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Consumers acquire information through a multitude of channels these days spanning print, online, email newsletters and social media. Capture the attention of these actively
engaged prospects at the right time and place through a multi-channel approach.
The curious traveler:TRAVELOREGON.COM
Inspiration and planning site that’s promoted by Travel Oregon’s slightly less than $10 million biannual marketing campaign.
AUDIENCE More than 10 million pages viewed annually with over 4 million unique visitors and 5.7 million web sessions
AVAILABLE Banner and formatted text ads
MMEDIAmerica
2022 AD NETWORK
Oregon Restaurant & Lodging Association Member
The lodging listings in this publication are supplied by publishing partner Oregon Restaurant & Lodging Association (ORLA). ORLA members support the lodging industry through their membership and advocacy for hospitality. OregonRLA.org
Air-Conditioning
Bicycle Friendly
Breakfast Complimentary
EV Charging
Family Friendly
Fireplace
Fitness Room
Handicap Accessible
HOTEL, BED & BREAKFAST, AND VACATION RENTAL ICON KEY
50-Amp Hookups
Cabin Rentals
Groceries
Laundry
Near Fishing /Hunting
Propane
Internet
Kitchenette
Mountain / Water View
100% Smoke Free
Pet Friendly
Restaurant / Lounge
Spa / Hot Tub
Swimming
RV ICON KEY
Pull-Through
Restaurant
Showers
Spa / Hot Tub
TV Cable Hookup
Internet
An official publication of theOREGON TOURISM COMMISSIONToll-free 800.547.7842TravelOregon.comEmail: [email protected]
CHAIR Scott YoungbloodVICE CHAIR Nigel FranciscoCOMMISSIONERS Don Anway, Richard Boyles, Lucinda DiNovo, Maria Ponzi, Mia Sheppard, Kenji Sugahara, Greg WillittsCEO Todd DavidsonVICE PRESIDENT, GLOBAL MARKETING Kevin WrightDIRECTOR, GLOBAL INTEGRATED MARKETINGMo SherifdeenCONTENT & COMMUNITY MANAGER, GLOBAL INTEGRATED MARKETING Sachie YorckBRAND MANAGER, GLOBAL MARKETING Mark SenffnerDIRECTOR, PUBLIC AFFAIRS AND INDUSTRY COMMUNICATIONS Sara MorrisseyINDUSTRY COMMUNICATIONS MANAGER Jaime Eder
TRAVEL OREGON OFFICIAL VISITOR GUIDEPUBLICATION DIRECTORS Mo Sherifdeen, Sachie YorckDIRECTOR OF CUSTOM PUBLISHING Megan KirkpatrickCREATIVE DIRECTOR Nickie Bournias SENIOR EDITOR Jennifer AndersonEDITOR Emily GillespieCOPY EDITOR Morgan Stone SENIOR ACCOUNT EXECUTIVE Nancy BurkeACCOUNT EXECUTIVE Hannah Patterson MARKETING ASSOCIATE Betsy HandADVERTISING SALES COORDINATOR Hindissa AliDIGITAL PRODUCTION COORDINATOR Alison KattlemanLODGING LISTINGS Oregon Restaurant & Lodging Association
Travel Oregon Official Visitor Guide is published by MEDIAMERICA INC.PRESIDENT/CEO CONTROLLERAndrew Insinga Bill Lee
CORPORATE OFFICE715 SW Morrison, Suite 800Portland, OR 97205Phone: 503.223.0304 Fax: 503.221.6544www.mediamerica.net
The Travel Oregon Official Visitor Guide is published by MEDIAmerica Inc. for the Oregon Tourism Commission, 530 Center St. NE, Suite 200, Salem, OR 97301. Specific visitor attractions, facilities and services mentioned in this publication serve only as examples of Oregon attractions. Mention does not constitute an endorsement by the State of Oregon. Copyright ©2021 State of Oregon. All rights reserved. Printed in Oregon by Journal Graphics. Paper sourced from Willamette Falls Paper Company.
