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21 de Mayo 2011
CEO 360 Degree Presentation
On the
North American Chemicals & Materials
Industry
Presented to
2
Agenda A
202
0 V
I SIO
N O
F T
HE
GL
OB
AL
AN
D N
OR
TH
AM
ER
ICA
N
CH
EM
I CA
LS
& M
AT
ER
IAL
S
IND
US
TR
Y
Chemicals & Materials Industry
Story Till Date and Recent Updates
Global Mega Trends and the Chemicals & Materials Industry
Analysis of Growth Opportunities
3
Chemicals & Materials Industry Story Till Date
Source: McKinsey, Frost & Sullivan
Early 20th Century Early 21st Century
Benefits from Pure Science and Fundamental Scientific Breakthroughs
R&D and Access to Raw Material critical for the
nascent industry
Success factors depends on region
and portfolio
Global economic growth not dependent on
Chemicals
Key value driver: Growth of the industry is high compared
to global GDP growth
The chemicals industry is one of the pillars of the
global economy
High localised industry
High degree of fragmentation
Onset of Globalization and Consolidation
Consolidated western hemisphere. Opportunities
exist in Asia
Developments in process technology and engineering
Plastics and Polymers boom
Emergence of the Pharmaceutical
Industry
Separation of the Pharma /
Biopharma / Biotech Industries
Emergence of sustainability and responsible care
Focus on Application Development
Global Presence Focus on price competitiveness,
economies of scale and operational excellence
Process Engineering Application Development
Key
Developments
Critical
Success
Factors
Chemicals
Industry and
the Economy
Industry
Structure
4
Europe 30%
North America 23%Latin America
7%
MEAF 4%
APAC 36%
Source: Frost & Sullivan
Story Till Date: Current Market Scenario Global Chemicals Sales: 2009-2020
China 28%
Japan 25%
India 5%
Others 42%
Germany 25%
France 15%
Italy 11%
UK 10%
Netherlands 10%
Others 29%
GLOBAL CHEMICALS SALES, 2009 GLOBAL CHEMICALS SALES, 2009
• Asia is the fastest growing region
in the world with chemicals sales
expected to grow at a CAGR of
approximately 4-5% from 2009-
2020
• The Asian chemicals market is
mainly driven by China which is
soon expected to surpass the US
as the largest chemicals producer
worldwide
• Japan is the second largest
market in Asia driven
predominantly by specialties.
India is also a key constituent in
the Asian pie due to its promising
long term potential
• European chemicals sales are
expected to grow at a CAGR of
less than 2% per annum to 2020
• Germany is the leading chemicals
producer in Europe and is
expected to maintain its position
to 2020
• Europe will lead the global
chemicals industry in terms of
regulatory compliance,
sustainability and innovation.
• Chemical companies may also
look to JVs / strategic alliances in
other regions (such as the Middle
East) to secure feedstock
Global chemical sales are expected to grow at 2.5-3% during 2009-2020. In this period, China will overtake the United States as the largest chemicals producing nation
$ B
illio
n $
Bill
ion
5
Story Till Date: Recession Update Chemicals Industry Outlook After Recession
Chemicals Shipments: Historical and Forecast– US, EU, China and India
• China’s spectacular growth in chemicals sales almost stagnated during 2008-2009, but is expected to continue a strong growth to 2015
• US chemical sales is expected to rebound faster and may reach 2008 levels in 2010-11. However, EU chemical sales may take till 2013 to reach pre-recession levels
Inde
x 20
00=
100
Inde
x 20
00=
100
Source: Data on historical chemicals shipments from ACC, Frost & Sullivan analysis
6
Market Metrics Total US Chemical Industry Revenues, Industry Revenues Per Category, 2010 - 2015, $US Billions
Reve
nues
, $U
S Bi
llion
Note: All figures are rounded; the base year is 2010.
• In 2010, revenues in the US Chemical Industry reached $694
billion. Revenues in the US market are likely to grow at a
CAGR of 2.7 percent from 2010 to 2015, reaching $793 billion
by 2015.
• The Basic Chemical category consisted of the largest share of
the US market with a 34.1 percent share. Consumer
Chemicals held the smallest share of the market by category
with 8.1 percent share.
