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TRANSPORTATION MANAGEMENT
Introduction
Transportation plays a key role in economic success by allowing for the safe and efficient distribution
of goods and services throughout the supply chain.
Transportation links the various integrated logistics activities. Without transportation, the integrated
logistics system breaks down. Some view transportation as the glue that holds the entire system together.
Without the transportation link raw material cannot flow into the warehouses and plants, nor can be
finished product flow out of the plant to field warehouses and finally to the customer.
Transportation physically moves products from where they are produced to where they are needed. This
movement across space or distance adds value to products. This value added is often referred to as place
utility.
Time Utility is created by warehousing and storing products until they are needed. Transportation is
also a factor in time utility, it determines how fast and how consistently a product moves from one point to
another. This is known as time-in-transit and consistency of services respectively.
If a product is not available at the precise time it is needed, there may be expensive repercussions, such
as lost sales, customer dissatisfaction, and production downtime, when the product is being used in the
manufacturing process. Transportation Ryder Integrated Logistics and United Parcel Services (UPS) have
achieved successes because they are able to provide consistent time-in-transit and thus increase the time
and place utility of their customer products.
Transportation Functionality
Transport functionality provides two major functions. Product Movement and Product Storage.
Product Movement
Where the product is in the form of materials, components, assemblies, work-in-progress or finished
goods, transportation is necessary to move it to the next stage of the manufacturing process or physically
closer to the ultimate customer. A primary transportation function is product movement up and down, the
Logistics Management TYBMS 1
value chain since transportation utilizes Temporal (time), financial and environmental resources, it is
important that items be moved only when it truly enhances product value.
The major objective of transportations to move product from an origin location to a prescribed destination
while minimizing temporal, financial and environmental resource costs, loss and damage expenses must
also be minimized.
Product Storage
A less common function is “Temporary Storage”. Vehicles make rather expensive storage facilities.
However, if the in-transit product requires storage but will be moved again shortly (say in few days), the
cost of unloading and reloading the product in a warehouse may exceed the per day charge of storage in
the transportation vehicle. In circumstances where warehouse space is limited utilizing transportation
vehicles may be a viable option.
1) One method may be involving loading product on the vehicle and then have it to take a circuitous
route or indirect route to its destination.
2) Another method is by way of diversion. This occurs when an original
shipment destination is changed while the delivery is in transit.
Principles:
There are 2 fundamental principles guiding transportation management:
1) Economy of scale
2) Economy of distance
1) Economy of scale
This refers to the characteristics that transportation cost per unit of weight decreases when the size of
the shipment increases. It is also generally true that larger capacity transportation vehicles such as rail or
water are less expensive per unit of weight than smaller capacity vehicles like truck and tempo.
Transportation economies of scale exist because fixed expenses associated with moving and loading can
be spread over the loads weight. The more the load, the lesser will be cost per unit weight. The fixed
Logistics Management TYBMS 2
expenses include administrative cost of taking the transportation order; time to position the vehicle for
loading and unloading, invoicing and equipment cost.
2) Economy of distance
Refers to the characteristic that transportation cost per unit of distance decreases as distance increases.
These principles are important considerations when evaluating alternative transportation strategies or
operating practices. The objective is to maximize the size of the load and the distance that it is shipped
while still meeting customer service expectations.
Participants in transportation Decisions:
1) Shipper
2) Carrier
3) Consignee
4) Public
5) Government
Modes of transportation
There are five major modes of freight transportation, airlines, motor carriers, pipelines, railroads and
water carriers. Each of these modes has distinct characteristics that give them advantage over the others.
Which mode is the best depends on the freight hauled cost, speed, reliability, capacity, length of haul and
flexibility.
Airlines
Airlines are the fastest terminal-to-terminal mode of transportation. That is the primary advantage. They
specialize in time sensitive movement of documents, perishable items, technical instruments, medical
supplies and high valued products. Also air transportation has the highest percentage of revenues coming
from passenger travel. While airlines are important for some freight movement, their primary business has
traditionally been passenger travel. Airfreight services cost more than other modes, primarily due to their
speed. Air carriers provide terminal-to-terminal service, meaning that direct delivery to a consumer's door
is the rarest of exceptions. Airlines are reasonably reliable. While weather related flight delays might
disrupt service, the disrupted service is often still the fastest than the next fastest mode, the motor carrier.
