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ConnectHome Nation Webinar February 27, 2018 ConnectHome Webinar: Digital Literacy 1

2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

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Page 1: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

ConnectHome Nation Webinar

February 27, 2018

ConnectHome Webinar:

Digital Literacy

1

Page 2: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Housing Authority, City of Camden

Daniela Cerullo

ConnectHome Lead

2

Camden

Nashville

Durham

Page 3: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Who are our Students

• Ages 3-10

ABC MOUSE

• Ages 11-17HOMEWORK CLUB

• Adults/ SeniorsNAVIGATING THE NET

Camden

Nashville

Durham

3

Page 4: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Utilizing What You Have

Inside Resources

• Students Residents

• Residents Residents

• Students Seniors• Example: Facetime,

Facebook, IM

Outside Resources

• Local College Interns

• City Partners

• AmeriCorps

Camden

Nashville

Durham

4

Page 5: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Check it out….

KIDS

• ABC Mouse APP

• Links to Educational Sites

• How to Write a School Paper

• How to find the answers

• Link to School Site for Classroom Information

ADULTS

• Resume Building

• Cover Letters

• Job Applications

• Basic Letter Writing

• How to Research

Camden

Nashville

Durham

5

Page 6: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

HappyResidents

Camden

Nashville

Durham

6

Page 7: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

ConnectHome NashvilleLisa Booker

Metropolitan Development and Housing Agency-Nashville

Marian Christmon

Nashville Public Library

Camden

Nashville

Durham

7

Page 8: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Partners

Camden

Nashville

Durham

8

Page 9: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Partners (Cont.)

Camden

Nashville

Durham

9

Page 10: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Partners (Cont. 2)

Camden

Nashville

Durham

10

Page 11: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Kickoff

Camden

Nashville

Durham

11

Page 12: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Senior Tech Academy

Camden

Nashville

Durham

12

Page 13: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

JobsPlus, Nursing, OppNow

Camden

Nashville

Durham

13

Page 14: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

What we learned!

• Partnerships are essential

• Resident Engagement

• Convenient Location

• Volunteers

• Ongoing Support

• Childcare

Camden

Nashville

Durham

14

Page 15: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Durham Housing AuthorityDigital Literacy & NCWIT

Samuel Wicks

Digital Inclusion Coordinator

Camden

Nashville

Durham

15

Page 16: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

DHA’s Partners

Camden

Nashville

Durham

16

Page 17: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Getting Started

• Who are your current, established ConnectHome partners?

• Is there a digital task force in your municipality?

• Who provides free or low-cost digital literacy programming?

• Can current partners help identify organizations that offer similar training?

Camden

Nashville

Durham

17

Page 18: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Best Practices • Start planning early: Durham NCWIT required

months of preparation before training began

• Be prepared to spend a lot of time phone-banking, canvassing , and marketing to attract participants

• Anticipate and prepare for attrition, ask if local partners may be able to help recruit through their media outlets

• Make parents happy, running a digital literacy program for youngsters means being diplomatic with caregivers as well

Camden

Nashville

Durham

18

Page 19: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Successes & Failures

• 70+ students and families received free, refurbished desktop computers

• 50% attrition rate

• Though funding impedes sustainability, ConnectHome-DHA residents continue to be offered training

• Digital inclusion initiatives are catching fire in Durham, digital literacy efforts are expanding and increasing

Camden

Nashville

Durham

19

Page 20: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

Lessons Learned

▪ Keep parents apprised of pick-up/drop-off times and locations

▪ Maintain effective and timely contact with partners and organizations providing trainings

▪ Be vigilant! Some PHA properties may have issues with security and safety

▪ Transportation: must be reliable, affordable and punctual; Plan routes in advance! Avoid traffic.

▪ Share your successes with your PHA, HUD, ConnectHome partners AND your city, county and state agencies, etc.

▪ Always get the photo release consent form for marketing

Camden

Nashville

Durham

20

Page 21: 2017-2018 ConnectHome - Digital Literacy Webinar Slides€¦ · canvassing , and marketing to attract participants •Anticipate and prepare for attrition, ask if local partners may

ConnectHome Nation Webinar

February 27, 2018

Q & A