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SPONSORSHIP OPPORTUNITIES 2019 [email protected] “The most prolific free concert series of summer...” LA Magazine (2018)

2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

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Page 1: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

SPONSORSHIPOPPORTUNITIES

2 0 1 9

[email protected]

“The most prolific free concert series of summer...” LA Magazine (2018)

Page 2: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

Levitt Pavilion Los Angeles (Levitt LA) is a cultural gem located in historic

MacArthur Park, just west of downtown. Since opening in 2007, Levitt LA has presented 50 free concerts

each summer and has become a fun summertime destination for Angelenos of all ages and backgrounds

to enjoy incredible entertainment under the stars.

Our mission is to make live music accessible to all, creating stronger and more connected

communities while celebrating the diversity of our city and beyond. Levitt LA’s popular free concerts reflect

the best of city life by bringing people together to enjoy the fresh air, stellar performances and each other.

What makes our concerts into celebrations, and the Levitt Pavilion into a favorite gathering spot, is the spirit

of community at the heart of both music and our mission.

A B O U T L E V I T T L A

Page 3: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

50 FREE CONCERTS

Thursday – Sunday eveningsJune 1 – September 1, 2019

• Average audience: 1,000 - 1,500

• Concert season audience: 60,000

• Welcoming, open lawn setting

• Fully bilingual (English/Spanish)

• Family-friendly vibe for all ages

• Festival atmosphere

• Food/beverage vendors

• Kidzone with free arts activities

• Community partner booths

• Large-scale LED video wall

L E V I T T L A E X P E R I E N C E

A U D I E N C ELevitt LA’s welcoming atmosphere and family-friendly vibeattract audiences of all ages and backgrounds, reflectingthe diversity of Los Angeles. As Angelenos who frequentlytake in the city’s cultural offerings, our audiences trust Levitt LA to deliver high-caliber entertainment, from rising stars tocelebrated artists.

A R T I S T SLevitt concerts featureacclaimed, emergingtalent to seasoned, award-winning artistsin all music genres.Throughout the concertseason, audiencesexperience iconic musiclegends, discover newartists, and expand theircultural horizons.

R E C E N T L E V I T T L A P E R F O R M E R S Blind Boys of Alabama Bomba Estéreo Boogaloo Assassins Quetzal The Suffers Celso Piña DJ Rekha Dustbowl Revival Los LobosLa Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli

Lucky Diaz & the Family Jam Band Jimmy WebbFlor de Toloache Tank and the Bangas

Run River North Brave ComboVieux Farka Touré

GRAMMY nomineeGRAMMY winner

Children’s

FUNK POPLatin

World

Americana Country

R&B

HIP-HOP

JAZZClassicalZy

deco Reggae Rock

B I G B A N D

• Millennial: 44% • Hispanic or Latino: 65% • College graduate: 47%

• Attend with family: 44% • Attend multiple Levitt concerts: 60% • Frequent other arts & culture events: 67%

Page 4: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

L E V I T T L A R E A C H & I M P A C T

“Levitt Pavilion Los Angeles strives to make live music accessible to all.” - GLAAD (2018)

“No stage has such a robust list of Latinx artists like Levitt LA.” - La Opinion (2018)

ALL LEVITT LA COMMUNICATIONS ARE FULLY BILINGUAL (ENGLISH/SPANISH)*All stats below pertain to 2018

SOCIAL MEDIA

275,338page views

WEB

weekly eblaststo more than

20,000 subscribers

EMAIL365media hits

102,539,413media impressions

MEDIA

121,482national

Levitt Foundationfollowers

29,870followers

3,632followers

LEVITT LA SOCIAL FOLLOWING33,632 followers

2,527,022 followers

1,800,149 followers

505,510 followers

SERIES PARTNERS SOCIAL FOLLOWING4,833,691 followers

“The most prolific free concert series of summer...” - LA Magazine (2018)

PAST MEDIA PARTNERSincluding, but not limited to:

Page 5: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

S P O N S O R S H I P B E N E F I T S

On-site Activation & Recognition, at All 50 Free Summer Concerts*Customizable package upon request • 10’ x 10’ booth space – table/chairs/tent provided• Opportunity to distribute product samples/branded items/promotional materials• Opportunity to include product samples/branded items/promotional materials

in free Levitt LA tote bags• Recognition from stage before and after concert• Opportunity to welcome audience from stage• Recognition on venue’s prominent LED video wall • Expanded booth and experiential activation for audience interaction with brand/product• Opportunity to run a custom contest• Opportunity to host clients at VIP events backstage• Reserved lawn seating

