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This is the Presentation given to Zone 9 District 1100 22/09/2011
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DISTRICT 1100 MARKETING PR & COMMS TEAM
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DISTRICT 1100 MARKETING PR & COMMS TEAM
TRYING TOTRYING TO
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DISTRICT 1100 MARKETING PR & COMMS TEAM
ALL ABOUTALL ABOUT
COMMUNICATIONCOMMUNICATION
COMMUNICATIONCOMMUNICATION
COMMUNICATIONCOMMUNICATION
COMMUNICATIONCOMMUNICATION
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THE TEAMTHE TEAM Webmasters:Webmasters:
Tim Brook, Bristol BreakfastTim Brook, Bristol BreakfastChris Bales, Nailsea & BackwellChris Bales, Nailsea & Backwell
Web Editors:Web Editors: Bob Barrett, Swindon ThamesdownBob Barrett, Swindon ThamesdownCharlotte Mannion, Swindon Old TownCharlotte Mannion, Swindon Old Town
eNewsletter Editor:eNewsletter Editor:Andy Jarrett, Severn ValeAndy Jarrett, Severn Vale
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THE TEAMTHE TEAM
District PRO:District PRO: John Lovell, Gloucester
District Social Media Advisor:District Social Media Advisor: Tim Mason, Swindon
Design AdvisorDesign Advisor: Rob Barrett, Gloucester Quays
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THIS IS WHAT WE DOTHIS IS WHAT WE DO
Selling RotarySelling RotaryeNewsletterseNewslettersSocial Media/NetworkingSocial Media/NetworkingPublic ImagePublic Image
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DISTRICT 1100 MARKETING PR & COMMS TEAM
WebsitesWebsitesPress ReleasesPress ReleasesSponsorshipSponsorshipPrint & Broadcast MediaPrint & Broadcast MediaAdvise on EventsAdvise on Events
THIS IS WHAT WE DOTHIS IS WHAT WE DO
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DISTRICT 1100 MARKETING PR & COMMS TEAM
DISTRICT 1100 DISTRICT 1100 WEBSITEWEBSITEUses RIBI TemplateUses RIBI TemplateOriginalOriginalUser FriendlyUser FriendlyDistrict InformationDistrict InformationShowcase the DistrictShowcase the District
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DISTRICT 1100 MARKETING PR & COMMS TEAM
CLOSING THE COMMUNICATIONS CLOSING THE COMMUNICATIONS GAPGAP
YOU TELL US WHAT YOU
WANT
WE LISTEN!
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DISTRICT 1100 MARKETING PR & COMMS TEAM
SELLING ROTARYSELLING ROTARY
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THE FESTIVAL OF THE FESTIVAL OF ROTARYROTARY
ObjectiveObjectiveInterest the ClubsAttract the Public
To project a “good” image of Rotary.
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THE CAMPAIGNTHE CAMPAIGNPUBLIC: Print Media: Advertisements
Press Articles Banners Posters
Flyers
Broadcast Media: Commercials Public Service Social Media: Facebook
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THE CAMPAIGNTHE CAMPAIGNCLUBS:
District WebsiteeNewsletterZone MeetingsClub MeetingsDistrict Mini ConventionSocial Media
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DISTRICT 1100 MARKETING PR & COMMS TEAM
THE CAMPAIGNTHE CAMPAIGN
DEDICATED WEBSITEDEDICATED WEBSITE
festivalofrotary.co.ukfestivalofrotary.co.uk festivalofrotary.comfestivalofrotary.com festivalofrotary.orgfestivalofrotary.org
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DISTRICT 1100 MARKETING PR & COMMS TEAM
OBJECTIVEOBJECTIVEIMAGE THING!!IMAGE THING!!Rotary is funRotary is funRotary is not all about Rotary is not all about
raising moneyraising moneyRotary is about giving of Rotary is about giving of
oneselfoneselfOFFER THE OPPORTUNITYOFFER THE OPPORTUNITY
