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DESK STUDY - 2
AVANI REVERSIDE MALL
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
LOCATION
The road to Avani Riverside Mall makes one of the finest drives in Kolkata. It is beautiful simply for the reason that one passes through the majestic Vidyasagar Setu, to cross over to the other side of the river Hooghly, that has an enthralling view of the waterfront. Fishing boats gently rocking on the distant waves and cool crisp breeze wafting from river adds pleasure to the day spent outdoors, in addition to the delights of shopping at a high-end mall. Besides, the mall is at close proximity to some of the densely populated residential areas of Howrah, offering a unique retail experience to the residents for the first time.
INTRODUCTION
Over the past few years, Kolkata has offered more choices in shopping, dining and entertainment than any other city in the region. With the arrival of Avani Riverside Mall these choices are gaining new momentum in exciting people’s taste for better things in life. Besides shopping, the Mall offers unique forms of enjoyment, culture and lifestyle together with Food Court, Kid's Entertainment Zone, Cineplex, Restaurant for Fine Cuisine, Live Band and Landscaped Gardens with stunning waterfront view enhancing the charm of the Mall.
The retail potential in Howrah and its suburban areas of Shibpur, Andul and Shalimar is exponentially high and also largely untapped. Therefore, the advent of Avani Riverside Mall will open up enormous possibilities of every kind, for businessmen and retailers alike
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
PROJECT DETAILS
Location : Jagat Benerji Ghat Road, Howrah
City : Kolkata
Architects : Architect J.P. Agrawal and Mr. Vijay Agrawal
(Agarwal & Agarwal Architects.)
Developer : Avani Group
Status : Completed
Opening Date : October 2011
Plot Area : 1,70,000 Sq. Ft
No Of Floors : 2 Basements + G + 3
No Of 4 Parking : 450
Other Mall in 1kms Radius : None Tenant Mix : Retailers, Services&
Entertainment
Users : Children, Youth, Adult &Old Age
SPECIFICATIONS
Type Of Construction :Rcc Frame Structure
External Finishes : Texture Paint, Composite Metal Cladding
Internal Wall Finishes :Plaster With Desire Paint Finish, Ceramic Tiles For Toilet
Flooring :Marble, Granite Slab, Vitrified Tiles
Doors :Shutters Of Ply With Tw Frames With Fire Proof Doors
Windows : Alluminium Sections
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
Plot Area : 1,70,000 Sq.Fts
Total Area With Basements : 603184.82Sq.Fts
Bassement Area :216353.49 Sq.Ft
Total Area Without Basements :386831.33 Sq.Fts
GROUND FLOOR AREA : 105360,20 Sq.ft
Anchor Store Area : 44,843.29 Sq.Ft
Shop Area : 23827 Sq.Ft
Common Area : 22344.95 Sq.Ft
STAIR AREA : 2896 Sq.Ft
Lift Area : 1453.24 Sq.Ft
LOWER BASEMENT AREA : 110568.93 Sq.ft ( INCL LIFT)
Parking Area : 106527.75 Sq.Ft
Service Area : 1849,69 Sq.Ft
Stair Area : 770.34 Sq.Ft
Lift Area : 1421.15 Sq.Ft
Car Parking : 360 Nos
UPPER BASEMENT AREA : 105784.56 Sq.ft
Total Anchor Store Area : 29010.03 Sq.Ft
Total Shop Area : 20297.65 Sq.Ft
Total Parking Area : 33221.00 Sq.Ft
Total Common Area : 16606.90 Sq.Ft
