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5 NewspapersReadership
Over 50,000
5 WebsitesDelivering Over
1,000,000
page views
each month
4 MagazinesAll About Women, a bi-monthly magazine devoted
exclusively to the women of the High Country and
relevant issues.
Summer, Autumn and Winter Times tourism magazines
offer the only source for comprehensive information to
visitors, seasoned residents and local residents interested
in the High Country’s recreational, entertainment,
shopping and dining venues.
Winston-Salem
Raleigh
CharlotteAsheville
BOONE
474 Industrial Park Dr. Boone, NC 28607828.264.6397 • Fax: 828.262.0282
www.wataugademocrat.com
474 Industrial Park Dr. Boone, NC 28607828.264.6397 • Fax: 828.262.0282
www.mountaintimes.com
PO Box 1026, Blowing Rock, NC 28605828.295.7522 • Fax: 828.295.7507
www.blowingrocket.com
PO Box 1330 Newland, NC 28657828.733.2448 • 828.733.5636
Fax: 828.733.0639www.averyjournal.com
PO Box 327, West Jefferson, NC 28694336.246.6397 • Fax: 336.246.3240
www.ashepostandtimes.com
474 Industrial Park Dr. Boone, NC 28607828.264.6397 • Fax: 828.262.0282
www.aawmag.com
why newspapers? why mountain times?†
credibility.75% of readers say“I trust my newspaper more than any other source of news.”More than 130 years of service to our community.
relevancy.Over half of all readers use the local newspaper as a preferred source of local community information.
reach.Over 50% readership every week and up to 77% readership in a month!
best audience.Over half of our readers earn more than $50,000 annually. 9.8% earn $125,000 or more. Readers are well educated, 92% high school graduates, 20% college degrees and 26% post-graduate.
professionalism.Winner of multiple NC Press Association Advertising and Editorial Awards every year.
we’re real. our newspapers’ circulations are audited.
we’re honest. we use google analytics and show you the reports.
we’re passionate. we believe in our advertisers and always work in your best interest.
we believe in what we do.
we’re trained professionals in this industry.
we’re continuously thinking of ways to improve. we welcome your ideas.
†because we care about your successand believe in our community.
factuality
reality
Publishes: WednesdayDeadline: Friday 3pm
• Please label your PDF simply and clearly as to what the ad is. Multiple file uploads must be compressed into one folder.Note: All display advertising MUST be pre-arranged through Mountain Times Publications Advertising Department before sending any ad materials.
PDF files may be uploaded to our FTP site: upload.mountaintimes.com
TERMSGRAPHICS GUIDELINES
Charlie PriceAdvertising Director: [email protected]
Manuel ZepedaSales Manager: [email protected]
For Additional Information: 828-264-1881
See last page for ad sizes.
See last page for ad sizes.
2020Display Rates
COLOR • FULL COLOR: OPEN 13X 39X $335 $300 $250
• ONE COLOR: OPEN 13X 39X $200 $165 $125
Combination rates(per column inch)2 newspapers - $42.09
3 newspapers - $46.15
4 newspapers - $48.40
5 newspapers - $53.60
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
See last page for ad sizes.
OPEN RATES
Sixteenth Page Weekly (S-F) for 13 Consecutive Weeks in Four Newspapers $112.84 weekly
DEADLINES: FRI 3PMBUSINESSBUILDER
Quarter Page(or total 24 column inches) or More Monthly for 3 Consecutive Months
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
ANNUAL BULK
3-MONTH PLAN(FLEX)
01/
20
20
ASHE COUNTY’S LARGEST PAID CIRCULATION NEWSPAPER
OVER 11,000 READERS
Note: Mountain Times Publications provides for its non-agency customers a Free Limited Art Service for the sole purpose of providing advertising in our publications. This service does not include custom design for logos, photo-manipulation or illustrations. M.T.P. assumes client retains copyright ownership of any/all materials they submit. Questionable copyrighted material will be rejected. M.T.P. cannot make changes to camera-ready agency ads without their consent. M.T.P. cannot guarantee alterations to camera-ready ads provided by outside sources. One proof will be provided to client (upon request). Changes by client to original content of a submitted ad are at the sole discretion of M.T.P. based on time considerations. M.T.P. will not provide design production for second-party agents.