US Chemical Industry: Industry Revenues Per Category, 2010, %
US Chemical Industry: Industry Revenues Per Category, 2010, %
7
Market Metrics Basic Chemicals, Industry Revenues Per Subcategory, 2010 - 2015, $US Billions
Reve
nues
, $U
S Bi
llion
Note: All figures are rounded; the base year is 2010.
• In 2010, revenues in the US Basic Chemical Industry was
$237 billion. Revenues in the US basic chemical market is
likely to grow at a CAGR of 2.3 percent from 2010 to 2015,
reaching $265 billion by 2015. Polymers are the largest sub-
segment within the Basic Chemical category representing
33.3 percent of the market.
• Bulk petrochemicals and intermediates make up almost half
of the market, the majority of which is consumed directly
within the chemical industry for further processing
• Fertilizers is a suffering segment of the market due to
depressed demand.
Basic Chemical: Revenues Per Category, 2010, %Basic Chemical: Revenues Per Category, 2010, %
8
Chemicals Industry: Story Till Date The Chemicals Industry Has a Constant Challenge to Maintain and Grow Margins
Raw Material Price Fluctuations
Raw Material Price Fluctuations
Price Pressure from Customers
Price Pressure from Customers
Long Investment Cycles
Increasing Regulatory Requirements
Increasing Regulatory Requirements
Changing Competitive Landscape
Changing Competitive Landscape
Chemicals &
Materials
9
Agenda A
202
0 V
I SIO
N O
F T
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GL
OB
AL
AN
D N
OR
TH
AM
ER
ICA
N
CH
EM
I CA
LS
& M
AT
ER
IAL
S
IND
US
TR
Y
Chemicals & Materials Industry
Story Till Date and Recent Updates
Global Mega Trends and the Chemicals & Materials Industry
Analysis of Growth Opportunities
10
Global Megatrends and their Implications Mega Trends Allow Companies to Determine Opportunities and Threats
FROST & SULLIVAN’s CHEMICALS AND MATERIALS PRACTICE
IDENTIFIES FOUR MEGA TRENDS
FUNCTIONALITY &
PERFORMANCE
HEALTH &
WELLNESS
LOW CARBON ECONOMY
GLOBALISATION
Why look at Mega Trends?
Good companies understand what their customers want; great companies understand why. These organizations are better prepared to meet and provide what their customers would want next Considering the impact of major megatrends allows businesses to determine and respond to opportunities and threats
A Mega Trend is a long term global transformation process A Mega Trend is a long term global transformation process
Mega Trends arise at the interplay between changes that are Mega Trends arise at the interplay between changes that are happening to us as individuals, changes happening to the world happening to us as individuals, changes happening to the world at large and our changing requirements and needs at large and our changing requirements and needs
What is happening to us?
(Demographic Trends)
What is happening to the
world around us?
What are our changing needs?
MEGA TRENDS
11
66.8 Million Vehicles
29.6%
8.5%
23.8%
6.0%
23.0%
Mill
ion
Uni
ts
0.8%
6.3%
0
5
10
15
20
25
30
35
40
45
2015
Africa Asia Eastern Europe Middle East
North America Other South America Western Europe
86 Million Vehicles
34.4%
23.3%
6.2%
20.6%
3.9%
0.9%
8.3%
0
5
10
15
20
25
30
35
40
45
2015
Africa Asia Eastern Europe Middle East
North America Other South America Western Europe
World Automotive Market: Light Vehicle Sales
Source: Frost & Sullivan
Growth in automotive
sales has an impact o
n
demand for p
roducts
such as:
By 2015, global automotive light vehicle sales is expected to grow to
86 million vehicles per annum. Asia is the fastest growing market and
is expected to account for over a third of all light vehicles sales. This
will also impact the growth in demand for chemicals and materials
used in transportation such as automotive refinish coatings
By 2015, global automotive light vehicle sales is expected to grow to
86 million vehicles per annum. Asia is the fastest growing market and
is expected to account for over a third of all light vehicles sales. This
will also impact the growth in demand for chemicals and materials
used in transportation such as automotive refinish coatings
Globalization Demand Growth for Chemicals is Linked to End User Industry Growth
Source: Frost & Sullivan
Global Automotive Refinish Coatings
Western Europe
India
0%
8%
16%
0 200 400
Current Market Volume (Million lbs)
CA
GR
(20
08-2
015)
North America
Japan
Eastern Europe
China
12
• While the global chemicals industry is expected to grow at a CAGR of approximately 2-3% in the long term,