REGIONS 52 OREGON COAST 54 Oregon Coast Trip Ideas 63 Where to Stay
72 PORTLAND REGION 74 Portland Region Trip Ideas
80 Where to Stay
88 MT. HOOD & THE COLUMBIA RIVER GORGE 90 Mt. Hood/Gorge Trip Ideas 93 Where to Stay
96 WILLAMETTE VALLEY 98 Willamette Valley Trip Ideas
104 Where to Stay
110 SOUTHERN OREGON 112 Southern Oregon Trip Ideas
118 Where to Stay
124 CENTRAL OREGON 126 Central Oregon Trip Ideas 130 Where to Stay
134 EASTERN OREGON 136 Eastern Oregon Trip Ideas
142 Where to Stay
RESOURCES146 State Welcome Centers and Mileage Map 148 Oregon’s Visitor Centers and Chambers of Commerce 151 Oregon’s Scenic Byways and Free Guides 153 Map of Oregon
On the cover: view of the St. Johns Bridge from the Ridge Trail in Portland’s Forest Park. Photo by Kristar Burton.
COAST
EASTERN
SOUTHERN
CENTRAL
WILLAMETTE VALLEY
MT. HOOD & THE COLUMBIA RIVER
GORGE
PORTLAND REGION
WHERE TO STAY LISTINGS KEY
To the best of our knowledge, all information was accurate at the time of publication.
4 TRAVELOREGON.COM
The serious traveler:TRAVEL OREGON VISITOR GUIDE
The official state guide is used by visitors and welcome center staff.
AUDIENCE 300,000 copies distributed via TravelOregon.com, 800 customer service number and at welcome centers
AVAILABLE Display ads and expanded lodging listings.
Tell your story:SPONSORED CONTENT ON TRAVELOREGON.COM
Tell your story through original content developed for TravelOregon.com sponsored by your brand.
AVAILABLE Your story appears on TravelOregon.com for one year and promoted through a Travel Oregon sponsored Facebook post
Oregon fans:EMAIL NEWSLETTERS
Four targeted enewsletters (monthly core, bimonthly culinary, bimontly outdoors and a quarterly seasonal) to devoted followers.
AUDIENCE Over 115,000 monthly and seasonal subscribers, more than 55,000 outdoor subscribers and more than 35,000 culinary subscribers
AVAILABLE Banner and formatted text ads
For your customized consultation to select the best type of ad and placement for your marketing program, contact:
Nancy Burke (cell) 503.961.2177; 503.445.8809, [email protected] Betsy Hand (cell) 503.939.5696; 503.445.8830, [email protected]
Travelers are looking for ideas and inspiration when thinking about a vacation. Travel Oregon’s Official Visitor Guide provides consumers with details on outdoor recreation, food and drink, culture and heritage, family experiences, regional travel sugges-tions and local picks. Make sure your marketing message is seen by travelers while they are making these decisions. Your ad will be aligned with relevant content and photography leading readers to take action to plan their trip.
THE OFFICIAL TRAVEL OREGON VISITOR GUIDETHE AWARD-WINNING DEFINITIVE OREGON VACATION PLANNING TOOL
DISTRIBUTION300,000 copies printed annually for year-round distribution and inquiry fulfillment supporting Travel Oregon’s slightly less than $10 million biannual integrated marketing campaign.
65% OREGON • More than 200 visitor centers throughout Oregon including the Portland International Airport, the Travel Portland visitor center at Director Park and all official Travel Oregon State Welcome Centers• Oregon Rest Area Visitor Kiosks: Brookings, Manzanita, Gettings Creek, Oak Grove, Santiam, French Prairie Southbound & Northbound, Multnomah Falls, Government Camp, Boardman• AAA travel offices in Oregon and Idaho • Hotels and lodging properties• Amtrak Cascades (Eugene to Vancouver B.C.)• Select attractions throughout Oregon
17% ELSEWHEREWASHINGTON• Vancouver, WA visitor locations• Seattle Airport Information Center• Seattle City Center Visitor Center• Washington State Ferries – Full System• Seattle Cruise Terminal – Pier 66/30 • Boeing Tour Center
CALIFORNIA• California state Welcome Centers: Collier, San Francisco, Pismo Beach• San Francisco Union Square
BRITISH COLUMBIA• Vancouver International Airport• Victoria / Vancouver Island visitor centers• Vancouver, B.C. visitor centers• British Columbia Ferry system – all routes
CORPORATEDistribution at various corporate locations in Phoenix, Seattle, San Jose/Santa Clara, Los Angeles, San Diego and Orange County
18% DIRECT REQUEST
Sent to visitors throughout the U.S. and Canada via TravelOregon.com or the 800 customer service number. (See map below for the number requested by each state or province.)
