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Annual Meeting February 9, 2016
Thank you Preferred Partners!
Visit our preferred partner booths today!
MissionThe Mission of RE/MAX Ability Plus is to inspire Realtors, create opportunities, and
support dreams.
ValuesLife is too short for bad coffee, a boring
work environment and one way relationships!
VisionRE/MAX Ability Plus is to the the #1 real
estate company in the state of Indiana, without an asterisk.
BeliefsRE/MAX Ability Plus provides the back end supportservice for successful experienced Realtors. We remove the obstacles that get in the way of Realtors being more successful by removing hurdlesand providing solutions for agents interested in a professional career in real estate. We believe Realtors should list, sell and prospect and allow us to take care of the rest so they can have a balanced life.
Thank you Ability Plus Team MembersKatie Cox- Columbia CityChloie Dalton- LafayetteMarta Guinn – YorktownMarietta Herod- Lebanon
Christina Pappas- ZionsvilleMona McWilliams- Fort Wayne
Cindi Nelson- CarmelRachelle Rogers- FishersSoni Kumar-Broad Ripple
Shelly Trout- Team AdministratorBrooke Stines- Support Team Manager
Jim Dulin “Senior” - CourierKrysta Elder- Agent Services
Ashley Porter- Carmel Listings CoordinatorAlisa Rogers- Closing CoordinatorAmy Terrell- Pending Coordinator
Tamara Dulin- Training CoordinatorKirsten Budelier- Marketing Coordinator
Sarah Gould- Events & Partners CoordinatorMatt Gutierrez- Director of Marketing
David Rivas- Director of Finance
Thank you Ability Plus Team Members
Office Jan)2015 Jan)2016 Office Jan)2015 Jan)2016Carmel 16,427,565$//////// 18,894,720$//////// Carmel 73 81Broad/Ripple 3,814,151$////////// 5,466,399$////////// Broad/Ripple 24 29Fishers 8,301,093$////////// 5,990,167$////////// Fishers 38 41Zionsville 2,087,800$////////// 4,071,950$////////// Zionsville 10 20Lebanon 1,220,900$////////// 3,170,849$////////// Lebanon 11 28Yorktown 153,205$///////////// Yorktown 5Lafayette 3,764,600$////////// 6,770,300$////////// Lafayette 30 50Fort/Wayne 844,819$///////////// Fort/Wayne 4
35,616,109$)))))))) 45,362,409$))))))) 186 258
Office Jan)2015)YTD Jan)2016)YTD Office Jan)2015)YTD Jan)2016)YTDCarmel 16,427,565$//////// 18,894,720$//////// Carmel 73 81Broad/Ripple 3,814,151$////////// 5,466,399$////////// Broad/Ripple 24 29Fishers 8,301,093$////////// 5,990,167$////////// Fishers 38 41Zionsville 2,087,800$////////// 5,071,950$////////// Zionsville 10 20Lebanon 1,220,900$////////// 3,170,849$////////// Lebanon 11 28Yorktown 153,205$///////////// Yorktown 5Lafayette 3,764,600$////////// 6,770,300$////////// Lafayette 30 50Fort/Wayne 844,819$///////////// Fort/Wayne 4
35,616,109$)))))))) 46,362,409$))))))) 186 258
Office Jan)2015 Jan)2016Carmel 82 85Broad/Ripple 21 21Fishers 29 34Zionsville 15 15Lebanon 14 13Yorktown IncludedLafayette 34 33Fort/Wayne 9
195 210
VOLUME UNITS
NUMBER)OF)AGENTS
January 2015 vs 2016
Member Counts from 2015-2016
Ability Plus + 7.5%
NAR + 15.7%
IAR + 1%
MIBOR + 5.7%
MEIAR - 2%
ROI 0%
LROR +1.6%
Ft Wayne + 0.1%
-200
-150
-100
-50
0
50
100
150
200
250
300
Units
Agent Migration 2015 +97 Units
Loss
Gain
Net
-30000000
-20000000
-10000000
0
10000000
20000000
30000000
40000000
Dollars
Agent Migrations 2015 +$6.7M
Loss
Gain
Net
Our goal for 2015
67.8% Increase6
$1 Billion
300 Agents
$3.3 million average
Average 1.42 transactions per agent per month
2015 goal is 3% increase for Average SP from $189,958 to $195,656
GOAL ACTUAL
$1 Billion $705,652,740
300 Agents 210 Agents
1.42 transactions per agent per month
1.43 transactions per agent per month
3% increase inSP = $195,656 SP = $195,743
Where we’regoing…
Our goal for 20166
• $900 Million
• 272 Agents
• $3.3 Million Average
• Average 1.6 transactions per agent per month
2016 $900M 272 Agents 5,440 transactions
2017 $1.15B 348 Agents 6,960 transactions
2018 $1.4B 424 Agents 8,480 transactions
2019 $1.75B 530 Agents 10,600 transactions
2020 $2.2B 665 Agents 13,320 transactions
2016 Listing Presentation
Target Area for 2016
Relationships
NAR STATS• 88% of Buyers and Sellers at closing said they would
be willing to refer and use the same agent again
• 71% of buyers and sellers forget their agent’s name in one year.