The airlines, speed advantage is most apparent for hauls over 500 miles. For trips less than 500 miles,
motor carriers can often outperform airlines door-to-door.
Logistics Management TYBMS 3
Airlines transport small volume shipments rather than large volumes, and packaged products rather than
heavy bulk commodities. The physical configuration and cost of air service also limit the variety of
products shipped by air. Measured by weight airlines transport very little freight. The percentage of total
freight dollars shipped by air is relatively small although the revenue growth rate is promising. As
customer service expectations increase, so does the demand for shorter transit times. As a result, many
shippers have turned to air transportation
Most airline costs change over a short period of time and depend on output making airlines
predominantly variable cost carriers. When the initial cost of the air fleet is significant these fixed costs
are spread over the long useful life of the aircraft. Terminals represent a major fixed cost in other modes,
but airline terminals are publicly owned facilities for which the airlines pay user fees. The significant start-
up costs associated with an airline limit the number of competitors creating an oligopolistic market
structure, with only a few large carriers.
Motor carriers (Road)
Motor carriers are the most flexible mode of transportation. This means better direct access to motor
carriage for more shippers and final consumers. Motor carriers compete with airlines for higher valued
products as well as time-sensitive products (electronics perishable etc,) within a 500 miles radius. Motor
carriage ranks as the second fastest mode of transportation, with the additional advantages of door-to-door
flexibility and broad geographic coverage. Because trailers vary in length, temperature control and form
motor carriers can carry a variety of products. In fact, they can carry almost anything. As industry saying
'if it got there, a truck brought it' rings very nearly true. Motor carrier rates are high compared with all
other modes but air. They also face gross weight and length restrictions, as well as other legal limits.
Motor carriers are susceptible to delays because of bad weather or traffic congestion. Almost, motor
carriers are not well suited to handle extremely heavy bulky products because the trailer is not properly
constructed to ship such significant weight efficiently even when permit allow the legal restriction to be
lifted.
Pipelines
Pipelines are unique mode of transportation. They are fixed in place, and the product moves through
them. This limits the type of products they can transport but within these limits they can move more tons
under a single shipment than any other mode of transportation (30,000 to 25,00,000 tons). They can
transport product only in a liquid or gaseous state. Petroleum is the number one product moved by
Logistics Management TYBMS 4
pipelines. Pipelines are cost effective where large quantities of liquid products need to be transported.
Pipelines offer one advantage that none of the other modes can offer. A pipeline is a continuous flow
mode. When the pipeline is full the product flows to the destination immediately and continues to do so
almost without fail. Pipelines are the most dependable mode of delivery unaffected by external factors like
weather. However, pipeline transportation is slow, rigid in terms of routes and product types and limited to
terminal-to-terminal service. A pipeline's average speed is usually between two and five miles per hour.
Pipelines can rarely deliver the product to the consumer's door and the origin and destination of the mode
are fixed-unless household water and gas lines are taken into account.
Many pipelines are built by private entities for private use. Different types of liquid can be shipped
through a pipeline at the same time separated by a batching plug. A batching plug is a mechanism
designed to allow for continuous flow through the pipeline while maintaining the integrity of each
individual product. Pipeline costs are predominantly fixed. Pipelines must build their own right-of-way, an
extremely expensive undertaking. Pipelines most often move large quantities of a liquid product from a
fixed origin to a fixed destination. The construction of a pipeline becomes cost effective only when the
high initial fixed cost can be spread over enough volume to keep the unit transportation cost competitive
with other modes.
Railroads
Railroads transport a significant amount of domestic freight. Railroads haul high-density low-valued
freight over long distances at rates lower than trucking and air, but higher than water and pipeline.
Products hauled include coal, stone, sand, metals, grain and automobiles. Their primary competitors
include domestic water carriers for large bulk products and motor products for higher valued goods.