Oregon Restaurant & Lodging Association Member
The lodging listings in this publication are supplied by publishing partner Oregon Restaurant & Lodging Association (ORLA). ORLA members support the lodging industry through their membership and advocacy for hospitality. OregonRLA.org
Air-Conditioning
Bicycle Friendly
Breakfast Complimentary
EV Charging
Family Friendly
Fireplace
Fitness Room
Handicap Accessible
HOTEL, BED & BREAKFAST, AND VACATION RENTAL ICON KEY
50-Amp Hookups
Cabin Rentals
Groceries
Laundry
Near Fishing /Hunting
Propane
Internet
Kitchenette
Mountain / Water View
100% Smoke Free
Pet Friendly
Restaurant / Lounge
Spa / Hot Tub
Swimming
RV ICON KEY
Pull-Through
Restaurant
Showers
Spa / Hot Tub
TV Cable Hookup
Internet
An official publication of theOREGON TOURISM COMMISSIONToll-free 800.547.7842TravelOregon.comEmail: [email protected]
CHAIR Scott YoungbloodVICE CHAIR Nigel FranciscoCOMMISSIONERS Don Anway, Richard Boyles, Lucinda DiNovo, Maria Ponzi, Mia Sheppard, Kenji Sugahara, Greg WillittsCEO Todd DavidsonVICE PRESIDENT, GLOBAL MARKETING Kevin WrightDIRECTOR, GLOBAL INTEGRATED MARKETINGMo SherifdeenCONTENT & COMMUNITY MANAGER, GLOBAL INTEGRATED MARKETING Sachie YorckBRAND MANAGER, GLOBAL MARKETING Mark SenffnerDIRECTOR, PUBLIC AFFAIRS AND INDUSTRY COMMUNICATIONS Sara MorrisseyINDUSTRY COMMUNICATIONS MANAGER Jaime Eder
TRAVEL OREGON OFFICIAL VISITOR GUIDEPUBLICATION DIRECTORS Mo Sherifdeen, Sachie YorckDIRECTOR OF CUSTOM PUBLISHING Megan KirkpatrickCREATIVE DIRECTOR Nickie Bournias SENIOR EDITOR Jennifer AndersonEDITOR Emily GillespieCOPY EDITOR Morgan Stone SENIOR ACCOUNT EXECUTIVE Nancy BurkeACCOUNT EXECUTIVE Hannah Patterson MARKETING ASSOCIATE Betsy HandADVERTISING SALES COORDINATOR Hindissa AliDIGITAL PRODUCTION COORDINATOR Alison KattlemanLODGING LISTINGS Oregon Restaurant & Lodging Association
Travel Oregon Official Visitor Guide is published by MEDIAMERICA INC.PRESIDENT/CEO CONTROLLERAndrew Insinga Bill Lee
CORPORATE OFFICE715 SW Morrison, Suite 800Portland, OR 97205Phone: 503.223.0304 Fax: 503.221.6544www.mediamerica.net
The Travel Oregon Official Visitor Guide is published by MEDIAmerica Inc. for the Oregon Tourism Commission, 530 Center St. NE, Suite 200, Salem, OR 97301. Specific visitor attractions, facilities and services mentioned in this publication serve only as examples of Oregon attractions. Mention does not constitute an endorsement by the State of Oregon. Copyright ©2021 State of Oregon. All rights reserved. Printed in Oregon by Journal Graphics. Paper sourced from Willamette Falls Paper Company.
REGIONS 52 OREGON COAST 54 Oregon Coast Trip Ideas 63 Where to Stay
72 PORTLAND REGION 74 Portland Region Trip Ideas
80 Where to Stay
88 MT. HOOD & THE COLUMBIA RIVER GORGE 90 Mt. Hood/Gorge Trip Ideas 93 Where to Stay
96 WILLAMETTE VALLEY 98 Willamette Valley Trip Ideas
104 Where to Stay
110 SOUTHERN OREGON 112 Southern Oregon Trip Ideas
118 Where to Stay
124 CENTRAL OREGON 126 Central Oregon Trip Ideas 130 Where to Stay
134 EASTERN OREGON 136 Eastern Oregon Trip Ideas
142 Where to Stay
RESOURCES146 State Welcome Centers and Mileage Map 148 Oregon’s Visitor Centers and Chambers of Commerce 151 Oregon’s Scenic Byways and Free Guides 153 Map of Oregon
On the cover: view of the St. Johns Bridge from the Ridge Trail in Portland’s Forest Park. Photo by Kristar Burton.