All rates are subject to change. Publisher retains right to change contracted rates with 30 days notice to advertiser. Terms of Payment - Except for those firms and individual’s having established credit with Mountain Times Publications, all advertising is cash with order. All charged advertising is due and payable 10 days from date of invoice. A service charge of 1-1/2% per month will be applied to all balances unpaid before 30 days from date of invoice. Agencies and advertisers are held jointly and severally liable until payment is received in full, up to and including all applicable finance charges, collection costs, court costs and attorneys’ fees incurred in the course of recovery. There is a $25 per item returned check charge. All invoices are considered accurate and due under these terms. Billing disputes must be submitted in writing no later than 30 days after due date for consideration.
Please see current rate card for all terms applicable.
Ad Build SubmissionsWe accept the following ad-building materials: PDF, JPEG, TIF, EPS. Scannable documents no larger than 11 x 17. Other files by prior arrangement only. We cannot accept Publisher files.
Camera-ready SubmissionsPDF - with fonts embedded or converted to paths or curves. Minimum 200 dpi resolution at 100%. Color ads must be CMYK. For best reproduction of color ads, we recommend 100% black for text. Avoid small reverse type on a built color.
www.AshePostandTimes.com
Combination rateswith Contract (PCI)2 newspapers - $16.98
3 newspapers - $19.88
4 newspapers - $20.68
5 newspapers - $21.98
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
SIZE 1x ($32.62 PCI)
SIXTEENTH $195.72
EIGHTH $391.44
QUARTER $758.42
HALF $1,516.83
FULL $3,033.66
INCHES 450” 750” 950” 1150”
SIXTEENTH $58.80 $56.28 $52.80 $51.36
EIGHTH $117.60 $112.56 $105.60 $102.72
QUARTER $227.85 $218.09 $204.60 $199.02
HALF $455.70 $436.17 $409.20 $398.04
FULL $911.40 $872.34 $818.40 $796.08
SIXTEENTH $43.68
EIGHTH $87.36
QUARTER $169.26
HALF $338.52
FULL $677.04
Charlie PriceAdvertising Director: [email protected]
Manuel ZepedaSales Manager: [email protected]
Publishes: WednesdayDeadline: Friday 5pm
• Please label your PDF simply and clearly as to what the ad is. Multiple file uploads must be compressed into one folder.Note: All display advertising MUST be pre-arranged through Mountain Times Publications Advertising Department before sending any ad materials.
PDF files may be uploaded to our FTP site: upload.mountaintimes.com
TERMSGRAPHICS GUIDELINES
For Additional Information: 828-264-1881
See last page for ad sizes.
See last page for ad sizes.
2020Display Rates
COLOR • FULL COLOR: OPEN 13X 39X $335 $300 $250
• ONE COLOR: OPEN 13X 39X $200 $165 $125
Combination rates(per column inch)2 newspapers - $42.09
3 newspapers - $46.15
4 newspapers - $48.40
5 newspapers - $53.60
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
See last page for ad sizes.
OPEN RATES
Sixteenth Page Weekly (S-F) for 13 Consecutive Weeks in Four Newspapers $112.84 weekly
DEADLINES: FRI 3PMBUSINESSBUILDER
Quarter Page(or total 24 column inches) or More Monthly for 3 Consecutive Months
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
ANNUAL BULK
3-MONTH PLAN(FLEX)
01/
20
20
THE NEWSPAPER OF RECORD FOR AVERY COUNTY, NC
Note: Mountain Times Publications provides for its non-agency customers a Free Limited Art Service for the sole purpose of providing advertising in our publications. This service does not include custom design for logos, photo-manipulation or illustrations. M.T.P. assumes client retains copyright ownership of any/all materials they submit. Questionable copyrighted material will be rejected. M.T.P. cannot make changes to camera-ready agency ads without their consent. M.T.P. cannot guarantee alterations to camera-ready ads provided by outside sources. One proof will be provided to client (upon request). Changes by client to original content of a submitted ad are at the sole discretion of M.T.P. based on time considerations. M.T.P. will not provide design production for second-party agents.