demand from the Asia Pacific region is expected to grow faster than other regions at 4-5%
• We also note that additional capacities and increasing capital investment in the Asia Pacific / Latin
American region has resulted in a steep growth in production of chemicals in these regions
Source: Cefic data
Chemicals Demand Growth Forecast: 2009-2020 Chemicals Industry Production Growth
Source: Frost & Sullivan
CAGR: 4-5%
Globalization Global Shift in Production & Demand
Inde
x 19
97=
100
$ B
n
13
• The Middle East has significant feedstock advantages
• Chemicals production in the region has focused on
petrochemicals and this trend is expected to continue
• Saudi Arabia leads in terms of new capacities. The UAE
and Abu Dhabi also aims to increase their presence in
petrochemicals significantly over the next decade
• Over 80% of the new projects are olefins and aromatics
• APAC on the other hand, benefits from low cost
production and high growth of local demand
Petrochemical Capacity Outlook Global Supply-Demand Impact
Ethylene Large increases in ethylene capacity expected, additional increase of about 35 Mn MT expected by 2013 in ME and APAC
Massive build up of capacities will see oversupply of ethylene, and is expected to affect market dynamics. Demand growth is only 3% as against the capacity growth at 4 %
Benzene Benzene capacity to be added – 1.5 Mn MT in ME and 3.1 Mn MT in Asia-Pacific by 2012
Shortage of investments under this segment; opportunities exist
Propylene Propylene capacities of 9.2 Mn MT is expected by end of 2011. Polypropylene capacity of 9 Mn MT is expected by 2012 in the ME and Asia-Pacific regions
Supply and Demand is expected to be balanced
Methanol A total of 7 Mn MT of Methanol Capacity addition expected by 2011 in ME and APAC
Supply and Demand is expected to be skewed till 2012 after which balance will return
Middle East Ethylene Capacity, 2007-2013
Source: Frost & Sullivan
Mill
ion
Ton
nes
Per
cent
age
(%)
Globalization: Competitive Perspective Upcoming Capacities in ME and APAC Threaten Supply-Demand Balance
14
Beauty Products Beauty Products Fashion Fashion Aesthetic Design Aesthetic Design Healthcare Healthcare
Personal Care Personal Care Functional Foods Functional Foods Fitness Fitness Personal Protection Personal Protection
THE CHEMICALS & MATERIALS INDUSTRY MAKES THESE POSSIBLE THE CHEMICALS & MATERIALS INDUSTRY MAKES THESE POSSIBLE
Health and Wellness Drives Products and Concepts Such As:
15
Towards Better Health and Disease Prevention Growing Demand for Functional Foods, Beverages and Ingredients
Obesity:
Percentage of population older than 15 with a BMI greater than 30
Obesity:
Percentage of population older than 15 with a BMI greater than 30
Includes: • Satiety Ingredients / Appetite
Suppressants • Fat Burners • Others: Carbohydrate
blockers, Fat blockers, Metabolism regulators, Mood regulators
Focus on the prevalence and rise of obesity amongst the Focus on the prevalence and rise of obesity amongst the global populace has given rise to opportunities for weight global populace has given rise to opportunities for weight
management ingredients management ingredients
Rev
enue
s in
$ M
n
Global Weight Management Ingredients, 2008-2015
CAGR 2008-2015: 9.2%
Rev
enue
s in
$ M
n
CAGR 2008-2015: 21.3%
Rev
enue
s in
$ M
n
CAGR 2006-2013: 8.6%
Australian Functional Foods Market US Heart Health Ingredients Market
• Includes:
• Phytosterols
• Omega-3 PUFA
• Beta-glucan
• Soy Ingredients
• Others
Includes:
• Energy Drinks
• Sports Drinks
• Functional Waters
• Fruit & Vegetable Drinks
• Soy Milk
The need for The need for prevention and better prevention and better
general health has general health has driven the demand driven the demand for functional F&B for functional F&B
products and products and consequently the consequently the
market for specific market for specific functional ingredients functional ingredients
16
Health and Wellness Feel Good Factor: Going Beyond General Health
INCREASING FOCUS ON INCREASING FOCUS ON PERSONAL CARE PERSONAL CARE
CAGR 2008-2014: 7.2% CAGR 2008-2015: 18.5%
Chinese Personal Care Active Ingredients Market
Indian Personal Care Inactive Ingredients Market
The global personal care market in 2009 was estimated to be around $328 Billion and expected to grow at a CAGR of approximately 5-6%
to 2015
