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Performance-based videoproduction for all.poptent.net / poptent.com866.389.0163
3232COUNTRIES
6363matches
It is estimated that cumulative TV audiences aroundthe world is expected to be over 6B people in 2014.
OVER HALF THE WORLDTUNED IN TO WATCH THE
2010 WORLD CUP
1B 2b 3b
4b 5b 6b
188M Average audience in 2010 was
188Mpeople per match
620620millionpeople tuned in for the final
which doesn’t include the estimated 1B people who
watched in public viewing areas
2014 FIFA YouTube channel has over
20K20kvideos
The Shakira World Cup anthem video has over 540M views
The mobile video audience in 2010 was
45M45Mand expects an 88% increase for 2014
The US watched 43.5Bonline videos in just
February of 2013
162M PC-Based viewers
People watch onaverage 5 hours a
month of mobile video
US v Ghana had over 20M viewersfor an 11am match on a saturday
SAT
More viewers than
• NBA Finals
• Stanley Cup
• a regular season NFL game
Just last month US v Panama and Mexicohad over 3.7M viewers and that was
just qualifying for the world cup3.7MILLION3.7
6 billion6 billionpeople will be tuning in, are you ready?
FIFA WORLDCup Final600MM
OlympicGames
OpeningCeremony
249MM
UEFAChampions
League Final209MM
Super Bowl151MM
Wimbledon69MM
Masters59MM
World Series55MM
NBA Finals46MM
Daytona 50047MM
There are 280M TVviewers in the US
WORLD CUP 2014WORLD CUP 2014Marketing’s Largest StageMarketing’s Largest Stage
FIFA.comFIFA.COM received 30M viewers in just 30 days in June for the Confederations Cup - 11 million were mobile
us soccer viewership