Railroads can handle a wide variety of goods but generally have not. They lack flexibility and high-speed
delivery in their standard operation. Historically, railroads have been unreliable due to poor scheduling, a
substandard infrastructure and unreliable equipment. Railroads argue that their assets are older because
they must commit considerable resources to build their own right of way. Rail companies have attempted
to improve their reputation for customer service by updating old equipment, installing current
technologies and implementing customer-oriented strategies.
Like other modes, railroads are classified by annual sales figures. Railroads operate in an oligopoly,
with a limited number of interdependent competitors. Fixed costs are high compared with air, water and
Logistics Management TYBMS 5
motor carriage. The higher percentage of fixed costs stems from ownership and construction of the right-
of-way. Rail transportation has benefited from significant level of international inter modal freight, which
currently provides the industry with its highest growth and profits.
Water Carriers
Water carriers dominate international transportation because of their cost structure and ability to
transport large volumes. Their significant modal market share is derived from these international
operations. Advantage of water transport includes long haul capabilities-particularly for low-valued
products such as coal, stone, grain and ores-at low rates. They can and do haul a broad range of products
from ores and grains to Christmas toys.
Since water carriers haul a wide variety of commodities, they operate a variety of ships. Tankers primarily
carry liquid products like petroleum and crude oil. Measuring over 1.500 feet long and 200 feet wide,
these vessels are some of the largest on the ocean. Bulk carriers are constructed to haul commodities like
coal, iron ore, or agricultural products. Furthermore, significant growth in container ships shows the
impact containerization has had on water carriage. Standardized containers are loaded, placed on container
ships, and shipped across the ocean to their destination. A standard container measures either 8' by'8 by
20' or 8' by 8 by 40'.One twenty-foot container is referred to as one twenty-foot equivalent unit (TEU). A
forty foot container is two TEUs.
Water carriers compete heavily with railroads along certain routes and with pipelines for the movement
of some products, particularly petroleum. Water carriers cost structure and volume levels are such that
they can charge very low rates. Water carriers are relatively slow, unreliable and suffer from a high degree
of variability in delivery schedules. Two main types of for-hire carriers make up the deep-water industry.
Liners have fixed sailing times and fixed routes, while tramps sail when they reach capacity. Since liners
must sail at a specific time, they are not always filled to capacity. Tramps are usually the better choice
when service dates and times are not critical, and liners the better choice when these criteria are critical.
Water carriers operate in an oligopoly due to the large initial investment, which tends to limit the number
of carriers. However, over the life of the ship, variable cost dominates. The initial cost of the ship is
significant, but the volume transported over the useful life of the ship is so large that the cost per unit is
relatively low.
Logistics Management TYBMS 6
Mode Comparison- Dominant Traffic
MODE % SHARE NATURE OF TRAFFICRail 40% Agricultural products, ores, coal, heavy machines, etc.Road/ Highway
30% Medium & Light manufacturing distribution
Water 15 % Mining, cement chemicals, agricultural products, heavy machinery, etc.
Pipeline 10% Petroleum products, chemicals, gasAir 5% Emergency requirements of any material, small lots
Cost Structure For Each Mode
MODE FIXED COSTS VARIABLE COSTSRail High LowRoad Low capital Medium- fuel, maintenanceWater High/ medium LowPipeline Highest LowAir Medium High- fuel human operation
Relative operating Characteristics
OP. CHARTS
RAIL ROAD WATER PIPELINE AIR
Speed 3 2 4 5 1Availability 2 1 4 5 3Dependability 3 2 4 1 5Capability 2 3 1 5 4Frequency 4 2 5 1 3Total score 14 10 18 17 16
SCALE: 1 TO 5; 1 IS BETTER
Classification of carriers
Common carriers
The basic foundation of the public transport and system is the common carrier. They have the right to
transport any material within a specified zone. (Trucks and tempos).
Contract Carriers
Contract carriers provide transport services for selected customers. The basis for contract is an
agreement between a carrier and a shipper for a specified transportation service at a previously agreed
cost.Logistics Management TYBMS 7
Private Carriers
A private carrier consists of a firm providing its own transportation. They are 'not for hire'.