The increasing focus on personal care not The increasing focus on personal care not only drives the market for active and inactive only drives the market for active and inactive
ingredients in personal care products but ingredients in personal care products but also the market for nutricosmetics also the market for nutricosmetics
CAGR 2008-2015: ~15%
US and NA Nutricosmetic Ingredients Market
Personal care Personal care nutricosmetics are nutricosmetics are products when ingested products when ingested have an effect have an effect (preventive or reactive) (preventive or reactive) on skin, nails and hair. on skin, nails and hair. The ingestion of The ingestion of nutricosmetics is mainly nutricosmetics is mainly through food through food fortification / fortification / supplements supplements
Rev
enue
s in
$ M
n
Rev
enue
s in
$ M
n
US and NA Nutricosmetic Ingredients Market, 2008
17
It is imperative to constantly raise the bar for functionality and performance of products and services to maintain competitiveness in a rapidly evolving marketplace It is imperative to constantly raise the bar for functionality and performance of products and services to maintain competitiveness in a rapidly evolving marketplace
Functionality & Performance Providing Greater Functionality & Performance is Necessary to Survive
Rapidly Evolving Functionality in Automobiles Rapidly Evolving Functionality in Automobiles
1st gen Corolla: 1966 1st gen Corolla: 1966 5th gen Corolla: 1983 5th gen Corolla: 1983
Evolution of Portable Media Devices Evolution of Portable Media Devices
Sony Walkman: 1979 Sony Walkman: 1979 Sony Discman Sony Discman iPods: Nano, Shuffle iPods: Nano, Shuffle Multifunctional Devices Multifunctional Devices
18
Functionality & Performance Chemicals and Materials Enable Improved Functionality and Performance
Advances in packaging materials enable superior convenience and greater shelf life Advances in packaging materials enable
superior convenience and greater shelf life
Microwaveable products and non stick cookware make cooking faster and easier
Microwaveable products and non stick cookware make cooking faster and easier
In sports, chemicals and materials enable superior performance
In sports, chemicals and materials enable superior performance
Alternative Building Materials for Unique Structures
Alternative Building Materials for Unique Structures
Anti-reflective coating Anti-reflective coating
A commonly used non stick coating is PTFE – polytetra fluoroethylene
A commonly used non stick coating is PTFE – polytetra fluoroethylene
Enhancing Functionality and Performance of Paints & Coatings
Enhancing Functionality and Performance of Paints & Coatings
Modern tennis
raquets are made of materials such as
carbon and graphite
Modern tennis
raquets are made of materials such as
carbon and graphite
Anti-graffiti Anti-graffiti Anti-climb Anti-climb
Heat resistant Heat resistant Fluorescent Paint Fluorescent Paint
19
Consumer Demand
Legislation
Shareholder Value
Profits
Internal Context Internal Context External Context External Context
The Chemicals Business
Increase in brand value and profits results in greater
shareholder value
Increase in brand value and profits results in greater
shareholder value
In 2008, a survey by TNS indicated that 45% of British
and 53% of American respondents would pay more
for eco friendly products
In 2008, a survey by TNS indicated that 45% of British
and 53% of American respondents would pay more
for eco friendly products
Lower operational costs (by optimizing consumption of energy and resources)
Lower operational costs (by optimizing consumption of energy and resources)
Since 1990, DuPont has saved more than $ 3 Billion through energy efficiency programs. 3M has saved $ 82 Million between 2001 and 2005 and reaped another $ 10 million in 2006 alone
Since 1990, DuPont has saved more than $ 3 Billion through energy efficiency programs. 3M has saved $ 82 Million between 2001 and 2005 and reaped another $ 10 million in 2006 alone
Widespread consumer
preferences and pressures drive legislation for nations and
businesses to reduce emissions
Widespread consumer
preferences and pressures drive legislation for nations and
businesses to reduce emissions
A host of local environmental legislations also apply. Companies may also benefit from the
sale of carbon credits
A host of local environmental legislations also apply. Companies may also benefit from the
sale of carbon credits
