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MEDIA KIT
2017
2017 Media Kit
MEDIA KIT
2017
Forbes Middle East features articles and reports that are related to the
finance and business world. The readers of Forbes Middle East are
“The Billionaires”; “Leaders”; “Powerful Arab Men and Women” and
the “Decision Makers in the Corporate world” residing in the MENA
region. Forbes Middle East is an ideal read for investors looking for
new investment opportunities in the Arab region. Forbes Middle East puts together original and relevant Lists / Rankings based on the
criteria of neutrality, authenticity, commitment to the methodology of
scientific research and the quality of standards set globally by Forbes
Media, U.S.
Forbes Middle East serves as a guide for businessmen and decision
makers by providing them with information and statistics necessary
for making right decisions in various aspects of their business and also
investments. The magazine is the guiding compass for investments in
the region. Through its wide network of press correspondents, Forbes Middle East also works toward covering all the economic fields and
issues concerning the Arab region.
Since its establishment in 1917, Forbes has enjoyed a long history as one
of the most successful and recognized publishers of business. “Forbes’
mission is to provide insights, information and incisive analysis on the
people, companies and industries shaping the global economy, with a
distinctive point of view found nowhere else.” Today, Forbes ranks 1#
in “trustworthiness” for financial and business news and information.
This trust has made Forbes the largest business media brand and the
number one source of business information on the planet.
Arab Publisher House is a joint venture of influential Saudi Arabian
investors with its head office in Dubai Studio City. Arab Publisher
House has the license from Forbes Media, U.S. to publish Forbes Middle East flagship titles / magazines and Online versions from the
MENA region.
The Forbes Middle East Brand
MEDIA KIT
2017
Editorial calendar is subject to change
JAN MAGAZINE: ENGLISH ISSUE 55 / ARABIC ISSUE 70
HEALTHCARE / OIL AND GAS
FEB MAGAZINE: ENGLISH ISSUE 56 / ARABIC ISSUE 71
EDUCATION GUIDE
MAR MAGAZINE: ENGLISH ISSUE 57 / ARABIC ISSUE 72
BAHRAIN
QATAR GUIDE
FORBES MIDDLE EAST: CELEBRATING QATAR’S SUCCESS
APR MAGAZINE: ENGLISH ISSUE 58 / ARABIC ISSUE 73
ARAB BILLIONAIRES / RICHEST ARAB FAMILIES
TRAVEL & HOSPITALITY GUIDE
MAY MAGAZINE: ENGLISH ISSUE 59 / ARABIC ISSUE 74
THE TOP INDIAN BUSINESS LEADERS
IN THE ARAB WORLD
TOP INDIAN BUSINESS LEADERS IN THE ARAB WORLD
KUWAIT GUIDE
FORBES MIDDLE EAST: CELEBRATING KUWAIT’S SUCCESS
JUNE MAGAZINE: ENGLISH ISSUE 60 / ARABIC ISSUE 75
TOP 100 ARAB COMPANIES
CARGO AND LOGISTICS / TURKEY
JULY MAGAZINE: ENGLISH ISSUE 61 / ARABIC ISSUE 76
THE MOST POWERFUL ARAB WOMEN
RETAIL GUIDE
AUG MAGAZINE: ENGLISH ISSUE 62 / ARABIC ISSUE 77
TOP ARAB CELEBRITIES
REAL ESTATE GUIDE
TOP REAL ESTATE COMPANIES IN THE ARAB WORLD
SEPT MAGAZINE: ENGLISH ISSUE 63 / ARABIC ISSUE 78
TOP PERFORMING MUTUAL FUNDS
EGYPT GUIDE
FORBES MIDDLE EAST: CELEBRATING EGYPT’S SUCCESS
OCT MAGAZINE: ENGLISH ISSUE 64 / ARABIC ISSUE 79
THE ARAB WORLD’S MOST PROMISING STARTUPS
SMART TECHNOLOGY
BANKING AND FINANCE GUIDE
THE ARAB WORLD’S MOST PROMISING STARTUPS
NOV MAGAZINE: ENGLISH ISSUE 65 / ARABIC ISSUE 80
TOP 100 EXECUTIVES IN THE MIDDLE EAST
AVIATION
HEALTHCARE GUIDE
GLOBAL MEETS LOCAL - TOP EXECUTIVE MANAGEMENT
DEC MAGAZINE: ENGLISH ISSUE 66 / ARABIC ISSUE 81
TOP ARAB SPORTS TEAMS
KSA EDITION
FORBES MIDDLE EAST: CELEBRATING SAUDI ARABIA’S SUCCESS
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Forbes Middle EastNewsstand Release
Public Holiday
Special Report Special Edition/Guide
Event
January
February
March
April
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June
July
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September
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November
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EDITORIALSPECIAL EDITIONS
AND EVENTS
MEDIA KIT
2017
Distribution is key to our business. Forbes Middle East is being distributed through the best distributors in the Gulf region. The main countries of distribution are United Arab Emirates, Jordan, Kingdom of Saudi Arabia, Egypt, Lebanon, Kuwait, Qatar, Oman and Bahrain. Current distribution is
25,000 copies a month and we will increase the quantity in future with growing demand.
