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Trusted Partners Over the past 25 years we have supported businesses and franchises with IT issues and software development, and there has been increasing demand from our clients for the same level of support and expertise in website development and digital marketing. To meet this demand, we are now working in partnership with Splitpixel Creative to offer an array of web design, development, SEO and digital marketing services. Splitpixel share our belief in people-centric services built around a strong team that always puts clients first. Making digital services accessible to everyone, easy to understand for clients, and easy to use for clients’ customers, is at the core of what they do, whether they are working with a local trader or a blue-chip company. Services Splitpixel specialise in end-to-end web projects, planning, designing and building websites with a focus on a great user experience that is optimised for search results and lead generation. They also provide ongoing digital marketing strategy and execution as a follow-up or standalone service. They understand the demands of busy franchisors and franchisees, working as your own web and marketing team to take care of day-to-day activity and larger projects so you can focus on nurturing your network. Expertise As a specialist digital agency, Splitpixel focus on results. They help their clients generate enquiries, reduce website bounce rates, boost organic traffic, page views and search rankings, and increase turnover. These results are achieved whether they have developed a website from scratch, planning marketing strategy, SEO and lead-gen from the very earliest stages, or begin working with you later in your journey, adding value to your digital brand and services. With a creative team from a range of design, technical, marketing and journalistic backgrounds, we have complete faith in Splitpixel Creative as the best choice for your digital needs. DIGITAL MARKETING EXPERTS 25 YEARS franchise sector expertise Splitpixel Creative support our clients with: Web Design & Branding Web Development & WordPress User Experience & Testing Ecommerce & Magento SEO & Paid Advertising Lead Generation & HubSpot Content Strategy & Copywriting Social Media & Email Marketing Contact us today to learn how we can support you and your franchise network. #AWDIGITALUK [email protected] 01527 916 100 DIGITAL MARKETING

25 YEARS DIGITAL MARKETING€¦ · benefits, rewards and consumer promotions. In the UK, this was previously handled by 11 different brands over 15 different websites. Brief In 2017,

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Page 1: 25 YEARS DIGITAL MARKETING€¦ · benefits, rewards and consumer promotions. In the UK, this was previously handled by 11 different brands over 15 different websites. Brief In 2017,

Trusted PartnersOver the past 25 years we have supported businesses and franchises with IT issues and software development, and there has been increasing demand from our clients for the same level of support and expertise in website development and digital marketing. To meet this demand, we are now working in partnership with Splitpixel Creative to offer an array of web design, development, SEO and digital marketing services.

Splitpixel share our belief in people-centric services built around a strong team that always puts clients first. Making digital services accessible to everyone, easy to understand for clients, and easy to use for clients’ customers, is at the core of what they do, whether they are working with a local trader or a blue-chip company.

ServicesSplitpixel specialise in end-to-end web projects, planning, designing and building websites with a focus on a great user experience that is optimised for search results and lead generation. They also provide ongoing digital marketing strategy and execution as a follow-up or standalone service. They understand the demands of busy franchisors and franchisees, working as your own web and marketing team to take care of day-to-day activity and larger projects so you can focus on nurturing your network.

ExpertiseAs a specialist digital agency, Splitpixel focus on results. They help their clients generate enquiries, reduce website bounce rates, boost organic traffic, page views and search rankings, and increase turnover. These results are achieved whether they have developed a website from scratch, planning marketing strategy, SEO and lead-gen from the very earliest stages, or begin working with you later in your journey, adding value to your digital brand and services.

With a creative team from a range of design, technical, marketing and journalistic backgrounds, we have complete faith in Splitpixel Creative as the best choice for your digital needs.

DIGITAL MARKETING EXPERTS

25YEARSfranchise sector

expertise

Splitpixel Creative support our clients with:

Web Design & Branding

Web Development & WordPress

User Experience & Testing

Ecommerce & Magento

SEO & Paid Advertising

Lead Generation & HubSpot

Content Strategy & Copywriting

Social Media & Email Marketing

Contact us today to learn how we can support you and your franchise network.

#AWDIGITALUK

[email protected]

01527 916 100

DIGITAL MARKETING

Page 2: 25 YEARS DIGITAL MARKETING€¦ · benefits, rewards and consumer promotions. In the UK, this was previously handled by 11 different brands over 15 different websites. Brief In 2017,

Sodexo is a multinational company providing a wide range of quality of life services, including employee benefits, rewards and consumer promotions. In the UK, this was previously handled by 11 different brands over 15 different websites.

BriefIn 2017, they decided it was time for a clean slate, and came to Splitpixel to develop one new website for all of their products, services, and marketing activity. The new website needed to retain the traffic from the 15 legacy sites, and generate new leads more effectively.

Splitpixel audited all 15 sites to understand exactly what was featured, worked out exactly what the new site would need to do to offer a more streamlined proposition, and converted this into an engaging and modern website design.

SolutionA lot of different visual elements bring everything to life. Bold sliders, expanding sections, and subtle animations,

along with plenty of big images, keep everything sectioned off and easy to read. Splitpixel’s content team also wrote copy for the new site’s 130 service pages.

The build used a lot of different features to make such a large site, with a really diverse range of products and purposes, work the way it needed to, with a large range of individual page layouts used to make sure everything is easy to update for Sodexo’s content teams without losing any flexibility.

ResultOnce launched, the site had an immediate organic reach, with no loss of traffic – and retained a strong keyword rank from the legacy sites. Within two months, the site had generated 600 enquiries. Splitpixel continue to support Sodexo with website maintenance and marketing activity.

Sodexo EngageClient Case Study

DIGITAL MARKETING