Reduced raw material costs (through efficiency, recycling, waste management)
Reduced raw material costs (through efficiency, recycling, waste management)
This figure is much higher for Brazil
(83%) and Thailand (94%)
This figure is much higher for Brazil
(83%) and Thailand (94%)
Key Drivers for Participating in the Low Carbon Economy Key Drivers for Participating in the Low Carbon Economy
Low Carbon Economy Key Drivers for the Low Carbon Economy
Source: Frost & Sullivan
20
Chemicals and Materials Drive Low Carbon Trends in the Automotive Industry Case study: Options to Decrease Dependence on Fossil Fuels by
PU
ABS
PA
PP
Thermosets
Others
0%
3%
6%
0% 25% 50%Percentage of Total Market Volumes, 2008
CA
GR
(20
08-2
015)
Mile
s p
er
ga
llon
Source: Association of International Automobile Manufacturers
Increasing Fuel Economy Increasing Fuel Economy
Automotive Light Automotive Light Weighting Trend Weighting Trend
Drives opportunities for Drives opportunities for plastics in passenger plastics in passenger
vehicles vehicles
Plastics in Passenger Vehicles, Global Plastics in Passenger Vehicles, Global
Alternative Fuel Vehicles / Fuel Options Alternative Fuel Vehicles / Fuel Options
Source: Frost & Sullivan
EU Biofuels Supply-Demand (2009-2020) EU Biofuels Supply-Demand (2009-2020) Electric Vehicles – Huge Materials Opportunity Electric Vehicles – Huge Materials Opportunity
Battery MaterialsLaminates, ElectrodesElectrolytes, Casing
TransmissionCooling fluids, Gear oils, Clutch fluids
GlazingPanoramic roof, Side windows, Polycarbonates, Acoustic laminates Electronics/wiring
High tension cables, Charging ports, Cable sheathsR
ollin
g re
sist
ance
Tyr
e ad
ditiv
esIn
terio
r In
sula
tion
21
Glocalization is the process by which global businesses are getting closer to their customers across regions and applications. Think Global, Act Local!
Outlook ‘Glocalization’: Could be the Emerging Mega Trend for the Next Decade
= GLOBALIZATION + LOCALIZATION
Irrespective of business model or area of focus, companies will increasingly attempt to get closer Irrespective of business model or area of focus, companies will increasingly attempt to get closer to their customers. This could mean: to their customers. This could mean:
Glocalization is the emerging trend to watch out for Glocalization is the emerging trend to watch out for
• Physical proximity
• Consumer focus: Chemical companies are not just
looking at their customer, but at their customers’
customers. The current focus on megatrends is just
the beginning
• Delve downstream: Going further down the value
chain
• Customized solutions: Increasing consolidation in
the end user industries could result in tremendous
bargaining power and customized products / services
• Product portfolio differentiation: Global companies
will increasingly look towards opportunities in product
development / application development that are
specific to a particular region / geography
22
Agenda A
202
0 V
I SIO
N O
F T
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GL
OB
AL
AN
D N
OR
TH
AM
ER
ICA
N
CH
EM
I CA
LS
& M
AT
ER
IAL
S
IND
US
TR
Y
Chemicals & Materials Industry
Story Till Date and Recent Updates
Global Mega Trends and the Chemicals & Materials Industry
Analysis of Growth Opportunities
23
Analysis of Growth Opportunities Introduction
Ma
rke
t O
pp
ort
un
itie
s
Broad Broad
Specific Specific
Frost & Sullivan supports chemical companies by identifying company specific growth opportunities through a ‘Growth Innovation Funnel’
Frost & Sullivan supports chemical companies by identifying company specific growth opportunities through a ‘Growth Innovation Funnel’
Specialty chemicals present growth opportunities in most parts of the world
Frost & Sullivan’s analysis of selected attractive segments in key regions (Europe, US, China and India)
Sub-sector focus for growth opportunities: Construction and Utilities
Case Study: Market Opportunities in Battery Materials
Frost & Sullivan’s analysis of key growth opportunities globally (by region, sub sector, and application)
24
75
25
85
15
95
5
72
28
85
15
70
30
80
20
94
6
65
35
75
25
0
20
40
60
80
100
2009 2020
North America Latin America MEAF Europe APAC
Commodity Chemicals
Specialty Chemicals
Commodity Chemicals
Specialty Chemicals
Commodity Chemicals
Specialty Chemicals
Commodity Chemicals
Specialty Chemicals
Commodity Chemicals
Specialty Chemicals
Growth of Commodity Vs. Specialty Segments, By Region (% of Total Sales): 2009 - 2020