All rates are subject to change. Publisher retains right to change contracted rates with 30 days notice to advertiser. Terms of Payment - Except for those firms and individual’s having established credit with Mountain Times Publications, all advertising is cash with order. All charged advertising is due and payable 10 days from date of invoice. A service charge of 1-1/2% per month will be applied to all balances unpaid before 30 days from date of invoice. Agencies and advertisers are held jointly and severally liable until payment is received in full, up to and including all applicable finance charges, collection costs, court costs and attorneys’ fees incurred in the course of recovery. There is a $25 per item returned check charge. All invoices are considered accurate and due under these terms. Billing disputes must be submitted in writing no later than 30 days after due date for consideration.
Please see current rate card for all terms applicable.
Ad Build SubmissionsWe accept the following ad-building materials: PDF, JPEG, TIF, EPS. Scannable documents no larger than 11 x 17. Other files by prior arrangement only. We cannot accept Publisher files.
Camera-ready SubmissionsPDF - with fonts embedded or converted to paths or curves. Minimum 200 dpi resolution at 100%. Color ads must be CMYK. For best reproduction of color ads, we recommend 100% black for text. Avoid small reverse type on a built color.
www.AveryJournalTimes.com
Combination rateswith Contract (PCI)2 newspapers - $16.98
3 newspapers - $19.88
4 newspapers - $20.68
5 newspapers - $21.98
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
SIZE 1x ($15.39 PCI)
SIXTEENTH $92.34
EIGHTH $184.68
QUARTER $357.82
HALF $715.64
FULL $1,431.27
INCHES 450” 750” 950” 1150”
SIXTEENTH $47.88 $45.48 $43.08 $41.88
EIGHTH $95.76 $90.96 $86.16 $83.76
QUARTER $185.54 $176.24 $166.94 $162.29
HALF $371.07 $352.47 $333.87 $324.57
FULL $742.14 $704.94 $667.74 $649.14
SIXTEENTH $41.88
EIGHTH $83.76
QUARTER $162.29
HALF $324.57
FULL $649.14
Charlie PriceAdvertising Director: [email protected]
Manuel ZepedaSales Manager: [email protected]
Publishes: ThursdayDeadline: Monday 2pm
• Please label your PDF simply and clearly as to what the ad is. Multiple file uploads must be compressed into one folder.Note: All display advertising MUST be pre-arranged through Mountain Times Publications Advertising Department before sending any ad materials.
PDF files may be uploaded to our FTP site: upload.mountaintimes.com
TERMSGRAPHICS GUIDELINES
For Additional Information: 828-264-1881
See last page for ad sizes.
See last page for ad sizes.
2020Display Rates
COLOR • FULL COLOR: OPEN 13X 39X $335 $300 $250
• ONE COLOR: OPEN 13X 39X $200 $165 $125
Combination rates(per column inch)2 newspapers - $42.09
3 newspapers - $46.15
4 newspapers - $48.40
5 newspapers - $53.60
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
See last page for ad sizes.
OPEN RATES
Sixteenth Page Weekly (S-F) for 13 Consecutive Weeks in Four Newspapers $112.84 weekly
DEADLINES: FRI 3PMBUSINESSBUILDER
Quarter Page(or total 24 column inches) or More Monthly for 3 Consecutive Months
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
ANNUAL BULK
3-MONTH PLAN(FLEX)
01/
20
20
THE NEWSPAPER OF RECORD FOR BLOWING ROCK, NC
Note: Mountain Times Publications provides for its non-agency customers a Free Limited Art Service for the sole purpose of providing advertising in our publications. This service does not include custom design for logos, photo-manipulation or illustrations. M.T.P. assumes client retains copyright ownership of any/all materials they submit. Questionable copyrighted material will be rejected. M.T.P. cannot make changes to camera-ready agency ads without their consent. M.T.P. cannot guarantee alterations to camera-ready ads provided by outside sources. One proof will be provided to client (upon request). Changes by client to original content of a submitted ad are at the sole discretion of M.T.P. based on time considerations. M.T.P. will not provide design production for second-party agents.