Specialized carriers
a) Oil tankers
b) Trailers to carry container (8 ft. high, 20 or 40 ft. length & 8 ft.wide) loads and special
products material.
c) Special closed trucks/tempos.
d) Parcel services-blue dart, Fed-ex. Etc.
Value Added Services
These are as follows:
a) Electronic tracking
b) Advanced label imaging system (bar code)
c) Delivery confirmation service
d) On-call pick up service
e) Packaging and forwarding, etc.
Transportation Documents
a) Bill of lading
It is the basic document utilized in purchasing transport services. It serves as a receipt and documents
commodities and quantities shipped for this reason accurate description and count are essential. In case of
loss damage or delay, the bill of lading is the basis for damage claims. The designated individual or buyer
on a bill of lading is the only bona-fide recipient of the goods, a carrier is responsible for proper delivery
according to instructions contained in the document in effect, and title is transferred with completion of
delivery.
The bill of lading specifies terms and conditions of carrier liability and documents responsibility for all
possible causes of loss. Or damage except those defined as acts of GOD (flood, earthquake. etc.)
b) Freight bill
Logistics Management TYBMS 8
The freight bill represents a carrier's method of charging for transportation services performed. It is
developed using information contained in the bill of lading. The freight bill may be either pre-paid or
collect.
c) Shipping manifest
The shipping manifest lists individual stops or consignees when multiple shipments are placed. The
objective of the manifest is to provide a single documentation that defines the content of the total load
without requiring the review of individual bill of lading.
Transportation Cost Structures
(1) Fixed Cost (2) Variable Cost (3) Joint Cost (4) Common Cost
Fixed Cost: Certain costs are constant regardless of the firm's activity. Example of this would include the
capital invested in railroad, tracks, airplanes, or tractors.
A variable cost changes as output changes. If a tractor is driven more miles, certain costs increase
proportionately. Fuel costs, wages, maintenance costs and tire replacement depend on output. As miles
increases so do these costs. Fuel usage for airlines varies with the number of flights as week as the
distance traveled. To determine if a cost is variable consider what happens if operations shut down. The
costs that disappear are variable and these that continue are fixed.
All cost in the long run are variable. For instance, a locomotive is eventually no longer useable and
must be replaced. For the twenty-five year life of the locomotive the cost is fixed. When a new locomotive
is purchased to replace it, the cost changes, it is no longer fixed. However once the new engine is placed,
it too will have a useful life of many years. The cost again becomes fixed. For most decisions do not reach
beyond its useful life. The benefits of increased volume accrue more to high fixed cost carriers than to
high variable costs carriers seek volume to spread the fixed costs over more units greatly increasing
profits.
A joint cost occurs when the production of one product or service requires or offers the production of
another product or service. For example, a railroad moves goods from New York to Los Angeles. It now
has engines available in Los Angeles to provide back-haul service to New York or additional
transportation from Los Angeles. The cost of placing the train in Los Angeles is a joint cost with the New
Logistics Management TYBMS 9
York to LA run and whatever run follows it. Fixed and variable costs can also be joint costs. All modes
incur joint costs to some extent.
Common cost cannot be directly associated with a product or activity. Since this creates confusion we
normally assign activities percentage of these common costs. For instance a tractor traveling from Dallas
to Chicago with three shipments breaks down and requires $5000 in repairs. How much of this repair cost
should be allocated to the three different shipments? It is based on space used, weight or both? That’s the
problem with common costs. In transportation common costs are significant and are found in all modes.
Airlines: Are variable cost mode because they do not own the right of way. Governmental entities own
the large airports the federal government operates the airways and airlines pay fees for the privilege of
using them. In keeping with the definition of variable costs airlines pay take off and landing fees only
when they take off and land. Other large variable costs include fuel, wages and maintenance. Major fixed
costs are the airplanes and salaries. Due to their type of operations airlines have many common costs since
they normally move freight in a single airplane for multiple customers.
Motor carriers: like airlines; do not own the way or path of travel. They are variable cost carriers. Some
estimate that 90 percent of the motor carrier industry's cost is variable. They pay user fees (taxes etc.) to
offset the road maintenance costs. Other major variable costs are fuel, driver wages, and equipment
maintenance. The major fixed costs are the terminals and equipment. LL carriers have many common
costs because of the number of shipments in a single trailer. TL carriers have few common costs because
the trailer is filled with product from a single shipper.
