PROUDLY OWNED BY THE SWINOMISH INDIAN TRIBAL COMMUNITY

ALWAYS FRESH ALWAYS WILD ALWAYS SUSTAINABLE

WE ARE THE REAL THING

Teaching Sustainability for 10,000 Years

Swinomish Chairman

Brian Cladoosby

Our Common Heritage

The Salish Sea is Coast

Salish Ancestral Territory

The Coast Salish Nation is

made up of Western

Washington Tribes and

British Columbia First

Nations

We are the most powerful

Nation in the Pacific

Northwest

SWINOMISH FISH COMPANY: NATIVE CATCH

Working Together for the Salish Sea Coast Salish Nation is

united to address common environmental and natural resources challenges and solutions and to take a borderless approach to protect the Salish Sea.

Northwest Indian Fisheries Commission was established to sustain the capacity for fisheries restoration, protection and management.

SWINOMISH FISH COMPANY: NATIVE CATCH

Our Goal:

Sustainability for the

Seventh Generation

The Journey Working together, just as we paddle in the Tribal Journeys, is a historical

time together, and one that models how strong we are as Nation. Paddling together against the same current, we land as one

No matter where you are in the Canoe…you pull just as hard

Currents and weather may be stronger in some areas than others, but with a team, you can make it to the landing

Alliances Northwest Indian Fisheries Commission

First Nations Summit

Affiliated Tribes of the Northwest

Assembly of First Nations

National Congress of American Indians

SWINOMISH FISH COMPANY: NATIVE CATCH

• THE LANDING AT CANOE JOURNEY • Together we create hope for the next Generations • OUR CANOE LANDING IS: Swinomish Fish Company hosts the motto

of “Native Catch” • We are investing in our Ancestral Industry, one that has sustained

our culture, rights and human health for over 10,000 Years

SWINOMISH SEAFOODS PROUDLY OWNED BY THE SWINOMISH INDIAN TRIBAL COMMUNITY

SWINOMISH FISH COMPANY: NATIVE CATCH

“Seize the Economic Opportunity”

We are all here to Seize the Economic Opportunity

We must Unify to address common challenges: Protecting our Fishery

NAFF is our policy platform for us to address challenges and solutions and share information and experiences

A primary example is we as native producers

must claim our own identity in the market

place~

Proprietary control in the market place over our

products

SWINOMISH FISH COMPANY: NATIVE CATCH

Paddling in Unison for Today and Tomorrow

Paddling together takes time and patience

Treaties

Court Cases

Resolutions

Alliances

Relationships

Partners

Common Strength

Find a way for us to work together, and to walk in Unison

SWINOMISH FISH COMPANY: NATIVE CATCH

Our Wealth is our Resources and

Communities

Tribal values and traditions shine through in the Marketing

From the salmon to the shellfish

Largest Customers is our own Tribes and surrounding communities

Seize the Opportunity

SWINOMISH FISH COMPANY: NATIVE CATCH

Next Steps Together: Our Legacy

Develop a Legacy under NAFF2 Find a way to make this work for all of

us in the market place

Embrace our commitment to succeed together

Take advantage of what we have

Let us not end here…where do we go tomorrow

We all want and need to succeed

SWINOMISH FISH COMPANY: NATIVE CATCH

Our Strength as One

We must make strategic and creative use of the advantages we have.

Ancient cultures and heritage

Long history of sustainable production

Long history of stewardship

Good taste

High quality

Wild

Natural

Organic

Pure

No additives

Healthy

Sustainable practices and management

SWINOMISH FISH COMPANY: NATIVE CATCH

Advantages and Strengths

How can we translate advantages into the

market place? We need to determine the scale of the target market -

local – national - international

National & international markets demands require

broad collaboration to bring enough quality product

together to meet orders

Our efforts must give life and recognition to brands and

logos

Organize a Northwest Indian marketing conference to

build upon initiative started and to review and test new

ideas

SWINOMISH FISH COMPANY: NATIVE CATCH

No one else can claim to be who we are

Our competitors CANNOT pretend to be us The reality is this: WE are the real thing

SWINOMISH FISH COMPANY: NATIVE CATCH

Move forward with confidence

Seven Generations is our goal

We will continue to fight for justice and rights

We will protect our ancestral industry

NAFF 2 is our place to start the success story

We are truly blessed with our way of life

SWINOMISH FISH COMPANY: NATIVE CATCH