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2017 Charity Briefing
Thank you for choosing to participate in the Combined Federal Campaign Your work empowers and inspires the generosity of the Federal community
page 2
01 CFC 101Learn about the history and tradition ofthe CFC and some exciting new changes to the campaign for 2017 02 Pre-Campaign
Discover the tasks that need to be accomplished before the campaign cankick off
03 Active CampaignUnderstand the role you will play duringthe campaign 04 Campaign
CulminationYes you even have some responsibilities after the campaign ends
05 Keyworker TrainingParticipate in this train-the-trainer sessionso you will be able to train yourKeyworkers
Agenda
CFC 101
2016 CAMPAIGN RESULTS
2017 CHARITY OUTREACH PROGRAM
CAMPAIGN THEME
ENGAGING THE FEDERAL DONOR
page 3
CFC ndash 101 THE HISTORY AND TRADITION OF THE CAMPAIGN AND WHATrsquoS NEW AND CHANGED FOR 2017
page 4
About the CFC
One of the worldrsquos largest workplace giving campaigns
The only authorized charitable solicitation of Federal employees
Runs in the fall of each year to eliminate year-round solicitation
Provides unrestricted funds for charities
Serves as a cost-effective way to attract new donors
page 5
CFC Timeline History
1961 1964 1971
President Kennedy
signed Executive Order 10927
paving the way for a combined campaign
Pilot programs of ldquocombinedrdquo campaigns were tested in six cities
The CFC was fully
implemented nationwide
page 6
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Thank you for choosing to participate in the Combined Federal Campaign Your work empowers and inspires the generosity of the Federal community
page 2
01 CFC 101Learn about the history and tradition ofthe CFC and some exciting new changes to the campaign for 2017 02 Pre-Campaign
Discover the tasks that need to be accomplished before the campaign cankick off
03 Active CampaignUnderstand the role you will play duringthe campaign 04 Campaign
CulminationYes you even have some responsibilities after the campaign ends
05 Keyworker TrainingParticipate in this train-the-trainer sessionso you will be able to train yourKeyworkers
Agenda
CFC 101
2016 CAMPAIGN RESULTS
2017 CHARITY OUTREACH PROGRAM
CAMPAIGN THEME
ENGAGING THE FEDERAL DONOR
page 3
CFC ndash 101 THE HISTORY AND TRADITION OF THE CAMPAIGN AND WHATrsquoS NEW AND CHANGED FOR 2017
page 4
About the CFC
One of the worldrsquos largest workplace giving campaigns
The only authorized charitable solicitation of Federal employees
Runs in the fall of each year to eliminate year-round solicitation
Provides unrestricted funds for charities
Serves as a cost-effective way to attract new donors
page 5
CFC Timeline History
1961 1964 1971
President Kennedy
signed Executive Order 10927
paving the way for a combined campaign
Pilot programs of ldquocombinedrdquo campaigns were tested in six cities
The CFC was fully
implemented nationwide
page 6
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
01 CFC 101Learn about the history and tradition ofthe CFC and some exciting new changes to the campaign for 2017 02 Pre-Campaign
Discover the tasks that need to be accomplished before the campaign cankick off
03 Active CampaignUnderstand the role you will play duringthe campaign 04 Campaign
CulminationYes you even have some responsibilities after the campaign ends
05 Keyworker TrainingParticipate in this train-the-trainer sessionso you will be able to train yourKeyworkers
Agenda
CFC 101
2016 CAMPAIGN RESULTS
2017 CHARITY OUTREACH PROGRAM
CAMPAIGN THEME
ENGAGING THE FEDERAL DONOR
page 3
CFC ndash 101 THE HISTORY AND TRADITION OF THE CAMPAIGN AND WHATrsquoS NEW AND CHANGED FOR 2017
page 4
About the CFC
One of the worldrsquos largest workplace giving campaigns
The only authorized charitable solicitation of Federal employees
Runs in the fall of each year to eliminate year-round solicitation
Provides unrestricted funds for charities
Serves as a cost-effective way to attract new donors
page 5
CFC Timeline History
1961 1964 1971
President Kennedy
signed Executive Order 10927
paving the way for a combined campaign
Pilot programs of ldquocombinedrdquo campaigns were tested in six cities
The CFC was fully
implemented nationwide
page 6
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
CFC ndash 101 THE HISTORY AND TRADITION OF THE CAMPAIGN AND WHATrsquoS NEW AND CHANGED FOR 2017
page 4
About the CFC
One of the worldrsquos largest workplace giving campaigns
The only authorized charitable solicitation of Federal employees
Runs in the fall of each year to eliminate year-round solicitation
Provides unrestricted funds for charities
Serves as a cost-effective way to attract new donors
page 5
CFC Timeline History
1961 1964 1971
President Kennedy
signed Executive Order 10927
paving the way for a combined campaign
Pilot programs of ldquocombinedrdquo campaigns were tested in six cities
The CFC was fully
implemented nationwide
page 6
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
About the CFC
One of the worldrsquos largest workplace giving campaigns
The only authorized charitable solicitation of Federal employees
Runs in the fall of each year to eliminate year-round solicitation
Provides unrestricted funds for charities