Pipelines are categorized as heavy fixed cost carriers. They own their right of way and their terminals. In
fact because of computerization, this mode is also classified as very capital intensive. This leads to lower
wages and maintenance costs. Because pipelines move a variety of liquid products, they have significant
common costs.
Railroads are fixed cost carriers because they own their equipment and tracks. Economic of scale arise
from increased volume which allow per unit costs to be kept low by spreading fixed costs over more units.
A significant portion of railroad cost is common because all traffic share replacement costs.
Logistics Management TYBMS 10
Water carriers are variable cost carriers because they do not own the waterways. They ways are not free.
Channels must be maintained in major rivers and ports. In the United States, the U.S. Army Corps of
Engineers dredges the channels. Water carrier’s major variable costs are labor, fuel and maintenance. Like
railroads, significant portion of their costs are common because multiple shipments often share a vessel.
Factors influencing Transportation Costs and Pricing
In general factors influencing transportation costs/pricing can be grouped into two major categories:
product related factors and market related factors. Many factors related to a products characteristic
influenced the cost/pricing of transportation. They can be grouped into the following categories:
1) Density
2) Stow ability
3) Ease or difficulty of handling
4) Liability
Density refers to a product's weight to volume ratio. Items such as steel, canned Foods, building
products and bulk paper goods have high weight to volume ratios. They are relatively heavy given their
size. On the other hand products such as electronics clothing, luggage and toys have low weight to volume
ratios and thus are relatively lightweight given their size. In general, low-density products-those with low
weight to volume ratios-tend to cost more to transport on a per pound (kilo) basis than high-density
products.
Stow ability is the degree to which a product can fill the available space in a transport vehicle. For
example, grain ore, and petroleum products in bulk have excellent stow ability because they can
completely fill the container (e.g. railcar, tank, truck, pipeline) in which they are transported. Other items
such as automobiles, machinery, livestock and people do not have good stow ability or cube utilization. A
product's stow ability depends on its size, shape, fragility, and other physical characteristics.
Related to stow ability is the ease or difficulty or handling the product. Difficult to handle items are
more costly to transport. Products that are uniform in their physical characteristics (e.g. raw materials and
items in cartons, cans, or drums) or that can be manipulated with materials handling equipments requires
less handling expenses and are therefore less costly to transport.
Logistics Management TYBMS 11
Liability is an important concern. Products that have high value to weight ratios are easily damaged and
are subject to higher rates of theft or pilferage, cost more to transport. Where the transportation carrier
assumes greater liability (e.g. with compute, jewelry and home entertainment products) higher price will
be charged to transport the product.
Other factors, which vary in importance depending on the product category, are the products hazardous
characteristics and the need for strong and rigid protective packaging. These factors are particularly
important in the chemical and plastic industries.
Market-Related Factors
In addition to product characteristics, important market related factors affect transportation cost/pricing.
The most significant are:
1) Degree of intra-mode and inter-mode competition.
2) Location of markets, which determines the distance goods, must be transported.
3) Nature and extent of government regulation of transportation carriers
4) Balance or Imbalance of freight traffic into and out of a market
5) Seasonality of product movement
6) Whether the product domestically or internationally
Customer service is a vital component of logistics management. Which each activity of logistics
management contributes to the level of service a company provides to its customers, the import of
transportation on customer service is one of the most significant. The most important transportation
service characteristics affecting customer service levels are:
-Dependability consistency of service
-Time and transit
-Market coverage- the ability to provide door-to-door service
-Flexibility- handling of a variety of products and meeting the special needs of shippers
-Loss and damage performance
-Ability of the carrier to provide more than basic transportation service i.e. (to become part of shippers
over all marketing and logistics programs)
Logistics Management TYBMS 12
Each mode of transport- motor, rail, air, water and pipeline- has varying service capability.
