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PRESENTATION OF
ITC
Submitted by:-
Vidit Chauhan
Javed Ali
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HISTORY OF ITC
Incorporated first time on 24th August 1910 under the name of Imperial Tobacco Company of India Ltd.
First 6 years devoted in cigarettes and leaf business.
1975:Entered hotel business.1979:Entered Paper board business
1990:Agri business for exports.
2000:Entered stationery business and launched ITC InfoTech ltd.
2001:entered in retailing and food business.
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Profile
It is headed by Mr. Y.C Deveshwar.
One of the India’s foremost companies with marketcapitalization with quite low amount.
It is a nation oriented company.
ITC is in one of the top 10 most valuable companies
in India.It employs over 25,000 people with 60 locationsacross India.
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Mission and Vision
VisionTo become one of the valuable corporations andprovide value to Indian economy and stakeholders.
Mission
To increase the wealth generating value of enterprisein global environment by delivering superior
stakeholder value.
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ITC BRANDS
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CIGARETTES
Primary product of ITC
Market leaders in cigarettes in India.
Popular brands like Navy cut gold classic Insignia etc.
ITC’s cigarettes are known for quality and great productexcellence.
Best cigarettes manufacturer’s for year 2007.
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STATIONERY ANDPAPERWORK
Entered stationery market with premium rangenotebooks.
ITC stationery brands known as classmate andpaper Kraft.
Classmate is India’s largest national brand in
stationery with 300 variants and 50,000 outlets allover country.
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AGARBATTIS
Introduced by ITC as a part of way to diversifybusiness in FMCG sector.
Mangaldeep agarbattis fastly emerging as popular
brand.Being first agarbattis to be exported
Moves on philosophy completing purity of prayer
which keeps fragrance for longer period.
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Foods
Launched brands in confectionery, staples, snack foods andready to eat.
All ITC food because of world class hygiene got haccp
certification.All six brands of ITC in food and quickly made an quick impact on market which are:-
Kitchens of India,Aashirvad,sunfeast,
Mint-o,Candyman and Bingo!
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Hotels Business
Entered the hostel business in way to create valueto the nation.
ITC also wanted to earn high foreign exchangethrough it.
ITC has grown its stature by becoming leaders in
this business.It owns 70 managed properties all across India.
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PERSONAL CARE
New business ITC recently entered.
Deals in premium products like
shampoos,conditioners,shower gel and soaps.With popular brands like Fiama Di wills and Superiasoaps.
Also deals in world renowned perfumes like EssenzaDi Wills.
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RETAILING
Entered the retailing business to more diversifyitself.
Brands like wills lifestyle by maintenance of qualityhas become renowned.
Other popular brands like John Players exclusively
for men and Miss Players exclusively for women.
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OTHER BUSINESSES
BFSI(Banking,Financial services and Insurance)
CPG&R(Consumer Packaged Goods and Retail)
THT(Travel,Hospitality and Travel)Media & Entertainment.
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ITC Growing as Brand
Association of various celebrities with ITC.
Hrithik Roshan Being for John Players.
Deepika Padukone for Fiama Di Wills.With growing stature more celebrities areexpected to be ITC part
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GLOBAL HONOURS
ITC is also on FORBES 2004 list for best 400companies and also Asia’s Fab 50 list also.
ITC’s Cigarette factory in Kolkatta is first company to
get ISO-9000 certificate.Won the inaugural Business award.
Three times winner of corporate award for social
responsibility.
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FUTURE OF ITC
Company that would definitely enter morebusinesses in coming years.
A challenge to maintain its reputation as mostreliable company.
To continue to provide better quality so as to provide
value for its products.