$2.21B revenue in 2011

6,900 employees worldwide

10,000+ partners in 100

countries

100% of Fortune 500

250,000+ customers

#1 Desktop & App virtualization

75% of internet users

80% of Public Clouds

Top 5 SaaS vendor

By the numbers…

Consumerization

Consumerization

will force more IT

change over the

next 10 years

than any other

trend.

60% Growth in US employee-owned computers from

2009 to 2010

Source: Gartner, Checklist for an Employee-Owned Notebook or PC Program. ID Number: G00174917. March 11, 2010

IT

is at the center

managing structured systems,

apps and data

Data Apps

Data

is tied to apps and

devices

Apps

are large corporate

systems managed

by IT

IT

is at the center

managing structured systems,

apps and data

Devices

are standardized by

IT

to simplify support

Data Apps

Data

is tied to apps and

devices

Apps

are large corporate

systems managed

by IT

IT

is at the center

managing structured systems,

apps and data

Devices

are standardized by

IT

to simplify support

Data Apps

Data

is tied to apps and

devices

Apps

are large corporate

systems managed

by IT

IT

is at the center

managing structured systems,

apps and data

People

are thought of as

users of IT systems

Users Users Users Users Users

What IT wants

#@!*$

What IT wants What our users

want

What IT wants What our users

want

#@!*$

People

are at the center

with internal and external

relationships created

organically by users

Data Apps

Data

is available as

needed, independent

of app or device

Apps

include a vast array

of internal and

external tools

People

are at the center

with internal and external

relationships created

organically by users

Devices

are chosen by people

based on convenience,

task and location

Data Apps

Data

is available as

needed, independent

of app or device

Apps

include a vast array

of internal and

external tools

People

are at the center

with internal and external

relationships created

organically by users

Devices

are chosen by people

based on convenience,

task and location

Data Apps

Data

is available as

needed, independent

of app or device

Apps

include a vast array

of internal and

external tools

People

are at the center

with internal and external

relationships created

organically by users

IT

provides

governance and

service delivery

• Employee chooses the laptop & OS

• Same experience as a managed device

• Reduce dependency on IT

• Self Service via our BYOC website

• Control the service, not the hardware

• Simple to participate

Survey Your

Employees

Stipend Corporate

Policies

Security Program

Rules

Family PC | Work PC Personal Laptop | Tablet |

Smartphone

“How many different

computing devices do you use on a

daily basis?”

1 2 3 4 5+ Worldwide Survey of Corporate Employees

February 2011, Citrix Systems

42%

34%

16%

6%

2%

Employees were enthused

Their choice was outside what IT offered

Willing to take on the added responsibility

Believed they would be more productive and also happier

5 4 3 2 1 Start with an internal survey

Employees were enthused

Their choice was outside what IT offered

Willing to take on the added responsibility

Believed they would be more productive and also happier

5 4 3 2 1 Start with an internal survey

5 4 3 2 1

IT was also enthused

Reduce dependency on IT to procure and manage laptops

Believed we would save both time and expense

Felt it was important to keep it simple and provide it as self service

Start with an internal survey

5 4 3 2 1

IT was also enthused

Reduce dependency on IT to procure and manage laptops

Believed we would save both time and expense

Felt it was important to keep it simple and provide it as self service

Start with an internal survey

Identify existing cost, then the Stipend 5 4 3 2 1

Retire

Back-up

Maintain

Monitor

Deploy

Secure

Image

Procure

Identify existing cost, then the Stipend 5 4 3 2 1

Retire

Back-up

Maintain

Monitor

Deploy

Secure

Image

Procure

Three Year Cost:

$2,500 ~ $2,600

Identify existing cost, then the Stipend 5 4 3 2 1

Retire

Back-up

Maintain

Monitor

Deploy

Secure

Image

Procure

$2,100 Stipend

5 2 1

Do your existing policies apply ?

Our focus was to keep the rules the same for all

Policies are in effect for managed and BYOC devices

Review the program with HR and Legal 3 4

5 2 1

Do your existing policies apply ?

Our focus was to keep the rules the same for all

Policies are in effect for managed and BYOC devices

Review the program with HR and Legal 3 4

We Found That All Existing Policies Did

In Fact, Apply to BYOC Participants

Network

SSO

Active Directory

App Virtualization

Antivirus

Two-factor Authentication

Perimeter Firewall

Intrusion Detection and Prevention

(IDS / IPS)

Web Filtering

Threat Management

Citrix

Receiver

Access

Gateway

SSL VPN

XenApp™

XenDesktop™

Data

Center

3 2 1 Review your existing security 4 5

Network

SSO

Active Directory

App Virtualization

Antivirus

Two-factor Authentication

Perimeter Firewall

Intrusion Detection and Prevention

(IDS / IPS)

Web Filtering

Threat Management

Citrix

Receiver

Access

Gateway

SSL VPN

XenApp™

XenDesktop™

Data

Center

3 2 1 Review your existing security 4 5

Develop the rules, then present the concept

4 2 1

3 5

Develop the rules, then present the concept

1.

2.

3.

4 2 1

3 5

Develop the rules, then present the concept

1.

2.

3.

4.

5.

4 2 1

3 5

Develop the rules, then present the concept

1.

2.

3.

4.

5.

4 2 1

6.

7.

8.

9.

10.

3 5

BYOC Website

Self Service Website

Program description and rules

Enrollment

Getting Started

Extras

Simple Website

To Assist Users

1. Manager's approval

2. Receive $2,100 stipend

3. Laptop and 3 year maintenance

4. Return your managed laptop

5. Manager retains returned laptop

6. Vendor addresses hardware issues

7. Antivirus required

8. Connect via the Receiver™/ Access Gateway

9. Apps provided online and offline

10. All corporate polices apply

Program Rules Page

Review Policy

Check Agreement Box

Click Submit

Enrollment Page

Review + Submit

Discount on purchases

Download the Citrix Receiver and Antivirus

Section for Windows and Mac

Getting Started Page

Windows + Mac

Discounts

User Experience

Download The Receiver

Download the

Receiver from your

website

Citrix Confidential - Do Not Distribute

Download The Receiver

Download the

Receiver from your

website

Citrix Confidential - Do Not Distribute

Receiver installs multiple plug-ins:

SSL VPN

Online / Offline

Accelerator

Encrypted Data Plug-in (XenVault)

Download The Receiver

Citrix Confidential - Do Not Distribute

Self-Service Application Store

Select the Apps yourself

IT manages the store

Launch Receiver

Various

Applications

User Provisions Their Apps

Drag + Drop

Applications

Create Your Folders

User Provisions Their Apps

Drag + Drop

Applications

Create Your Folders

• Survey

• Stipend

• Review Corporate Policies

• Security

• Program Rules

• Survey

• Stipend

• Review Corporate Policies

• Security

• Program Rules

• Keep it simple

• Same user experience

• Website enables self-service

• Deliver program as a service

• Empower your users

Self-service

Choice of device

Virtual workstyles

Users get…

More strategic focus

Security and compliance

Freedom from device support

IT gets… Management gets…

Competitive edge

Higher productivity

Employee satisfaction