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ADVERTISER’SGUIDE
2 0 1 9
Health RetirementCareers Investing Innovation
The Voice on Growth website and bi-weekly e-newsletter, offer organizations like yours a clear advantage to reach your target audiences.
Over 400,000 global senior decision makers in HR and Finance, consider Mercer’s Voice on Growth their go-to resource for international industry insights. Because Mercer is the world’s most-recognized provider of HR
Voice on Growth | By Mercer
consulting and is ranked the world’s largest institutional multi-manager and investment adviser, our publication reaches a global audience of decision makers – more than 85% are at the SVP/VP and C-level – from the largest multi-national corporations, headquartered in New York City, to technology unicorns based in Guangzhou, China. Our readers are powerful, influential and hungry for innovation.
Two platforms. Endless possibilities.
VOICE ON GROWTH
We have been in market for over 2 years, and after closer evaluation of our quickly growing subscriber base, we are seeing that many of them, across 30+ industries, are actively seeking partners and solutions to help solve their rapidly evolving organizational needs. As trusted advisors to our clients, we are uniquely positioned to tailor our editorial to reflect the trends and issues that matter most to our readers. However, there’s also a tremendous opportunity to complement our thought leadership with exposure to the brands and offerings that will help them advance their organizations.
Your solutions paired with our insights, equal results.
In response, we have developed international brand exposure opportunities and lead nurture performance campaign initiatives that will rival any of your current programs, and provide immediate results.
As a Voice on Growth advertiser, you will be eligible for unique advertising opportunities (both print and digital), exclusive access to our conferences and events in international markets (110 cities and 41 countries), and unique updates on client trends, provided bi-annually.
Two platforms. Endless possibilities. VOICE ON GROWTH
Local Perspectives on Global Issues:
Industry Breakdown
Aerospace and defense
Automotive
Banking
Chemicals and pharmaceuticals
Commercial services
Computer hardware and software
Consumer products
Education
(30+ industry representations, top industries in blue)
Engineering and research
Food, beverage and tobacco
Healthcare
Holding companies
Hospitality
Industrial equipment
Insurance
Investment
Media and entertainment
Membership organizations
Nondurable manufacturing
Oil and gas
Paper and allied products
Professional services
Public sector
Real estate and construction
Retail
Telecommunications
Textile mill products
Utilities
Wholesale
Circulation and Readership
Where Our Readers Are Based
Audience/Readership Audience Breakdown
52% HR
35% Finance
13% Other
239,130 Global Newsletter (English)
37,124 Japan Newsletter (Japanese)
50,787 China Newsletter (Chinese)
454,539 International Newsletter
127,498 Latin American Newsletters (Spanish and Portuguese)
47% C-Level
38% SVP/VP
10% Director
5% Manager
North America / 86,862
Europe / 708Middle East / 28,648
Asia Pacific / 70,737
China / 50,713
Japan / 36,884
Latin America / 127,869
Caribbean / 142
Africa / 7,619
India / 44,357
Sponsored Content and Lead Generation Services
Activation Timeframe Value (USD)
Sponsored content article on Voice on Growth website (2) + Lead capture hosting*
Evergreen $20,000
Content transcreation across 5 languages - $5,000
Article slot in e-newsletter 1 Newsletter $14,500
Global social media promotion campaign 8 Weeks $5,000
Premium Branded Banner Placements (16-week campaign)
Newsletter Sponsorship: Super lead banner8 Weeks
(4 newsletters) $65,500
Website Homepage: Super lead banner 8 Weeks $110 CPM
Middle ad banner e-newsletter8 Weeks
(4 newsletters) $60,000
Middle ad banner website homepage 8 Weeks $95 CPM
Lead banner sponsored content article page Evergreen $100 CPM
Editors’ Picks selection 8 Weeks -
Preferred Partner Pricing: $75,000 (Total Value: $190,000)
*Custom Branded Content: Leverage our experts to build content that amplifies your brand. The Voice on Growth editorial team and Mercer experts will work with your team to build out best-in class content to be published in Voice on Growth. Custom content (article, whitepaper, case study) pricing not included in package.
