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Organic Export Markets
David GagnonChief Operating Officer
Organic Trade Association
CCOF Annual Convention – Feb. 18-20 – Ventura, CA
Organic Trade Association
Nutrition and
Horticulture
The Organic Trade Association (OTA) is the membership-based business association for organic agriculture and products in North America.
OTA's mission is to promote and protect the growth of organic trade to benefit the environment, farmers, the public and the economy.
OTA provides the North American organic business community with:• Public policy advocacy and influence• Education and information resources• Marketing for consumer confidence• Proactive media relations• International marketing and trade
OTA’s Board of Directors is democratically elected by its members.
OTA’s membership, including growers, processors, certifiers, farmers' associations, distributors, importers, exporters, retailers and others, represents over 4,500 certified organic operations in the United States.
www.OTA.com
Organic Exports
Nutrition and
Horticulture
Yes, we export either directly or indirectly: 53%
No, and we are not
interested: 31%
No, but we are
planning to: 16%
Company Organic Sales % ExportingUnder $1M 45%
$1M to $5M 64%
Over $5M 61%
Market Access ProgramMAP finances promotional activities for the export of U.S. agricultural products.
2011 activities include a Retail Promotion & Media Outreach Tour in Hong Kong, a Fresh Produce Campaign in Canada, a US pavilion at BioFach Nuremberg and reverse trade missions at both Natural Product Expos.
Emerging Markets Program
The EMP is a market access program that provides funding for technical assistance activities intended to promote exports of the US agricultural commodities and products to emerging markets in all geographic regions, consistent with the US foreign policy.
India EMP
UP Next: China EMP
Technical Assistance for Specialty Crops
TASC provides funding for projects that address sanitary, phytosanitary, and technical barriers that prohibit or threaten the export of U.S. specialty crops.
OTA Activities • International Organic Trade Resource Guide• Issues Assessment• GAP Analysis
Established and Future Markets
The biggest export market for US organic products is Canada
Nova Scotia
New Brunswick
PrinceEdward Island
HUDSONBAY
BAFFIN SEA
ARCTIC OCEAN
PACIFICOCEAN
Newfoundlandand
Labrador
ATLANTIC OCEAN
Yukon
NorthwestTerritories Nunavut
Quebec
Ontario
Manitoba
Saskatchewan
Alberta
BritishColumbia
Canada
China and south east Asia are up and coming markets
US organic companies also export to the EU, Japan, Korea and Hong Kong
European UnionFinland
Sweden
Norway
Ukraine
Romania
Belarus
Estonia
Latvia
LithuaniaDenmark
Poland
CzechRep
Slovakia
HungaryAustria
Germany
Netherlands
Belgium
France
Italy
Spain
Portugal
UnitedKingdom
Ireland
Iceland
Greece
Bulgaria
Luxembourg
Switzerland
Moldova
Albania
Macedonia
Serbia
Montenegro
Bosniaand
Herzegovina
CroatiaSlovenia
Liechtenstein
Cyprus
Turkey
Japan
Companies are starting to look towards South America
Southeastern Asia
Cambodia
Indonesia
Laos
PhilippinesThailand
Vietnam
Brunei
East Timor
Malaysia
Singapore
China
South AmericaArgentina
Bolivia
Brazil
Chile
Colombia
Ecuador
French Guiana
Guyana
Paraguay
Peru
Suriname
Uruguay
Venezuela
Thank You
David GagnonChief Operating Officer
Organic Trade Association(802) 275-3825 – [email protected]
ADDITIONAL RESOURCES
Organic Trade Association www.OTA.com
Directory of U.S. Organic Exporters www.USOrganicProducts.com
Organic Business Directory www.TheOrganicPages.com
Transitioning to Organic Production www.HowToGoOrganic.com
Consumer Educationwww.OrganicItsWorthIt.org
