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25 – 27 October 2017, Singapore itb-asia.com Supported by: Official Partner Country: Organised by: ITB Asia, Asia’s Leading Travel Trade Show, is an annual three day B2B trade show and convention designed to bring together the key travel industry leaders in the region. It convenes international exhibitors and buyers from the MICE, Leisure and Corporate travel markets. Today, ITB Asia is the premier meeting place for the travel trade industry for forging new partnerships and strengthening existing business relationships with the most important players in the region. On its tenth year, ITB Asia will be held in Marina Bay Sands in Singapore on October 25 - 27, 2017. The show is organized by Messe Berlin (Singapore) Pte Ltd. ABOUT ITB ASIA 2016 STATISTICS 1 For any enquiries, please contact us at [email protected] Tel: +65 6635 1188 | Visit www.itb-asia.com 15,000 Pre-scheduled Appointments 846 Exhibitors 5,440 Minutes of travel conference 895 Quality Buyers More than 10,876 attendees

25– 27 October 2017, Singapore itb-asia Global Tourism Nigel Gaunt ... We encourage our exhibitors to join us as a Buyers ... for a minimum of 12 approved buyers from your recommended

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25 – 27 October 2017, Singapore itb-asia.com

Supported by: Official Partner Country: Organised by:

ITB Asia, Asia’s Leading Travel Trade Show, is an annual three day B2B trade show and convention designed

to bring together the key travel industry leaders in the region. It convenes international exhibitors and buyers

from the MICE, Leisure and Corporate travel markets.

Today, ITB Asia is the premier meeting place for the travel trade industry for forging new partnerships and

strengthening existing business relationships with the most important players in the region.

On its tenth year, ITB Asia will be held in Marina Bay Sands in Singapore on October 25 - 27, 2017. The show

is organized by Messe Berlin (Singapore) Pte Ltd.

ABOUT ITB ASIA

2016 STATISTICS

1For any enquiries, please contact us at [email protected]: +65 6635 1188 | Visit www.itb-asia.com

15,000Pre-scheduledAppointments

846Exhibitors

5,440Minutes of

travel conference

895Quality Buyers

More than

10,876attendees

EXHIBITORREASONS TO EXHIBIT AT ITB ASIA 2017

Asia’s Largest and only Hybrid ShowBringing 10,876 show attendees from MICE, Corporate, Leisure sectors

Most Business Conducive Trade Show1 in 2 buyers sign contracts with exhibitors atITB Asia

Optimal Buyer & Exhibitor RatioGuaranteed 1:1 ratio between buyers and exhibitors

Most International Travel Trade ShowOver 110 countries represented; ITB Asia the most international travel trade show in the region

Accomodation

Travel Agent/Tour Operator

Travel Technology

36.0

25.0

10.0

17.0

3.58.5

EXHIBITOR GEOGRAPHIC BREAKDOWN

Asia Pacific & OceaniaEuropeMiddle EastAfricaNorth & South America

EXHIBITOR PROFILES

94%of exhibitors say that ITB Asia is the highestquality travel trade show in Asia Pacific

Africa

North & South America

Middle East

Asia Pacific & OceaniaEurope

Business Travel/MICE

NTO/CVB

Transport

BUYER

3For any enquiries, please contact us at [email protected]: +65 6635 1188 | Visit www.itb-asia.com

BREAKDOWN BY JOB FUNCTIONS

66% C - Level / Key Decision Makers

29% Middle Management/ Influencers

PROFILE OF BUYERSBUYER PURCHASING POWER (USD)

43%

7%13%

USD 500,001 - USD 1,000,000

More than USD 1,000,000

More than USD 2,000,000

BUYERS GEOGRAPHIC BREAKDOWN

Asia Pacific EuropeMiddle EastOceaniaAfricaNorth & South America

%71.311.72.910.20.83.1

Middle EastAfrica

Oceania

Asia PacificEurope

North & South America

MICE

Leisure

Corporate 22%

33%

45%

CONFERENCEThe ITB Asia Conference Programme features over 80 events across the course of three days, delivering around 5,440 minutes of thought provoking and inspiring content from a diverse range of MICE, Leisure and Corporate sectors. These conferences and seminars are where serious travel and tourism trade professionals debate, interact and discuss business.