COAST
EASTERN
SOUTHERN
CENTRAL
WILLAMETTE VALLEY
MT. HOOD & THE COLUMBIA RIVER
GORGE
PORTLAND REGION
WHERE TO STAY LISTINGS KEY
To the best of our knowledge, all information was accurate at the time of publication.
4 TRAVELOREGON.COM
ONLINE VIEWING
• Digital edition available for viewing at TravelOregon.com optimized for iPads, android tablets and smart phones. - 13,000 + users - More than 500,000 pageviews - 32 average pages per session - 88% new sessions - 6:14 average minutes per session
2022 BONUS DISTRIBUTIONThe digital edition will be sent to all subscribers of Oregon Business and Oregon Home magazines inspiring Oregonians with ideas to explore their own backyard!
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8. Reader comments
• I have never been to Oregon, but because of all the beautiful information that was sent, I booked a flight, hotels and a rental car to check out the beauty of Oregon. I wouldn’t have been as inspired if it weren’t for the information sent. We will be there October 14-17. So excited!!!
• It’s a colorful, easy to access — no wi-fi required, chock full of info yet not too bulky, travel Oregon companion! I’m a native Portland Oregonian but haven’t been out & about in our fabu-lous state enough, the excellent Travel Oregon guide is helping me fulfill my tourist aspirations!
• The maps were extremely helpful while we were trying to navi-gate and wanted to do so without using our phones. We decided before we left for our trip, we would turn off social media and phone data and just use it for pictures so we needed a map and the guides were super helpful!
*Data from the 2018 Travel Oregon Visitor Guide survey
5. Please indicate the number of nights you stayed in Oregon.
2. What age are you?
1. Gender: Female: 58% Male: 42% 6. How did the Travel Oregon Visitor Guide influence your trip?
3. Have you read/reviewed any of the visitor guide? Yes: 94.14% Not yet but plan to: 4.64% No: 1.22%
7. Did the Travel Oregon Visitor Guide prompt you to take any of the following actions?
4. When are you likely to travel to or within Oregon?
Rates (net)
Expanded lodging listing $775 One-twelfth $1,315 One-sixth page $2,525One-third page $4,100One-half page $6,075Two-thirds page $8,705Full page $10,295Two page spread $16,375
Premium PositionsBack cover $11,870Inside front cover $11,350Table of contents $11,350Inside back cover $11,350
ADVERTISING RATES
IMPORTANT DATESPublication Date March 2022
Rate Protection Deadline December 7, 2021
Space Closing January 4, 2022
Materials Due January 18, 2022
1/2 V1/6
V
2/3 V 1/3 V
1/3 H
1/6 H 1/12
1/2 H
File formatPlease supply your ad to MEDIAmerica as a high resolution PDF (PDFX-1a format pre-ferred). All other file types will be sent back for re-submission. Images should be CMYK and 300 dpi or better and have no spot col-ors. Images submitted in RGB or with spot colors will be converted. You will be notified of any major changes this causes. Ads with images under 300 dpi will be sent back for re-submission. Ads may be submitted by email attachment or through a link to a third-party cloud-based service such as Dropbox.
Marks and bleeds Please ensure your ad is free of crop marks. Bleeds are required on full page ads and spreads, and should be .125 inches on all sides. All other ad sizes should be submitted without bleed.
Note about two page spread: Please make sure spreads are submitted as one large page. Also, be sure to keep important text and graphics at least .25" away from the spine on both pages.
Note about QR codes: MEDIAmerica is not responsible for the functionality of any supplied QR codes.
Materials and questions regarding materials should be sent or emailed to:
Hindissa Ali, MEDIAmerica 715 S.W. Morrison, Suite 800 Portland, OR 97205 [email protected] 503-445-8825
Return of materialsReturn of physical materials will be returned upon written request only. Publisher assumes no responsibility for materials uncalled for three months after date of publication.