Serves as a cost-effective way to attract new donors
page 5
CFC Timeline History
1961 1964 1971
President Kennedy
signed Executive Order 10927
paving the way for a combined campaign
Pilot programs of ldquocombinedrdquo campaigns were tested in six cities
The CFC was fully
implemented nationwide
page 6
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
CFC Timeline History
1961 1964 1971
President Kennedy
signed Executive Order 10927
paving the way for a combined campaign
Pilot programs of ldquocombinedrdquo campaigns were tested in six cities
The CFC was fully
implemented nationwide
page 6
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
CFC Timeline Today
2016 2017
400000+ Federal employees
raised more than $167 million for
20000+ charities
New regulations in effect governing the
campaign
$82B Contributed since 1961
2017 Campaign Dates Oct 2 2017 ndash Jan 12 2018
page 7
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Charities Beneficiaries
How the CFC Works
Decide to donate
online or with a pledge form
Choose one or more organizations supporting your
cause
Select a paymentmethod
Charities receive
funds during the year
Beneficiaries are given help + hope
page 8
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Whatrsquos New for 2017
GIVING PORTAL VOLUNTEERING RETIREE GIVING
CHARITY APPLICATION
PORTAL
CENTRALIZED DISTRIBUTION TO CHARITIES page
9
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
All contributionsmust bedesignated to acharity
Whatrsquos Changed for 2017 No morehellip
CASH CONTRIBUTIONS
FUNDRAISING EVENTS
UNDESIGNATED PLEDGES
page 10
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
2016 CAMPAIGN RESULTS
page 11
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
2016 Campaign Results
301 charity outreach events
182 participation
page
$47 million raised
12
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
2017 CHARITY OUTREACH PROGRAM
page 013
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Charity Outreach Program
The outreach program at the CFCNCA helps CFC approved charities promote their organizations causes and missions
Event Process Campaign Managers schedule events and request charities participation
bull Outreach Coordinator randomly selects charities for event participation
bull Selected Charities receive requests via email to participate at the event
bull Outreach Coordinator provides detailed information about the event to selected charities
The events are popular during campaign kick-off presentations various keyworker trainings and other charitable events The program allows charities to engage with prospective donors
page 14
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Rules for Event Participation Sign authorization forms before attending events
Attend events only by invitation
Promote overall participation in the campaign
Treat all participants with respect
Use only the display area allotted
Follow all instructions from event organizers
Dress and act professionally
Not sell promotional items or collect names or donations
page 15
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Tips for Event Participation Be engaging with your display area Consider incorporating an activity game or props
Prepare a 30- and 60-second elevator speech about your organization
Welcome attendees and invite them to talk to you
Bring giveaways ndash who doesnrsquot love free stuff
Promote event attendance on your social media channels
Display your 5-digit CFC code
page 16
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
CAMPAIGN THEME
page 17
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Join us for the promotional days
page 18
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
ENGAGING THE FEDERAL DONOR
page 19
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
TIP Make the most of your materials
Print your 5-digit CFC code on campaign materials and display it on your digital materials (website newsletters email signatures)
Incorporate the Show Some Love theme in places like newsletters and your website
ldquoShow Some Love to [cause] by giving to
designation number is [5-digit CFC code]rdquo [charity name] through the CFC Our
page 20
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
TIP Reach out through messaging
Ask supporters to give to your charity through the CFC ndash be sure to let retirees know about new regulations
Provide volunteer opportunities for Federal employees
Promote the ability to give through payroll deduction
Encourage your supporters to spread the word about yourorganization
Say thank you to previous donors so they remember you when making their 2017 designation
page 21
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
TIP Marketing is key
Share your success stories photos and videos
Target earned and paid media to the Federal audience
Utilize social media to promote your campaign involvement ndash use ShowSomeLoveCFC
page 22
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
Questions
page 023
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
THANK YOU
For more information be sure to visit cfcncaorg or
facebookcomcfcnca twittercomcfcnca
linkedincomcompanycfcnca instagramcomthecfcnca
For help desk support contact supportcfcncaorg