Conference Topics include:

4

5,440 minutes of travel conference

190 speakers

Meetings & Incentives

Corporate Travel

LuxuryTravel

SharingEconomy

RevenueOptimisation

Travel TechnologyShowcase

Corporate SocialResponsibility

Big Data DestinationShowcase

Online Travel Chinese Travelers Travel Distribution

Mobile Technology Payments

MICETechnology

2016 SPEAKERS

5For any enquiries, please contact us at [email protected]: +65 6635 1188 | Visit www.itb-asia.com

Allen LengDirector,

Corporate OfficeChan Brothers Travel

Morton HuangFounder & CEOYiqifei Travel

Rikin WuCEO

DidaTravel Technology Co Ltd

Fazal BahardeenCEO

CrescentRating & HalalTrip

Mohd K. RafinChief Corporate Officer

Park Hotel Group

Sandy RussellVice President

Commerical Operations, Asia Pacific

Carlson Rezidor Hotel Group

Rachel GrierManaging Director

Asia PacificIDeaS Revenue

Solutions

Greg Schulze Senior Vice President,

Commercial Strategy and Services

Expedia

Michael B. LeeVice President of SalesMarina Bay Sands

Pte Ltd

Kevin TatemDirector of Strategic

Partnerships- Asia PacificSiteMinder

Ariel TalbiFounder &

Managing DirectorTaKanto VR

Ian CummingFounder

Travel Massive

Gaurav SundaramPresident, ProKonsul; GBTA

Regional Director GBTA

Xinling YapRegional Operations Manager, Asia Pacific

CWT Meetings & Events

Kay Swee PinManaging Director

Sino America Tours Corporation

Pte Ltd

Wouter SchalkenSenior Tourism

Specialist World Bank Group

Paul ErDirector - Global Sales

Marriott International

Jing TuThe General Manager

Baidu Hotel & Travel Department

Barry LinTourism Resources

Senior DirectorTuniu Corporation

David GohManaging Director

MCI Group

David ChapmanDirector General

World Youth Studentand Educational

(WYSE)Travel Confederation

2016 SPEAKERS

6For any enquiries, please contact us at [email protected]: +65 6635 1188 | Visit www.itb-asia.com

Srisuda WanapinyosakDeputy Governor for

International Marketing Tourism Authority

of Thailand

Laurence W. ChinCountry Manager

Singapore & Offline Sales

United Airlines

Kevin HoongBusiness Travel Lead,

APACAirbnb Inc

Gerhard LeskovarDirector of

Market Management Salzburg State

Board of Tourism

Saly PhimphinthDirector General, Department of

Tourism MarketingMinistry of Information

Culture and Tourism, Laos

Chok Yan Ooi CEO

Penang Global Tourism

Nigel GauntPresidentICESAP

Bert LiAssociate Director of

Event ProductionAmway China

Andrew HughesVice President Sales,

Marketing & Sourcing APMEA

GTA

Philip GlickmanRegional Head of

Commercial PaymentsMasterCard Asia Pacific

David PellerDirector of

Strategic Partnerships - Asia Pacific

Booking.com

Graham HillsChief Commercial Officer

Wego.com

Faeez Fadhlillah CEO & Founder

Tripfez

Steve OdellSenior Vice President and

Managing Director Asia Pacific

Norwegian Cruise Line Holdings Ltd

Melissa YangCo-founder & Vice Chairman

Tujia.com

Hiramsyah Sambudhy Thaib

Team Leader for Accelerated Development of 10 Prioritized

Destinations, Ministry of Tourism Republic Indonesia, and the

Chairman of PT. TRG Investama

Ministry of Tourism Republic Indonesia

Victor LimRegional Meeting &

Travel Manager, Group Meeting & Travel

IKEA Services

R.K SumanAssistant DirectorIndia Tourism

Singapore

Jenn VillalobosHead of Hotel and

Airline SuppliersGoogle

Hugo BurgeCEO

Momondo Group

Jenny WuChief Strategy Officer

Ctrip

BUYERS PROGRAM PARTNERS

For more information about the Buyers Program Partner, contact us at [email protected] or call us at +65 6635 1188

2016 BUYER PROGRAM PARTNERS

BE ITB ASIA’S BUYERS PROGRAM PARTNERWe encourage our exhibitors to join us as a Buyers Program Partner. As a Buyers Program Partner, you will be given priority meetings with your approved recommended buyers.

