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1000 Clint Moore Road, #103, Boca Raton, FL 33487
Ph: 561/997-8683 ext. 300 | Fax: 561/997-8909
bocamag.com
2019 MARKETING KITThe Most Powerful Media Resource in South Florida
TABLE OF CONTENTS
About JES Media .................................1
Boca Raton magazine ............................2
Delray Beach magazine ..........................3
Greater Boca Raton Chamber Annual .....4
Mizner's Dream .....................................5
Worth Avenue magazine ........................6
Custom Publishing ...............................7
Bocamag.com .......................................8
Programmatic Ad Displays .................10
JES Events ..........................................11
Production Schedule ...........................12
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2019 JES Media Marketing Kit | 1
ABOUT JES
PRESIDENT/PUBLISHERMargaret Mary Shuff
EDITOR-IN-CHIEF Marie Speed
DIRECTOR OF ADVERTISING Nicole G. Ruth
DIRECTOR OF MARKETINGPortia Smith
DIRECTOR OF COMMUNITY RELATIONS
Olivia [email protected]
To contact one of our Account Managers, please email [email protected].
See more online at advertise.bocamag.com
JES Media has enjoyed 38 years of community support and engagement, making us a powerful media source and events provider in South Florida. Audited by Circulation Verification Council (CVC), we have the credibility and sheer numbers to garner the responses you’re looking for.
As a multimedia company with a wide spectrum of print, digital and interactive products—including an events division—we are innovators and problem solvers. We have the ability to streamline the direction of your marketing efforts, get your name out in the marketplace, and bring a solid return on investment for your marketing dollars.
Our emphasis on great storytelling and content is coupled with a commitment to quality design and production. No other media company can capture the flavor, color and rhythms of our region. We invite you to get to know us and our readers who return issue after issue looking for the best of life in South Florida.
JES Media also produces Salt Lake magazine, Utah Bride and Groom, Utah Style & Design and Salt Lake Visitor’s Guide.
2 | 2019 JES Media Marketing Kit
THE ONE AND ONLY BOCA RATON MAGAZINE.
For 38 years, both residents and vacationers have turned to Boca magazine for its comprehensive editorial content. It is this unique mix of information and entertainment that attracts involved readers who spend significant dollars on consumer goods and services.
AUDIENCE• 137,107 total adult audience (4-issue cume) • 59% female/41% male• Average household income: $270,419
DISTRIBUTION*• Published 6 times a year• Offers a core circulation of paid subscribers
and single-copy buyers.• Non-paid copies are distributed to hotels
and events in the greater Boca Raton area.
19,093COPIES
137,107TOTAL ADULT
AUDIENCE
AVERAGE AGE
54
SOURCES: 2018 CVC Publication Audit, JES Media Research*Distribution subject to change
33% PAID COPIES
(6,354)
24%CONTROLLED COPIES(CONTROLLED, HOTEL AND EVENT COPIES)
(4,606)
43% SPONSORED PAID COPIES
(8,133)
2019 JES Media Marketing Kit | 3
34%DIGITALCOPIES
(7,300)66%PRINT
COPIES
(14,000)
THE HOTTEST TOWN IN SOUTH FLORIDA.
Delray draws residents and visitors from throughout the region. This city embodies the best of both worlds: Old Florida charm with a trendy spin on the sophisticated urban tropics.
Delray magazine is formulated on a national magazine model and has a total audience of 66,220 adults (4-issue cume).
DISTRIBUTION*• Published 5 times a year• Distributed along Atlantic Avenue to prime
hotels and businesses along Federal Highway, Linton Boulevard and Pineapple Grove
• 21,300 copies are distributed through multiple channels, including 7,300 digital issues sent out to email subscribers
21,300COPIES
66,220TOTAL ADULT
AUDIENCE
SOURCES: 2018 CVC Publication Audit, JES Media Research*Distribution subject to change
4 | 2019 JES Media Marketing Kit
LIVE, WORK AND PLAY IN BOCA RATON.
The Greater Boca Raton Chamber Annual Magazine & Membership Directory is the official magazine of the Greater Boca Raton Chamber of Commerce. The magazine presents a complete guide to the city's education, healthcare, housing and lifestyle. Representing the best aspects of our city's business, it highlights our one-of-a-kind leaders, innovators and pioneers. This year's edition will function as a marketing tool and relocation guide to encourage companies to move to or expand in Boca Raton.