Space unit Width Depth
Two page spread Trim 16.75" .......10.875" Bleed 17 ..............11.125 Non-bleed 16 .......................10
Full page Trim 8.375" .....10 .875" Bleed 8.625 ..........11.125 Non-bleed 7.5 .......................10
Two-thirds page 4.625 ............9.875
Space unit Width Depth
One-half page
Vertical 4.625 .................7 .5 Horizontal 7.5 ...............4 .875
One-third page
Vertical 2.25. .............9.875 Horizontal 4.625 ...........4 .875
One-sixth page
Vertical 2.25 .............4 .875 Horizontal 4.625 .............. 2.25
One-twelfth page 2.25 ................2 .25
SPECIFICATIONS
Contact:
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Farm Stays and Food Trails The farmers, fi shers and foragers of the Coast are leading a new culinary revolu-tion on Oregon’s western rim, and food trails and farm stays o� er a taste of this rising scene. The North Coast Food Trailleads epicureans to distilleries, breweries, cooking schools and sea-to-table dining establishments from Seaside to Neskowin. The Central Coast Food Trail guides visitors to tasty artisan treats, farm-fresh produce and decadently prepared seafood from Lincoln City to Dunes City. The Wild Rivers Coast Food Trail winds from Reedsport to Bandon, Port Orford and Brookings. Delicious stops include farms for strawberries, blueberries and cranberries in season, as well as fresh catch from fi sh markets and some of the state’s newest craft breweries. Steep yourself in sustainable agriculture at the North Fork 53 Coastal Retreat & Tea Gardens in Nehalem, a 3-acre/1-hectare farm growing organic vegetables, herbs and the region’s fi rst tea garden.
JAndy Oyster Co.
Yachats Brewing
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More than you imagined!
Columbia River Maritime Museum
1792 Marine Drive, Astoria, OregonOpen Daily 9:30 to 5:00 • 503.325.2323 • crmm.org
3D Theater, Museum Store, Lightship Tour
Nancy Burke (cell) 503.961.2177; 503.445.8809, [email protected] Betsy Hand (cell) 503.939.5696; 503.445.8830, [email protected]
AWARD-WINNING SITETravelOregon.com was a 2018 Mercury Award finalist for Best State Travel Website in the country awarded by the National Council of State Tourism Directors. This site features rich content including Seasonal Features and Trip Ideas packed full of entertaining videos, itineraries and Oregon stories. Additional informational sections include Things to Do where visitors can explore a wide range of recreation, food & drink, events, attractions and more; Places to Go where visitors can now dig deeper into dedicated regional and city pages; Plan you Trip for lodging and other helpful information.
PROVEN TRAFFICThe first point of contact for the state’s slightly less than $10 million biannual marketing campaign providing advertisers with consumers seeking information specifically about Oregon. Over 4 million unique visitors = 10 million pages viewed annually*.
EVENT PACKAGE RATES*
20,000 impressions Cost: $215
• Flexibility to select the exact month and day you want your ad to begin, leading up to your event.
• Get specific by selecting topic areas that best align with your event for the most targeted distribution; such as your region, city or related activity.
*Open to events, festivals and exhibits
Traffic by region:91% USA
42% Oregon 15% Washington 14% California 7% Midwest
6% Other Western States 6% Southeast 5% Southwest 5% Northeast
WEB PACKAGE RATESTravel Oregon offers flexible advertising options to ensure your message is delivered to the interested visitor in a way that best meets your marketing needs to achieve your goals. There are two distribution routes and two ad sizes available.
TRAVELOREGON.COMCAST A WIDE NET AND REACH VISITORS ONLINE
YOUR STORY EVERYWHERE
Tell your story to millions of consumers through Travel Oregon’s sponsored content program on TravelOregon.com. Ask your account executive for the details.
MMEDIAmerica
4% Canada
5% Other International
TARGETED OPTIONDesigned to target your advertising to the visitor at the begin-ning of their planning process, and stay with them through to their final decisions. Distribute your ads on relevant content pages that best align with your marketing message such as outdoor recreation, food and drink, attractions, events, culture/history, type of lodging, regions, etc. Never worry about running out of impressions because your ad will remain live on those pages for the entire quarter. Your account executive will help you select the categories that are the best fit for you.