Total Service Area : 2340.74 Sq.Ft
TOTAL STAIR AREA : 2288,03 Sq.Ft
Total Lift Lobby Area : 2020.21 Sq.Ft
TOTAL CAR PARKING : 95 Nos
AREA STATEMENT
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
Activities Ratio:
•Retail : 50%•Recreational :15%•Dining :10%•Cinemas :10%•Services/Facilities :15%
Weekend Holiday Footfalls :15,000Weekdays Footfalls : 35,000
FIRST FLOOR AREA : 92521.37 Sq.ft
Total Anchor Store Area : 23625.73 Sq.Ft
Total Shop Area : 28093.52 Sq.Ft
Total Multiplex Area : 12317.48 Sq.Ft
Total Common Area : 19451.73 Sq.Ft
Total Stair Area : 2692.24 Sq.Ft
Total Lift Lobby Area : 11398.20 Sq.Ft
SECOND FLOOR AREA : 100023,76 Sq.ft
TOTAL FOOD COURT AREA : 26966,28 Sq.Ft
Total Shop Area : 29969.79 Sq.Ft
TOTAL MULTIPLEX AREA : 2002204 Sq.Ft
Total Common Area : 16372.55 Sq.Ft
Total Service Area : 2635.56 Sq.Ft
TOTAL STAIR AREA : 266728 Sq.Ft
Total Lift Lobby Area : 1390.26 Sq.Ft
SECOND FLOOR AREA : 100023,76 Sq.Ft
THIRD FLOOR AREA : 88926.0 Sq.ft
Total Office Area : 69175.56 Sq.Ft
Cafeteria Area : 899.98 Sq.Ft
Total Service Area : 18850.47 Sq.Ft
AREA STATEMENT
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
SITE PLAN
ENTRY/EXIT
LANDSCAPE
ROAD AND DRIVES WAYS
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
SITE CONTEXT
From Major Howrah Residential Areas - 3 min 10 minutes from Taj Bengal
15 minutes from Chowringhee
•4 - Lift Lobby•6 – Staircases•3 – Ramp•No Toilets•No Escalator
AREA PERCENTAGE
PARKING AREA : 106527.75 Sq.ft 96.36%
SERVICE AREA : 1849,69 Sq.ft 1.67%
STAIR AREA : 770.34 Sq.ft 0.69%
LIFT AREA : 1421.15 Sq.ft 1.28%
LOWER BASEMENT AREA : 110568.93 Sq.ft ( INCL LIFT)
CAR PARKING : 360 Nos
LOWER BASEMENT FLOOR PLAN
Lift Lobby
Staircases
Toilets
Corridors
AHU/Electrical Room
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
AREA PERCENTAGE
ANCHOR STORE AREA : 29010.03 Sq.ft 27.42%
SHOP AREA : 20297.65 Sq.ft 19.18%
PARKING AREA : 33221.00 Sq.ft 31.40%
COMMON AREA : 16606.90 Sq.ft 15.69%
SERVICE AREA : 2340.74 Sq.ft 2.21%
STAIR AREA : 2288,03 Sq.ft 2.16%
LIFT LOBBY AREA : 2020.21 Sq.ft 1.94%
UPPER BASEMENT AREA : 105784.56 Sq.ft
( INCL LIFT & EXCL RAMP)
TOTAL CAR PARKING : 95 Nos
UPPER BASEMENT FLOOR PLAN
•6 - Lift Lobby•10 – Staircases•4 - Toilets•3 - Escalator
Lift Lobby
Staircases
Toilets
Corridors
AHU/Electrical Room
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
GROUND FLOOR PLAN
RETAIL AREA
4,50,000 square feets of retail space
More than 1,00, 000 square feet on each floor
Retail zoning will be incorporated in order to ensure tenants enjoy the convenience of product display and visibility among shoppers. It will also lend to a stress free shopping environment. The shopping area will include the retail chains of Pantaloons and Big Bazaar. Other floors will house shops of branded apparel, jewellery, accessories and lifestyle products of international and national repute.
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
FOOD COURTAvani Riverside Mall has place for multi-cuisine restaurant and food court for all those foodies who love to sample innovative cuisines from around the globe. There will also be cafeterias and fast food joints for shoppers looking for a quick bite.