Our circulation in MENA region
1 %
UAE 9,75039 %
Saudi Arabia 2,50010 %
Bahrain 2,000
Qatar 3,500
Oman 1,250
Kuwait 2,250
Jordan 1,000Global 250
8 %14 %
5 %
9 %
4 %
North Africa(Egypt, Morocco, Tunisia & Levant)
2,500
10 %
ENGLISH
25,000 COPIES
1 %
UAE 7,50030 %
Saudi Arabia 8,50034 %
Bahrain 1,300
Qatar 1,500
Oman 1,075
Kuwait 1,375
Jordan 850 Global 250
5.2 %
6 %
4.3 %
5.5 %
3.4 %North Africa
(Egypt, Morocco, Tunisia & Levant)
2,650
10.6 %
ARABIC
25,000 COPIES
MEDIA KIT
2017
REMUNERATION PER MONTH
DESIGNATION
20-34 year 35-49 Year 50+ Year
Others
USD 4,000 - 8,000
USD 8,000 -13,500
USD 13,500 -27,000
USD 27,000 - 54,000
USD 54,000 & above 19%9%34%28%6%4%
GENDER28% 72%
AGE18% 53% 29%
26%18%14%12%11%10%5%2%2%
CEOS / CFOS (All industries)
Presidents / Owners (All industries)
Government Officials HHs, HEs, Ministers
MDS / GMS
Divisional Managers
Engineers
Consultants
Professors & Teachers
Media
Our Readers
MEDIA KIT
2017
Now you can enjoy reading Forbes Middle East at:
Distributors in the MENA RegionKingdom of Bahrain: Al Hilal Corporation 0097317480800 I Qatar: Dar Al Sharq Distribution 009744557809 I Oman: Al-Atta’a Distribution EST. LLC 0096827704293
Lebanon: Lebanese Co. for the Distribution of Newspapers & Publications 00961148799 9 I Egypt: Al Ahram Establishment 0020227704293 I Kuwait: Marketing Group for
Advertising Publishing & Distribution Co. WLL 009651838281 I Kingdom Of Saudi Arabia: Al Watania Distribution 0096614871389 I Jordan: 0096265300170 Aramex Media
United Arab Emirates and other countries: 0097143916501 Emirates Printing, Publishing & Distribution Co.
MEDIA KIT
2017
IMPORTANT NOTE:
For best reproduction, materials should be submitted in a digital file format.
Accepted file formats are: PDF, Illustrator and Indesign.
All high-res images and fonts must be included when the file is created.
Images must be CMYK or grayscale, TIFF or EPS in 300 dpi.
For more information regarding digital ads, please contact: Soumer Daas, Art & Design Director at [email protected]
Print Production Specifications
MEDIA KIT
2017
NO. OF INSERTION - 1 SIZE PRICE
Inside Full Page (FP) 20.5 x 26.5cm $10,500
Inside Full Page in First 20 Pages 20.5 x 26.5cm $12,000
Inside Full Page Advertorial & Supplied Content 20.5 x 26.5cm $13,000
Inside Front Cover (IFC) 20.5 x 26.5cm $18,000
Inside Front Cover Spread (IFCS) 20.5 x 41cm $24,000
Inside Back Cover (IBC) 20.5 x 26.5cm $18,000
Outside Back Cover (OBC) 20.5 x 26.5cm $20,000
1st Double Page Spread 20.5 x 41cm $21,000
2nd Double Page Spread 20.5 x 41cm $20,000
Inside Double Page Spread (DPS) 20.5 x 41cm $18,000
Bottom Panels (at editorial discretion) $4,000
Cover Gatefold 26.5 x 41.6cm $28,000
Forbes’ Style Butterfly Gatefold 26.5 x 83.2cm $55,000
Banner in Newsletter $5,000
Special operations such as belly band, loose/bound/stuckinserts i.e. bookmarks, are available upon request.A discount will be applied for a series of bookings and packages will be offered for bookings in both Arabic and English
2017 Print Advertising Rates
MEDIA KIT
2017
For more information, visit www.forbesmiddleeast.com
• Advertise On The WebsiteFrom large-format banner inventory, to text links, to sitecaptures, we offer advertising
opportunities that suit all your needs. We support all formats of new-media innovation and
interactive advertisements.
