audit, the auditor provides the homeowner with the audit report. It includes: • Condition and estimated R-value of the attic insulation • Percentage of air leakage from the duct system and the system’s general condition • Age, efficiency, and overall condition of the heating and cooling equipment • Air leakage around exterior doors, plumbing penetrations beneath sinks, and attic en-tries • Total square feet of glass and location of windows receiving more than one hour of di-rect sunlight each day • Opportunities for improving the energy-efficiency of the homeWithin 30 days, the auditor sends the audit to Austin Energy, which enters the information into a data-base. Austin Energy also runs spot checks of ECAD audits to ensure the quality of the program.Energy-Efficiency Improvements - The ordinace does not require homeowners to make energy-effi-ciency improvements. EnforcementNon-compliance with the ECAD ordinace is a Class C Misdemeanor. Austin Energy states that report-ed violations will be forwarded to the City of Austin Legal Department for review and action.

Received this _______ day of _______________

____________________________________ ________________________________Client Signature Client Signature

Roxan CoffmanBroker, [email protected]