Service Choices and Performance Characteristics
The user of transportation has a wide range of services as his or her disposal all revolving around the
five basic modes, the variety is almost limitless (1) The five modes maybe used in combination (2)
Agencies, associations and brokers maybe used for their indirect services (3) A single transportation mode
maybe used exclusively. From among this plethora of service choices, the user must select a service or
service combination that provide the best balance between the quality of service provided and the cost of
the service. The task of service choice is not as forbidding as it sounds because the circumstances
surrounding a particular shipping situation often reduce the choice to only a few reasonable service
possibilities. To aid in solving the problem of transportation service choice, transportation service maybe
viewed in terms of characteristics that are basic to all services. These criteria are:
(1) Cost of service (2) Average delivery time (3) Transit time variability (4) Loss and Damage.
It is presumed that the service is available and can be supplied with a frequency that makes it attractive as
a possible service choice.
Cost of service: The cost of service is simply the line-haul cost for transporting goods plus any
accessorial or terminal charges for additional service provided. In the case for- hire service, the rate
charged for the movement of goods between two points plus any additional charges, such as pick-up at
origin, delivery at destination, insurance or the cost of preparing the goods for shipment makes up the total
cost of service. When the shipper owns the service, the cost of service is an allocation of the relevant costs
to the shipment in question. Relevant costs include such items as fuel, labor maintenance, depreciation of
equipment and administrative costs.
Cost comparisons for the purpose of transportation-service selection must be made on the basis of
actual charges that reflect the specific commodity being shipped, the distance and direction of the
movement and any special handling required.
Delivery Time and Variability: There are many factors to be considered when selecting a transportation
service. Repeated surveys have shown that average delivery time and delivery time variability rank at the
top in importance. Delivery time is usually referred to as the average time it takes for a shipment to move
from its point of origin to its destination. The different modes of transportation vary as to whether they
Logistics Management TYBMS 13
provide direct connection between the origin and destination points, for example, shipments move on air
carriers between airports and on water carriers between harbors. But for purposes of comparing carriers
performance, it is best to measure delivery time 'door-to-door' even if more than one mode is involved.
Although the major movement of shipment may be by rail, local pickup and delivery is often by truck if
no rail sidings are available at the shipment origin and destination points.
Variability refers to the normal differences that occur between shipments by the various modes. All
shipments having the same origin and destination points and moved on the same mode are not necessarily
in transit for the same length of time due to the effects of weather, traffic congestion, number of stop offs,
and difference in time to consolidate shipments. Transit-time variability is a measure of the uncertainty in
carrier performance.
In recent years there has been renewed interest in the idea of coordinating the service of more than one
transportation mode. The major feature of coordination is the free exchange of equipment between modes.
For example, a truck trailer is carried abroad an airplane or a rail car is hauled by a water carrier. Such
equipment interchange creates transportation services that are not available to a shipper using single
transportation mode. Coordinated services are usually a compromise between the services offered by the
cooperating carriers individually. That is, cost and performance characteristics rank between those of the
participating carriers.
MIXED MODES (MULTIMODAL / INTERMODAL TRANSPORTATION)
It is not always possible to transport the goods by only one mode of transportation due to economy of
transportation, long distance of transportation. So it is essential to have mixed modes some of the most
commonly used are
Piggyback (road + rail )
Fishy back ( road + water )
Birdy back ( road + air)
There are ten possible co-ordinate services:
(1) Rail-truck (2) Rail-water (3) Rail-air (4) Rail-pipeline (5) Truck-air (6) Truck-water
(7) Truck-pipeline (8) Water-pipeline (9) Water-air (10) Air-pipeline. Not all of these combinations are
practical. Some that are feasible have gained little acceptance. Only rail truck called 'piggyback' has seen
widespread use. Truck-water combinations, refereed to as 'fishy-back’, are gaining acceptance especially
Logistics Management TYBMS 14
in the international movement of high-valued goods. To a much lesser extent truck-air and rail-water
combinations are feasible but they have seen limited use.
TOFC: Trailer on flatcar or piggyback refers to transporting truck trailers on rail board flatcars, usually
over long distances than trucks normally haul. TOFC is blending of the convenience and flexibility of
trucking with the long haul economy of rail. The cost is less than for trucking alone and has permitted
trucking to extend its range. Likewise, rail has been able to share in some traffic that normally would
move by truck alone. The shipper benefits from the convenience of door-to-door service over long
distances at reasonable rates. These features have made piggyback the most popular coordinated service.