• Email Marketing ServicesWe offer targeted email marketing services to our registered and verified database of users. We
limit our email marketing to 1 email contact per user per month to maintain high credibility
with our users, resulting in significantly better open rates.
• Targeted Cross Sell MessagingWhen you have a message that is directly relevant to audiences looking at specific content on
our site, we can deliver it in a highly targeted manner with no audience spillover.
• Next Generation Ad FormatsWhether it is expanding, floating, wrapping or something entirely new we commit to deliver
an attention-grabbing and highly engaging brand experience.
Digital Media
MEDIA KIT
2017
For more information, visit www.forbesmiddleeast.com
Ads Type Dimensions File Size Description CPMNet cost per day/ round
Fixed cost for a month
Leader Board 728 x 90 pixels 40 KB ROS $60 NA
ROC $100 NA
Premium $135 NA
Box ad 300 x 250 pixels 40 KB ROS $50 NA
ROC $80 NA
Premium $125 NA
Half page 300 x 600 pixels 40 KB Premium $270 NA
Billboard 970 x 250 pixels 60 KB Premium $350 NA
Interstitial 640 x 480 pixels 100 KB On Welcome page $220 $8,000(day)
News Letter Banner
728 x 90 pixels KB Standard Position NA $6,500(round)
Monthly Sponsorship
Box ad 300 x 250 pixels ROS $25,000
ROC $30,000
Leader Board 728 x 90 pixels 40 KB ROS $30,000
ROC $35,000
VideoMax Video &
Animation Frame Rate : 24fps
Max. initial file load size is 40 KB; Sub. max
user initiated file load size is 2MB; size for EDM is
80-100 KB
Max. animation length is 15
seconds; Max. video length is
30 seconds
$180
Image types supported for all banners: JPEG – for Static Ad; GIF – for Animated Ad; Code for both Banners and Videos : Script tags
2017 Online AdvertisingRates / Specifications
MEDIA KIT
2017
• The Product and ApplicationThis will take the form of a roundtable discussion. Approximately six speakers made up of sponsors and invited guests will have the opportunity to engage for up to one hour and thirty minutes on the subject in hand.
The discussion will be hosted by a moderator who will be an editor from Forbes Middle East, who will then write up an edited version of the discussion as a four page independent article which will feature in the following month’s edition of the magazine, together with photographed images from the debate.
• Editorial Write Up in Forbes Middle EastNote: Reprints of the 2 or 4 page write up can be given to you to use in Press Packs to send to the media
• Video CoverageForbes roundtables will be available with a video option. In short, this means that Forbes ME own production team will video the roundtable and edit it down to a 40-50 minute version which is then played on www.forbesmiddleeast.com
This will be both instantly playable from the website and also available to download onto desktops or portable players. Our media player also enables you to host the footage on your own website. We can also supply clients with a hard copy CD to send to the media as a press pack.
The 50 minute edited version will be easy to view and can be broken down into separate chapters focusing on specific content. These chapters can be used by you to communicate with investors on a particular subject.
In response to the growing need for easily accessible and digestible information by senior decision makers in the global community and the fact that commercial sponsors are increasingly looking towards a multimedia approach to their communications strategy, Forbes Middle East has launched a unique and innovative media platform to meet this requirements and combine the best elements of a physical event, print and on-line channels.
These new Leadership series roundtable format allows sponsors to justify their participation as it meets their
thought leadership and brand perception requirements perfectly.
• Each roundtable will be available to our online users through Forbes Middle East website. This will have the
full 40-50 minutes video session and also the 5 individual topic chapters of 10 minutes as outlined above
• A 4 page independent article will also appear in the subsequent issue of Forbes Middle East (print)
• A reprint will also be available (quantity to be decided upon request)
• A DVD of the footage can also be produced
• For a nominal fee we can deliver to a named list of existing and potential clients across Forbes Middle East
database using online geo-targeting
o Copy of the Forbes Middle East edition
o Reprints of the roundtable write up article
o Forbes branded DVD’s of the roundtable
Price on request
Roundtable Discussion
MEDIA KIT
2017
Sales Contacts
Head Office:14th Floor, Dubai Studio City
Discovery Tower, Dubai, U.A.E. P.O.Box 502105Tel +9714 440 8975, Fax +9714 440 8976
Saudi office:Office Number 3285, The Northern Ring Road, Exit-7,
Riyadh, KSA
Ahmed Gohar +966 50 0066901 [email protected]
Rizwan Mohammed +966 55 [email protected]
www.forbesmiddleeast.com
forbesmiddleeastForbesMEForbes.ME Forbes Middle East
