Upload
others
View
0
Download
0
Embed Size (px)
Citation preview
2017 SHOW
REPORT
2
INDEX
Ⅰ. Exhibition Overview 3
Ⅱ. Result Analysis
1. Exhibitor Analysis 5
2. Visitor Analysis 6
Ⅲ. Show Highlights
1. International Hosted Buyers Program 9
2. Conference & Seminar 9
3. Stage Events 12
Ⅴ. Postscript
1. Booth Floor Plan 13
2. Gallery 14
3
Ⅰ. EXHIBITION OVERVIEW
1. TITLE HEALTH & BEAUTY WEEK 2017
COSMOBEAUTY SEOUL 2017
HEALTH & LIFE FAIR 2017
INT’L HEALTH FUNCTIONAL FOOD & INGREDIENTS EXPO 2017
INT’L ORGANIC & NATURAL PRODUCTS EXPO 2017
2. DATE 04/27 (Thursday) ~ 04/29 (Saturday), 2017 / 3 days
3. TIME 10:00 ~ 18:00 (17:00 on the last day)
4. VENUE COEX A, B Hall (18,378㎡) Seoul, Korea
5. ORGANIZED BY
Korea International Exhibition Co., Ltd (KIECO) | Korea Beauty Industry Society (KOBIS) | Health & Life
Ministry of Trade, Industry and Energy RIS | Goesan Trustworthy Organic Works | Organic Partner Co., ltd
6. SUPPORTED BY
Ministry of Health & Welfare | Ministry of Trade Industry and Engergy | Korea Food and Drug
Administration | Seoul Business Agency (SBA) | Korea Cosmetic Association (KCA) | Korea Health
Supplements Association (KHSA) | Osong Medical Innovation Foundation
7. MEDIA SPONSORSHIP
Month BI | Jangup·The Cosmetic Package News | Weekly CMN | COSIN KOREA
8. MEDIA PARTNER
Kunkang Digest | Ramede | Bokuen News | Beautynury | Beautysu | Beauty Fashion | Food News |
ESTETICA | GENIE PARK | Eco-Friendly Today | Cosmorning | Korea Beauty Biz | Aesthetic News
4
9. EXHIBITION ITEM
A. Cosmobeauty Seoul 2017
Cosmetics | Ingredient | OEM·ODM | Packaging | Hair·Scalp Care | Aesthetic | Device·Equipment |
Nail·Foot·Tattoo, etc.
B. Health & Life Fair 2017
Health Functional Food | Health Daily Items | Home Medical Device | Diet Supplies | Fitness Items |
Hospital & Associations, etc.
C. Int’l Health Functional food & Ingredients Expo 2017
Health Functional Food | Functional Ingredients·Base Material | Functional Beverage | Food Additives
| Association & Group, etc.
D. Int’l Organic & Natural Product Expo 2017
Organic Food | Organic Processed Food | Vegetarian Products·Food | Gluten Free Products | Related-
organizations, etc.
10. General Result
Exhibition Scale (㎡) 18,378
Number of Exhibitors 462
Number of Booth 793
Number of Visitors 55,678
Number of Countries 18
11. WEBSITE
Health & Beauty Week www.hnbweek.com
Cosmobeauty Seoul www.cosmobeautyseoul.com
Health & Life Fair
Int’l Health Functional Food & Ingredients Expo www.healthexpo.co.kr
Int’l Organic & Natural Product Expo www.organicexpo.co.kr
5
Ⅱ. RESULT ANALYSIS
1. EXHIBITOR ANALYSIS
Exhibition Scale & Volume:
18 countries, 462 companies, 793 booths (18,378㎡)
※ Overseas Exhibitors (17 countries, 36 companies, 51 booths)
South Africa, Germany, Russia, Macau, Malaysia, the U.S., Singapore, England, Egypt, Italy, Japan,
China, Pakistan, Poland, France, Turkey, and Hong Kong
Exhibitors’ Survey Result (Response rate: 78%)
• Overall Satisfaction Level: 85% over Average
• Satisfaction Level of Buyer: 87% over Average
• Satisfaction Level of Show Promotion: 85% over Average
• Planning to Participate in 2018: 76% Most Likely
6
2. VISITOR ANALYSIS
A. Daily Visitors
Date Visitors Rate(%)
04/27 (Thursday) 19,852 35.6
04/28 (Friday) 20,076 36.1
04/29 (Saturday) 15,750 28.3
Total 55,678 100%
B. Visitor Classification
※ International Buyers: 53 countries | 2,427 visitors
※ Countries of Visited Buyers
Australia, Bahrain, Belgium, Bolivia, Canada, Chile, China, Denmark, Ecuador, England,
Egypt, Finland, France, Germany, Ghana, Greece, Hong Kong, Hungary, India, Indonesia,
