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7004 Strategic Information Management Session 5

Lecture slides available at Wiki-spaces

https://bradrc.wikispaces.com/7004

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Using information to inform and support decision making

By the end of this session you would be able to:1. Identify at least 5 key feature of information for an

organisation [but not your own]2. Identify 1 Critical Success Factor (CSF) of an organisation

and relevant Key Decisions (KD) and Information Requirements (IR)

3. List and describe three important issues relevant to collecting and providing information.

4. Differentiate the Strategic Decision-making requirements 5. Evaluate an organisations Strategic Options by using

Balance Score Card

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Activity 1 Working in groups discuss and list three examples of data –

please make sure that your examples comply with features of data as discussed in first Learning outcome. Please also make

sure that your examples must relate to your area of work or to the organisation your chosen organisation.

A B

Working in groups discuss and list three examples of information – please make sure that your examples comply with features of information as discussed in first learning outcome. Please also make sure that your examples must relate to your area of work

or to the organisation your chosen organisation.

A B

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Activity 2

Working within same groups write at least five feature of ‘good information’

Hint: information should be ‘ACCURATE’

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Gathering information for decision-making

Information must be ACCURATE

I need ACCURATE information as otherwise I could end up making wrong decision.

I need ACCURATE information as otherwise I could end up making wrong decision.

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Saving and sending information

Information stored or communicated must be ACCURATE

I am storing and/or sending information to others for decision making. Is this information ACCURATE as otherwise wrong decisions could me made.

I am storing and/or sending information to others for decision making. Is this information ACCURATE as otherwise wrong decisions could me made.

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Organisation’s needs of information

CSF

KD KD KD

IR IR IR IR IR IR

Critical Success Factors

Key Decision

Information Requirement

Relationship between critical success factors, key decisions andinformation requirementsSource: Robson (1997)

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Collecting and Providing information

It is important to consider what issecure, ethical and legalRobson, W. (1997) defines safe information system management as being the following:• organisationally safe — secure• socially safe — ethical• judicially safe — legal [Data Protection Act

1998]

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Ethical Issue

Robson used Mason’s PAPA categories (Mason, R. O. 1986)These four categories can be used to structure the organisational code of ethics for IS management. PrivacyAccuracyPropertyAccess

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Activity 3

i) Working together in groups please discuss and agree on a CSF, KD and IR of the organisation.

ii) For IR list the potential security, ethical and legal issues

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How decisions are made

Structured decisionsMostly at operational and middle management level [e.g. reduce admin expenses]Unstructured decisionsMostly at strategic level [e.g. launch new product]

decision-maker needs the judgement, evaluation and insights to make these types of decisions

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Strategic Decision-making tools

Executive Support System, ESS

An example of a management cockpit [a pharmaceutical company]Source: Laudon and Laudon (2002)

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Balance Score Card FLIC – IS should give information about KPI’s

Financial Perspective Objective: increased profitabilityKPIs: economic value added, gross margins, return on sales, cost reduction

Customer Perspective Objective: improved customer satisfactionKPIs: customer feedback, customer complaints, delivery times, response time

Internal PerspectiveObjective: streamlined processesKPIs: reduced waste, reduced unit costs, improved sourcing, product quality

Innovation and LearningPerspectiveObjective: continuous improvementKPIs: number of employees on training, improved quality in product delivery, quantity of employee suggestions, sales per employee

Adopted from 7004 Pathways

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ACTIVITY 4

Working individually please determine one objective for each perspective of Balance Score Card. To be discussed in workshop

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Use information to inform and support decision making

By the end of this session you would be able to• Identify at least 5 key feature of information for an

organisation [but not your own]• Identify 1 Critical Success Factor (CSF) of an organisation

and relevant Key Decisions (KD) and Information Requirements (IR)

• List and describe three important issues relevant to collecting and providing information.

• Differentiate the Strategic Decision-making requirements • Evaluate an organisations Strategic Options by using

Balance Score Card

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Wiki Space

lecture slides available at

https://bradrc.wikispaces.com/7004