• 1-2 pages: $4,000
• 3-4 pages: $6,000
• 5-6 pages: $8,000
For Advertising Information Please Contact: +1 (646) 519-1915 | [email protected]
Platinum International Package
Gold International Package
Sponsored Content and Lead Generation Services
Activation Timeframe Value (USD)
Sponsored content article on Voice on Growth website (1) + Lead capture hosting*
Evergreen $10,000
Content transcreation across 5 languages - $5,000
Article slot in e-newsletter 1 Newsletter $14,500
Global social media promotion campaign 4 Weeks $5,000
Premium Branded Banner Placements (8-week campaign)
Newsletter Sponsorship: Super lead banner4 Weeks
(2 newsletters) $32,750
Website Homepage: Super lead banner 4 Weeks $110 CPM
Middle ad banner e-newsletter4 Weeks
(2 newsletters) $30,000
Middle ad banner website homepage 4 Weeks $95 CPM
Lead banner sponsored content article page Evergreen $100 CPM
Side banner sponsored content article page Evergreen $75 CPM
Preferred Partner Pricing: $40,000 (Total Value: $116,000)
*Custom Branded Content: Leverage our experts to build content that amplifies your brand. The Voice on Growth editorial team and Mercer experts will work with your team to build out best-in class content to be published in Voice on Growth. Custom content (article, whitepaper, case study) pricing not included in package.
• 1-2 pages: $4,000
• 3-4 pages: $6,000
• 5-6 pages: $8,000
For Advertising Information Please Contact: +1 (646) 519-1915 | [email protected]
Silver International Package
Sponsored Content and Lead Generation Services
Activation Timeframe Value (USD)
Sponsored content article on Voice on Growth website (1) + Lead capture hosting*
Evergreen $8,000
Content transcreation across 5 languages - $5,000
Global social media promotion campaign 4 Weeks $5,000
Premium Branded Banner Placements (8-week campaign)
Middle ad banner e-newsletter4 Weeks
(2 newsletters) $30,000
Middle ad banner website homepage 4 Weeks $95 CPM
Lead banner sponsored content article page Evergreen $100 CPM
Side banner sponsored content article page Evergreen $75 CPM
Preferred Partner Pricing: $30,000 (Total Value: $65,000)
*Custom Branded Content: Leverage our experts to build content that amplifies your brand. The Voice on Growth editorial team and Mercer experts will work with your team to build out best-in class content to be published in Voice on Growth. Custom content (article, whitepaper, case study) pricing not included in package.
• 1-2 pages: $4,000
• 3-4 pages: $6,000
• 5-6 pages: $8,000
For Advertising Information Please Contact: +1 (646) 519-1915 | [email protected]
HOME PAGE ADVERTISING
Ad Sizes/Specs
Ad Sizes
Deadlines
Technical Specifications
Top Ad (Leaderboard Ad) 970 px (W) x 250 px (H) Right Side Ad (Right Side Leaderboard Ad) 300 px (W) x 300 px (H) Middle Ad (Middle Leaderboard Ad) 970 px (W) x 90 px (H)
Publication Biweekly on Thursdays
Space 10 business days prior to publication date
Creative 5 business days prior to publication date
Preferred file types JPG, static GIF or PNG
Maximum file size 40 KB
Top Ad
Right Side Ad
Middle Ad
Middle Ad
Ad Sizes/Specs
Ad Sizes
Deadlines
Technical Specifications
Top Ad (Leaderboard Ad) 970 px (W) x 250 px (H) Right Side Ad (Right Side Leaderboard Ad) 250 px (W) x 250 px (H) Middle Ad (Middle Leaderboard Ad) 728 px (W) x 90 px (H)
Publication Biweekly on Thursdays
Space 10 business days prior to publication date
Creative 5 business days prior to publication date
Preferred file types JPG, static GIF or PNG
Maximum file size 40 KB
ARTICLE PAGE ADVERTISINGTop Ad
Right Side Ad
Right Side Ad
Middle Ad
Ad Sizes/Specs
Ad Sizes
Deadlines
Technical Specifications
Top Ad (Logo Ad) 233 px (W) x 60 px (H) Middle Ad (Middle Leaderboard Ad) 728 px (W) x 90 px (H) Bottom Ad (Bottom Leaderboard Ad) 728 px (W) x 90 px (H)
Publication Biweekly on Thursdays
Space 10 business days prior to publication date
Creative 5 business days prior to publication date
Preferred file types JPG, static GIF or PNG (typical file types for newsletters)
Maximum file size 40 KB
E-NEWSLETTER ADVERTISINGTop Ad
Middle Ad
Bottom Ad
Reach a highly engaged audience of 450,000+ global HR and finance decision makers.
