2Q17 & 1S17 RESULTS CONFERENCE CALL AND WEBCAST

August 11th, 2017

HIGHLIGHTS 1S17

+ 200 NEW STORES in 2017

+ 10 NEW CONVENIENCE STORES in 2017

+ 1.1 MILLION Lojas Americanas Credit Cards

Increase in PRIVATE LABEL assortment

EBITDA of 1.1 BILLION, margin of 14.6% of the NR

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94 98 105 121 156

193 237

413 468 476

541 621

729

838

952

1,041

1,127 1,156

0

200

400

600

800

1.000

1.200

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 AUG/17

EXPANSION - “SOMOS MAIS BRASIL”

+ 800 NEW STORES

2015 2019

Expansion Plan

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Goals for 2017

200 new stores

160 new stores ready to open

34 store inaugurations

Aug/17: 1,156 stores

in 450 cities

Number of Stores

CONVENIENCE STORES

Goals for 2017

+ 10 new stores

Traditional assortment +

Food convenience

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Beers & wines

Dairy products

All-around convenience

Breakfast & snacks

Frozen items & sandwiches

CREDIT CARD

+AQUI – FINANCIAL PRODUCTS AND SERVICES

ASSISTED SALES SELF-SERVICE

+ Personal loans New products

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+ 1.1 million cards

Present in + 300 stores

Present in + 140 cities

1.097

965

803

585

422

304

183

6221

Aug/17 1Q17 4Q16 3Q16 2Q16 1Q16 4Q15 3Q15 2Q15

Private Labels

Winter 2017 Collection.

New snack options.

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New releases

New brand focused on

electronic products.

Release of new products for

Easter, Mother’s Day and

Valentine’s Day.

RESULTS

+5.1%

1S17

4,828

1S16

4,592

NET REVENUE (R$ MLN) EBITDA and EBITDA MARGIN

834

18.2 18.2

+5.2%

1S17

877

1S16 Adj. EBITDA (MLN) Adj. EBITDA Margin (%NR)

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PARENT COMPANY

Gross Merchandise Volume

R$ 10.5 billion

Net Revenue

R$ 7.7 billion

Gross Profit

R$ 2.3 billion

RECOGNITIONS

We are already 1 Miliion on Instagram!

AWARDS

SOCIAL MEDIA

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Poderosos do Varejo Global 2017 - Deloitte: Only brazilian brand on the

international rank

Reponsabilidade Social Corporativa - IBEF: Highlight for Corporate Social

Responsability

O melhor de São Paulo - Serviços: 1º place on the “Department Store”

category

Reputation Pulse: Best reputation, 1º retailer on the brazilian rank

Estudo Varejo Eletro - CVA Solutions: 1º place on the “Brand Strength”

category

GMV MARKETPLACE (R$)

816 MLN

+105.0%

MARKETPLACE (% Total GMV)

29.6%

+13.7 p.p.

TOTAL GMV (R$)

2,754 MLN

+10.1%

NEW CLIENTS (LTM)

+1,254

Thousand

MOBILE (% Traffic)

52.5%

MARKET SHARE (%)

26.3%

+4.0 p.p. +0.8 p.p.

B2W DIGITAL 2Q17 RESULTS

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29.6% participation of Total GMV in 2Q17 (+13.7 p.p. vs. 2Q16).

GMV of R$ 3.0 billion in the last 12 months (+120%)

3Q16

Marketplace GMV (R$ MM)

15.9%

Marketplace GMV (R$ MM) Marketplace Participation (%)

18.7%

2Q16

398

19.4%

4Q16

EVOLUTION OF THE MARKETPLACE

571

862

28.9%

1Q17

772

816

29.6%

2Q17 2Q17

LTM

1,368

3,021

2Q16

LTM

+2.2x

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REDUCTION OF CASH CONSUMPTION

2Q15 2Q14 2Q16 2Q17

Lowest cash consumption for the second quarter in the

last four years

~R$ -330 MM¹

¹Excluding the positive effects of the Capital Increase

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2Q17 and 1S17 Conference Call and Webcast

Investor Relations Team

http://ri.lasa.com.br investidores@lasa.com.br

Phone.: + 55 (21) 3523-7299

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