Piggyback (TOFC/COFC): In piggyback service, a motor carrier trailer or a container is placed on a rail
flatcar and transported from one terminal to another. Axles can be placed under the containers so a truck
can deliver them. At the terminal facilities, motor carriers perform the pickup and delivery functions.
Piggyback service thus combines the low movement with the flexibility and convenience of truck
movement. Since 1976 shippers have increased their use of piggyback service by 200 percent. In 1994
there were 8.1million inter-modal shipments with 1995 and 1996 shipments approximating the same
levels.
Truck and rail partnerships to support inter modalism such as the one begun in 1989 between the Santa
Fe railroad and J.B.Hunt Transport Services are relatively common. The railroad carriers freight on the
long haul and the trucking company picks up and delivers between the customer and railroad.77% of inter-
modal users agree that such alliances have a positive impact on transportation options available to them. In
India Konkan Railway has started this typed service.
Roadrailers: An innovative inter-modal concept was introduced in the late 1970s.Roadrailers or trailer
trains as they are sometime called, combine motor and rail transport in a single piece of equipment. The
road railer resembles a conventional motor carrier trailer. However the trailer has both rubber truck tires
and steel rail wheels. Over highways tractor power units transport the trailers in the normal way, but
instead of placing the trailer on a flatcar for rail movement, the wheels of the trailer are retracted and the
trailer rides directly on the rail tracks.
The advantages of this inter-modal form of transport are that rail flatcars are not required and that the
switching time to change wheels on the trailer is less than loading and unloading the trailer from the
Logistics Management TYBMS 15
flatcar. The major disadvantages of roadrailers are the added weighted of the rail wheels, which reduces
fuel efficiency and results in higher movement costs in addition to the higher cost of the equipment. The
disadvantages have tended to out-weight the advantages resulting in very low usage of this Inter-modal
option. If technology improvements can reduce the cost of this transport option, usage is likely to increase.
Miscellaneous inter-modal issues: Any other inter-modal combinations are possible. In international
commerce for example the dominant modes of transportation are air and water. Both include Inter-modal
movements through the use of containers and truck trailers. Combinations of air-sea, air-rail, truck-sea and
rail-sea are used globally.
As an example 'By shipping cargo by ocean from Japan to Seattle, then transferring it to a direct flight
to Europe from Seattle-Tacoma Airport. Asian exporters reap substantial benefits. They can cut their
transit times from 30 days for all water service to about 14 days and slash freight costs by up to 5 %
compared with all services.
Third Party Logistics Service Providers
This sector is growing very rapidly. With the increasing emphasis on supply chain management, more
companies are exploring the third party option. For some firms dealing with one third party firm who will
handle all or most of their freight offers a number of advantages, including the management of
information by the third party, freeing the company from day-to-day interactions with carriers, and having
the third party oversee hundreds or even thousands of shipments. Third parties have administered
activities such as freight payment and dedicated contract carriage for many years. However, additional
transportation and logistics activities are being outsourced. In some instances, some companies have
outsourced large parts of their logistics operations to their [3rd] parties.
Brokers, freight forwarders, shipper, associations, Inter-modal marketing companies and third party
logistics service providers can be available shipping options for a firm in the same way that the give basic
modes and Inter-modal combinations can. The logistics executive must determine the optimal combination
of transport alternatives for his or her company.
Logistics Management TYBMS 16
In addition to the preceding alternatives many companies find that other transport forms can be used to
distribute their products. Small package carriers and parcel post are important transporters of many time
sensitive products. These companies use a combination of transport modes, especially air. The U.S.
domestic airfreight market consists of 60% express, 25% passenger carriers and 15% mail. The growth
rate in this sector has been robust, averaging about 10% a year.
TRANSPORTATION NETWORK DESIGN OPTIONS:Transportation Network Design Options
Classical economists neglected the importance of facility, location and overall network design Economists, when originally discussed supply – demand relationships, facility, location and transportation cost differentials were assumed to be non existent or equal among competitors.