CA
GR
: 3-4
%
CA
GR
: 4-5
%
CA
GR
: 5-6
%
CA
GR
: 4%
CA
GR
: 9-1
0%
% o
f Tot
al S
ales
Analysis of Growth Opportunities Specialty Chemicals to Witness Faster Growth in Most Regions
• As is evident from the graph above, the next decade could be the decade of specialty chemicals. The % of specialty
chemicals as part of the overall chemicals sales will increase in all regions to 2020
• Across the world, sales of specialty chemicals could grow twice as fast as the market. Similar to the overall chemicals sales,
growth of specialty chemicals is highest is the Asia Pacific region at 9-10% (CAGR 2009-2020)
• Globally, specialty chemicals is expected to grow at a CAGR of 5-6% to 2020
25
Analysis of Growth Opportunities Opportunity Analysis: Attractive Segments by Key Regions
Source: Frost & Sullivan
INDIA
CHINA
EUROPE
UNITED STATES
Market Size Market Size
Gro
wth
Ra
te
CA
GR
20
09
-20
20
Gro
wth
Ra
te
CA
GR
20
09
-20
20
Textile ChemicalsTextile Chemicals
Paints and CoatingsPaints and Coatings
Structural AdhesivesStructural Adhesives
Structural AdhesivesStructural Adhesives
Low Med High Low Med High
Low
Med
High
Low
Med
High
Att
ract
ive
Seg
men
ts i
n t
he
Att
ract
ive
Seg
men
ts i
n t
he
Ch
emic
als
Ind
ust
ry
Ch
emic
als
Ind
ust
ry
Pulp & Paper ChemicalsPulp & Paper Chemicals
AdmixturesAdmixtures
SurfactantsSurfactants
Water Treatment ChemicalsWater Treatment Chemicals
PolymersPolymers
SurfactantsSurfactants
Nutraceutical IngredientsNutraceutical Ingredients
Plastic AdditivesPlastic Additives
Construction ChemicalsConstruction Chemicals
BiolubricantsBiolubricants
BiopesticidesBiopesticides
CatalystsCatalysts
Home and Fabric Care IngredientsHome and Fabric Care Ingredients
Paints & CoatingsPaints & Coatings
Plastic AdditivesPlastic Additives
Leather ChemicalsLeather Chemicals
Paints & CoatingsPaints & Coatings
26
Key Market Opportunities to 2020 Growth Opportunities in Construction and Utilities
GR
OW
TH
OP
PO
RT
UN
ITIE
S:
GR
OW
TH
OP
PO
RT
UN
ITIE
S:
CO
NS
TR
UC
TIO
N A
ND
UT
ILIT
IES
C
ON
ST
RU
CT
ION
AN
D U
TIL
ITIE
S
WATER TREATMENT The scarcity of water and with large geographic areas facing drought and desertification challenges, this is a critical area for investment Significant opportunities in Israel, Singapore, Japan, Australia and Middle East in sectors such as water separation technology, chemicals and desalination
WATER TREATMENT The scarcity of water and with large geographic areas facing drought and desertification challenges, this is a critical area for investment Significant opportunities in Israel, Singapore, Japan, Australia and Middle East in sectors such as water separation technology, chemicals and desalination
WIND POWER The Chinese wind power sector is witnessing rapid growth. In 2008 the installed capacity was 12,210MW in China, a y-o-y growth of 106.7%. This presents significant opportunities for structural adhesives and composite materials. Other regions that are attractive for wind power are: India and the US
WIND POWER The Chinese wind power sector is witnessing rapid growth. In 2008 the installed capacity was 12,210MW in China, a y-o-y growth of 106.7%. This presents significant opportunities for structural adhesives and composite materials. Other regions that are attractive for wind power are: India and the US
INSULATION SYSTEMS Exterior Insulation and Finishing Systems (EIFS) is a type of synthetic wall cladding for exterior walls and provides an insulated finished surface and waterproofing. External wall insulation using this can achieve 30-40% energy savings. EIFS is a key application for dry mix mortars and redispersible powders
INSULATION SYSTEMS Exterior Insulation and Finishing Systems (EIFS) is a type of synthetic wall cladding for exterior walls and provides an insulated finished surface and waterproofing. External wall insulation using this can achieve 30-40% energy savings. EIFS is a key application for dry mix mortars and redispersible powders
COMPOSITE MATERIALS Low cost carbon and glass fiber for building and industrial applications including construction panels in building and power infrastructure have high growth potential Increasingly, non corrosive composite materials are being used in metal and wood replacement
COMPOSITE MATERIALS Low cost carbon and glass fiber for building and industrial applications including construction panels in building and power infrastructure have high growth potential Increasingly, non corrosive composite materials are being used in metal and wood replacement