All rates are subject to change. Publisher retains right to change contracted rates with 30 days notice to advertiser. Terms of Payment - Except for those firms and individual’s having established credit with Mountain Times Publications, all advertising is cash with order. All charged advertising is due and payable 10 days from date of invoice. A service charge of 1-1/2% per month will be applied to all balances unpaid before 30 days from date of invoice. Agencies and advertisers are held jointly and severally liable until payment is received in full, up to and including all applicable finance charges, collection costs, court costs and attorneys’ fees incurred in the course of recovery. There is a $25 per item returned check charge. All invoices are considered accurate and due under these terms. Billing disputes must be submitted in writing no later than 30 days after due date for consideration.
Please see current rate card for all terms applicable.
Ad Build SubmissionsWe accept the following ad-building materials: PDF, JPEG, TIF, EPS. Scannable documents no larger than 11 x 17. Other files by prior arrangement only. We cannot accept Publisher files.
Camera-ready SubmissionsPDF - with fonts embedded or converted to paths or curves. Minimum 200 dpi resolution at 100%. Color ads must be CMYK. For best reproduction of color ads, we recommend 100% black for text. Avoid small reverse type on a built color.
www.BlowingRocket.com
Combination rateswith Contract (PCI)2 newspapers - $16.98
3 newspapers - $19.88
4 newspapers - $20.68
5 newspapers - $21.98
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
SIZE 1x ($9.96 PCI)
SIXTEENTH $59.76
EIGHTH $119.52
QUARTER $231.57
HALF $463.14
FULL $926.28
INCHES 450” 750” 950” 1150”
SIXTEENTH $29.52 $26.88 $23.52 $21.12
EIGHTH $59.04 $53.76 $47.04 $42.24
QUARTER $114.39 $104.16 $91.14 $81.84
HALF $228.78 $208.32 $182.28 $163.68
FULL $457.56 $416.64 $364.56 $327.36
SIXTEENTH $21.48
EIGHTH $42.96
QUARTER $83.24
HALF $166.47
FULL $332.94
Publishes: SundayDeadline: Wednesday 5pm
Publishes: WednesdayDeadline: Friday 5pm
• Please label your PDF simply and clearly as to what the ad is. Multiple file uploads must be compressed into one folder.Note: All display advertising MUST be pre-arranged through Mountain Times Publications Advertising Department before sending any ad materials.
PDF files may be uploaded to our FTP site: upload.mountaintimes.com
TERMSGRAPHICS GUIDELINES
For Additional Information: 828-264-1881
See last page for ad sizes.
See last page for ad sizes.
2020Display Rates
COLOR • FULL COLOR: OPEN 13X 39X $335 $300 $250
• ONE COLOR: OPEN 13X 39X $200 $165 $125
Combination rates(per column inch)2 newspapers - $42.09
3 newspapers - $46.15
4 newspapers - $48.40
5 newspapers - $53.60
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
See last page for ad sizes.
OPEN RATES
Sixteenth Page Weekly (S-F) for 13 Consecutive Weeks in Four Newspapers $112.84 weekly
DEADLINES: FRI 3PMBUSINESSBUILDER
Quarter Page(or total 24 column inches) or More Monthly for 3 Consecutive Months
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
ANNUAL BULK
3-MONTH PLAN(FLEX)
01/
20
20
THE NEWSPAPER OF RECORD FOR WATAUGA COUNTY, NC
Note: Mountain Times Publications provides for its non-agency customers a Free Limited Art Service for the sole purpose of providing advertising in our publications. This service does not include custom design for logos, photo-manipulation or illustrations. M.T.P. assumes client retains copyright ownership of any/all materials they submit. Questionable copyrighted material will be rejected. M.T.P. cannot make changes to camera-ready agency ads without their consent. M.T.P. cannot guarantee alterations to camera-ready ads provided by outside sources. One proof will be provided to client (upon request). Changes by client to original content of a submitted ad are at the sole discretion of M.T.P. based on time considerations. M.T.P. will not provide design production for second-party agents.
