3 Vs of Communication

Presented by

1) Shweta Shelar-55

2) Pooja Chauhan-9

3) Suhail Rajani-46

4) Prashant Singh-57

5) Rahul Meshram-35

6) Tarun Koul-27

Introduction

Verbal

Vocal

Visual

Study by Albert Mehrabian

Verbal Visual Vocal 7% 55% 38%

Verbal

“Expressed in words, whether

spoken or written, but commonly in

spoken words; hence, spoken;

oral; not written; as, a verbal

contract; verbal testimony”.

Components of Verbal Aspect

Organization Concise wording Sentence structure Grammar

Watch for: – Acronyms – Jargon – Fillers & non-words (um, uh)

Application

Words said or written in a communication should be

1) Concise

2) Limited

3) Easy to understand Use of Jargon should be avoided unless the audience is familiar with it. The presentation should be given in a structured way

1) Plan the topic

2) Outline the message

3) Be precise

4) Understanding target audience

Vocal

Its not about what you say but how you say.

No matter you have good quality speech in hand but if you ignore the vocal aspects of your communication then your speech will not arouse any interest from the audience.

Components of Vocal Aspect

Volume Pitch Tone Rate of speech Enunciation Intonation Use of pauses

Application

Proper tone should be used it means be assertive in your speech neither

passive nor aggressive.

Put emphasis on the spoken word to make an impact.

Be not only loud but also loud and clear.

Take pauses wherever necessary .

Visual

“People remember more of what they

see than what they hear.”

Components of Visual Aspect

Appearance Posture Eye-contact Facial Expressions Gestures Random Body Movements (RBM) Use of signboards Photographs Charts

Application

Use of proper body language and facial expression is important.

If your bodylanguage, words and voice tone disagree listeners will get confused.

Imagine you are saying enthusiastic word “Yahooo” but with no excitement on your face.

WIIFM Statements What is in it for me?

Audience Who are the listeners? What is their profile?

WIIFM Why will they listen? What are their needs?

Example of Telephone Operators Sales people are asked to smile while they are on phone

to convey the smile through their voice to the listener

The 3 Vs cannot be separated from one another and it is the

use of all the 3 Vs that make our communication effective.

Conclusion