DISTRIBUTION• Total distribution of 27,000 copies• 12,000 printed editions delivered to Chamber
members, new businesses in Boca Raton, Boca magazine subscribers and Fortune 100 CEOs
• 15,000 digital editions emailed to businesses in the greater Boca Raton area and available on the Chamber website and Bocamag.com
BUSINESS PROFILES• Advertorial section to increase visibility of
leading businesses to help customers learn about their philosophies of business and industry
• Featured in the Chamber Annual magazine and the November issue of Boca magazine
• Total combined circulation of 50,000+ copies
45%PRINT
EDITIONS
(12,000)
55%DIGITAL
EDITIONS
(15,000)
27,000COPIES
2019 JES Media Marketing Kit | 5
THE OFFICIAL ANNUAL MAGAZINE OF THE BOCA RATON RESORT & CLUB.
Be sure to take this one-of-a-kind opportunity to showcase your business to one of the world's wealthiest audiences. The resort's affluent guests travel from all over the world and appreciate and experience only the best in shopping, dining, entertainment, real estate, jewelry and personal service. Mizner's Dream, with its elegant design and stunning visuals, is a must for your luxury market.
DISTRIBUTION*• 17,000 copies• In guest rooms all year long• Direct mailed to Premier Club members• Delivered to single-family homes in Library
Commons, Mizner Lake Estates, and Royal Palm Yacht & Country Club
• Delivered to select upscale condominiums in the greater Boca Raton area
AUDIENCE• More than 250,000 visitors• Average age: 49• Average net worth: $668,000
Source: 2005 Guest Survey, Hospitality Marketing Associates*Distribution subject to change
IN ALL
GUEST
ROOMS
17KPRINTED COPIES
6 | 2019 JES Media Marketing Kit
CELEBRATING THE AVENUE ALL YEAR LONG.
Worth Avenue magazine is a fashion-driven publication that highlights what makes the Avenue such a unique experience: its shopping, dining, couture, history, and above all, its people. The magazine is published just in time for the holiday shopping season and re-released with a new cover (and an opportunity for new ads) in the Spring. Your message will be read by the affluent Palm Beach island audience, guests staying and dining at luxury resorts, and those planning their Palm Beach vacation and business trips.
DISTRIBUTION• 60,000 printed copies• Customized distribution to select upscale hotels
and resorts in Palm Beach, Jupiter, Delray, Boca Raton, Miami, and more
• Direct mailed to Palm Beach homes valued at $800,000+ in select zip codes
• Direct mailed to paying Boca magazine subscribers• Featured in shops along Worth Avenue• Digital copy available on worth-avenue.com• 50,000+ bonus distribution of maps
SHOWCASE• Contemporary shoots of resort fashion and jewelry• Split Winter/Spring editions allow for extended
shelf life and refreshed advertising• Includes luxury gift guide, designer profiles, and
listing on map and member directory
60KPRINTED COPIES DIRECT MAILED
TO HOMES VALUED OVER
$800K
2019 JES Media Marketing Kit | 7
CUSTOM PUBLISHINGUNIQUELY MADE. TAILORED TO YOUR AUDIENCE.
JES Media sets the standard for top-quality publishing through compelling content, stunning design and stories crafted by exceptional, seasoned writers. Our custom publishing division will develop a product that meets your unique company objectives and allows you to reach your target audience like never before.
Currently, JES Media produces the Greater Boca Raton Chamber Annual, Mizner’s Dream and Worth Avenue magazine, which has been awarded first place in the category “Best Custom Magazine” by the Florida Magazine Association for several years.
From the hottest real estate to automotive to promotions and special events, discover how a custom magazine can advance your brand.
MIZNER’S DREAM
2 0 1 9
T H E O F F I C I A L M A G A Z I N E O F T H E B O C A R A T O N R E S O R T & C L U B
cover 2019 FINAL.indd 3 12/11/18 10:48 AM
8 | 2019 JES Media Marketing Kit
Bocamag.com and our social media platforms (Facebook, Twitter, Pinterest, Instagram) have been honored four times by the Florida Magazine Association in the category of “Best Overall Online Presence.” Follow the leader in digital content, from concert reviews to the area’s most popular dining guide. Reach your desired clientele with a sponsored blog, native blog, or vlog (video blog) provided by you or our talented editorial and creative teams.