Medium Rectangle (300 X 250)Large Bundle (32 Categories): $1,525/quarter Medium Bundle (26 Categories): $1,235/quarter Basic Bundle (18 Categories): $825/quarter
3:1 Rectangle (300 X 100)Large Bundle (32 Categories): $760/quarter Medium Bundle (26 Categories): $620/quarter Basic Bundle (18 Categories): $415/quarter
RUN-OF-SITE OPTIONClients may opt to choose run-of-site only, or add run-of-site to their package.
Medium Rectangle (300 X 250)ROS: $20 CPM
3:1 Rectangle (300 X 100)ROS: $5 CPM
*Data from 2021
Nancy Burke (cell) 503.961.2177; 503.445.8809, [email protected] Betsy Hand (cell) 503.939.5696; 503.445.8830, [email protected]
Partners
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With a reputation for originality, this region dares to dream — where streets serve as art
galleries, nature parks are bigger than neighborhoods and chefs, winemakers and brewers are
encouraged to experiment. Maybe it’s because inspiration is everywhere you look: in the
forests and farms, rivers and rolling hills, skyscrapers and tiny houses, museums and gardens.
Looking for a trip that’s out of the ordinary? You can find it in the Portland Region.
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Do you have recommendations for an afternoontasting beer in Portland?
An afternoon doesn’t give you much time, so I’ll limit this list. Were you to bestaying longer, this list could grow quite a bit. Deschutes in downtown Portland(actually the Pearl, but that’s not important) is definitely one of the best placesto consider. You may well know Deschutes, but it’s really worth visiting the…K3JG
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Editor’s note: Oregon’s COVID-19 restrictions have eased, but businesses may ask you to wear a face cover – bring one along and be patientand kind if asked to wear it. It’s also wildfire season – plan ahead and do your part to prevent wildfires.
What’s a walk in the park, a picnic on the grass or an outdoor patio to sip wine without a river to gaze at? How about a soothing river paddle,just minutes from the city? There’s a — a source of creativity and inspiration and relaxation.You don’t even have to leave the city to access the river in four vibrant urban communities that are part of the region known as
. In fact, when you’re downtown in Oregon City, Milwaukie, West Linn and Lake Oswego, you’re just blocks away from easyaccess to the , the lifeblood of the region. Here’s what to do on a river-inspired getaway in the city.
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6/>.%/>.'A)">1=B)#Milwaukie’s Main Street, southeast of Portland on the east bank of the Willamette River, is easily accessible from Portland by light rail onthe . Steps from the MAX line, a “Welcome to Milwaukie” mural honors Ah Bing, creator of the Bing cherry, along withDorothy and Hurtis Hadley, who ran the state’s first Black-owned bakery.
Come hungry — offers a range of global street food with plenty of covered picnic tables. Or indulge inan afternoon of martinis and shareable small plates across the street at , a top cocktail bar. For French-Asianfusion, visit , or head north for the , offering dozens of local craft beverages on tap plus a largeselection of Impossiburgers and flatbread pizzas to nosh on. Pick up a locally made memory from . One block west ofMain Street, anchors downtown, complete with a boat launch and an amphitheater-style lawn for picnics andperformances. Take a walk or bike ride along the , a 6-mile paved, car-free path that connects Milwaukie to neighboringGladstone.
c'0,;'%U0;',#%=2,5G%2%E2/0,"$'%#-0$%E0,%-2..B":;%0:%$&'%,"/',G%"#%]8#$%2%&2BEH<"B'%62B5%E,0<%.06:$06:%b25'%C#6';0F%Q=&0$0%4[%*:.,d2%Y0&:#0:R
6/>.%/>.'C1B#'30>#;/Across the river from Milwaukie on the west bank of the Willamette, downtown Lake Oswego sits at the northern tip of
. Learn more about the city’s early roots while exploring the , which guidesvisitors to seven sites including the and the , now a museum.
Today downtown Lake Oswego is known for upscale boutique shopping and dining. In , across from Oswego Lake, findindependent shops like and and . For lakefront dining, head to
for a Dungeness crab and bay shrimp melt or for some of the best Neapolitan-stylepizzas and pastas in the region. Take a half-mile walk to on the Willamette River, one of the city’s many beautifulparks. Along the way, stop and admire the outdoor nature-inspired sculptures that are part of the city’s . At thepark, you can rent seasonal kayaks and stand-up paddleboards from , or book a tonearby Hog Island.