Social Media / Online / CollateralLeading up to, during and following concert season• Logo on Levitt LA promotional materials – brochure, poster, flyers• Recognition on Levitt LA’s social media (Facebook/Twitter/Instagram)• Recognition in Levitt LA’s weekly e-blast • Logo on Levitt LA website, with link to brand • Recognition on national Levitt Foundation Facebook page (120K+ followers)• Prominent logo placement on Levitt LA website home page• Featured story in Levitt LA e-newsletter• Inclusion in Levitt LA press release announcing 2019 artist lineup,

highlighting sponsorship

Additional Sponsor Opportunities• Logo on Levitt LA t-shirts• Logo on 10,000 free Levitt LA tote bags – year-round exposure• 2019 Concert Season presenting sponsor*• Sunday Family Series presenting sponsor*• Opening Weekend presenting sponsor*• Closing Weekend presenting sponsor*• Category exclusivity

LIVINGLEGEND

SPONSOR

Early bird ratesavailable through

1/15/19 !

*“Presented by”recognition on Levitt LA

promotional platforms(print, social media, online)

Page 6: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

S P O N S O R S H I P B E N E F I T S

On-site Activation & Recognition, at up to 35 Free Summer Concerts*Customizable package upon request • 10’ x 10’ booth space – table/chairs/tent provided• Opportunity to distribute product samples/branded items/promotional materials• Opportunity to include product samples/branded items/promotional materials

in free Levitt LA tote bags• Recognition from stage before and after concert• Opportunity to welcome audience from stage• Recognition on venue’s prominent LED video wall • Expanded booth and experiential activation for audience interaction with brand/product• Opportunity to run a custom contest• Opportunity to host clients at VIP events backstage• Reserved lawn seating

Social Media / Online / CollateralLeading up to, during and following concert season• Logo on Levitt LA promotional materials – brochure, poster, flyers• Recognition on Levitt LA’s social media (Facebook/Twitter/Instagram)• Recognition in Levitt LA’s weekly e-blast • Logo on Levitt LA website, with link to brand • Recognition on national Levitt Foundation Facebook page (120K+ followers)• Prominent logo placement on Levitt LA website home page

PREMIERESPONSOR

Early bird ratesavailable through

1/15/19 !

Page 7: 2019 - MacArthur Park · 2018-11-30 · La Santa Cecilia Peanut Butter Wolf La Sonora Dinamita Ozomatli Lucky Diaz & the Family Jam Band Jimmy Webb Flor de Toloache Tank and the Bangas

On-site Activation & Recognition, at up to 20 Free Summer Concerts*Customizable package upon request • 10’ x 10’ booth space – table/chairs/tent provided• Opportunity to distribute product samples/branded items/promotional materials• Opportunity to include product samples/branded items/promotional materials

in free Levitt LA tote bags• Recognition on venue’s prominent LED video wall• Expanded booth and experiential activation for audience interaction with brand/product• Opportunity to run a custom contest

Social Media / Online / Collateral Leading up to and during concert season• Logo on Levitt LA promotional materials – brochure, poster, flyers• Recognition on Levitt LA’s social media (Facebook/Twitter/Instagram)• Recognition in Levitt LA’s weekly e-blast • Logo on Levitt LA website, with link to brand

S P O N S O R S H I P B E N E F I T S

STARSPONSOR

Early bird ratesavailable through

1/15/19 !

On-site Activation & Recognition at Sponsored Concert(s)*Customizable package upon request • 10’ x 10’ booth space – table/chairs/tent provided• Opportunity to distribute product samples/branded items/promotional materials• Recognition on venue’s prominent LED video wall

Social Media / Online / Collateral During concert season• Logo on Levitt LA promotional materials – brochure, poster, flyers• Recognition on Levitt LA’s social media (Facebook/Twitter/Instagram)• Recognition in Levitt LA’s weekly e-blast • Logo on Levitt LA website, with link to brand

SPOTLIGHTSPONSOR

Past Sponsorsincluding, but not limited to

Early bird ratesavailable through

1/15/19 !