The number, size, geographical relationship of the facilities are used to perform logistics operation directly affect customer service capabilities and cost.
Network design – primary responsibility of logistics. Typical logistics facilities are manufacturing plants, warehouses, gross dock operations and retail
stores.
The design of a transportation network affects the performance of a supply chain. This is because a supply chain establishes an infrastructure within which operational decision regarding scheduling and routing are made. A well-designed transportation network is very essential for an organization. It allows the supply chain to achieve the desired degree of responsiveness at a low.
A) DIRECT SHIPMENT NETWORK: The retail stores chain network options for the direct shipment network. As the name suggests, the retail stores chain network structures its transportation network in such a way that the shipment of goods and materials come directly from the suppliers to the retail stores.
In direct shipment network, the path or the route which each shipment has to take is specified. The duty of the supply chain manager in this case is only to decide on the quantity of goods that has to be sent to the retail stores and then, depending on the type and quantity of goods, he has to decide on the mode of transportation. Here the supply chain manager has to strike a balance. In other words, if be decides to reduce the number of trips of transportation to minimize transportation cost, then he has to decide on larger inventories at a retail stores. But maintaining large inventories have their disadvantages as well. Again to keep the inventory level minimum at the retail stores, there will be more number of trips by trucks to the retail stores. This will increase the cost of transportation. Hence, the supply chain manager has to decide in a judicious manner between inventory cost and transportation cost.
B) DIRECT SHIPPING WITH MILK RUNS: A milk run is a route in which a truck either delivers product from a single supplier to multiple retailers or goes from multiple supplier to a single retailer. Hence, in direct shipping with milk runs, a supplier delivers directly to multiple retail stores on a truck, or a truck picks up deliveries from many suppliers destined for the same retail stores. When using this opinion, a supply chain manager has to decide on the routing of each milk run. This is because if a supplier has to deliver to multiple retail stores, the supply chain manager has to decide which retail stores are to be given priority and accordingly the routes have to be decided. Similar decision about the route has
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to taken by the supply chain manager when many suppliers have to be contacted by the truck to take deliver of goods meant for the same retail store. Direct shipment of goods to the destinations provides the benefits of eliminating the need of having intermediate warehouses. Further the milk runs help to lower the transportation costs by consolidating shipments to multiple stores on a single truck. For example if replenishment to each retail store is considered on a direct shipment basis, it may happen that the lot size dispatched to that retail store may be small and the truck will not be loaded to its full capacity. However, if milk runs are used instead, the deliveries to multiple stores can be profitably, consolidated on to a single truck. This will result in the better utilization of the truck and also helps to reduce cost.
For example, Toyota uses milk runs from suppliers to support its Just-in-Time (JIT) manufacturing system in both Japan and the United State. However in Japan, Toyota has many of its assembly plants located close together and thus uses milk runs from a single supplier for many plants. Again in the United State, Toyota uses milk runs from many suppliers to its assembly plant in Kentucky.
C) ALL SHIPMENTS VIA CENTRAL DISTRIBUTION CENTRE: In this transportation network, the suppliers do not send the shipment of goods directly to the retail stores. The retail chain divides the stores by geographical region. Each region bas Central Distribution Center. The supplier sends the goods to the various central distribution centers. The Central Distribution Centre, in turn sends the goods to the retail stores as per the requirement.
The Central Distribution Centre is an extra large between the suppliers and the retailers. It can play two different roles. First role is to store inventory and the second role is to serve as a transfer location. The presence of a distribution center helps to reduce supply chain cost when suppliers are located far from the retail stores and the transportation cost are high.
Cross Docking of goods and products is taken advantages of when there are large shipments on the inbound side and on the outbound side, goods and products have to be sent to retail outlets replenishment lots. A major benefit of cross docking of products is that little inventory has to be held at the central distribution center and the products flow faster in the supply chain. Cross docking also saves handling costs, because the product does not have to be moved in to and out of storage at the central distribution center.
Modal characteristics and selection:
In choosing a transportation mode, the transportation managers consider the following criteria.
Cost
Transit time
Safety
Reliability
Claim records
Responsiveness
Speed
Capability
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