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K)0%/$):'()""1L#%%#'A1).'E%$##%Just south of Lake Oswego, also on the west bank of the Willamette, sparkles with small-town charm.Wine star bistro creates locally inspired fare like foraged-mushroom pizza to pair with more than 50 wines by the glass. Gatherround the fire pits at the heated, covered outdoor beer garden at , or sip a Cherry Blossom cider withfood-cart fare on weekends at the adjoining . Four area wineries — , ,
and — are within minutes of downtown, making for an easy afternoonsipping rosé on a patio with vineyard views.
Also downtown in West Linn, visit the historic and pick up the booklet,which guides you through the . A quick walk south takes you to , where the TualatinRiver meets the Willamette River. Open seasonally, hosts an annex here, renting flatwater boats and stand-uppaddleboards to explore on your own.
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6/>.%/>.'3$#;/.'2)%?Oregon City, on the east bank of the Willamette and across the river from West Linn, is best known as the official .Pioneers settled here in 1843 after their 2,000-mile journey, using Willamette Falls to supply power to mill lumber and as a plentiful sourceof salmon and sturgeon. Indigenous Tribes used to trade and fish at these falls for salmon and lamprey, and some still do. Oregon City soonbecame a bustling community of orchards and dairy farms, boatyards, flour mills, and other businesses. Downtown Oregon City retains thispioneering spirit. You can see it in specialty shops like , for curated books and local goods; , consignmentdedicated to conscious consumerism; and , specializing in midcentury-modern and vintage pieces. Women-owned
offers gorgeous plants and easy plant-care help to aspiring greenthumbs.
A half-mile walk from downtown takes you to the riverfront and the headquarters of , with rental kayaks, paddleboards,canoes and fishing kayaks. Or book a , an evening of or a . Youcan learn more about the area’s Indigenous and pioneer history on a guided tour of — the second-largest waterfall byvolume in the United States. Thanks to , you can even captain your own vessel. Make it a picniccruise with takeout from the new taphouse and food-cart pod, or a meat-and-cheese plate from nextdoor.
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Milwaukie Station Food Cart Pod d
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Decibel Sound & Drink d
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Ovation Bistro d
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Trolley Trail d
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Willamette Falls &Landings Heritage Area d
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Oswego Iron Furnace d
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Lake View Village d
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Grapevine Fashion d
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Allium d
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Willamette Historic District d
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eNRG Kayaking d
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end of the Oregon Trail d
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White Rabbit Gifts d
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Margaret & Maxwell d
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Root + Stem Plants d
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Willamette Falls d
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Corner 14 d
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Jen Anderson
Jen Anderson writes and edits Travel Oregon's e-newsletters,annual Visitor Guide and other editorial content. She lovesfinding the latest places to eat, drink and play around thestate with her husband and two young boys. Brewpubs,beaches and bike trails top the list.
About
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Shop, Dine and Play Near theWillamette River
6 Ways to Have Fun and Relax atThe Cove at Sunriver Resort
Epic Mountain Biking in SouthernOregon’s Klamath Basin
Gone Fishing on Oregon’sAdventure Coast
The Restorative Power of Fishing inOregon
Explore These Less-CrowdedWilderness Trails in the CentralOregon Cascades
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Lakes & Reservoirs Mountain Biking Wildlife Viewing Fishing
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Top Ice Cream Spots on the Coast
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Car-Free Trips to the Gorge
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To do all those things, you don’t have to go far in Oregon. But you might want to get a better idea of what’s in store. That’s
why we have stories to inspire your trip — from luxury getaways to backcountry adventures, statewide round-ups to
extraordinary personal experiences and every nook and cranny in between. The time to start dreaming about your Oregon
journey begins here.
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One Tough Mother’s OregonLegacy: A Tribute to Gert Boyle
Explore Russian Culture WithBonnie Morales
Oregon’s Top IndependentBookshops
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Where should we visit after Crater Lake?