All rates are subject to change. Publisher retains right to change contracted rates with 30 days notice to advertiser. Terms of Payment - Except for those firms and individual’s having established credit with Mountain Times Publications, all advertising is cash with order. All charged advertising is due and payable 10 days from date of invoice. A service charge of 1-1/2% per month will be applied to all balances unpaid before 30 days from date of invoice. Agencies and advertisers are held jointly and severally liable until payment is received in full, up to and including all applicable finance charges, collection costs, court costs and attorneys’ fees incurred in the course of recovery. There is a $25 per item returned check charge. All invoices are considered accurate and due under these terms. Billing disputes must be submitted in writing no later than 30 days after due date for consideration.
Please see current rate card for all terms applicable.
Ad Build SubmissionsWe accept the following ad-building materials: PDF, JPEG, TIF, EPS. Scannable documents no larger than 11 x 17. Other files by prior arrangement only. We cannot accept Publisher files.
Camera-ready SubmissionsPDF - with fonts embedded or converted to paths or curves. Minimum 200 dpi resolution at 100%. Color ads must be CMYK. For best reproduction of color ads, we recommend 100% black for text. Avoid small reverse type on a built color.
www.WataugaDemocrat.com
Combination rateswith Contract (PCI)2 newspapers - $16.98
3 newspapers - $19.88
4 newspapers - $20.68
5 newspapers - $21.98
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
SIZE 1x ($40.25 PCI)
SIXTEENTH $241.50
EIGHTH $483.00
QUARTER $935.81
HALF $1,871.63
FULL $3,743.25
INCHES 450” 750” 950” 1150”
SIXTEENTH $48.96 $46.80 $43.56 $42.48
EIGHTH $97.92 $93.60 $87.12 $84.96
QUARTER $189.72 $181.35 $168.80 $164.61
HALF $379.44 $362.70 $337.59 $329.22
FULL $758.88 $725.40 $675.18 $658.44
SIXTEENTH $41.88
EIGHTH $83.76
QUARTER $162.29
HALF $324.57
FULL $649.14
Charlie PriceAdvertising Director: [email protected]
Manuel ZepedaSales Manager: [email protected]
Publishes: ThursdayDeadline: Monday 2pm
Distribution: Wed. and Thurs.
• Please label your PDF simply and clearly as to what the ad is. Multiple file uploads must be compressed into one folder.Note: All display advertising MUST be pre-arranged through Mountain Times Publications Advertising Department before sending any ad materials.
PDF files may be uploaded to our FTP site: upload.mountaintimes.com
TERMSGRAPHICS GUIDELINES
For Additional Information: 828-264-1881
See last page for ad sizes.
See last page for ad sizes.
2020Display Rates
COLOR • FULL COLOR: OPEN 13X 39X $335 $300 $250
• ONE COLOR: OPEN 13X 39X $200 $165 $125
Combination rates(per column inch)2 newspapers - $42.09
3 newspapers - $46.15
4 newspapers - $48.40
5 newspapers - $53.60
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
See last page for ad sizes.
OPEN RATES
Sixteenth Page Weekly (S-F) for 13 Consecutive Weeks in Four Newspapers $112.84 weekly
DEADLINES: FRI 3PMBUSINESSBUILDER
Quarter Page(or total 24 column inches) or More Monthly for 3 Consecutive Months
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
ANNUAL BULK
3-MONTH PLAN(FLEX)
01/
20
20
WITH OVER 50,000 LOYAL READERS, THE HIGH COUNTRY’S
FAVORITE NEWSPAPERCIRCULATION 18,200
Note: Mountain Times Publications provides for its non-agency customers a Free Limited Art Service for the sole purpose of providing advertising in our publications. This service does not include custom design for logos, photo-manipulation or illustrations. M.T.P. assumes client retains copyright ownership of any/all materials they submit. Questionable copyrighted material will be rejected. M.T.P. cannot make changes to camera-ready agency ads without their consent. M.T.P. cannot guarantee alterations to camera-ready ads provided by outside sources. One proof will be provided to client (upon request). Changes by client to original content of a submitted ad are at the sole discretion of M.T.P. based on time considerations. M.T.P. will not provide design production for second-party agents.