• 85% forget their agent’s name in two years
• About 11% use the same agent again due to lack of contact from agent
Home Warranty Program
Client For LifeVoluntary
Provide service for client
Fund your marketing & build relationships
Make more income
One Office Policy
Target Area for 2016
Luxury
David Collins
REAL MARKETINGSUCCESS IS ALL ABOUT CHOICE!
Who is REAL Marketing?
Market Updates
Community Website
Property Brochure
Postcard
Magazine Ad
Listing Presentation Book
THE RE/MAX COLLECTION
FIRST CLASS MARKETING MATERIALS
Alabama Alaska Arizona California Colorado Connecticut Florida Georgia Hawaii Idaho Illinois Indiana
Kansas Kentucky Maine Maryland Massachusetts Michigan Minnesota Missouri Montana Nebraska
Nevada New Hampshire New Jersey North Carolina Ohio Oregon Pennsylvania Rhode Island South
Carolina Tennessee Texas Oklahoma Utah Vermont Virginia Washington Wisconsin
Alberta British Columbia Manitoba Ontario
REALMarketingLocations
We are a marketing company specializing in the real estate industry
for more than 23 years.
EXCLUSIVITY!
IMPLEMENTATION!
This is NOT the latest “Magic Bullet” in our emails this morning!
What is the objective of Direct Mail?
More Listings From People You Don’t Know!
LISTINGS LISTINGSLISTINGS
LISTINGS LISTINGSLISTINGS
Listing Agents
Buyers Agents
Listing Agents Represent what percentage of all real estate transactions?
Listing Agents
Buyers Agents
Listings Represent
83.5%of all Real Estate Transactions
Listings…where are they?
Here’s a thought for you:
71% of homeowners
interview only 1 agent!
What are homeowners looking for in a listing agent?
Hyper-Local Expert
Direct Mail …What Works ?
4 PAGE HIGH QUALITYMARKET UPDATES
Community Title
Community Specific
Photography
Variable Data (personalized)
$0
$2,403,000
$0
$500,000
$1,000,000
$1,500,000
$2,000,000
$2,500,000
$3,000,000
Before REM After 6 Mailers with REM
Pending and Sales Volume
0
6
0
5
10
Before REM After 6 Mailers with REM
Number of Listings
After only 6 market update mailers with REAL Marketing, Nate Martinez has broken into the Blackstone market with 6 listings, and 4 sales, representing the buyer and seller in one
case.
Nate Martinez
SUCCESS STORY
www.AbilityPlusFarm.com
ORDER FORM
Experience and Results!
David Collins Hailed as oneof the top experts in realestate marketing, he hasspoken at distinguished realestate summits andconferences across the USand Canada. He has beencommissioned by some of
David CollinsPresident/Founder
Real Marketing
Broker Owner Sales Volume Before and During the1st Year of Working with REAL Marketing, Inc.
$4,500,000
$24,700,000
$0
$5,000,000
$10,000,000
$15,000,000
$20,000,000
$25,000,000
$30,000,000
1 Year Before REAL Marketing First Year With REAL Marketing
Total Sales Volume
Joe Clement
SUCCESS STORY
Dana Bloom | Desert Highlands
BEFORE REM AFTER REM BEFORE REM AFTER REM
14
41
$19,505,750
$39,994,500
TRANSACTION SIDES
TOTAL SALES VOLUME
SUCCESS STORY
Gift cards for referring business
0
100
200
300
400
500
600
700
800
2008 2009 2010 2011 2012 2013 2014 2015
Sales Volume Sold (M)
Sales Volume Sold (M)
Total Commissions Paid2011 $ 5,762,7092012 $ 9,026,9002013 $12,287,7212014 $14,616,2522015 $20,100,322
What’s in store for 2016…
2016 Client Appreciation
Events
Event HighlightsFebruary 23rd: Chili Cookoff- Zionsville
March 17th: NCAA/St. Patrick’s Day Partner Appreciation Event- Carmel
June: Celebrity Softball- DowntownJuly: The Art of Wine- Carmel
August: Boone County Battle of the BBQ- LebanonSeptember: Zionsville Fall Festival and Yorktown Homecoming
Parade and Open HouseOctober: Lebanon Pumpkin Patch and
Lafayette Purdue Tailgating
Enjoy Lunch!Awards to Follow