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3 RD QUARTER REPORT 2009- 10 F  AISALABAD REGION By: Zahoor Ahmad Shah Senior Manager Sales

3rd Quarter Report 2009-10

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3 RD Q UARTER R EPORT 2009-10

F AISALABAD R EGION

By:Zahoor Ahmad ShahSenior Manager Sales

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T ARGET A CHIEVEMENT

MONTHS SALE COLLECTION

TARGET ACTUAL

January 9000 6050 27797182

February 5000 12930 30731245

March 6000 1505 90372068

TOTAL 20000 20485 148900495

102.425%

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T ARGET A CHIEVEMENT

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D EALER W ISE A NALYSIS

Dealer Name Target Qty. Ach. Sale Value Receipts Balance

Nazakat Auto M.Bahudin 600 304 1,914,794 3,138,000 (938,508)

Fouji Bty Service Samandri 100 70 374,262 720,000 (387,307)

Kisan Auto Store Gojra 450 350 2,347,541 2,300,000 38,408

Hameed Traders Mianwali 1100 1,154 6,655,721 8,340,000 (776,307)

Musawer Bty Service P.M 75 93 534,300 568,130 (5,851)

Madina Bty Service Jhang - - 45,000 92,351

Butt Battery Service Fsd 650 1,303 8,529,070 12,666,236 (2,247,229)

Madina Bty Center Fsd 2000 1,427 8,521,704 11,117,427 (1,308,407)

Talib Bty Jarranwala 300 80 514,074 550,000 5,341

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D EALER W ISE A NALYSIS

(C ONTD .)Dealer Name Target Qty. Ach. Sale Value Receipts Balance

Mughal Bty Sargodha 2000 2,204 13,849,904 20,514,200 (915,333)

Asim Bty Jourabad 450 332 1,861,571 2,063,942 89,082Naveed & Shahzad Bty

Jhang 950 979 6,140,486 8,135,540 (776,971)

Haris Brothers 34 174,686 191,000 6,144

Makkah Bty Chechawatni 600 307 1,466,661 2,800,000 (132,457)

Sarsabaz Bty Sahiwal 2000 2,107 11,553,371 12,815,000 1,350

Javid Bty Bhakkar 150 161 1,005,172 1,335,000 (426,219)

New Japan Bty Sargodha 2400 2,513 12,708,956 12,669,900 4,236,510

Awami Tyre & Bty Arif Wala (4) (22,117) 76,995 1,204

Mian Traders Bhalwal 600 722 4,446,254 5,050,000 (489,886)

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D EALER W ISE A NALYSIS(C ONTD .)

Dealer Name Target Qty. Ach. Sale Value Receipts Balance

Shaheen Bty Sasrgodha 1500 1,199 7,128,421 10,775,000 112,152

Mian Shahbaz Jandainwala 100 141 744,477 300,000 396,794

Ali Bty Sargodha 900 1,159 7,495,137 9,504,300 481,280

Noor Balal Bakhar 150 181 997,810 1,545,000 (493,843)

Yasin Bty T.T.Sing 300 367 2,175,145 1,920,000 75,718

Pak Auto P.Bhattian 50 47 319,260 254,000 36,127

Yaqoob Bty Services Fsd 400 432 2,138,128 2,929,000 7,932

Shahfi Auto & Bty Khushab 200 196 1,135,103 1,500,000 (172,788)

Hafiz Battery Chinote 200 326 1,880,278 1,900,000 (20,800)

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D EALER W ISE A NALYSIS

(C ONTD .)Dealer Name Target Qty.Ach. Sale Value Receipts Balance

The National Battery Fsd 250 255 1,396,340 1,689,125 286,530

A.D Traders Saray Mahajor 100 110 657,898 854,000 (230,975)

Rajpoot Bty Fsd 450 632 2,577,024 2,795,000 (192,346)

Shaheen Bty Hafizabad 500 540 2,966,197 3,700,000 39,466

Saddique Battery Jhang 150 184 881,676 1,001,800 (35,166)

Al-Janat Bty Sargodha 150 377 2,181,690 2,066,900 (43,890)

Sakandar Battery Sargodha 100 118 739,242 720,000 (29,059)

Khushab Bty J.Abad 100 80 508,092 500,000 (21,513)

Younis Autos 5 50,756 50,756

Total 20025 20,485 118,549,084 149,050,495 (3,551,010)

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D EALERS D OCUMENTS

Most of the missing documents arecompleted as per company policy, if any one remaining then it will alsobe completed in next quarter.

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C LAIM R ATIO

MO NTH TARGET ACTUAL CLAI M RATI O

J ANUARY 9000 6050 300 4.95

FEBRUARY 5000 12930 300 2.32

M ARCH 6000 1505 179 11.89

TOTAL 20000 20485 779 3.80

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S ALE F ORECAST FOR 4TH

Q UARTER

Month April May June Total

Quantity 10000 10000 10000 30000

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C OMPETITOR A CTIVITIES

Brand Name Sale Volume(Quarter)

Percentage (%)

Exide 24 000 27.65

AGS 21000 24. 19

VOLTA/OSAKA 20485 23.60

FB/ T okyo 7000 8 .0 6

Phoenix 5000 5.76

Millat 43 00 4. 9 5

Imported Batteries 3000 3.45

Others 1 500 1 .72

Total 86785 100

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C OMPETITOR A CTIVITIES (C ONTD .)

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C OMPETITOR A CTIVITIES (C ONTD .)

` ExideD ry D amaged Claim is not been Accepted.

` AGS

High Profitability and Quality are two main points of AGS Sale.` Phoenix

Low T ype BatterySix Months free Warranty

Innovation in battery design and Quality` Millat

Completing the range of product line.

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S ALE P ROMOTION I DEA

Corner Meeting with Auto Electrician and UPSmanufactures for sale promotion.

Auto Rickshaw batteries, 7 Plates with one

month warranty.Private branding is beneficial and it must beadopted according to the demand of the dealerbut minimum quantity should be mentioned onregular basis.

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P ROMOTIONAL A CTIVITIES

Printing of Chit Pads and Visiting Cards of D ealers is a good beginning which should becontinued.Promotional Activities adopted by company arevery good but in term of Quality of Material,

VERY POOR.y Recently provided hangers are of very good in concept

but poor in manufacturing. T he issues areMissing of pipes as supports.No Pipe stopper is attached.

Some activities on which company should have tofocus are;

y D ealer Convention in Various Citiesy Corner Meetingsy Guided Advertisement Plan for UPS Sellers

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R EGIONAL I SSUES

Furniturey Insufficient furniture for office.

Security Guardy Security guard is required for the office at night.

UPSy Small UPS as compared to the needs of the office.

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F INANCIAL I SSUES

T he issues faced by the region includes;y Claim Budget

T he budget of claim is not been sent as separate whichcreate problems in the delivery of New batteries as most of the bilties are send as UNPAI D which are adjusted in thestart of next month.

y T he amount of bilties should also be increased as therates of Freight are increased due to increase of OilPrices.

y Increase the T our Budget of Sale Staff also as theyare also been hit by increase oil and Gas prices.

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D EALER C ONVENTION AND M ALAYSIA V ISIT

D ealer convention has very good impact on thepersons attached with battery field. T he conceptshould be followed in all major cities on regularbasis.T he visit to Malaysia is a new concept in themarket and all the people are amazed. T his visitwill help in the betterment of Brand positioningof our products and motivate more and morepeople to work with the company.

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T HANK

Y OU