All rates are subject to change. Publisher retains right to change contracted rates with 30 days notice to advertiser. Terms of Payment - Except for those firms and individual’s having established credit with Mountain Times Publications, all advertising is cash with order. All charged advertising is due and payable 10 days from date of invoice. A service charge of 1-1/2% per month will be applied to all balances unpaid before 30 days from date of invoice. Agencies and advertisers are held jointly and severally liable until payment is received in full, up to and including all applicable finance charges, collection costs, court costs and attorneys’ fees incurred in the course of recovery. There is a $25 per item returned check charge. All invoices are considered accurate and due under these terms. Billing disputes must be submitted in writing no later than 30 days after due date for consideration.
Please see current rate card for all terms applicable.
Ad Build SubmissionsWe accept the following ad-building materials: PDF, JPEG, TIF, EPS. Scannable documents no larger than 11 x 17. Other files by prior arrangement only. We cannot accept Publisher files.
Camera-ready SubmissionsPDF - with fonts embedded or converted to paths or curves. Minimum 200 dpi resolution at 100%. Color ads must be CMYK. For best reproduction of color ads, we recommend 100% black for text. Avoid small reverse type on a built color.
www.MountainTimes.com
Combination rateswith Contract (PCI)2 newspapers - $16.98
3 newspapers - $19.88
4 newspapers - $20.68
5 newspapers - $21.98
Combination Rates apply to ads repeated in Multiple Newspapers in One Week (Sunday-Friday)
SIZE 1x ($40.25 PCI)
SIXTEENTH $241.50
EIGHTH $483.00
QUARTER $935.81
HALF $1,871.63
FULL $3,743.25
INCHES 450” 750” 950” 1150”
SIXTEENTH $90.72 $84.48 $76.92 $72.48
EIGHTH $181.44 $168.96 $153.84 $144.96
QUARTER $351.54 $327.36 $298.07 $280.86
HALF $703.08 $654.72 $596.13 $561.72
FULL $1,406.16 $1,309.44 $1,192.26 $1,123.44
SIXTEENTH $77.28
EIGHTH $154.56
QUARTER $299.46
HALF $598.92
FULL $1,197.84
Charlie PriceAdvertising Director: [email protected]
Manuel ZepedaSales Manager: [email protected]
H 1/2
HORIZONTALHALF PAGE
10.0625 in x 7.75 in
46.5 column inches FULL PAGE10.0625 in x 15.5 in
93column
inches
VERTICALHALF PAGE4.948 in x
15.5 in
V 1/2
46.5column
inches1/4
QUARTER PAGE4.948 in x 7.75 in
23.25column
inches
MostCommonSizesCharges based
on space used
(per column inch)
1/16 1/8
SIXTEENTH PAGE3.243 in x 3 in
EIGHTH PAGE3.243 in x 6 in
12column
inches
6column
inches
474 Industrial Park Dr. Boone, NC 28607
828.264.6397 • Fax: 828.262.0282
www.wataugademocrat.com
474 Industrial Park Dr. Boone, NC 28607
828.264.6397 • Fax: 828.262.0282
www.mountaintimes.com
PO Box 1026, Blowing Rock, NC 28605
828.295.7522 • Fax: 828.295.7507
www.blowingrocket.com
PO Box 1330 Newland, NC 28657
828.733.2448 • 828.733.5636
Fax: 828.733.0639
www.averyjournal.com
PO Box 327, West Jefferson, NC 28694
336.246.6397 • Fax: 336.246.3240
www.ashepostandtimes.com
AD SIZES