BOCAMAG.COM
E-BLAST650 px W
(variable height)
MOBILE/TABLET BANNERS
300px W x 100px H
TOP BANNER728px W x 90px H
SIDE BANNERS300px W x 250px H
2019 JES Media Marketing Kit | 9
For web ads:• Supplied ads due two days before
publication date• Ads designed in-house due one
week before publication date• $125 in-house ad design• $175 in-house animated ad design
(Flash and/or HTML5 unavailable)
Source: Google Analytics, 2018
51KAVERAGE PAGEVIEWS
PER MONTH
27KAVERAGE PAGEVIEWS
PER MONTH
AVERAGE AGE OF VISITORS:
35
E-NEWSLETTER "THE SCOOP"
650px W x 80px H
63%SOCIAL
FOLLOWERS
(31,219)
37%DIGITAL
SUBSCRIBERS
(18,479)
DIGITAL REACH(49,698)
10 | 2019 JES Media Marketing Kit
PROGRAMMATIC AD DISPLAYS
CAMPAIGN PACKAGES
TITANIUM • 1.1 million display ad impressions
PLATINUM • 850,000 display ad impressions
GOLD • 750,000 display ad impressions
SILVER • 300,000 display ad impressions
BRONZE • 180,000 display ad impressions
PRINT + DIGITAL = THE MOST COST-EFFECTIVE WAY TO BUILD YOUR BRAND!
JES Media has launched a multi-channel, targeted digital ad display and retargeting campaign to enhance site traffic and increase brand awareness. Additionally, we can pinpoint the appropriate target demographics and customer profile for future digital campaigns. JES is the only media company in South Florida to partner with this high-end international programmatic supplier. Know the difference and invest with the best!
Guaranteed display ad impressions• Generate brand awareness and name recognition• Hyper-local, audience-specific prospects• In-market consumers tailored to your core
demographics• Contextual categories• Geotargeting, retargeting and audience targeting• Custom packages available upon request
2019 JES Media Marketing Kit | 11
OUR EVENT DIVISION IS UNIQUELY EQUIPPED TO HANDLE ALL OF YOUR BRANDING NEEDS.
Innovative minds. Creative ideas. Customer-centric campaigns in print, digital and experiential platforms can bring a new focus to your brand.
JES Media is the most powerful media and events provider in South Florida. Our events division can handle the marketing and follow-through on all of your event needs. From grand openings and galas to intimate dinners and even private parties, we help you develop your concept and take it from there.
Through our resources, we will streamline your marketing efforts, get your name out in the marketplace and bring a solid return on investment for your marketing dollars. We offer partner sponsorships and involvement in our signature events.
Let’s talk soon.
Contact [email protected].
JES EVENTS
12 | 2019 JES Media Marketing Kit
PRODUCTION SCHEDULE
Dates and sections are subject to change*Denotes 2018 dates
magazine
AD SPACE CLOSE
SECTION SPACE CLOSE
PRESS-READY
DEADLINE
NEWSSTANDS
JAN/FEB 11/14*Great Gifts
10/31* 11/26* 12/27*
MARCH/APRIL 1/16
Savor the Ave
1/3*1/28 2/28
SUMMER 4/17 N/A 4/29 5/29
SEPT/OCT 7/17
Great Getaways
6/247/29 8/29
NOV/DEC 9/18Great Gifts
9/11 9/30 10/31
AD SPACE CLOSE
SECTION SPACE CLOSE
PRESS-READY
DEADLINE
NEWSSTANDS
JAN/FEB 11/14*Medical, Health & Wellness
10/31*11/26* 12/27*
MARCH/APRIL 1/16 N/A 1/28 2/28
MAY/JUNE 3/13 N/A 3/25 4/25
JULY/AUGUST 5/15 N/A 5/28 6/27
SEPT/OCT 7/17 N/A 7/29 8/29
NOV/DEC 9/18Chamber's
Business Profiles
7/249/30 10/31
2019 JES Media Marketing Kit | 13
ADVERTISING SPACE CLOSE 8/07
BUSINESS PROFILES
SPACE CLOSE7/24
PRESS-READY AD DEADLINE 8/30
LOCAL DELIVERIES 10/2
ADVERTISING SPACE CLOSE
Winter '19: 9/25/2019Spring '20: 1/8/2020
DESIGNER PROFILES/GIFT GUIDE
SPACE CLOSE
9/4
PRESS-READY AD DEADLINE
Winter '19: 10/7/2019Spring '20:
1/20/2020
LOCAL DELIVERIES
Winter '19: 11/06/2019
Spring '20: 2/12/2020
ADVERTISING SPACE CLOSE 9/10
PRESS-READY AD DEADLINE 10/8
LOCAL DELIVERIES 12/4