Benefits of being a Buyers Program Partner

a. Priority meetings with your recommended buyers during our business matchingb. Your recommended and approved buyers’ accommodation and flight reimbursements will be handled by ITB Asia teamc. One(1) representative from your company will be hosted (as Group Leader) for a minimum of 12 approved buyers from your recommended list.d. Logo to be included in our show catalogue and on-site branding

Who can I recommend in the Buyers Program?

• You may recommend MICE, Leisure and Corporate buyers• These buyers can either be your existing clients or buyers whom you wish to meet at ITB Asia

How can we be a Buyers Program Partner?

• Simply email us at [email protected] to express your interest

7

WHAT TO EXPECT IN 2017

With all slots sold out in 2016, our Travel & Technology Showcaseis no doubt the most in-demand and sought after platform by ourattendees. The showcase will feature the leading and most interesting start-ups in Asia and globally.

A 3-day program with leading brands such as Google, Uber, Airbnb andmany more sharing about their latest foray in the travel industry.

Topics that will be covered include:

• Reservation solutions• Mobile solutions• Online Travel• Big Data

With over 30 destinations showcasing their most interesting and unique features, the Destination Showcase will feature a wide variety of well-known destinations as well as hidden gems.

The showcase is designed to provide buyers the opportunity to uncover new destinations and delve deeper into those they know and gain inspiration for their upcoming meetings, incentives and leisure trips.

• Cloud• Hotel Technology• Distribution• Revenue Management

To reserve your slot at our Travel & Technology Showcase, contact us at [email protected]

To find out how you can join the MICE pavilion, contact us at [email protected]

TRAVEL & TECHNOLOGY SHOWCASE

DESTINATION SHOWCASE

Contact us at [email protected] for further information on how you can leverage on this platform

And many more...

2016 Destinations that Presented

• Ministry of Tourism of The Republic of Indonesia • Ministry of Information, Culture and Tourism, Lao PDR • Visit Finland

And more...

With growing requests from our MICE buyers for more MICE technology products, a dedicated MICE pavilion will allow exhibitors to feature their latest offerings and services to the MICE industry players.

Together with the MICE pavilion package, there will be a MICE Technology & Experience Showcase covering topics such as:

• Business Matching Solutions• Event Mobile Application• Event Registration Solutions• Event Mangement Solutions• Audio Visual and Technical Solutions

And many more...

MICE PAVILION & SHOWCASE

• Live Engagement Marketing• Event Website• Audience Engagement• Special Effects• Event Planning

NEW

WHAT TO EXPECT IN 2017

A full day session on Corporate Travel where global and Asian buyers from top companies share company strategies, real life case studies and opportunities in the industry.

Topics that will be covered are:

• Incorporating data metrics into the decision making process for travel managers• Sharing economy supporting business travel• Identifying the key requirements of multinational and local company on TMC’s / airlines & hotels• Implementing travel risk mitigation strategies

And many more….

A dedicated 1-day MICE program covering the most extensive topics on MICE. The full day program will feature key MICE buyers and suppliers sharing their most up-to-date case studies and learnings.

Topics that will be covered are: • Incentive Travel Management• Agencies & suppliers: Meeting the technical requirements for small and big accounts• Importance of building relationships with clients, suppliers, resources and staff• Creating a WOW experience in all events scale Finding the right destination and venue fit for your incentive trip or meetings And many more….

For any enquiries, please contact us at [email protected]: +65 6635 1188 | Visit www.itb-asia.com 9

To speak at our Corporate Day, contact us at [email protected]

To speak at our MICE Day, contact us at [email protected]

CORPORATE DAY Meet Asia’s Top Corporate Travel Managers

MICE DAYMeet the Top MICE Buyers in Asia

NEW

2016 PARTNERS

10For any enquiries, please contact us at [email protected]: +65 6635 1188 | Visit www.itb-asia.com

DESTINATION SHOWCASE PARTNERS

TRAVEL & TECHNOLOGY PARTNERS

CONFERENCE PARTNERS