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Software for Life. Simplify Yours.
http://http://ungerboeck.comungerboeck.com
8 Ways to Build DelegateNumbers
#1#1
Social Media MarketingSocial Media Marketing
Techniques1.Join groups related to your events & start discussions2.“Email marketing”3.Advertising4.Get people to “Like” or join your group
#1#1
Social Media MarketingSocial Media Marketing
#2#2
Survey MarketingSurvey Marketing
#3#3
Email MarketingEmail Marketing
#4#4
CoCo--Marketing with SponsorsMarketing with Sponsors
Do ExhibitorsDo Exhibitors’’ Profiles forProfiles forThem!Them!
#6#6
PricingPricing
#6 Pricing#6 Pricing
Mike the AccountantMike the Accountant
$100
$50
$25
#6 Pricing#6 Pricing
Sarah the Event ManagerSarah the Event Manager
$25
$100
$50
#6 Pricing#6 Pricing
James the SalespersonJames the Salesperson
$25
$50
$100
#6 Pricing#6 Pricing
Without Package PricingWithout Package Pricing
$100 $100 $100
Total Sales: $300
#6 Pricing#6 Pricing
With Packaged PricingWith Packaged Pricing
$175 $175
Total Sales: $525
$175
Promotions instead ofPromotions instead ofDiscountsDiscounts
#8#8
Search Engine MarketingSearch Engine Marketing
Techniques1.Google Adwords – 3 months prior to event
#9#9
Mobile applicationsMobile applications
• Find exhibitors & sponsors• Find attendees• View the event schedule• Schedule appointments• Send messages• Find restaurants &
entertainment
Who has the first question?Who has the first question?
#we201 #icca10