Glad to hear you have time to explore more of Oregon after visiting CraterLake! If you like history and the great outdoors, then the nearest major city,Klamath Falls, is not to be missed. In this sunny town, you’ll find a treasuretrove of Western history at the Favell Museum; more than 350 feathered… M3OK
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Nancy Burke (cell) 503.961.2177; 503.445.8809, [email protected] Betsy Hand (cell) 503.939.5696; 503.445.8830, [email protected]
DETAILS
Content components: • The story will be 600-800 words • Type of story: itinerary, profile, listicle or round-up.• It will include 3-4 photos • It will launch on the Things to Do and Trip Ideas landing pages • And will be tagged to appear in appropriate sections
Price: $3,300 Includes writing, editing, photos, layout, one-year exposure on TravelOregon.com and a targeted media buy on Travel Oregon’s Facebook.
Following are the creative guidelines you are agreeing to for your story:
Trust the writer. Tell your story but also know that our professional writers need some discretion to emphasize the aspects of your story our read-ers will love.
Keep it simple. Your story will have more impact if you have a strong focus and limit multiple concepts, topics and examples.
Less is more. To look beautiful and for consumers to absorb the information, the number of words and photos are limited on story pages.
Yes you can proof it. You will have two rounds of proofing to fact-check and make other copy changes. Travel Oregon will also proof and approve the story to make sure it fits into the editorial guidelines of the website.
Rights and usage. Just like our regular stories, the words and pictures related to the story may only be used as seen in the context of the Travel Oregon website. You are free to promote your story in any of your media channels as long as it links back to the article as it lives on the Travel Oregon site. You will receive a thumbnail photo and a link to the story. Use of any words or photos from the story in other ways such as in an ad or another website would incur an additional charge subject to photography rights. If you’d like to own the photos we are happy to look into additional rights and cost if you have something in mind.
Disclosure. Because of these guidelines, your story will credit your organization as the sponsor of the story
Stick to the plan. Changing direction while work is in-progress may incur additional cost.
If all this sounds good to you, let’s get started building and telling your story…everywhere.
MMEDIAmerica
TRAVELOREGON.COMYOUR STORY, EVERYWHERE
Nancy Burke (cell) 503.961.2177; 503.445.8809, [email protected] Betsy Hand (cell) 503.939.5696; 503.445.8830, [email protected]
Delivered to opt-in subscribers, Travel Oregon email newsletters send your message to consumers in a timely, targeted way. The e-newsletters feature road trips, events, profiles and special deals.
CHOOSE FROM FOUR E-NEWSLETTERSMonthly GeneralWith a following of over 115,000 opt-in subscribers, Travel Oregon’s monthly e-newsletter gets your message out to this engaged audience.
Seasonal Features Special EditionInspirational stories showcasing Oregon’s destinations, natural wonders and Oregon Dreamers. Delivered to over 115,000 subscribers four times per year (March, June, September and December).
Outdoor RecreationAlign your message to reach more than 55,000 opt-in active travelers. Delivered six times per year: January, March, May, July, September and November.
CulinaryWith a following of more than 35,000 opt-in subscribers, this niche e-newsletter is one of the fastest growing traveler segments. Delivered six times per year: February, April, June, August, October and December.
Seasonal Monthly Ad Format Features General Outdoor Culinary
Formatted Text Ad $360 $360 $260 $260Banner (1160 x 150) $950 $950 $750 $650
RATES
DEADLINES Space Closing: Q1 & Q2: December 1, 2021; Q3 & Q4: June 1, 2022Materials Deadline: Two weeks prior to e-newsletter distribution Distribution Schedule: Monthly General: first Thursday of every month; Outdoor/Culinary: second Thursday of each month; Seasonal Features: third Thursday of the issue month.
About our readers General Culinary Outdoor
Average open rate 20% 25% 27%
Helpful to learn more about Oregon 82% 83% 88%
Helpful to plan their trip to Oregon 66% 69% 76%
Helpful deciding to come to Oregon 59% 59% 66%
Female 60% 60% 58%
Male 40% 40% 42%
2-4 night average stay 45% 49% 37%
Amount spent on their recent trip $934 $693 $850
EMAIL NEWSLETTERSREACH THE ACTIVE TRAVELER AND OREGON FAN WITH TRAVEL OREGON’S E-NEWSLETTERS
MMEDIAmerica
Nancy Burke (cell) 503.961.2177; 503.445.8809, [email protected] Betsy Hand (cell) 503.939.5696; 503.445.8830, [email protected]