WEBSITE HOME PAGETop Ad
E-NEWSLETTERLogo Ad
Right Side Ad
WEBSITE ARTICLE PAGE
Article Theme
Automation Is Making Forced Retirement a Thing of the Past – Finally! Retire
Addressing the Human Element in South Africa’s Cybercrime Epidemic Innovation
3 Ways Aging Employees Save Companies Tons of Money Retire + Career
Kenya’s Silicon Savannah Is Driving Africa’s Unique Economic Rise Innovation
Population Growth Widens the Skill Gap in Emerging Megacities Career + Innovation
MSCI Inclusion Offers China’s A-Share Stocks Global Credibility Invest
Follow the Pepper: Growth Markets and the Changing Global Economy Career + Innovation
Melbourne Mercer Global Pension Index Series:
• The State of Retirement Around the Globe • The State of Retirement in China• The State of Retirement in Japan• The State of Retirement in Latin America
Retire
Growing Middle Classes and the Urbanization of Opportunity Career + Innovation
Blockchain Series:
• Blockchain for Beginners: What the Mona Lisa Teaches Us About the Future of Business• Blockchain Today: A Young Technology That Could Change Everything• The Future of Blockchain: An Age of Empowerment Through Personal Data
Innovation
How to Nurture Multigenerational Workforces in Growth Economies Career + Innovation
Future Returns: Analyzing China’s A-Share Market as an Asset Class Invest
The Pangea Effect: How Digital Disruption Is Pulling Growth Economies Together Career + Innovation
Reality Check (Up): How Cybercrimes Threaten the Future of Healthcare Health
7 Site Selection Mistakes That Can Bankrupt Financial Services Career
Alibaba Versus Tencent: Engaging China’s Middle Class with Convenience and Culture Innovation + M&A
Investing in Africa: The Rise of Infrastructure as an Asset Class Invest
Benefits Reimagined: Health and Wellness – A Shared Responsibility Health
How to Build a Business Culture That Values People Retire
Pivot to Growth: How Warren Is Democratizing the Future of AI Innovation
CIO Central — Diligence, Humility and Diversity: What Every CIO Needs for Investing Success Retire + Career
Benefits Reimagined: How to Bring Your Benefits Communication Into the Digital Age Innovation
Cultivating a Culture of Innovation and Intrapreneurship (SPONSORED) Career + Innovation
Africa’s Unique Opportunities in an Age of Disruption Invest
CIO Central — Digital Transformation and Trust in the Investment Industry Career + Innovation
The War for Talent Starts with Your Employees’ Heart Rates Retire
Putting People First in the Automotive Industry Career
The Greater Bay Area Initiative: Connecting A Region Through Shared Interests Invest + Innovation
CIO Central — Choosing an Investment Architecture: Homemade or Prepackaged? Invest
Benefits Reimagined: Three Ways to Boost Employees’ Mental Well-Being Health
Voice on Growth: the solution your brand needs to reach high-level decision makers, all over the globe
(sample topics and themes)
The publisher reserves the right to review all insertion orders
submitted for its paid advertising opportunities. All advertisements
are accepted and published by the publisher entirely on the
representation that the advertiser’s agency and/or the advertiser
is properly authorized to publish the entire contents and subject
matter. In consideration of the publication of advertisements, the
advertisers and the agency agree, jointly and severally, to indemnify
and hold the publisher harmless from any claims or suits for libel,
violation of rights of privacy, plagiarism, copyright infringement
and any other claims or suits based on the contents (including
illustrations) or subject matter of such publication.
The publisher reserves the right to cancel any advertising time
prior to the date of publication, with or without notice to the
agency and/or the advertiser. The publisher is not liable for failure
to publish or circulate any part of any issue(s) because of acts of
natural disasters, strikes, work stoppages, national emergencies
or other circumstances beyond the control of the publisher of
the publication. The publisher reserves the right to reject any
advertisement, with or without cause. Policies and conditions
include, but are not limited to: Advertisements and the company,
Copyright 2019 Mercer LLC. All rights reserved.
6009585-MG
organization or individual may not compete or conflict with the
products and services offered by Mercer (or any other Marsh
and McLennan subsidiaries). Advertisements for political causes,
candidates and campaigns are prohibited. The publisher reserves
the right to add the words “Sponsored Content” or “Advertisement”
at the top of any page that, in the publisher’s judgment, too closely
resembles editorial content of the publication.
Cancellations or changes will not be accepted after the closing
dates for insertion orders. All cover/leaderboard positions are
noncancellable. By signing this contract, you agree to adhere
to all publisher policies, rules and regulations, not necessarily
represented above. Publisher shall have the right to hold
advertiser and/or its advertising agency jointly and severally
liable for such monies as are due and payable to the publisher
for advertising ordered and published. First-time advertisers will
be required to prepay initial advertising insertion via credit card
until credit is established with publication. Invoice terms are net
30 days. Invoices not paid within 45 days will automatically be billed to
the credit card on file.
Mercer Publisher Terms and Conditions
For Advertising Information Please Contact: +1 (646) 519-1915 | [email protected]