Iran, Israel, Italy, Japan, Kazakhstan, Kyrgyzstan, Libya, Malaysia, Mauritius, Mexico,
Mongolia, Morocco, Myanmar, Netherlands, New Zealand, Pakistan, Panama, Philippines,
Poland, Russia, Saudi Arabia, Singapore, South Africa, Spain, Sweden, Switzerland, Taiwan,
Thailand, Turkey, U.A.E., U.S.A., Uzbekistan, and Vietnam
Classification Visitors Rate(%)
Buyer 21,380 38.4
General Visitor 34,298 61.6
Total 55,678 100
7
Visitor Survey
A. Purpose of Visit
B. Visitor Classification
C. Interested Items
- Health & Life Fair / Int’l Functional Food & Ingredients Expo
8
- Cosmobeauty Seoul
- Int’l Organic & Natural Product Expo
9
Ⅲ. Show Highlights
1. International Hosted Buyers Program
- When : 2017. 4/27 (Thursday) ~ 28 (Friday) / 2 days
- Where : Each Booth & Hosted Buyers Lounge (Hall B)
- Who : 2017 Health & Beauty Week Exhibitors and International Hosted Buyers
- Why : In order to support and create a gateway for the domestic small and mid-sized business to
explore the global market, various types of business owners, distributors, and importers
were invited from all around the world and exhibitors earned more chances to meet with
them directly through this program.
2. Business Meeting & Contract Result (Expected)
Total Business Result
Number of Meetings: 12,806
Meeting Volume: USD 159,000,000
Contract Volume: USD 16,700,000
Result of International Hosted Buyers Program
Number of Meetings: 606
Meeting Volume: USD 50,800,000 (potential to success in 5 years)
Contract Volume: USD 8,400,000 (potential to succeed in 3 years)
3. Conference & Seminars
A. Professional Seminar / Conference
Date Time Venue Subject Organized by
04/27
(Thur.)
13:00~
18:00
Conference
Room 318
kakaohairshop Success story
conference
kakaohairshop best salon's
management knowhow
Hasys
13:00~
18:00
Conference
Room 401
‘The future of Cosmetic Industry’
Global Seminar 2017
Jangup·The Cosmetic Package
News,
10
Korea Testing & Research
Institute(KTR),
Korea Cosmetic Association
04/28
(Fri.)
09:00~
18:00
Conference
Room 317
International natural & organic
Cosmetic Trend Seminar 2017 COSIN, Green Health Network
13:00~
18:00
Conference
Room 318
The hedgehog type conditional part
Completed 10 seconds with a single
ringing tech. / Simple and fast style of
production
Beauty Couple, Dongjuya, Style
Zizone
12:30~17:30 Conference
Room 401
Beauty, Today and Tomorrow-
Understanding Millennials
CMN(Cosmetic Mania News,
KANTAR World Panel Korea
Sponsored by :COSMAX
10:30~
17:00
Conference
Room 403
2017 Spring Symposium
- Integrated Medicine and Healthcare
Integrative Medicine Promotion &
Research Institute
04/29
(Sat.)
10:00~
18:00
Conference
Room 318
Hankyung management consulting
group 2017 spring conference
- Hospital & company management
conference
Hankyung management consulting
group
09:00~
13:00
Conference
Room 402
2017 Spring Symposium
- TREND OF HYPERTHERMIA
KOREAN SOCIETY OF THERMAL
MEDICINE
09:00~
17:00
Conference
Room 403
2017 Spring Symposium
- The role of Clinical Art Therapy in the
lntegrated Medicine
Korea Academy of Clinical Art
Therapy [KACAT]
B. Industrial Seminar
Date Time Venue Subject Organized by
04/27
(Thur.)
11:00 ~
12:30
Seminar Room
B (Hall B)
How to explore the great potential of new rising
market in Asia, like India BFMe
13:00 ~
14:30 Social Media: The Power of Engaged Storytelling Ashley Massey
14:30 ~
15:20
Identifying Opportunities in Colour Cosmetics in Asia
Pacific Euromonitor
15:30 ~
16:30
Reconstructed human issue model as alternatives for
animal testing Bio Solution
C. Trend Seminar
Date Time Venue Subject Organized by
04/28
(Fri.)