•Food Court•Multi-Cuisine Restaurant•Coffee Shops•Live Band•Roof Top Terrace Garden for Parties
AREA PERCENTAGE
ANCHOR STORE AREA : 44,843.29 Sq.ft 42.56%
SHOP AREA : 23827 Sq.ft 22.61%
COMMON AREA : 22344.95 Sq.ft 21.20%
STAIR AREA : 2896 Sq.ft 9.52%
L LIFT AREA : 1453.24 Sq.ft 1.37%
GROUND FLOOR AREA : 105360,20 Sq.ft
( INCL LIFT & EXCL. RAMP AND CUT OUT)
GROUND FLOOR PLAN
Lift Lobby and Ramp
Staircases
Toilets
Corridors
AHU/Electrical Room
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
•9- Lift Lobby•11 – Staircases•5 – Ramp•4 - Toilets•5 - Escalator
•4 - Lift Lobby
•2 – Washrooms
•3 - Escalators
•6 - Staircases
GROUND FLOOR PLAN
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
AREA PERCENTAGE
ANCHOR STORE AREA : 23625.73 Sq.ft 25.53%
SHOP AREA : 28093.52 Sq.ft 30.36%
MULTIPLEX AREA : 12317.48 Sq.ft 13.31%
COMMON AREA : 19451.73 Sq.ft 21.02%
STAIR AREA : 2692.24 Sq.ft 2.90%
LIFT LOBBY AREA : 11398.20 Sq.ft 5.37%
FIRST FLOOR AREA : 92521.37 Sq.ft
( INCL LIFT & EXCL. CUT OUT)
FIRST FLOOR PLAN
•8- Lift Lobby•11 – Staircases•4 - Toilets•4 - Escalator
Lift Lobby
Staircases
Toilets
Corridors
AHU/Electrical Room
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
FIRST FLOOR PLAN
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
AREA PERCENTAGE
FOOD COURT AREA : 26966,28 Sq.ft 26.95%
SHOP AREA : 29969.79 Sq.ft 29.96%
MULTIPLEX AREA : 2002204 Sq.ft 20.01%
COMMON AREA : 16372.55 Sq.ft 16.41%
SERVICE AREA : 2635.56 Sq.ft 2.63%
STAIR AREA : 266728 Sq.ft 2.66%
LIFT LOBBY AREA : 1390.26 Sq.ft 1.38%
SECOND FLOOR AREA : 100023,76 Sq.ft
( INCL LIFT & EXCL. CUT OUT)
SECOND FLOOR PLAN
•8 - Lift Lobby•11 – Staircases•4 - Toilets•3 - Escalator
Lift Lobby
Staircases
Toilets
Corridors
AHU/Electrical Room
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
SECOND FLOOR PLAN
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
AREA PERCENTAGE
TOTAL OFFICE AREA : 69175.56 Sq.ft 77.79%
CAFETERIA AREA : 899.98 Sq.ft 1.02%
TOTAL SERVICE AREA : 18850.47 Sq.ft 21.19%
THIRD FLOOR AREA : 88926.0 Sq.ft ( INCL LIFT )
THIRD FLOOR PLAN
•4 - Lift Lobby•7 – Staircases•19 - Toilets
Lift Lobby
Staircases
Toilets
Corridors
AHU/Electrical Room
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
DESK STUDY - 2
SHOPPING MALL
NAME : KANEEZ FATIMA ROLL NO : 08012AA002SEMESTER : XII
MERITS
•Good location•Understanding customer in the neighbourhood•Consumer and retailer friendly mall design•Centralize mall control•Right tenent mix – retailer, services and entertainment•Ample parking space•Proper colour scheme is used.•Landscaping is beautifully done.•Sufficient sitting area is provided inside as well as outside.•Glazing is used for aesthetic purpose.•Planning is done by keeping in mind the commercial aspect for shops to have maximum frontage and making the shops more visible and lively for the crowd visiting the building.•Proper fighting system is provided.•Proper circulation-lifts, escalators and staircase are provided.
DEMERITS
CONCLUSION
Select CITYWALK, is a vibrant, upscale, unique shopping & leisure environment in the heart of South Delhi, Saket. Housing, some of the most exciting Indian & International brands under one roof, it combines luxury and high street shopping, together with destination cafes, restaurants and bars.