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_WHY TRACK
Zone Penetration v Arrivals
Aisle/Merchandising Dynamics
Point-to-Point associations
Design, Test, Tweak, Learn & Roll out
Promotional Monitoring
Flow/Movement & Dwell Movement
Area Utilization
Staff Utilization
Customer/Browser alerts
Marketing Material Positioning
Real Operational Understanding
_REPORTING MODULES
Traffic Analysis module
• Customer visits
• Conversion rates*
• Demand per labour hour**
Queue & Service Analysis module
• Queue lengths
• Queue wait time
• Service Availability
• Service Times
• KPI Compliance
• Idle Time
Labour analysis module
• # Customer served
• # served per cashier
• # served per cashier hour
• Transaction times
• Txn times by txn type*
• Txn times by cashier*
• Cashier utilization
• Cashier availability %
• Cashier utilization %
Touch Point Analysis module
• Touch Point Visits
• Touch Point Stops
• Conversion*
• Duration of visit
• % of branch visited
Layout analysis module
• Most popular paths (flow)
• Most popular stops (dwell)
• Time in store
• Point-2-Point Associations
• Ranking of Zones
PROCESSES
STORES TRANSMITS
CAPTURES
Stereo Appliance with embedded analytics
•No other hardware required
•About the size of a blackboard eraser, 7.7oz (220g)
IP Based System
•Remote configuration, management, diagnostics and upgrades
Extremely Accurate
•95% committed accuracy
•Can filter children and shopping carts
Flexible installation
•Mount as high as 50’ (15m), indoor or outdoor
•Mount oblique to maximize coverage area
•Can have up to 6 counting zones per sensor
Lowest Total Cost of Ownership
•Beats thermal and monocular/PC based video analytics in overall cost of ownership
_CLARITY™
High Accuracy
Path-Linking (Patented)
Count OnceTM
Build-a-QueueTM
Adults, Children and Group counts
Individual Wait Times
Shape Recognition (Trolleys, Pushchairs)
Mixed zones per Clarity
Low bandwidth impact ‘Green’ 8w
Wide Field of View
High, Wide, Oblique
On board Resilience
‘Pure’ Data in XML format
Passes Data Protection
Low Light environments (2 LUX)
Proactive Reports/Alerts
Central Management
Remote audits
Full Customer Journey
_USP
Founded in 2001 - we build video analytic software to track and measure people behaviour. NCR spin-off technology
Owner and Developer of Clarity™ & BehaviorIQTM
Designed, Developed and Enhanced for over 10 years & protected by 7 patents
More global deployments than any other video analytic appliance
Head office is in Atlanta, US and EMEA Head Office in Newbury, UK
Solutions predominately focus on retailers, retail mall developers, retail banking and security industries.
Official Partners
_COMPANY BACKGROUND
PAGE 20
SSL-Enabled
Data Warehouse
128-bit SSL DSL Line
Or Exist Network
TASM Data
Manager
Remote configuration,
Validation, Support
management
Intelligence Server
Web ServersBusiness Services
Dashboard
Event-based notifications
Portal
Adhoc Query
Analysis
Reporting
Interfaces
Input/output to third-party
databases and systems
_ARCHITECTURE
Capture Rate, Browse, Entry
Avg. No. of people to pass
Avg. No. of people to browse
Avg. No. of people to enter