11:00 ~
12:30 Seminar Room
B (Hall B)
How Trend Impact Packaging Beautystreams
13:00 ~
14:30
An Afternoon with Extraordinary Gentleman
- British Barbers Association BBA
11
14:30 ~
15:20 Korean Beauty Now- Demonstrated with Makeup Purplepatch
04/29
(Sat.)
12:20 ~
13:00 History of Korean Barbers & Changes of Men
BOMBMME
BARBERSHOP
D. Launching Show
Date Time Venue Subject Company
04/29
(Sat.)
11:40 ~
12:20
Seminar Room
B (Hall B)
ELLiSPA Hair&scalp product & Business
Tie-up ELLi Spa
13:00 ~
13:40 Exclusively Borneo
Department of Industrial
Development and Research
13:40 ~
14:20 Innovation of Mask, Beauty Capsule! KHG Beauty Station
14:20 ~
15:00 Age Manafement ALLONGE
15:00 ~
15:40
Linsay's new launching promotion &
Research Planning
LIMS WORLD
LINDSAY COSMETIC
15:40 ~
16:20
Healthy skin care routine with
LPOTHCELL LAPOTHICELL
E. Health & Organic Seminar
Date Time Venue Subject Hosted by
04/27
(Thur.)
11:00 ~
12:00
Seminar Room
A (Hall A)
Organic Industry
‘The future of Korean Distribution’ Korea Organic Lab
14:00 ~
15:00 Well Guidance of Medical Checkup
Korea Association of
Health Promotion
04/28
(Fri.)
11:00 ~
12:00 Intestine & Skin care lactobacillus Bio Rhythm Co., Ltd.
14:00 ~
15:00
ALL ABOUT AHCC(Immune Functional
Food) KCF Korea
15:00 ~
17:00 Launch on US market with Amazon Amazon Korea
04/29
(Sat.)
11:00 ~
12:00 How to prepare '100-year Life'
Integrative Medicine Promotion
& Research Institute
12:00 ~
13:00
Introduction of natural products related
to cancer Int’l St. Mary’s Hospital , CKU
13:00 ~
14:00
No.1 new cellular treatment factors
by Filorga
EOS BIOTEK / QFix co.,Ltd
THELINE PLASTIC SURGERY
14:00 ~
15:00
Indian traditional medicine - Ayurveda
Phanchakarma(How to release toxin) Ayurveda center
15:00 ~
16:00 High fat, Low-carbohydrate Diet eoclinic
12
F. Stage Events
Date Time Venue Subject Hosted by
04/27
(Thur.)
13:00 ~
14:30
Event Stage
(Hall A)
K-Beauty Culture Concert K-Beauty Design Association
15:00 ~
16:00
HEALTH & LIFE Healthdoctor Consultant
Appointment Ceremony HEALTH & LIFE
16:30 ~
17:30 U-JA band Performance Han-U-Ye-Kang-Hoe
04/28
(Fri.)
[2017 Beauty & Cosmetic Special Seminar]
Part.Ⅰ Healthcare & Beauty Seminar
10:30 ~
11:30
Event Stage
(Hall A)
Expansion of emerging South American
cosmetics market
Korea Central Beauty&Health
General Union Inc.
11:30 ~
12:00 Genetic cosmetics based on constitution
12:30 ~
14:00
Face design
(Louis10therapy, Le pasyang therapy)
Part.Ⅱ International Eyelash Designer’s Association
Eyelashes New Technology Technique
14:00 ~
14:30 Event Stage
(Hall A)
Russian Volume Lash, Free / Hand Made
Volume Lash Description International Eyelash Designer’s
Association 14:30 ~
15:30
Speed Eyelashes 'Hurricane Technique
First Released in Korea'
Part.Ⅲ World Beauty Festival Judge Workshop
15:30 ~
16:30
Event Stage
(Hall A)
Judge Workshop for each section
World Beauty Festival
Organizing Committee 16:30 ~
17:00
Diploma Award Ceremony / Judge /
Organizing Committee Commitment
Ceremony
04/29
(Sat.)
09:00 ~
18:00 2017 International Beauty Contest
International Beauty Exchange
Association
13
Ⅴ. Postscript
1. Booth Floor plan
14
2. Gallery
.
15
16
ORGANIZER OF HEALTH & BEAUTY WEEK | Korea Int’l Exhibition Co., Ltd. (KIECO)
#1116, 33 Gukjegeumyung-ro 6-gil, Yeoungdeungpo-gu, Seoul, Korea
Tel. +82-2-761-2512 (代) | Fax. +82-2-761-2517 |
E-mail. [email protected] | [email protected] | [email protected]