GREEN MATERIALS The demand for bio based adhesives and green coatings (low or no VOC) are expanding globally. Technologies emerging in the green building industry in North America, Europe and Southeast Asia include smart windows, vacuum windows and door panes, PV materials, LED lighting and recycled materials
GREEN MATERIALS The demand for bio based adhesives and green coatings (low or no VOC) are expanding globally. Technologies emerging in the green building industry in North America, Europe and Southeast Asia include smart windows, vacuum windows and door panes, PV materials, LED lighting and recycled materials
OTHERS Next generation solar systems, ocean thermal technology, algae cells for electricity generation and tidal and wave energy applications also represent opportunities in the near future. These areas are attractive significant funding from government and private sectors alike
OTHERS Next generation solar systems, ocean thermal technology, algae cells for electricity generation and tidal and wave energy applications also represent opportunities in the near future. These areas are attractive significant funding from government and private sectors alike
27
Market Opportunities by Application: Case Study Battery Materials: Nissan could not find a supplier in Europe
No existing EU producer
No existing EU producer
SEPARATORS
• PP based separators are the most commonly used in rechargeable lithium ion batteries
• Multilayered polymer separators are also gaining ground
• Newer technologies are emerging such as aramid based separators and PVDF separators which offer high temperature resistance
SEPARATORS
• PP based separators are the most commonly used in rechargeable lithium ion batteries
• Multilayered polymer separators are also gaining ground
• Newer technologies are emerging such as aramid based separators and PVDF separators which offer high temperature resistance
CATHODE
• These electrodes typically have aluminum as the current collector
• Active materials used include LiMn2O4 and LiCoO2
CATHODE
• These electrodes typically have aluminum as the current collector
• Active materials used include LiMn2O4 and LiCoO2
LAMINATE FILM
• The laminate film has similar structure to packaging laminates
• However, the presence of corrosive electrolytes is the biggest challenge in its construction
• Aluminum laminates with PET coating are most commonly used here
• European suppliers of aluminum laminates have struggled to meet the performance requirements of the laminate
LAMINATE FILM
• The laminate film has similar structure to packaging laminates
• However, the presence of corrosive electrolytes is the biggest challenge in its construction
• Aluminum laminates with PET coating are most commonly used here
• European suppliers of aluminum laminates have struggled to meet the performance requirements of the laminate
ANODE
• Copper is used as the current collector
• Active materials used includes graphite and LiC6
ANODE
• Copper is used as the current collector
• Active materials used includes graphite and LiC6
ELECTROLYTE • The electrolytes are typically lithium salts such as LiPF6 dissolved in EC, DEC
solvents • Players such as Merck exited the market in 1990’s and are now re-entering • US Government grants encouraging others to enter
ELECTROLYTE • The electrolytes are typically lithium salts such as LiPF6 dissolved in EC, DEC
solvents • Players such as Merck exited the market in 1990’s and are now re-entering • US Government grants encouraging others to enter
28
GATE
2
Create a growth pipeline through macro analysis of specific criteria applied to appropriate target markets -
Prioritize 3-4 opportunities Conduct deep dive and obtain
relevant information
Develop tactical business plan and implementation strategy
Develop a monitoring, evaluation, and optimization strategy
GROWTH
WORKSHOP
Growth workshops prioritize output and strategize next steps
Gate 3Business Strategy and Implementation
Defined short list of most easy to implement and high ROI opportunities
GROWTH
WORKSHOP
GATE
1
Identifying Company Specific Growth Opportunities Growth Innovation Funnel
29
THANK YOU
www.frost.com
Lorena IslaResearch Manager
Direct: +52 55 5524 8624Email : [email protected]
Mauricio SoberónAccount Executive
Direct: +52 55 5524 7080Email : [email protected]